Customers.ai

🎄 Twas the Night Before Christmas: The Customers.ai Edition 🎄 ‘Twas the night before Christmas, and all through the site, Not a visitor was bouncing, conversions took flight. The pixels were placed on the homepage with care, In hopes that more customers soon would be there. The marketers nestled, snug in their beds, While visions of ROAS danced in their heads. With Larry in charge and AI on track, They knew that their growth would never look back. When out in the data, there arose such a clatter, I opened the dashboard to see what’s the matter. Away to the metrics, I flew like a flash, Pulled up real-time insights to check on the cash. The stats on the screen with their sharp AI glow, Gave the luster of profits to the quarter’s close show. When what to my wondering eyes should appear, But a stream of hot leads and an ROI cheer! With a little old algorithm, so lively and spry, I knew in a moment it must be Customers.ai. Faster than pop-ups, their insights they came, And they tracked and enriched each visitor by name. "Now segments! Now signals! Now click-throughs and sales! On retarget! On nurture! On personalized tales! To the top of the funnel! To the bottom of all! Now dash away! Dash away! Dash away all!" As cookies once crumbled and tracking grew sly, The AI stood ready, not a lead slipped by. So up through the pipeline, the data it flew, With insights and tools—and automation too. And then, in a twinkling, I heard in my Slack, The ping of new orders; we’re scaling, no lack. As I refreshed my screen and was turning around, Increased LTV made my joy abound. The platform was seamless, from features to flow, It spotted hot leads from the traffic below. Its algorithms sparkled like freshly laid snow, And it mapped out the journeys where prospects would go. It spoke not a word but went straight to its work, Boosted campaigns with a sly little smirk. And filling the inboxes of buyers and teams, It delivered success, like marketing dreams. Then laying its AI aside for the night, The tools powered down, but not out of sight. And I heard it exclaim, as the dashboards took flight— “Happy growth to all, and to all a good night!” Wishing you all a wonderful holiday!

🎉 What a Year! Reflecting on an Epic 2024 at Customers.ai 🎉 2024 wasn’t just transformative for ecommerce - it was record-shattering! From massive Black Friday and Cyber Monday wins to redefining how marketers drive ROI, this year has been all about innovation, agility, and growth. And at Customers.ai, we didn’t just keep pace - we led the charge. This year, we rolled out 10 huge features that have changed the game for visitor identification, audience targeting, and customer engagement. Here are the highlights that made 2024 one for the books: 🚥 Signal – Klaviyo's 7-day cookie window got you down? Not anymore! We can recognize return visitors across sessions....even if your platform cookie expired. 🎯 Super CAPI Enhancer – Smarter Meta Ads with real-time, first-party data. The results? More sales, lower costs, higher ROAS. 🗺️ Customer Journey Tracking – We're kicking it back to 2008 when you could see what your visitors did. Map out every interaction and build better audiences. 🔎 Shopify Visitor ID App – From abandoned carts to repeat shoppers, data-driven precision at its finest. 💰 Klaviyo Revenue Reporting – What are you getting for your money? We can tell you. Track every dollar your Customers.ai contacts drive. 🏆 Google Ads Integration – Smarter, seamless audience syncing for optimized campaigns and better targeting. Hello Google ads customer match! 🤖 Identity Resolution API – The only visitor ID API on the market. Take visitor data to the next level with our killer API. 💌 Postcards to Anonymous Visitors – Re-engage with snail mail that cuts through the noise. 🛠️ Drag-and-Drop Email Builder – Effortlessly create stunning, high-performing emails. 💲 ROI Tracking for Lead Gen – Finally, clear insights on lead generation performance. This year has been ALL about giving marketers the tools they need to connect the dots and deliver results. And the best part? We’re just getting started! Here’s to even bigger wins in 2025. Thanks to our team, customers, and partners for making this an unforgettable year. 🙌 💬 What was your favorite feature or biggest win of 2024? Let us know in the comments!

🛑 Stop aiming for customer journey perfection! We love this tip from Aaron Orendorff at DTC Next. ➡️ It's time to let go of the illusion that SMS and email need to have this extremely curated overlapping interlocking journey. Why? Because none of your customers pay attention to you as much as you do! See Aaron's full presentation for a whole slew of tips including this gem 💎 (link in comments).

Do you even realize you're missing your return visitors? 🤔 Did you know Klaviyo's cookies only last 7 days and then those visitors are viewed as new visitors again? Catching more return visitors is the easiest thing in the world when you combine Signal with Klaviyo. Just look at what happened when our customer added Signal to JUST their abandoned cart flows. 💰 30% increase in conversions 📈 34% increase in conversion rate ⬆️ 29% increase in revenue per recipient Another customer nabbed $60,000 in 30 days after rolling out Signal. If you aren't using Signal alongside Klaviyo, you are missing out on a huge (and REALLY EASY) chunk of revenue. What are you waiting for? Be the hero your company needs and find out how we can get you more money with less work.

🔑 Own your own data in 2025! If we can only give you ONE piece of advice heading into next year, it's that. And here's just one reason why... Have a big promo coming up? Running a large ad campaign? No one is going to give you the data except you. Be like SugarDoh and collect your data 💥

10x return? We ALSO want to brag about that! 💪 This year, the team has been heavily focused on ROI and working with our customers to prove ROI and help them get more out of their investment with Customers.ai. The results have been phenomenal and the positive feedback continues to pile up. This is just one example of the many emails we see every week. Have a great ROI story to share? Let us know!

61 Million signals sent to Klaviyo???? Happy BFCM indeed! Congrats to all of our customers and the CAI team for a super successful weekend 🍾

Here's a fun customer story from this week 📚 The customer was unsure if they were seeing ROI. At the same time, they were getting pushback from their consultant about using Customers.ai. After a walk-through in both the CAI and Klaviyo platforms, we were able to show them big-time numbers, including: 💰 8-10x ROI. 📨 75%+ engagement rates. The result? The customer was happy and even the skeptical business consultant who doubted us before signing up is eating his words. Numbers don’t lie. This stuff works!

Woah! AppLovin is on FIRE 🔥 If you haven’t been keeping tabs, AppLovin is quickly becoming the go-to ad platform for mobile apps and game ads. Their recent expansion into ecommerce ads? Game-changer (no pun intended). They’re killing it with the 55+ demo and aggressively poaching Meta advertisers by matching ad spend—yes, you heard that right. Here’s a flex: One of our customers is already spending $50K a day on AppLovin, just days after starting, and most of that budget is for coupons! And the market knows it: 📈 AppLovin stock ($APP) is up 250% in the past year. 📈 A ridiculous 650% in the past two years. But here’s the thing: Driving traffic from AppLovin is only half the battle. To make that traffic work for you across platforms, you need a way to capture it, analyze it, and retarget it effectively. That’s where Customers.ai comes in. 💡 We help you: ✅ Capture your AppLovin traffic and build valuable audiences. ✅ Retarget them across other platforms like Facebook, Google Ads, or even TikTok. ✅ Maximize ROI by turning mobile app clicks into repeat ecommerce sales. Whether you’re testing the waters with AppLovin or already spending, we’ve got the tools to make sure every click counts. Let’s connect and help you make the most of this wild platform!

⚡️When you're clear of the BFCM crush (you know there's a light at the end of the tunnel) it’s go-time to game-plan for the next QUARTER CENTURY.✌️ Save your seat at the table alongside DTC wealth creation in the combined billions💰: BRĒZ and Structured's Nick Shackelford, The Email Marketers's Melanie Balke, Customers.ai's Larry Kim, FERMÀT's Aaron Orendorff, Triple Whale's Tamanna Bawa, Maestra's Maryna Hradovich, OneText's Jonathan Fudem, Derric Haynie and Patrick Calder-Mulroy Giddy up for 7 minutes in heaven with patron saints of DTC growth sharing their SMASH, MARRY, CUT to scale acquisition, maximize retention, expand customer value in 2025. DTC Next is FREE. It is LIVE. It is happening Dec. 4. Your future self will thank you for hitting REGISTER today.