Your copy missed the mark on the client's tone. How do you turn the feedback into a win?
Missing the mark on a client's tone can be a setback, but it's also an opportunity to refine your skills and strengthen your relationship with the client. Here's how to turn that feedback into a win:
What strategies have worked for you when adjusting to a client's feedback?
Your copy missed the mark on the client's tone. How do you turn the feedback into a win?
Missing the mark on a client's tone can be a setback, but it's also an opportunity to refine your skills and strengthen your relationship with the client. Here's how to turn that feedback into a win:
What strategies have worked for you when adjusting to a client's feedback?
-
- Acknowledge the feedback and ask for specific examples to understand the tone better. - Clarify the client’s expectations by discussing their preferred tone and voice in detail. - Revise the copy, incorporating their tone while staying true to the message. - Present the revised version with a clear explanation of the changes made. - Show appreciation for the feedback, emphasizing it helps improve the final product. - Use this as a learning opportunity to refine your understanding of the client’s preferences.
-
First of all you have to understand your audience before start to write anything. Second, if you make some mistake, it's important to clearly understand where it was so you can fix it better. And it's sad but true, we learn most from our mistakes, so be open to it.
-
Whenever I miss the mark on tone, I see it as an opportunity to grow. Here’s what I do to turn feedback into a win: 1️⃣ I ask for examples from the client to understand their preferences better. 2️⃣ I analyze their feedback for patterns or specific triggers to refine my writing style. 3️⃣ I provide multiple revisions or drafts for them to choose from, ensuring they feel involved. 4️⃣ I create a checklist of client preferences for future consistency. 5️⃣ I over-communicate on key points to confirm alignment before diving into revisions. This approach always helps me build stronger client trust!
-
When feedback on tone comes in, turn it into a win by: ✌🏻 Listen: Ask clarifying questions to understand the desired tone. ✌🏻 Acknowledge: Own the misstep and show you're eager to adjust. ✌🏻 Refine: Revise with precision, aligning with the brand’s voice. ✌🏻 Overdeliver: Add creativity or polish to exceed expectations. ✌🏻 Learn: Use the experience to improve future work.
-
Feedback allows me to align more with the client's vision. By exploring his tone, values, and ambitions, I ensure the next copy speaks the language. This is a step toward writing copy that resonates and makes a lasting impression.
-
When your copy misses the client’s tone, don’t sweat it; it’s a chance to improve. Start by listening carefully to their feedback and asking for examples of what they’re looking for. Revisit their brand voice and adjust the copy to better match their style. Once you’ve made changes, send it back with a note showing you’re open to further tweaks. This approach shows you’re adaptable and committed, turning the situation into a win for both you and the client.
-
To turn feedback about missing the client’s tone into a win, start by actively listening to their input without defensiveness. Acknowledge their perspective and thank them for the feedback. Revisit the client’s brand voice guidelines and any past successful examples to better understand their tone. Ask clarifying questions to ensure you grasp the nuances they want. Use this opportunity to refine your approach, delivering a revised copy that meets their expectations. Present the new version confidently and explain how you incorporated their feedback, showing your commitment to collaboration and quality. Transforming critique into growth builds trust and strengthens the partnership.
-
I’ve learned that missing the mark is a chance to build stronger communication. Here’s how I approach it: 1️⃣ Ask the client for 2-3 samples that feel "just right" to them for better alignment. 2️⃣ Share a concise draft summary or outline to confirm the tone before diving deeper. 3️⃣ Offer two tone variations for a key section and invite the client to choose or tweak. 4️⃣ Include notes on why certain choices were made to build trust and clarity. 5️⃣ Follow up post-feedback to confirm satisfaction and build a deeper understanding for next time. It’s all about collaboration and growth!
Rate this article
More relevant reading
-
CopywritingHere's how you can navigate differences in client's vision for the copy.
-
CopywritingHow do you handle a client who questions the originality of your copy ideas?
-
Content CreationWhat are the most effective ways to address objections in a content proposal?
-
CopywritingYour client needs copy changes ASAP. How can you convey the repercussions effectively?