Treasure Data

Treasure Data

Software Development

Mountain View, California 19,885 followers

Helping the world's largest companies create connected customer experiences with our customer data platform (CDP)

About us

Treasure Data empowers the world’s largest and most innovative companies to deliver the right experiences that increase revenue, lower costs, and reduce data privacy, compliance, and security risks. Treasure Data provides the only enterprise customer data platform (CDP) that combines batch and real-time data to personalize journeys with Al. Recognized as a CDP market leader, Treasure Data helps organizations increase conversions and optimize spend across channels. Our CDP gives customer-centric teams across Fortune 500 and Global 2000 companies – marketing, sales, service, and more – the power to turn customer data into their greatest treasure. Join Treasure Data’s global CDP community at CDP World (https://www.cdpworld.com/), its annual summit for marketing and data leaders.


Industry
Software Development
Company size
501-1,000 employees
Headquarters
Mountain View, California
Type
Privately Held
Founded
2011
Specialties
Data Acquisition, Data processing, Advanced Analytics, Customer Data, Customer Data Platform, Marketing, 360 Customer View, 360 Customer Platform, Data Management, Analytics, Big Data, Business Analytics, Marketing Analytics, Analytics Software, PII, SaaS, CDP, Customer Experience, and Digital Marketing

Products

Locations

Employees at Treasure Data

Updates

  • View organization page for Treasure Data, graphic

    19,885 followers

    Imagine cutting months of campaign development down to minutes. With Treasure Data + AI, now you can. 🚀 Today at #CDPWorld in #LasVegas, our CEO and co-founder Kazuki 💎 Ohta revealed you can now chat with Treasure Data CDP, powered by generative AI. Here are three innovations built on our new AI Framework: 💎 Marketing Copilot: Explore, build, and activate audiences with our GenAI assistant. 💎 AI Email Studio: Generate 1:1 emails to streamline personalized content creation. 💎 Build Your Own AI: Build custom solutions for whatever AI agent you can dream up. These breakthroughs unlock the untapped potential of customer data, allowing teams in marketing and beyond to access insights and launch effective campaigns faster than ever before. #CustomerData #AI

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  • The latest Treasure Trove newsletter is here! This month’s highlights: 💡 Introducing Real-Time Journey Jumps for more agile campaigns 💡 Learn how global beauty brand Shiseido Interactive Beauty increased online sales by 35% 💡 Insights and takeaways from CDP World 2024 👉 Subscribe to Treasure Trove to stay ahead with the latest updates. #CustomerData #AIinMarketing

    Treasure Trove: The CDP Scoop

    Treasure Trove: The CDP Scoop

    Treasure Data on LinkedIn

  • Repeat after us: A CDP is not just for marketing. Sure, customer data is a wildly profitable asset for your marketing team. But it can also be the beating heart of your entire enterprise. Sales, service, compliance, supply chain—a world-class CDP can transform how virtually every department operates. Ready to supercharge your business? Learn more about our vision and what sets Treasure Data apart. ⤵️

  • Thrilled to see our CIO and CISO, Aysha Khan, named a finalist for the Women in Tech Global Awards 2024! 🌟 Her leadership in helping brands securely unify data for connected customer experiences inspires us every day. Congratulations, Aysha—this is so well-deserved! 🙌 #WomenInTech #Cybersecurity

    View profile for Aysha Khan, graphic

    CIO and CISO at Treasure Data | Advisor, Investor, Speaker, Coach & Culture Builder | Driving Business Growth & Innovation

    Deeply honored to be named a finalist for the Women in Tech Global Awards 2024 in the category of Cybersecurity Leader of the Year. While awards are wonderful acknowledgments, what truly matters is the opportunity they provide to amplify our mission: "building a safe digital world." This recognition belongs to every person who has supported and contributed to my journey. It's a reminder that we're on the right path, but we've only scratched the surface of what needs to be done. To my fellow finalists from 128 countries - you inspire me. Together, we're not just changing technology; we're changing lives. Grateful. Humbled. And just getting started. #WomenInTech #Innovation #TechForGood #Cybersecurity #WomenInCyber #CISO #WomenTechNetwork

    Aysha Khan nominated for the Women in Tech Global Awards 2024

    Aysha Khan nominated for the Women in Tech Global Awards 2024

    womentech.net

  • Treasure Data reposted this

    View profile for Kazuki 💎 Ohta, graphic

    CEO @ Treasure Data | Customer AI + Data

    Treasure Data November 2024 release note is out! We deploy 600 changes every MONTH (30 every DAY) and here're the highlights: 🟩 Real-Time Journey: Jump and Custom Exit Criteria The “jump” capability came to RT journey - you can move profiles from one journey to another. RT Journey exit criteria can be more customized. 🟩 Batch Journey: Activation Actions and Advanced Scheduling You can kick custom workflows from Batch journey, which enables you to implement custom logic before the activations. Advanced Scheduling allows you to configure more flexible schedules for activations. 🟩 Performance Improvements: Parent Segment Build You can drastically improve parent segment build by skipping unnecessary profile enrichment processes from UI. 🟩 Segment Insights: New Chart types Ranking and Cross tabulation charts are now supported. You can now create 20 charts per parent segment. 🟩 Cookie ID collection for 3rd party tags JavaScript SDK 4.1 supports collecting cookie IDs from 3rd party tags such as Google / Meta / Instagram / etc. 🟩 RFM Model Support additional parameters to fine tune the RFM model behaviors. 🟩 Pinterest CAPI, Snap CAPI, Whatsapp Business, Oracle OPERA PMS integrations We keep delivering based on customer requests. Please contact me / us anytime if you have any product requests. Enjoy‼️

  • 💎 Our community is the real gem at the core of everything we do. Since 2011, across all the evolutions of Treasure Data, we've been inspired by our incredible customers, partners, and team who work together to harness the power of customer data.  Across 75 countries, you’re delivering experiences that redefine engagement and set new standards for excellence. 🌍   Here's to leveling up and shaping the future together. ✨  #ThankfulForOurCommunity #TreasureData #ConnectedExperiences

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  • 💎 Your Treasure Data Toolbox Just Got an Upgrade! 💎   This month’s updates are packed with tools to make your workflows smoother, your insights sharper, and your campaigns more impactful. Here's how you can level up:   💎 Work Smarter, Not Harder   - Journey Jumps (Beta): Retarget profiles instantly and drive better results.   - Custom Exit Criteria (Beta): Keep journeys focused and relevant.   💎 Connect Like Never Before   - New integrations with Pinterest, Snapchat, WhatsApp, and Oracle OPERA bring more ways to engage and measure success.   💎 Unlock Deeper Insights   - Enhanced visual tools and advanced activation scheduling to simplify and amplify your strategies.   👉 Read the full November Release Notes and explore what’s new: https://bit.ly/4fGT5GA

  • 🛒 Two weeks to go: Data-driven retail strategies webinar The countdown is on! Join us December 11 for a deep dive into data-driven retail with Art Sebastian. Here’s what you’ll gain: ✨ Real-world CDP success stories 🤖 How AI is transforming customer journeys 💡 Proven strategies to boost loyalty and drive revenue Whether you’re starting your CDP journey or refining your approach, this session is packed with actionable insights. 📅 Date: December 11, 2024 ⏰ Time: 12pm EST 📌 Register now and take your retail strategies to the next level! #RetailInnovation #CDP #AI #CustomerExperience #Webinar

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Funding

Treasure Data 9 total rounds

Last Round

Series unknown

US$ 234.0M

Investors

SoftBank
See more info on crunchbase