Andres Lombana

Shameless Self Promotion: If you're attending IBC and are not already intimately familiar with Vela and the benefits of monitoring your OTA or OTT broadcast or contribution and distribution feeds, swing by Stage 1 in Hall 5 to see what all the excitement is about.

6

1 Comment

Are you monitoring the effectiveness of your subscriber acquisition strategies? Learn how to track the full LTV profitability of newly acquired subscribers to better manage margins and marketing campaigns. Get our guide to show you how to scale subscriber growth profitably. Read more 👉 https://lttr.ai/AZS7g #how-to #growthmarketing #subscription #LTV #subscriberretention #Subscriptionmodel #b2b #b2c #premium

3

1 Comment

The stage was set at the NAB Show 2024. Hundreds of products battled for supremacy in the ever-evolving streaming video arena. Tensions were high as the industry's elite judging panel meticulously evaluated each offering. Then, a true champion emerged from the fray. Vimond's VIA App Builder captivated the experts with a perfect fusion of power and elegance. Features that dazzled: - Lightning-fast development capabilities that make deploying streaming services across devices a mere formality. - An interface so intuitive even a novice could wield its might. - Unparalleled content management that monetises like never before. In an epic clash of innovation, the VIA App Builder reigned supreme – conquering the "Next TV" category to seize the coveted Best of Show honour. A thousand competitors stood in awe. This was more than just an award. It was a statement of Vimond's unwavering commitment to streamlining video streaming for the modern era. An undisputed mark of quality that will shatter industry conventions. The victory horn has sounded. All others have been put on notice. Brace yourselves for the VIA App Builder's continued dominance, as it leads content creators to a new era of broadcast supremacy. https://lnkd.in/gssvefKG

29

1 Comment

#CTVADX for third-part #Legacy #FAST and #FASTChannel distribution is now delivering 100% fill ad three-times the revenue for all #streamignmedia #contentstrategy approaches

8

Over-the-air radio owns a 37% share of all audio listening, according to Edison's latest "Share of Ear" research. Music videos on YouTube come in second place with 13% and podcasts are third with 10%. Even more impressive? When it comes to ad-supported audio, radio's share skyrockets to 69% of listening. America's largest reach advertising medium remains incredibly strong.

31

Content Monetization is the primary revenue generation #contentstrategy for content libraries, #fast and #fastchannels just does not cut it, join the race to prove #streamingmedia and #broadcastmedia is an amazing business model if deployed via the #streamingplaybook. https://viewtvx.com

8

1 Comment

Want to find out what's new in cloud live production? Join this fast paced and informative webinar session today and find out why lightweight sports production is heavy-hitting when it comes to efficiency, engagement, accessibility and quality! #CloudProduction #LiveandUnlimited #LRT #Lightweight #GroundToCloudToCrowd #SportsStorytelling

3

The latest Radio World eBook includes a great QA with Chris Gould of All In Media (part of Xperi Inc.) on how its Rapid solution fits into the metadata ecosystem. As Chris explains, Rapid enables broadcasters to "manage the creation, synchronization, and distribution of metadata associated with their audio services across broadcast and IP platforms." He further explains how "metadata is the key that ensures a listener has the best experience while consuming the station's content." For more insight read the article, starting on page 27: https://lnkd.in/ep7RFTnr #Radio #automotive #connectedcars #cars #broadcastradio #BroadcastIndustry #hybridradio

43

2 Comments

We show you how to deliver the business plan.... FOR FREEEEEEEE

8

Mobile Wireless Data Over TV Signals. https://lnkd.in/eFeWtJ6U

16

4 Comments

TV and video platforms thrive on content and channels. Historically, carriage agreements for cable and satellite operators involved substantial licensing deals worth millions, with technical delivery fees being a minor part of the deal. Today, however, streaming TV and broadcast media face a stark contrast: ad-funded monetization now consists of 90% technology fees and only 10% revenue for content sources. So, what went wrong? https://lnkd.in/ermaN9BC

8

Who's attending StreamTV Show next week? My question for attendees is : What are you doing to ensure your content is sound when it reaches your viewers? Vela provides automated, content QoE monitoring, error detection, alerts and verifications - from origination to end user experience - for live and linear OTT and FAST. Can we meet up to learn about your work flows and requirements?

1

🔒 In the ever-evolving digital landscape, protecting your media content is more important than ever. 🔒 As media consumption continues to rise, so do the risks of unauthorized access and content theft. In our latest blog, we explore how "DRM solutions" offer comprehensive management of media content - enabling businesses to safeguard their digital assets, control access, and maximize revenue opportunities. Whether it's securing video content, preventing unauthorized sharing, or protecting intellectual property, DRM is the answer. 🛡️ Discover how DRM solutions can help your business: - Secure and protect your content from piracy and unauthorized distribution. - Manage access rights across devices, platforms, and time periods. - Increase revenue by ensuring only authorized users access your media. 💡 If you're looking for the best ways to protect and manage your digital content, this is a must-read! 🚀 👇 Read more here #DRM #DigitalRightsManagement #MediaContent #ContentProtection #RevenueGrowth #BusinessSolutions #MediaOwner

12

3 Comments

I do think as an industry we over complicate things. At 43Twenty (shameless plug), we do a lot of work with great companies banging on great stuff in the streaming space. HOWEVER, when learning about a new client’s products and solutions, I’m often met with nifty buzzwords and jargon that completely flies over my head. And I ain’t no dummy. My approach now is “yeah (client), but why does it matter?” or “why should I care about _________?” Once we play this rigmarole a few times, I’m able to unearth the magic of our clients offerings in a way that real humans (aka non technical decision makers) can understand. Content ends up being compelling, impactful, and digestible….you might even consider it…wait for it…”thought leadership.” TLDR: when it comes to telling your brand’s narrative, be a 3 years old and ask “why” “why” “why”. After you do that a few times, you get to the thing that actually matters.

15

1 Comment