Dan McDade

Direct mail remains a key marketing tool despite digital noise. Taylor leads in direct mail services, printing and mailing over two billion pieces annually. Whether for a standalone campaign or an integrated omnichannel strategy, we have what you need for success. Let's discuss partnering on your campaign efforts today! #Marketing #DirectMail #OmnichannelMarketingStrategies

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Consumers are 3X MORE LIKELY to keep a piece of LENTICULAR direct mail over standard print. This innovative approach grabs attention, enhances engagement, and makes your brand unforgettable. Let's boost your ROI for direct mail campaigns! #advertising #directmailmarketing #lenticular

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Did you know? 60% of B2B buyers can and may finalize purchase decisions based solely on digital content? If you don’t align your manufacturing content marketing strategy with what your customers want, you’re missing out on opportunities. In my latest blog, I share 5 essential tips to create customer-centric industrial content that speaks their language. From understanding search intent to making your content more actionable, these insights are designed to help you stand out. 👉 Don’t miss out—read the full blog: https://buff.ly/4fxrR5a #ManufacturingContentMarketing #IndustrialContentCreation #ManufacturingMarketing

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Is your manufacturing content marketing truly connecting with your customers? Manufacturing buyers expect more than just specs—they want content that speaks to their challenges and solves their problems. That's why creating customer-centric content is no longer optional in manufacturing content marketing—it's essential. In my latest blog, I break down 5 key considerations for crafting content that resonates with your audience, generates high-quality leads, and drives results. Ready to elevate your industrial content creation strategy? Read the full blog here: https://buff.ly/4fxrR5a #ManufacturingContentMarketing #IndustrialContentCreation #CustomerCentricContent

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Direct mail remains a key marketing tool despite digital noise. Taylor leads in direct mail services, printing and mailing over two billion pieces annually. Whether for a standalone campaign or an integrated omnichannel strategy, we have what you need for success. Let's discuss partnering on your campaign efforts today! #Marketing #DirectMail #OmnichannelMarketingStrategies

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Building a comprehensive and engaging Advisory Board agenda is critical to the ongoing success of your Advisory group. Cailin Boucher Forster blogs tips on how to make that happen. https://lnkd.in/d-SxaJkt #CustomeradvisoryBoard #Agenda #FarlandGroup

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When sales and marketing work in silos, growth stalls. Here’s how manufacturers can align these teams to generate better leads and close more deals. https://hubs.li/Q02XM9Gl0 #DigitalMarketing #SalesandMarketing #ManufacturingBusiness

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Ready to elevate your industrial content marketing game? My latest blog post breaks down how to map technical content to each stage of the industrial buyer's journey. Learn how to connect with your target audience at every step. https://buff.ly/46b6liT #industrialcontentmarketing #industrialmarketing #manufacturingmarketing #technicalwriting

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Save your seat for our October 2 complimentary webinar, “You’re Going to Need a Bigger Boat: A Deeper Dive Into Data.” https://hubs.ly/Q02QCBN80

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Discover the art of creative thinking in marketing, even within the realm of automation! Our latest blog tells you how. Read more: https://bit.ly/3IB5RaY #ERMBlog #IndustryInsights #MarketingBlog

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Discover the art of creative thinking in marketing, even within the realm of automation! Our latest blog tells you how. Read more: https://bit.ly/3IB5RaY #ERMBlog #IndustryInsights #MarketingBlog

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Many manufacturers struggle with disconnected sales and marketing teams. Aligning these two departments is key to driving growth. Here’s how we help companies do it: https://hubs.li/Q02XM2vm0 #marketingstrategy #manufacturer #salesandmarketing #manufacturing

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Did you know 73% of B2B revenue comes from existing customers? It's time to rethink those marketing priorities! Learn how industrial content marketing fuels both lead generation AND customer loyalty in my latest blog https://buff.ly/3QF3Gaz #thoughtleadership #industrialcontentmarketing

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If you're interested in first-party data, check out the "coffee talk" I just had with AnnMarie Wills at the Martech conference. We discussed strategies and tactics for B2B and B2C companies to use to maximize their reach and revenue. https://lnkd.in/etMkwFgu

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Industrial marketers: How do you tailor your technical content to resonate with buyers at different decision stages? Dive into my latest blog post for a step-by-step guide, and share your insights in the comments! https://buff.ly/46b6liT #industrialcontentmarketing #industrialmarketing #manufacturingmarketing #technicalwriting

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