Chad Solomonson

Chad Solomonson

Lake Lure, North Carolina, United States
5K followers 500+ connections

About

As the chief customer officer at RDA, I lead the firm's marketing and business…

Services

Articles by Chad

  • Episode 5: Lance Owide, BigCommerce

    Episode 5: Lance Owide, BigCommerce

    In this episode, I enjoyed talking with Lance Owide to discuss B2B commerce and composable strategies. Lance shares his…

    3 Comments
  • Episode 4: Jonathan Corely, Sitecore

    Episode 4: Jonathan Corely, Sitecore

    In this episode, I welcome Jonathan Corley, the Director of Sitecore's experience strategy team, to discuss the…

    2 Comments
  • Episode 3: Varun Nehra, Netlify

    Episode 3: Varun Nehra, Netlify

    In this episode, Varun Nehra, Head of Value Engineering at Netlify, and I dig into the importance of decoupling…

    4 Comments
  • What’s the one technology trend that 97% of utilities are eyeing in 2016?

    What’s the one technology trend that 97% of utilities are eyeing in 2016?

    Great post from the Opower Blog! Here are some of the key points: In 2016, the watchword for utilities is cloud…

  • Elevate your customer experience

    Elevate your customer experience

    Around the world, leading utilities are embracing customer engagement platforms. Now they’re reaping the rewards — from…

Activity

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Experience

  • RDA Graphic

    RDA

    Charlotte, North Carolina, United States

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    Charlotte, North Carolina, United States

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    Huntersville, North Carolina, United States

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    Charlotte, North Carolina Area

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    Charlotte, North Carolina Area

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    Charlotte, North Carolina Area

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    Southeast

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    Charlotte, North Carolina Area

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    Southeast

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    Charlotte, North Carolina Area

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    Charlotte, North Carolina Area

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    Charlotte, North Carolina Area

Education

  • Elon University Graphic

    Elon University

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    Activities and Societies: Captain of Men's Soccer team for (92'-93' Seasons) Sigma Chi Fraternity

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    Activities and Societies: 1992 Winter Semester

  • - Present

    Activities and Societies: The Foresight Academy is a structured program for individuals, leaders, and teams, who want to ensure their long-term growth and impact. It’s a 12 week course that teaches you how to THINK like a futurist while equipping you with the tools you need to CREATE new opportunities in a rapidly changing and uncertain environment.

    IDENTIFY AND ACT ON EMERGING TRENDS, issues, and events that are relevant to your long-term success.
    UNCOVER THE IMPACTS AND IMPLICATIONS that these trends, issues, and events may have on the future growth and value of your organization.
    DEVELOP A POWERFUL VISION that inspires others to take action.
    CREATE A CULTURE THAT THRIVES on communicating their ideas and collaborating to make those ideas a reality.

Licenses & Certifications

Volunteer Experience

  • Community School of Davidson Graphic

    Women's Varsity High School Soccer Coach

    Community School of Davidson

    - 7 years 11 months

    Coaching Record: 110-19-2
    2014, 2016 North Carolina 1A State Champions!
    Community School of Davidson Women's Soccer Team:
    8 All State Selections; 1 Clash of the Carolina's Selection
    3X North Carolina 1A Women's High School Soccer Coach of the Year
    2015 NSCAA NC High School Coach of the Year

  • Vice Chair

    Project for innovation Energy and Sustainability

    - 5 years 1 month

    Science and Technology

    Our goal as incubators is to help innovators and startups create jobs in the new economy with emphasis on recycling, energy efficiency, renewable energy, green buildings, sustainable food and other qualified green businesses. We are community based, accelerating innovations from the private sector with support from regional colleges and universities furthering the triple bottom line of community sustainability.

  • LaunchLKN Graphic

    Board Observer

    LaunchLKN

    - 3 years

    Education

    LaunchLKN is a collaborative community of entrepreneurs, mentors,
    and community leaders dedicated to sharing knowledge and motivating growth of the
    technology-based startup scene in Lake Norman. Our rapidly growing towns are ripe with talent, expertise, academic excellence, and innovative minds. LaunchLKN connects these pieces to advance entrepreneurial success and impact our changing economic landscape. We also enjoy locally crafted beer.

Publications

  • Agile marketing: Excelling at the basics

    Sitecore Guest Blog

    Today, companies must constantly adapt and pivot to keep pace with disruptive competitors and rapidly changing customer behaviors. A methodology initially adopted by software engineering teams, Agile has become the new standard for high-performing marketing teams as well. But what does Agile look like in marketing? On the macro level, it’s about smaller marketing experiments, iterations, and quick pivots driven by data, instead of committing everyone’s time and resources to one “big-bang”…

    Today, companies must constantly adapt and pivot to keep pace with disruptive competitors and rapidly changing customer behaviors. A methodology initially adopted by software engineering teams, Agile has become the new standard for high-performing marketing teams as well. But what does Agile look like in marketing? On the macro level, it’s about smaller marketing experiments, iterations, and quick pivots driven by data, instead of committing everyone’s time and resources to one “big-bang” marketing campaign. Agile practices allow marketing teams to move with speed and confidence.

    See publication
  • #SPEED2CONVERSION

    Keynote for C5 September 2012. Great MSFT Partner for Lime. Sharing pics of summer trip was a bonus.

    See publication
  • Microsoft® SharePoint® Products and Technologies Resource Kit

    Microsoft Press

    I was a Contributing Author to the Resource Kit.

    Deploy and support Microsoft SharePoint Products and Technologies in your organization—and deliver highly scalable collaboration solutions—with expertise from the Microsoft SharePoint teams. This official RESOURCE KIT packs more than 1000 pages of in-depth technical information, including drill-down into Windows SharePoint Services 2003 and Microsoft Office SharePoint Portal Server 2003 technologies, specifications, architecture, and…

    I was a Contributing Author to the Resource Kit.

    Deploy and support Microsoft SharePoint Products and Technologies in your organization—and deliver highly scalable collaboration solutions—with expertise from the Microsoft SharePoint teams. This official RESOURCE KIT packs more than 1000 pages of in-depth technical information, including drill-down into Windows SharePoint Services 2003 and Microsoft Office SharePoint Portal Server 2003 technologies, specifications, architecture, and security services. Get critical details and guidance for planning, administration, and solution development—along with tools, scripts, and an eBook on CD. You get all the resources you need to help maximize your organization’s productivity and help reduce ownership and support costs.

    Get in-depth guidance—straight from the Microsoft SharePoint teams—on how to:

    •Plan your deployment—from a single server to a large server farm
    •Step through installation instructions for various scenarios, including how to uninstall and repair an installation
    •Develop your information management structure
    •Perform capacity planning; plan and test your topology
    •Plan and implement defense-in-depth, from security policies to firewalls and authentication services
    •Monitor server farm performance to create a scale-out strategy
    •Facilitate business-to-business collaboration through an extranet
    •Set up and configure shared services; manage internal and third-party content
    •Customize sites with Web Parts, the object model, and Microsoft Visual Studio—code samples included
    •Use SharePoint Products and Technologies with the Microsoft Office System

    Other authors
    • Principle Author: Bill English
    See publication
  • Powering Personas to Drive Cost-Effective Conversions & Loyalty

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    The 5 high-value returns of developing small business personas

    See publication

Honors & Awards

  • 2024 Sitecore MVP

    Sitecore

    The Sitecore MVP Award celebrates the most active Sitecore community members from around the world who provide valuable online and offline expertise that enriches the community experience and makes a difference.

    Each year, the Sitecore Most Valuable Professional (MVP) Awards recognize individuals with a passion for sharing their knowledge and expertise through active participation in online and offline Sitecore communities.

  • Alliance to Save Energy's National Super Nova Award (Energy Innovation)

    Alliance to Save Energy

    Star of Energy Efficiency awards are bestowed upon companies that have demonstrated a significant and tangible commitment to the cause of energy efficiency both in the United States and abroad.

  • ADDY Award

    AAF Charlotte (with 3PM Creative)

    Splash of Lime

  • Top US MSFT Sub : Greater Southeast

    Microsoft

  • MSFT High Potential Leadership Program

    Microsoft

    Represents a leadership bench comprised of the top 4% of the sales and marketing organization.

  • Contributing Author: Microsoft's 2003 SharePoint Products and Technologies Resource Kit

    Microsoft Press

    2004 Microsoft Press (Best Selling SharePoint Book)

  • Microsoft’s Partner Advisory Committee (PAC) Member – Collaboration & Corporate Portals

    Microsoft

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