Bruce Reznik

I know how important it is to communicate insights effectively. Whether it's using Crosstabs for quick comparisons or Full Reports for a deep dive, selecting the right reporting method can significantly impact decision-making. Understanding when to use each report type ensures you get the most valuable insights from your data. If you're interested in refining your #mrx reporting process, then this is a good read for you: https://hubs.la/Q02W01ZB0

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AVAILABE FOR PURCHASE --- The Smart Home Dashboard visualizes the most important metrics informing the strategic decision making of companies across the connected home market. Consumer Insights Dashboards present survey-based consumer research that tracks movement of foundational market metrics, such as product or service adoption, household spending intentions, churn, and key tracking metrics on leading industry players. https://lnkd.in/gA8aHyxJ

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We've curated a list of essential tips to elevate your survey game and ensure impactful results. Take a look at 9 tips to help guide you towards survey success while offering important considerations when creating and implementing surveys. Download now!

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There are multiple sources of Insights and Analytics in most big companies. It's not just consumer insights that are guiding executive decision makers, which sometimes leads to faulty inferences and less-than-ideal actions. AI has only compounded this problem. That's why Ipsos’ broad suite of AI tools is anchored in insights from real people and vetted by subject matter specialists - powering Insights professionals to channel the authoritative voice of the consumer, faster and more effectively than ever before. https://lnkd.in/gs_7RZHC Ipsos: Trusted. Global. Innovative. Fast. Flexible. #ipsosmovesfaster

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If your customer journey map is missing critical insights, it might be time to rethink your approach. A truly effective customer journey map integrates key research elements, including in-store surveys, qualitative research, and online shopping behaviors. These components provide a comprehensive view, capturing everything from the initial store visit to post-purchase behavior at home. By leveraging end-to-end quantitative data, you can track, predict, and improve each stage of the customer journey, ensuring that no detail is overlooked. If you're ready to elevate your customer journey mapping, explore our expertise at Gold Research Inc. Learn more: https://lnkd.in/dwQ4UmUQ #shopperinsights #insights #consumerinsights #consumerresearch #customerinsights #customerjourney #consumerjourney #pathtopurchase #customerjourneymapping #journeymap #CX #P2P #marketresearch #b2bresearch #b2cresearch #personas #cxinsights #cx #customerexperience

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Brands are still in the midst of figuring out how to best integrate #AI into their day to day business. In this @Business Reporter article, my colleague @Eda Cetinok dives into Ipsos’ GET.AI framework that helps organizations prepare for AI adoption. Check it out: https://lnkd.in/gdDAVKW5

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In today's fast-paced and ever changing market research landscape, who couldn't use a few good tips? We've compiled 9 essential strategies to elevate your survey game and achieve impactful results. Check it out and download for free now! #MarketResearch #SurveySuccess #ResearchTips #DataDriven

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Johnson's Relative Weights is the most useful statistical tool available for Importance Indexing Brand Equity Measurement, Target Audience Segmentation, Marketing Mix Models, Advertising Campaigns, Content Marketing, Customer Journey-Mapping, Product Line Optimization. https://lnkd.in/e8aYTkyZ .

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Johnson's Relative Weights is the most useful statistical tool available for Importance Indexing Brand Equity Measurement, Target Audience Segmentation, Marketing Mix Models, Advertising Campaigns, Content Marketing, Customer Journey-Mapping, Product Line Optimization. https://lnkd.in/e8aYTkyZ .

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Johnson's Relative Weights is the most useful statistical tool available for Importance Indexing Brand Equity Measurement, Target Audience Segmentation, Marketing Mix Models, Advertising Campaigns, Content Marketing, Customer Journey-Mapping, Product Line Optimization. https://lnkd.in/e8aYTkyZ .

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Johnson's Relative Weights is the most useful statistical tool available for Importance Indexing Brand Equity Measurement, Target Audience Segmentation, Marketing Mix Models, Advertising Campaigns, Content Marketing, Customer Journey-Mapping, Product Line Optimization. https://lnkd.in/e8aYTkyZ .

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Johnson's Relative Weights is the most useful statistical tool available for Importance Indexing Brand Equity Measurement, Target Audience Segmentation, Marketing Mix Models, Advertising Campaigns, Content Marketing, Customer Journey-Mapping, Product Line Optimization. https://lnkd.in/e8aYTkyZ .

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Johnson's Relative Weights is the most useful statistical tool available for Importance Indexing Brand Equity Measurement, Target Audience Segmentation, Marketing Mix Models, Advertising Campaigns, Content Marketing, Customer Journey-Mapping, Product Line Optimization. https://lnkd.in/e8aYTkyZ .

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Johnson's Relative Weights is the most useful statistical tool available for Importance Indexing Brand Equity Measurement, Target Audience Segmentation, Marketing Mix Models, Advertising Campaigns, Content Marketing, Customer Journey-Mapping, Product Line Optimization. https://lnkd.in/e8aYTkyZ .

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Johnson's Relative Weights is the most useful statistical tool available for Importance Indexing Brand Equity Measurement, Target Audience Segmentation, Marketing Mix Models, Advertising Campaigns, Content Marketing, Customer Journey-Mapping, Product Line Optimization. https://lnkd.in/e8aYTkyZ .

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Johnson's Relative Weights is the most useful statistical tool available for Importance Indexing Brand Equity Measurement, Target Audience Segmentation, Marketing Mix Models, Advertising Campaigns, Content Marketing, Customer Journey-Mapping, Product Line Optimization. https://lnkd.in/e8aYTkyZ .

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Johnson's Relative Weights is the most useful statistical tool available for Importance Indexing Brand Equity Measurement, Target Audience Segmentation, Marketing Mix Models, Advertising Campaigns, Content Marketing, Customer Journey-Mapping, Product Line Optimization. https://lnkd.in/e8aYTkyZ .

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Johnson's Relative Weights is the most useful statistical tool available for Importance Indexing Brand Equity Measurement, Target Audience Segmentation, Marketing Mix Models, Advertising Campaigns, Content Marketing, Customer Journey-Mapping, Product Line Optimization. https://lnkd.in/e8aYTkyZ .

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