Graduate Management Admission Council™ (GMAC™)

Do you want to learn the latest about application trends to #MBA and business masters' programs? Are you interested in how #AI is making an impact for school professionals? Andrew Walker, the author of the recent Application Trends Survey report, shares three key findings that explores these questions! 📈 12% growth in total applications to all #GME programs 🤯 Full-time MBA programs had the biggest increase in application growth 🤖 78% of programs incorporated AI into their classroom Check out the Application Trends Survey Hub on gmac.com to learn more! https://lnkd.in/dBZv9FZ #GMAC #GMAC2024 #HigherEducation

After a few sunny days in Portugal, I’ve finally had some time to reflect on our largest GMAC Europe Conference to date, making this one for the record books!   I am always happy for the chance to connect with friends- new and old- and to hear about their work and the challenges that they are facing. As I provided closing remarks for the conference, I saw a sea of faces looking back at me with optimism, fresh ideas, and reinvigorated appreciation for the work that we all do to change the lives of students, and positively impact the industry and the world around us. (There were also many smiles because of the last bit of wisdom from the closing keynote:-) There were a lot of hands in the creation of this memorable event, so I need to give credit where it's due.  Thank you to our location hosts, Nova School of Business and Economics and Pedro Oliveira (Dean), for welcoming us to your breathtaking campus and providing a perfect environment for GME professionals to connect and learn.   Thank you to our opening and closing keynote presenters, Nadim Habib, and Micael Dahlen (Chief Happiness Officer)! Your sessions helped to set the tone for the conference and our direction when we returned to our offices. You gave us new perspectives on leading through change and our agency in creating happiness in our personal and professional lives.  TACK! Thank you to an amazing advisory group and all of the speakers, facilitators, panelists and presenters who crafted incredibly engaging sessions that help address the unique challenges and opportunities for GME in Europe.   Thank you to our conference sponsors and exhibitors—your commitment to providing the industry with the necessary resources and tools to succeed provided a perfect opportunity for connection and reflection.   And last but certainly not least, a profound thank you to all of the remarkable attendees, which included professionals from 56 business schools in 23 different countries. This conference would not have been the roaring success it was without your motivation, your enthusiasm (the birthday song in the Fort will be a lasting memory), and your willingness to learn, grow, and connect with like-minded colleagues.  To the 81 first time attendees- you've made a new connection for life! I can't wait to see everyone again in 2025! #GMAC2024 #HigherEducation #GMACEurope

🔝 What a truly unforgettable time at the GMAC Europe Conference! 🌍 After an action-packed few days, we’ve officially wrapped up the Europe Conference hosted at the stunning Nova School of Business and Economics near Lisbon, Portugal. The conference brought together top professionals from 23 different countries to explore the future of #GME! With attendees from over 55+ leading business schools and a diverse range of backgrounds, it was a dynamic event full of fresh perspectives, forward-thinking discussions, and meaningful connections! Here’s some top takeaways: 🤖 #AI & Innovation: Cutting-edge strategies for integrating AI into #marketing, #admissions, and #recruitment were at the forefront, equipping schools with tools to stay ahead in a competitive landscape 🌍 Global Trends: We explored how geopolitical shifts and sustainability are reshaping GME, and how schools can adapt to these evolving challenges 🤝 Networking & Collaboration: Engaging peer discussions, learning teams, and hands-on workshops offered invaluable opportunities to connect, share best practices, and foster partnerships 🔮 Forward Thinking: There was an emphasis on looking and planning ahead to the future to achieve long-term success and build a shared vision for GME 🧸 Creativity: Attendees got to learn and have fun at the same time by using Lego Serious Play as a tool for self-reflection to develop personal branding and narratives A heartfelt thank you to our incredible advisory board, presenters, and session leaders for shaping an exceptional conference experience. Special thanks to our exhibitors and sponsors—your support was instrumental in delivering top-tier content and resources to attendees. Finally, a massive thank you to all the attendees who sold out this event and made it such a success! Your dedication to GME and your active engagement is outstanding and doesn’t go unnoticed. We couldn’t have done this without you! We can’t wait to do this all again next year! #GMAC #GMAC2024 #GMACEurope #Innovation #Leadership #Sustainability #Networking #BusinessSchools

2024 is almost over, and a lot has happened in #GME this year! To remind you about all the most important industry changes we have seen, we will host a webinar, ‘GMAC 2024 Year in Review, Top 10 Trends from GMAC Research’ on Thursday, December 5, at 11am EST! What do you think was the most important topic affecting business schools in 2024? Let us know in the comments if you think it was something different 👇🏼 This interactive countdown will provide you with practical ideas that you can implement into your work, allowing you to kick off 2025 with a fresh perspective! There will also be a live Q&A so you can find out what these trends mean for you and what’s next! Register today! https://lnkd.in/ezNDPN5u #GMAC #GMAC2024 #HigherEducation #Trends #Review

And so GMAC Europe Conference 2024 kicks off a full day of sessions and networking at the stunning campus of Nova School of Business and Economics in Lisbon. Following the pre-conference sessions and Welcome Reception yesterday, we were welcomed by Dean Pedro Oliveira to the university before a further introduction from Graduate Management Admission Council™ (GMAC™) Director for Europe and Americas Nalisha Patel. Learning teams will meet this morning, before keynote and concurrent sessions - and of course we look forward to dinner at the Fort this evening for discussion and networking. Wishing everyone attending an enriching two days - and if you’re not with us this time, then hopefully see you next year! #gmac2024 #gmaceurope2024 #MBA #Masters

While visiting our member schools ESMT Berlin, WHU – Otto Beisheim School of Management and Frankfurt School of Finance & Management in Germany last month, I had the pleasure of sitting down with Kirstin von Elm from Handelsblatt to discuss the state of graduate management education in Germany, along with the value of standardized tests like the GMAT. This was an excellent opportunity to speak to the great work of member schools and showcase the Graduate Management Admission Council™ (GMAC™)'s latest research and industry advancements on a global scale. https://lnkd.in/eQrqgCh7 #GMAC #GME #HigherEducation #MBA #Business

We are excited to announce that at our upcoming Leadership Conference 2025, we are introducing a new workshop forum on the final day, ‘Leading Your Institution through AI Transformation’! #HigherEducation marketing guru and AI whisperer, Jaime Hunt, will take attendees on an interactive journey, broken up into four parts, to equip graduate program leaders with the tools, frameworks, and vision needed to lead AI-driven change successfully at their institution. Here are the areas that you’ll dive into at this workshop: 🤖 Leading AI Adoption – Strategies and Best Practices 👁🗨 Developing a Vision for AI in Graduate Programs 🏗 Building AI Literacy and Culture within the Organization 🎬 Action Planning and Next Steps You’ll be able to leave the conference with the necessary skills, tools, and network needed to lead an AI-powered future. Register to attend the Leadership Conference and don’t miss out on being a part of this dynamic AI forum! https://hubs.la/Q02YqvcN0 Mara McKee, Camila de Wit Giesemann, Carleen Kerttula, Kailin Burns, Ramnik Aulakh, Robert Owen Pinn, Nalisha Patel, Arjun Rudra, Eric Chambers, Jodi Detjen, DBA, Anthony Penna, Ana Maria Zermeño Padilla, Sarah Wanger, Ed.D., Megan Byrne Krueger, Michael Maier, Erin Town #GMAC #GMAC2025 #HigherEducation #Marketing #Recruitment #Admissions

🌟 The GMAC Asia Conference 2024 was a huge success! 🌟 We wrapped up the conference at the end of last week, and what a fantastic couple of days it was. Our attendees represented 29 business schools from 14 different countries, and there was no shortage of thought-provoking questions and dynamic discussions, making for an unforgettable event focused on innovation and the future of #GME in the Asia region. 🌏 Here are some key highlights from the conference: 🤖 Attendees learned how to practically apply #AI to their work and tackle the challenges it presents 🎟 Leveraging social media and user-generated content to reach their target audience, while seeing real data from using this strategy 🚅 There were plenty of opportunities to develop new connections through speed networking, trivia, and brainstorming sessions A huge thank you to all of our speakers, session leaders, and attendees for making this event one to remember. We hope you left the conference with new ideas, valuable connections, and a renewed sense of purpose in your roles and the advancement of GME! 🚀 #GMAC2024 #GMAC #GMACAsia #ProfessionalDevelopment #Conference #Leadership #Education #Business #BusinessSchool #HigherEducation

How is your #recruitment going so far? Are you looking for a new and refreshing tool to aid in your approach and elevate your strategies? 🛠️ If so, you should look at joining us for one of the November GradSelect virtual workshops, hosted by Christa Johnson-Perkins (MBA, M.Ed.), Product Director, Marketing Solutions! We will be offering two times for this month’s workshop, depending on your time zone. 📆🌏 Wednesday, November 20, at 9:00am CST, China Standard Time (GMT +8) 📆🌎 Tuesday, November 26, at 11:30am EST You’ll get an inside look into how to use the platform, tips and tricks into how to leverage all of the unique resources available, and tailored advice on how to incorporate GradSelect into your recruitment and #admissions strategy. 🔎 There are countless ways you can utilize the search parameters available in GradSelect, so it’s essential to maximize your knowledge of the platform and increase your productivity, which is where this workshop will come into play! 🔢 There are more than 565K candidates in the GradSelect system, so you’ll have lots of high quality candidates to recruit! 🔝 Register today and learn how to fine tune your approach! 🎵 https://hubs.la/Q02YBtCW0 #GMAC #GMAC2024 #Marketing #GME #HigherEducation

🚨 Last chance to gain new insights! 🚨 Time is almost up to register for our upcoming GMAC Insight Series! These one-day regional workshops, offered at two convenient locations, will be the perfect way to enhance your professional development as we round out the end of 2024. Registration closes November 27! Here are some of the key takeaways you’ll get by attending: 🔑 Key market trends shaping #GME: Learn about the latest research and insights to adjust your strategies to align with evolving student expectations and market dynamics 💬 Peer learning discussions: Network with GME colleagues develop practical strategies that can be implemented immediately 🤖 Harness #AI to drive graduate enrollment success: Gain a better understanding of generative AI to connect effectively with candidates You can attend either one of these sessions, where the sessions will be the same but the discussions will be different: December 3 at The Johns Hopkins University in Washington, DC. December 6 at Bentley University in Waltham, MA Act now and secure your spot! https://hubs.la/Q02YBffP0 #GMAC #GMAC2024 #HigherEducation #ProfessionalDevelopment #Marketing #Admissions #Recruitment Kailin Burns, Suzanne Dove