Smith Publicity, Inc.

We are always thrilled to hear of the continued success of our authors well past the book publicity launch stage. Today's example, Stan Goldberg, Ph.D. shared that Psychology Today designated his recent article, "The Life-Threatening Fall: Expect One if You Are 65 or Older" as an essential read in the Caregiving, Aging, and Neuroscience categories. Stan is the author of "Preventing Senior Moments: How to Stay Sharp Into Your 90s and Beyond" (Rowman & Littlefield). We are so pleased his important information and expert voice is continuing to shine and rise to the top. Sandra Poirier Smith Jane Reilly Marissa Eigenbrood https://lnkd.in/e9dZi6SZ

Happy to share the article by Madeleine F. Wallace, Ph.D. On the Future Of Work https://lnkd.in/g6yYYaiF

Smith Publicity is looking for a Business Development Intern for the spring 2025 semester! We encourage those with an interest in communications, business development, book publishing, and publicity and marketing to apply.

We invite you to learn about: book publicity predictions for 2025, two great podcast interviews with ghostwriters Emily Crookston and Kevin Anderson, and what authors need to know from the Frankfurt Book Fair--especially around "the rise of the educated, brand-driven author."

📚 🌟 New York Times bestseller and USA Today bestseller! ✨ 🏆 SO much to celebrate. Two Smith Publicity, Inc. clients recently achieved bestseller status: Partha Nandi MD FACP, author of "Heal Your Gut, Save Your Brain" ( Mayo Clinic Press) became a The New York Times bestseller and Mary Olson - Menzel, author of "What Lights You Up?: Illuminate Your Path and Take the Next Big Step in Your Career" (Wiley), became a USA TODAY bestseller. ✨ Andrea Kiliany Thatcher Joelle Speranza Lydia McClaran Macy Mohr Janet Shapiro Kellie Rendina Mench Sandra Poirier Smith

🏆 The Qwoted 100 just released their quarterly ranking of the best PR professionals in the industry. We are proud to see Smith Publicity, Inc.'s Chris Baker, Macy Mohr, and Joelle Speranza recognized in the top 100. 👏🏻 Key factors include: • Response speed to reporters, • Number of positive interactions/conversations between PRs and reporters, • Reporter Ranking, and • Hit rate of pitches to positive replies from media https://lnkd.in/eRZ7d7AE Sandra Poirier Smith Marissa Eigenbrood Janet Shapiro Corinne Moulder #publicity #publicrelations #bookmarketing

📚 Frankfurt Book Fair 🇩🇪 starts tomorrow! Marissa Eigenbrood, President, and Corinne Moulder, Vice President of Business Development, are attending to meet with old friends and new connections. If you are attending and would like to say hello, let us know! [email protected]

Lessons from the Frontlines of Entrepreneurship Excited to see our client Mona Sabet's article in Fortune today on the topic: "My Tech startup failed due to 3 mistaken assumptions—entrepreneurs take note" Mona, along with Maria Fernandez Guajardo and Heather Jerrehian, co-authored the book "Sail to Scale: Steer Your Startup Clear of Mistakes from Launch to Exit" where they share common mistakes that leaders make across four pivotal waves of a startup's journey. As Mona details in the article, building a successful business is about more than just falling in love with your technology—it’s about aligning passion with the right market. After leaving a stable executive role in 2013 to launch a cutting-edge AI-driven video solution, she quickly realized that success requires more than innovation. Through her journey, she learned three key lessons every entrepreneur should know: 1. The importance of genuine product-market fit, 2. The pitfalls of feature overload, and 3. The challenge of building the right team in a competitive field. Mona's story is one of growth, resilience, and invaluable learning. Even in shutting down the company, she gained insights that fueled future successes. These lessons are now helping other founders avoid common pitfalls and build stronger, more sustainable businesses. https://lnkd.in/ecjg6MeP Janet Shapiro Emily Willette Sandra Poirier Smith #Entrepreneurship #StartupLife #Leadership #TechInnovation