Navattic

We often get asked about best practices when it comes to interactive demos. Specifically things like: ▪️ What use cases are most popular for interactive demos? ▪️ Should I gate or ungate my interactive demo? ▪️ Where should I place my interactive demo on my website? So we analyzed the top 1% (by CTR and traffic) of the over 18,000 demos built on our platform. And updated our State of the Interactive Product Demo Report to share 2024 interactive demo trends. Read the full report or see the takeaways below ⬇️

Thank you again to all our customers who came out to NYC for our first-ever user event (more on the event coming soon). In the meantime hear how we planned this event on this week’s Revenue on The Rocks. Ben interviews Natalie to understand what it’s like to prepare for this type of user event. And asks about how marketers can justify ROI and spend on customer events to sales teams. Listen to the full episode: https://lnkd.in/esM842fu

💡 Customer Demo Tip: Send demos before RFPs to shorten call length Read how the MoEngage team saves ~20 minutes during RFP calls by sending attendees an interactive demo before the presentations. ”In the past, whenever we present an RFP, 15 to 20 minutes is spent introducing the company and our product. We now encourage prospects to explore an ungated product demo before our call, which gives us back 20 minutes during the call to talk about the actual problems that we were going to solve” ➕ Bonus Tip: “By sharing demos beforehand, we can track what content a prospect has seen and optimize our presentation accordingly.” Thank you to Sandeep M. Suraj Dubey and Vivin Vergis from the Moengage team for sharing these tips for shortening the sales cycle. Plus other ways they use interactive demos like: ▪️ Identifying engaged opportunities going through the demo ▪️ Industry-specific landing pages ▪️Capturing event attendees' intent and contact info by sending them demos Full Writeup: https://lnkd.in/eTKB5kJj

Customer Product Demo Spotlight: UserEvidence Explore UserEvidence's new demo ranch to see how they help B2B marketers capture, curate, and share customer proof. Powered by Navattic demos. Start demos: https://hubs.li/Q02Z21Km0

📕 Navattic Employee Playbook: Interactive demo signals for outbound Hear how Jack Buckley (who leads our outbound motion) uses interactive demos and other intent signals to prioritize and personalize outreach. https://lnkd.in/ewSJfhvF

Customer Product Demo Spotlight: Predictiv See how Predictiv's Intent stream and analytics feature gives you a clear breakdown of your TAM, highlights trending Intent topics, and helps you engage with accounts actively interacting with those topics. Powered by Navattic demos. Start a demo: https://hubs.li/Q02Y2y4-0

This week on Revenue on The Rocks - Natalie and Ben share their experience getting hired at Navattic. With end-of-year hiring, Natalie and Ben share common advice they give to founders looking to hire, and candidates looking to join a startup. (like the advice shared below) Listen to the full episode to hear more about their experience hiring as early startup employees. Episode: https://lnkd.in/e4WwmJ3C

How do you show social proof without just company logos? Show famous individuals using your product like Riverside.fm. Immediately below the fold - Riverside calls out celebrities like Gary V, Mark Z, and Michelle Obama. In our 4th Buyer First Website Review - Anna Furmanov reviews Riverside. Some other bites include: ▪️ Chatbot book a demo experience ▪️ Pricing tiers with “most popular” callouts ▪️ Get started free vs playing around with the product Watch the full 10 min recap or see highlights ➡️ https://lnkd.in/eFNTb6bG Sign up for our newsletter to get bi-weekly buyer-first website reviews ➡️ https://lnkd.in/eRi-5qWe

Last month we had our first-ever international offsite: Barcelona This offsite we bonded over long family-style tapas meals - both in our villa and with customers and friends at evening Barcelona bites. Thanks to Jess Evans, Leo Meisel, Lidia Palumbo, Maria Castañeda, Nicole P., Samuel M. Novoa, Teodora Curelciuc, and more for making it out And we discussed learnings from 2024 + improvements for 2025 like: ▪️ Early results and feedback from our freemium launch ▪️ Revamp of our customer celebration program: Navattic Fanatics ▪️ Prep for our 3rd annual State of the Interactive Product Demo Plus welcomed a few new teammates: Holly Pearson, Makenna Smutz, Mary Festa, Michael S., Michael Pettit, Valentina Di-Maio

Customer Product Demo Spotlight: Unily Explore Unily the true enterprise employee experience platform. Built to achieve faster pivots and drive Organizational Velocity for its customers. Powered by Navattic demos. Start a demo: https://hubs.li/Q02XhkD50