Here's how you can revamp your resume and online profiles after a social media manager layoff.

1 Update Resume

Your resume is often the first impression a potential employer has of you, so make it count. Begin by ensuring your contact information is current and your layout is clean and modern. Highlight your most recent social media management role at the top, focusing on achievements rather than just responsibilities. Use action verbs to convey your effectiveness and tailor your skills section to include the latest social media trends and tools you're proficient with. Remember, your resume should tell a story of how you can add value to a new team.

2 Optimize LinkedIn

LinkedIn is the go-to platform for professionals, so having an optimized profile is essential. Update your headline to reflect your current status, such as 'Experienced Social Media Manager Open to Opportunities'. Make sure your summary reflects your professional narrative and includes keywords related to social media management. Seek out recommendations from colleagues and endorse skills that are relevant to your field. Engage with content in your industry to stay visible and show that you're actively involved in the social media community.

3 Refresh Portfolio

As a social media manager, your portfolio speaks volumes. If you don't have a website, consider creating one to showcase your work. Include successful campaigns, analytics that demonstrate growth, and any content that received significant engagement. Explain the strategies behind each project and the results achieved. This not only displays your expertise but also your ability to analyze and adapt strategies for maximum impact.

4 Polish Profiles

Your personal social media profiles should reflect your professional brand. Ensure that your profiles across various platforms are consistent in terms of photo, bio, and overall messaging. Remove or privatize any content that doesn't align with the professional image you want to project. Share industry-related news, write insightful posts, and engage with others to maintain an active, professional presence online.

5 Network Effectively

Networking can open doors to new opportunities. Reach out to former colleagues, join professional groups, and attend industry events (virtually or in-person). When connecting with others, offer value rather than just asking for help. Share insights, offer to collaborate on projects, or volunteer your skills to a cause. Building genuine relationships can lead to job leads and valuable partnerships.

6 Learn New Skills

The social media landscape is constantly changing, and staying updated with the latest trends and tools can give you an edge. Consider taking online courses or certifications in areas like data analytics, paid social advertising, or content marketing. Showing that you're investing in your professional development can be a compelling addition to your resume and online profiles.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?