RoAndCo collaborated with the Cumulus Coffee team to craft the launch campaign video and imagery. We assembled an amazing team set in a modern well-appointed home, highlighting the lifestyle of a warm family that chooses to brew cold. Through beautiful images and vignettes, we immediately feel a draw to the inviting and enlightened Cumulus Coffee world. We enlisted photographer Collin Hughes with DP Pete Pascucci to bring our vision to life.
RoAndCo Studio
Design Services
New York, NY 4,212 followers
A multi-disciplinary creative studio devoted to holistic branding that serves a range of forward-thinking clients.
About us
ABOUT ROANDCO: RoAndCo, founded in 2006 and led by award-winning Creative Director Roanne Adams, is a multi-disciplinary creative agency that serves as a visual thought leader for a range of forward-thinking fashion and lifestyle clients. As branding experts, Roanne and her team work quickly and intuitively to pinpoint the most essential, visceral quality with which to tell a company’s story and visually captivate its audience. As creatives — whose services include graphic design and art direction for print, web, and video — they’re known for bringing clients a cool cachet and a contemporary look while remaining grounded in a love of the classics, from old movie typography to modernist art to the work of mid-century design icons. With a diverse roster of talents hailing from Brazil to Australia, the agency aims to thoughtfully distill a client’s inspirations, ideas and motivations into fresh, sincere and compelling brand messages that engage and resonate. ABOUT ROANNE: Roanne opened her design studio in TriBeCa in 2006 after being awarded New Visual Artist (20 under 30) by PRINT magazine. With a keen eye for style and a skill for refining brands into their most succinct form, Roanne is trusted and respected by clients and collaborators alike. In 2010, she was named by NY Times Magazine as one of six “New York City’s outstanding, up and coming design professionals.” In 2011 she was among the select winners for ADC Young Guns 9, and most recently, Roanne was a jury member for the 91st annual ADC Awards. SERVICES: Brand Strategy Brand Identity Web Design Packaging Design Campaign & Art Direction Communications Strategy Content Strategy Editorial Design
- Website
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http://roandco.com
External link for RoAndCo Studio
- Industry
- Design Services
- Company size
- 2-10 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 2006
Locations
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Primary
Get directions
New York, NY 10013, US
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Get directions
Los Angeles, CA, US
Employees at RoAndCo Studio
Updates
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The Art of Naming: At RoAndCo, we believe that naming is an art, and we love being part of the journey right from the very beginning. Naming isn't just about choosing a word; it's about capturing the essence of a brand and making a lasting impression. Key reasons why partnering with us on your naming journey makes all the difference: Brand Name Availability: In today's crowded marketplace, finding a name you love can be a daunting task—only to discover it’s already taken. We do the initial search for you, saving you from that disappointment and guiding you toward names that are not only meaningful but also available in your business category. Stakeholder Alignment: When multiple partners or stakeholders are involved, agreeing on a name can be challenging. We facilitate the process, ensuring that everyone feels heard and that the final name resonates with the entire team and brand vision. Fresh Perspective: Sometimes, you're too close to your brand to see it clearly. We provide that objective sounding board and the confidence to help you make a name choice and fall in love with it.
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We had the pleasure of collaborating with Gelée founder Zoe Messinger to reimagine the nostalgic treat (Jell-O) in a fresh, artful, and elevated way, conveying joy and health. Created through artistry and play, this healthy jelly snack blends nourishment and sensuality—a refreshing take within the category. Featured in: The New York Times, Bon Appetit, and Dieline
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Gelée is all about nourishing your play. ✨ It was important to us that the packaging speaks for itself, showing the world not only what the product is at its core but also reflecting the luminous, delicious, and sensual experience felt while eating it. It’s euphoria—in a box.
When most people think about gelatin, old-fashioned desserts in funky molds and grotesque “salads” come to mind. But those boxes of flavored gelatin are usually inexpensive and serve as a cheap base for a sweet treat. Gelée is a new brand that aims to change possible preconceived notions about gelatin. In fact, they like to think of themselves as “luminous jelly euphoria.” The brand returns to the glory days of jiggly desserts fancifully molded and crafted with additional ingredients to create elevated desserts and dishes but upgraded for today’s more affluent consumer. Subscribe to read more >>> https://lnkd.in/eBU7X62m
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Regenerative Farming as an Act of Hope We believe in the healing power of regenerative farming and love, lending our design services to the places and people in the regenerative space. We’re so proud that we could be of service in creating the brand identity for Butterwood Ranch—a modern farm hideaway dedicated to regenerative harvest methods. Situated on the fertile soils of Bundjalung land in Northern Rivers, New South Wales, Australia, the brand pays homage to the land and its abundant resources, echoing the river system that nurtures Butterwood’s cherished landscape. #regenerative #climatesolution #agriculture
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The Vibrant World of Irene Neuwirth Irene Neuwirth is a Los Angeles–based fine jewelry designer beloved by accomplished and creative women. Recently, we collaborated with Irene on her spring campaign, capturing her love of vibrant colors and surrealist art. Weaving together an ode to surrealist artists and Irene's vibrantly whimsical style, we paired jewelry with objects from nature and hand-painted backdrops. This shoot was a continuation of our partnership with photographer Grant Cornett and prop stylist Noemi Bonazzi to bring this seasons visual expression to life. To announce the opening of their new Madison Avenue location, Irene created a series of limited edition silk scarves with artist Aaron Morse. We also collaborated with our favorite photography duo known as The Ingalls to create a series of elevated product photography. See more of our work with Irene Neuwirth and her team: https://lnkd.in/exT72ih3
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JELLO, REIMAGINED. Meet Gelée—a lush, fruit-forward jelly that’s nourishing for the body, mind, and soul. This project has been a pure mix of art and business, culture and commerce. A beautiful new expression in a tired category. For the last year we’ve been collaborating with the luminescent Zoe Messinger to help her envision all that the brand could be, and bring it to life. Today, she pre-launched the site and received a stunning review in Bloomberg News. Learn more on her website and look for Gelée on shelves soon! geleegelee.com
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We are so proud of our client, Busayo Michelle Olupona for what she’s created, beautifully captured in this article.
Founder creating a global impactful fashion brand | Grown Nigerian-sourced brand to over 40+ retail locations including Saks Fifth Avenue, Shopbop, Moda Operandi, Nordstrom | Attorney | Public Speaker
Blown away by this beautiful profile of Busayo in Harper's Bazaar, Bianca Betancourt beautifully captured the essense and journey of the brand and our journey with its winding and circuitous roads. The article ends with the quote from the Gospel of Thomas that was like a talisman for me during the challenging years- if you bring forth what is within you, what you bring forth will save you. And if you do not bring forth what is within you, what you do not bring forth will destroy you. At the start of this journey, I don’t think I allowed myself to conceive that we would be in the pages of the magazines that I devoured as a fresh off the boat teenager. Grateful to the part of me that insisted that I bring forth what was within! The gorgeous photography by neec nonso situates the story in the traditions that inspire our work. Huge thanks to Clémence Polès and @theno29.
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Roanne Adams was recently interviewed by Amber Asay for the Women Designers You Should Know podcast. Roanne spoke about her experience in creating distinctive and intentional brand identities, and her deep belief in the power of brands to effect positive change. She expressed her desire to ensure "The brands we work with are using their power in the right way." Case in point: Roanne's long commitment to working with sustainable fashion brands to help them reach a wide audience and further their environmental goals. Listen to the podcast to hear more about where Ro's inspiration comes from and what she dreams of impacting next: https://lnkd.in/gTgaUbbg
Women Designers You Should Know: 007. Sustainable Fashion w/ Roanne Adams on Apple Podcasts
podcasts.apple.com
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Julie Sawaya and Ryan Woodbury founded the supplement brand Needed because they believed every woman should feel strong, worthy, and well. Yet they observed that all too often women lack vital nutrition throughout their fertility journey. As their creative partners, RoAndCo honed Julie and Ryan’s championing spirit as a starting point to create a powerful brand strategy, bold brand identity, intentional messaging, and clear labeling for the packaging system. Learn more about our process together...
Radically Better Nutrition for Women
RoAndCo Studio on LinkedIn