Arsham Mirshah

Action Items for the Growth Marketer: Leverage AI-driven data insights to optimize both inbound and outbound marketing strategies. Balance your efforts on new customer acquisition with strategies focused on customer retention and expansion. Let JoeMarketing assist you with your PLG motion. Learn more about our GTM, PLG, and SLG services here, or contact me here. #PLG #ProductLedGrowth #GTM #GoToMarket

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We are out in Pittsburgh ready to speak on the main stage about putting more video in your revenue pipeline. Video increases conversion up to 80% on your website. Video gives you a 53x better chance of ranking first on google. Video on landing pages at the point of conversion is a game changer. Especially if you repurpose that video across paid, email, and organic channels to drive top of funnel. That’s the big opportunity. Live life in motion. Cc: Sam Birdsong

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One of the most common questions I am asked by CMOs is "...how do we integrate adtech and martech so that we can present an AI experience using targeting data from both platforms?" Below is The AICX Institute's methodology for driving a fully integrated AICX, the AI-powered Customer Experience. The convergence layer key integration points are: 1) the CDP 2) the Data Warehouse and surrounding ecosystem (pre-CDP data flows) 3) the AI Predictive Environment (data science) 4) Ad Revenue Management (ARM) 5) BI Platform. Data integration is the key to providing the nextgen AI experience for your brand. Stay ahead of the AI personalization wars, join The AICX Institute, it's free: https://lnkd.in/g86MhJyY aicxinstitute.com #ai #martech #adtech #personalization #AICX #data #cdp

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15 Important Features & Benefits of using HubSpot CMS https://hubs.li/Q02CqXwF0

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What do others in B2B manufacturing invest in marketing, and what results do they see? If you've pondered this, the Databox Surveys can provide the insights you need. Beyond the standard metrics from Benchmark Groups, these surveys offer the crucial context that marketing teams in B2B manufacturing often miss. The key takeaway: How can we achieve better performance? Find answers to this and more in the latest Databox insights. Hear Fedor explain the process on our podcast! 🔗 https://lnkd.in/en_Bsv7W

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Most of us are well aware by now of the power of internal linking to help Google understand our coverage of our key topics and rank for more keywords. But over time inevitably those links get broken. Here’s how to find and fix those broken links so they get back to work for your SEO.

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For Marketo users, increasing form conversion rates may be as simple as integrating with another tool. Find out how one of our clients pulled this off here: https://bit.ly/3MhfT2v #Marketo #Drift #Marketing #MarketingAutomation

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For Marketo users, increasing form conversion rates may be as simple as integrating with another tool. Find out how one of our clients pulled this off here: https://bit.ly/4eba9ne #Marketo #Drift #Marketing #MarketingAutomation

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For Marketo users, increasing form conversion rates may be as simple as integrating with another tool. Find out how one of our clients pulled this off here: https://bit.ly/3UbKS3x #Marketo #Drift #Marketing #MarketingAutomation

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With so many web changes in 2024 (#algrathumsIs, #AIcontent, #thirdpartycookies, Google's March 2024 Core Update), is your website ready for the next level of SEO optimization? https://lnkd.in/gbk_ZXts

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The right ageny partner can literally make or break your #abm program. Your partner needs to be capable of shouldering commercial accountability and driving tangible outcomes, not only the functional delivery of an ABM program. Check out Orla Murphy's latest blog on the art of scaling... https://lnkd.in/g9ikvF7C Seeblue

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SEO Strategies for Startups: Building Online Visibility from the Ground Up How Can New Websites Use SEO to Increase Startup Visibility in Search Results? https://lnkd.in/gsdXZJfK #nyc #newyork #google #startups #seo #searchengineoptimization

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TOMORROW: Everything you need to know about AI Overviews and other uses of AI in search by Google. Along with our intrepid seoClarity team I've been watching and testing these developments every day since SGE was announced a year ago. And now I'm ready to show what the likely impact of these AI summaries in search will be so you can form an intelligent strategy. All that and your live questions! Click below to register for free.

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Best Practices for Setting Up and Using Attribution Reporting in HubSpot https://hubs.ly/Q02HXnkf0

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🗂️ Structured data can transform your SEO game. Are you leveraging it yet? Unlock opportunities in search results today! Elevate your content visibility with structured data! #SchemaMarkup #DataDriven #SEOBoost #schema #structureddata #structure

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