BK Beauty

BK Beauty

Cosmetics

Austin, Texas 597 followers

The softest, best-selling makeup brushes.

About us

BK Beauty is a digitally-native cosmetics brand founded in 2019 by former MAC Cosmetics trainer and YouTube creator Lisa J (@lisajmakeup), whose content teaches women how to use makeup in an easy and attainable way. Since starting her channel, Lisa has created hundreds of videos that have been viewed by millions of people around the world. While educating consumers and launching products to significant fanfare, BK Beauty is actively expanding its line of 100% cruelty-free, vegan beauty tools and makeup products. BK Beauty is also known for celebrating beauty, both inside and out. With every purchase a donation is made to support the The Kindness Campaign (TKC), a nonprofit that helps children build social emotional health at home and in the classroom — Being Kind is Beautiful.™

Industry
Cosmetics
Company size
2-10 employees
Headquarters
Austin, Texas
Type
Privately Held
Founded
2019
Specialties
Cosmetics, Beauty, Media, YouTube, Content, Makeup Brushes, Colored Cosmetics, Consumer Goods, Kindness, Makeup Products, Content Creation, Makeup Tutorials, Social Media, eCommerce, DTC, Customer Service, and Direct-to-consumer

Locations

Employees at BK Beauty

Updates

  • BK Beauty reposted this

    View profile for Paul Jauregui, graphic

    Co-founder of BK Beauty

    Results are in for BK Beauty's TikTok Lives! 🥇 TikTok Live on Friday (11/15) — @thebkbeauty 🥈 TikTok Live on Sunday (11/17) — @lisajmakeup We had the highest GMV Livestream on Friday, followed by another massive showing last night—team killed it! Next up, a feature on The View (ABC) this Wednesday, big BFCM sale, and a few exciting new product launches. Finishing 2024 with a bang! 🚀

    View profile for Paul Jauregui, graphic

    Co-founder of BK Beauty

    Super proud of our BK Beauty team! 🤩 Yesterday, they hosted an 8HR SUPER LIVE in TikTok's LA studios and tomorrow they're doing another one! Great show Lisa, Lyric, Sophia and María—well done! 👏🏼 On Monday, the baton will pass to our amazing fulfillment and operations team, who will have +10,000 orders to work through! That's a LOT of happy customers!!

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