C. Dante Smith

Prime Video & Amazon MGM Studios’ latest move into live news coverage, including streaming the night of the upcoming presidential #election, is another significant blow to traditional broadcasters, who are already struggling to retain viewers. Many have shifted to on-demand and streaming platforms, leaving broadcasters fighting to stay relevant. Streaming services, which once focused solely on on-demand #entertainment, are increasingly expanding into live programming, such as sports and now breaking news. Prime Video's election coverage could mark the first significant foray into live news programming by a major standalone streaming platform, primarily known for films, scripted originals, and reality shows. By integrating live news, #PrimeVideo is positioning itself to compete directly with broadcasters in a domain historically dominated by cable networks during pivotal events like elections. This shift underscores the broader trend of streaming platforms evolving into full-service #media ecosystems. With live content becoming a key differentiator, it is becoming harder to see how traditional broadcasters will maintain their foothold in this space. As more viewers demand dynamic, flexible viewing experiences, live programming offers streaming platforms an edge, helping drive subscriber engagement and retention. It's likely that other major digital platforms will follow suit in the near future, further accelerating the shift away from traditional broadcasting models. In essence, this move is both a strategic evolution and a glimpse into a future where streaming platforms dominate not only on-demand entertainment but also real-time events, marking a potential endgame for traditional broadcasters and cable. https://lnkd.in/gD9y9pVE #LITrendingTopics #StreamingWars

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https://lnkd.in/gKqNQuZi Six U.S.-based platforms are projected to have 961 million SVOD subscribers by 2029 (54% of the world’s total), up from 758 million in 2023 (52%). These platforms will increase their sub bases by 203 million over this period from the global 332 million additions. #SVOD #Streaming #Stats

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With all the recent upheaval in #TV advertising, few things are as certain as the NFL's dominance. EDO's latest TV outcomes report, highlighted by Jason Notte in ADWEEK, reveals how linear and streaming NFL programming drive some of the most effective broadcasts of the year. For instance, ads that ran last NFL regular season were 8% more effective than the primetime average, 52% more effective in the playoffs, and a Chiefs-49ers Super Bowl generated 198%, or nearly triple, the effectiveness of a primetime ad. Jason digs into everything marketers need to watch for this season, including the continuation of the #TaylorSwift effect and Netflix expanding further into live sports with a pair of Christmas Day football games. Check out the story, then download our report for more intel ➡️  https://lnkd.in/e2Pk8YAx Our full report: https://lnkd.in/e6NyNgEM

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If you’re hiring a music marketing company, you’re probably running into a lot of sketchy companies. Here’s a breakdown of all the red flags to look out for when choosing the right one! #musicbusiness #musicindustry #musicmarketing #recordlabel

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MARTIN GROVE'S HOLLYWOOD REPORT FOR 9/22/24: TRANSFORMERS ONE transformed into TRANSFORMERS #2, losing its very close race with BEETLEJUICE.   Between them, the two films did $51M, making exhibitors the weekend's real winner, especially when you include what moviegoers likely spent on snacks.     After an encouraging $3.4M from Wednesday's fan shows & Thursday's previews, Hollywood handicappers saw Paramount/Hasbro Entertainment's PG animated action adventure TRANSFORMERS ONE opening to a sizzling $35-40M. Instead, it did a fizzling $25M with post-mortem explanations that it's a PG family film not a PG-13 fanboy event.   ONE was tracking best for first choice with over-25 men (four points over norm) and next best with men under 25 (just one point over norm). Women over 25 were only equal to norm. And under 25 women didn't care at all (four points under norm). That's not a winning combination of demos! Rotten Tomatoes critics, however, are happy at 89% and audiences love it at 98%, which should mean great word of mouth.   Fortunately for exhibs, WB/Plan B Entertainment's PG-13 fantasy horror comedy BEETLEJUICE BEETLEJUICE showed holdover strength in  weekend three to finish #1 with $26M, off just 49%, per Comscore.   This weekend's domestic marketplace totaled $82M, per Comscore Senior Media Analyst Paul Dergarabedian, down 16.1% from the prior weekend, but up 51% vs. this time last year. Comscore's year to date tally has 2024 at $6.19B, down 12% from $7.03B in 2023. The previous weekend, 2024 was down also 12% vs. 2023.   Meanwhile, back at the multiplexes: B2's $26M was from 4,172 theatres ($6,232), per Comscore. It reportedly cost $100M to produce and has grossed $226.8M domestic and $329.7M worldwide to date.   TRANSFORMERS ONE's $25M was from 3,978 theatres ($6,285), per Comscore. Produced reportedly for just $75M, it's also done $14M in international theatres for a worldwide cume of $39M.    Universal/Blumhouse Productions' R rated horror thriller SPEAK NO EVIL was a solid #3 in weekend two with $5.9M, down only 48%, at 3,375 theatres ($1,748). It reportedly cost just $15M to produce and has grossed $21.5M domestic and $42.4M worldwide.   Next weekend (9/27) should see lots of available multiplex parking thanks to Lionsgate/American Zoetrope's launch of writer/director Francis Ford Coppola R rated sci-fi drama MEGALOPOLIS. Hollywood BUZZ-ards expect it to do just $5M at about 1,550 theatres. It's tracking below norm for first choice with all demos. Rotten Tomatoes critics hate it at 51%.   Universal/Dreamworks Animation's PG rated sci-fi adventure THE WILD ROBOT, opening at about 3,700 theatres, is tracking below norm for first choice with all demos. Rotten Tomatoes critics are cheering wildly at 100%. ROBOT should give TRANSFORMER ONE's not-so-wild robots some animated competition for family audiences.   (See more at www.ZAMM.com)   #movies #boxoffice #martingrove #transformers                

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“Nothing beats that moment when a client recognizes the true value of video marketing and makes the decision to move forward. 🎯 When strategy and creativity align, businesses see the power behind quality video content, driving real results. It’s about making that choice to stand out, connect, and grow! 💡 Ready to take your brand to the next level? Let’s talk and make it happen. 📸🎥 . . . . #VideoMarketing #BusinessGrowth #StrategyInAction #fyp #fypシ #humor #smallbusiness #business #entrepreneur #viralvideos #videography #photography #filmmaker #viral #funny

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🎥 The Power of Storytelling in Front of the Camera 🎥 Storytelling isn’t just a skill—it’s the heartbeat of impactful communication, especially on camera. As a TV producer, I've learned that every story has the potential to create connection and inspire change. Working on "Health Uncensored with Dr. Drew", has been an incredible journey of bringing stories to life that truly make a difference. We get to dive into powerful narratives and bridge the gap between complex topics and real-world solutions. Here’s what I’ve found essential to telling stories that resonate: 💎 Start with a Purpose: Define the why behind every story. A strong purpose guides every word and gesture, creating a message that sticks. 💎 Be Authentic: In front of the camera, authenticity is your greatest asset. Audiences connect with real emotion—don’t be afraid to show yours. 💎 Keep It Simple, but Meaningful: Complex stories need clarity to resonate. Break down ideas so they’re easy to grasp, but don’t lose the depth of the message. Remember that clarity builds trust. 💎 Show Empathy: Make the audience feel seen and understood. Whether it’s a tough topic or an inspiring journey, empathy is the link between you and your viewers. 💎 Confidence: Know your story and let it shine through your confidence. Practice, refine, and embrace your unique presence. 💎 Create a Visual Connection: Eye contact, tone, and body language are vital. Visualize speaking to one person. This creates intimacy and makes your message personal. 💡 In my journey, storytelling isn’t about perfection. It’s about connection, impact, and leaving viewers with something that lingers long after the screen fades to black. Lucky to do what I do! . . . . #tvproducer #brandexpert #Oncameratalent #storyteller

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Tricks you can learn from our Quién lo Mató? social media campaign! The campaign helped propel the series to the #1 most watched series on Amazon Prime Video Mexico ever ⚡ Let's go! #1 Make the copy about the audience, not your product. In this case, we're inviting the audience into the conversation. #2 Don't over produce and use elements regular people are using on social. Replacing professional VO with app native VO grounds your content and makes it immediately more approachable #3 Show details to grab audience's attention. Do YOU have secret strategies that would like to share? ;)

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Captivating Script for Sparkx TV Instagram Reel Dialogue Imagine having an entire world of entertainment at your fingertips for just $24.99 a year. Introducing Sparkx TV on Roku – your ultimate low-cost entertainment solution! Whether you love binge-watching series, exploring new recipes, or enjoying free music videos, Sparkx TV has got you covered. We're passionate about helping small businesses and saving you money. With Sparkx TV, you'll find incredible meal prep ideas that won't break the bank. Picture this: delicious, budget-friendly meals your whole family will love. Plus, let your kids enjoy our fun and educational Kids Corner – all for free! And it doesn't stop there. Rock out with our free music video channel and radio – perfect for any mood or occasion. Why pay more when you can get all this entertainment value for just $24.99 a year? Sparkx TV is more than just a streaming service. It's a community supporting small businesses and savvy savers like you. Ready to transform your entertainment experience? Subscribe to Sparkx TV on Roku today and see the difference. Say goodbye to high subscription fees and hello to premium content at a fraction of the cost. Join us, and discover new favorites without the financial strain. Don't just take our word for it. Experience it yourself! Remember, at Sparkx TV, we're all about high-quality entertainment at an unbeatable price. So, what are you waiting for? Dive into the world of Sparkx TV now. Head over to Roku and subscribe today for just $24.99 a year. Entertainment, savings, and so much more – all in one place. Sparkx TV – your gateway to endless entertainment. Make the smart choice and join our growing community of satisfied viewers. We can't wait for you to see what we have in store. Subscribe now and let Sparkx TV brighten your days. Whether it’s cooking, music, or family fun, we’ve got something for everyone. Sparkx TV – where entertainment meets affordability. Stream smarter. Save bigger. Enjoy better. Can't wait to have you on board! Ideas for Visuals Start with a vibrant, eye-catching animation of the Sparkx TV logo. Clips of various TV shows, movies, and cooking programs available on Sparkx TV. Visuals of mouth-watering meals being prepared efficiently. Kids engaging with educational and fun content. Snippets of captivating music videos and radio snippets. Close-up shots of Roku interface with Sparkx TV being highlighted. Animated text highlighting "Only $24.99 a year!" and "Subscribe Now!" End with testimonials or satisfied customer reviews. Ideas for Captions Discover endless entertainment for just $24.99/year with Sparkx TV on Roku. Ready to save money while enjoying premium content? #SubscribeNow Transform your TV experience with small business support and budget-friendly options. Dive into delicious recipes, kids' fun, and free music – all in one subscription. Why pay more? Get Sparkx TV for unbeatable entertainment value! Image options

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The digital streaming landscape continues to evolve, bringing unparalleled convenience and innovative content to consumers. However, recent high-profile streaming issues—such as those reported by Netflix during the Mike Tyson vs. Jake Paul fight—highlight a persistent challenge: overcoming technical hurdles that the #cable industry had years to refine. One of the most likely culprits behind Netflix's streaming difficulties is a Content Delivery Network (CDN) issue. CDNs are crucial for delivering #content efficiently to a global audience, particularly during high-demand events. Netflix, known for its technological sophistication, has invested heavily in its own proprietary CDN, Netflix Open Connect, to optimize on-demand streaming. However, it remains unclear whether this CDN is being utilized for live streaming or if a different infrastructure is in place (perhaps a third-party service). This raises important questions about the readiness and scalability of current #streaming services, including Netflix, to handle live, high-profile events. The issue of scalability, particularly during surges in demand for live content, is a hurdle streaming platforms must overcome. Traditional cable providers, with decades to optimize their infrastructure, (arguably) largely solved these challenges. Streaming services, by contrast, are navigating these complexities with far less time to mature their technologies. It’s also important to acknowledge that streaming, as a medium, is still relatively new. These "kinks" are part of the growing pains associated with a rapidly evolving industry. As more platforms venture into live and interactive offerings, having the right technology is critical. Ensuring a seamless experience during high-stakes events like this requires robust, next-generation solutions capable of handling unpredictable demand spikes. What’s particularly notable in this case is that Netflix, widely regarded as a leader in streaming technology, has encountered such challenges. If even Netflix struggles with live event streaming despite its proprietary CDN and years of innovation, other platforms that lag behind in technological sophistication are likely to face even greater challenges. The key takeaway for the industry is clear: pay attention to your technology stack. Streaming providers must ensure their business strategies are tightly aligned with technology investments to meet the ever-increasing expectations of consumers. https://lnkd.in/epE6KZxR #StreamingTech #LiveSports  #LITrendingTopics

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✅Knowing your goals and budget is crucial in the music industry. 💯 Start small with easily attainable goals taking one step at a time. 💰Know your budget and what you are and ARE NOT working with. Even if you have ZERO dollars for a budget, factor in the time it takes for you to do research and/or reach out to people via social media, email, phone calls etc. #worksmart #goals #stayfocused #musicindustry #budget #budgeting #musicgoals #businessgoals #musiclife #musicblog #musicmarketing #musicpromotion #musicmanagement #marketingtips #marketing

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