SendKits

Tired of sending generic emails with walls of links and attachments? Never know when or what customers interact with after you hit send?

We love this use case! and what Troy Munson is building with Dimmo 🦖 Kudos to Mihir Bettadapur + Ramp on the email. Short and personal, classic SMYKM (#samsales). CTA peaks curiosity and points to resources instead of begging for "a 30min meeting" Top tier cold email, this kind of thing really works! While Dimmo could scale into the next era of G2, Capterra, etc. and feels like a much better approach to a SaaS directory... their branding is certainly a lot more fun 🦖 🦖 🦖 🦖 🦖 🦖 😃 One downside for prospecting is that you're also sending a suggested list of competitors right next to your demo. When I went to the ramp link in this email, I also saw demos for Pleo and Expensify suggested on the same page. An alternative to the same approach: Same CTA but send a resource kit instead, co-branded for you and your customer but it only has your content. Try it Free - https://www.sendkits.io/

How are you using AI in your sales process? We'll do a deeper dive into these later, but a quick observation of where it seems to have the most traction: 1. Drafting copy + personalization at scale 2. Better research for prospecting 3. Staying sharp on active deals + account management 4. AI replaces tasks, but it works best with people involved. Even AI SDRs have GTM architects managing the process. It's not an easy button. but it is a super power. https://lnkd.in/gfmEeXCa

Building a company is so odd. It always feels like you're in a beta stage, constantly looking for areas to improve the product. Add new features. Optimize experience. Then one day you realize something. You hear how users talk about the product, the results they get from using it, how they shared it with a friend. Suddenly it clicks. This isn't just "market ready" ... it's already in market! We already went 0 to 1. Frankly I don't think we really noticed when it happened, and it was probably a mistake to wait so long to build in public. Now going 1-10 is going to be the interesting part. Thanks for following the journey, hopefully some of what we learn is helpful both in your sales process and for if you ever want to start your own thing 😃

One week left before end of year! Teams be struggling right now with around 40% quota attainment as the current standard 😳 [source: Repvue]. Hope you're one of the ones tracking to hit your number. If not, here's a few last minute tips to push deals across the finish line. https://lnkd.in/gpnadrKj

Great time with the sales friends community this week 🤩 Enjoyed a little holiday cheer, some interesting thoughts around building sales teams, and fun headshots on the roof! As virtual becomes our primary way of working and socializing, these in person experiences are becoming more important. Thanks everyone for coming out, a lot of interesting ideas for next years meetups! Mark your calendars for January 30th. More details coming soon but planning a fun SKO for San Diego 😄 ____ Thanks ☁️Byron Bunda for co-hosting and bringing the fun festive vibes! and to SendKits crew for sponsoring and helping spread the word 😊 ____ Erin Holtz Tristan Moreno Dan Dyer Kenneth B. David Yazdi Alan Schaefer Christopher Javier Alvarez Conner Pelfrey Mike Link Haotian Wei Daniel Wege

Investing in Local Meetups! Back in March we did our first gathering in Santa Monica and now we're doubling down here in San Diego.   Salespeople these days tend to work remote away from their teams, and it can become isolated and lonely. We want to create a space for salespeople to come together and share ideas, to geek out on GTM Strategy with people who get it.   The 3rd monthly Sales Friends meetup is happening tomorrow night! 📍Location: downtown San Diego! 🕰️ Time: 6pm-8pm If you're in the area and work in sales or customer success come say hi 😃 https://lu.ma/r4f9yjqc

Smaller gathering this week for sales friends in San Diego 😃 Standard quota attainment right now is ~42% [repvue]. If you're struggling, here's a great opportunity to learn from others going through the same thing. If you're crushing it, come celebrate and let us know how you're winning! Free drinks & snacks with a great group of sales and customer success reps. Last one before everyone starts breaking for the holidays, but if you can't make it mark your calendars for January 30th. Big plans for these in 2025 :) ____ RSVP on Luma, or feel free to dm if you have any questions about the community :) https://lu.ma/r4f9yjqc

One of my favorite parts of visiting family for the holidays is the forced opportunity to get wayyyyyy outside of the tech echo chamber. Not just older grandparents, aunts, and uncles. My sisters and most of my cousins don't have much context for VR and AI (at least not for work). Even SaaS usually requires a lot of explanation... "so you work for Microsoft right?" now I usually get, "Ricky's selling video games" (that would be really cool actually... but not exactly right either 😂 ) It's a nice reminder that just because you know a lot about something doesn't mean it's common knowledge. This is also very true of your customers. They're experts in their area, and they likely know 100x more than you do about their company and the programs their responsible for. BUT, they might not know as much about your product ecosystem. That's an opportunity for you to be helpful. Outside of client work, we research competitors, strategic partners, attend events full of experts, and track industry updates. That's a whole bunch of information, deeply focused on relevant subject matter. Don't assume customers already know everything you do. Slow down, and help them bridge the gap between what they already know and what can help them make better buying decisions.

People don’t buy what you do. They run away from pain, towards their aspirations. Show you understand their problems and present paths towards achieving their goals and the sale just becomes a simple transaction. Our why: Customers receive the same generic sales process from most vendors. Spammy outbound copy, generic qualification questions, followed by the same templated post demo follow up emails with walls of links they don't want to click through. Let's say they care enough to click through them... they still lose them in a flooded inbox of other emails that look exactly the same. We're not selling a 'sales room', nobody really cares about what we built. We're helping sales reps give their buyers a better experience. A different experience. One link that's easy to keep track of, branded just for them and organizes their next steps along with more visually engaging resources. Ultimately what they're buying is a better experience for their customers, making it easier for champions to share with other stakeholders and get to a decision faster. In addition to that, salespeople also lack visibility into what happens to their content after they send it. By tracking views and clicks we're able to get them a little more context into what's happening when their not in the room. There's 37 other tools for building websites or sending files... ours is built specifically with these problems in mind for a specific user. Salespeople who need a way to do better follow up. https://lnkd.in/gSBKhYGZ