Sara McCracken FCIPR Chart.PR MBA

Sara McCracken FCIPR Chart.PR MBA

Dromara, Northern Ireland, United Kingdom
8K followers 500+ connections

About

Meet Sara
PR and communications consultant and trainer, who once worked on an alpaca…

Services

Activity

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Experience

  • The PR Club Graphic
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    Northern Ireland

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    Belfast, United Kingdom

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    Stormont

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    Belfast, Northern Ireland, United Kingdom

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    Portadown

Education

  • Ulster University Graphic
  • Activities and Societies: This course was delivered through the PR Academy .

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    Activities and Societies: Judo Club; Scottish Universities Judo Development Coordinator

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    Activities and Societies: Judo Club

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    Activities and Societies: Judo club

Licenses & Certifications

Volunteer Experience

  • Lean In Network, Belfast Graphic

    Committee Member

    Lean In Network, Belfast

    - Present 1 year 8 months

    I have benefited enormously from Lean In Belfast and the fantastic network it has created, so I am delighted to give something back through this voluntary position.

  • Acting Chairperson (former vice chair) & Member Board Of Trustees

    Pure Mental NI

    - Present 2 years 8 months

    Health

    Privileged to be able to use my skills in communications, public affairs and fundraising with this young-person led mental health charity, including delivering a communications strategy planning session and crisis management advice.

    Vice chair from May 2022
    Acting chair from August 2023

  • Guild of Agricultural Journalists Graphic

    Committee Member

    Guild of Agricultural Journalists

    - Present 2 years 10 months

    I have been a member of the Guild for a number of years and enjoy networking with local journalists and other key stakeholders.

  • Co-Founder

    Women in PR Northern Ireland

    - Present 6 years 10 months

    I lead leadership development, networking and support for women working in PR, working with my co-founder to put in place a programme of development sessions.

    Women in PR is now a vibrant, supportive network with advice and assistance willingly given, leading to successful outcomes for all involved. Participants have successfully secured new roles and found a way to connect with senior profesionals within the industry.

  • Chartered Institute of Public Relations Graphic

    Public Affairs committee member

    Chartered Institute of Public Relations

    - Present 3 years 2 months

    Politics

    I work with public affairs colleagues from across the UK, providing a voice from a devolved nation, and hosting events for CIPR members.

  • Food Standards Agency Graphic

    Advisory Committee Member

    Food Standards Agency

    - 4 years 1 month

    Health

    I contributed to a wide range of discussions, utilising my knowledge of the agri-rural and health sectors, providing from a communications and engagement perspective.

  • Chartered Institute of Public Relations Graphic

    Northern Ireland committee member

    Chartered Institute of Public Relations

    - 2 years

    I shaped opportunities for the PR sector in Northern Ireland, including creating and hosting events.

  • Royal Ulster Agricultural Society Graphic

    Council Member

    Royal Ulster Agricultural Society

    - 10 years

Honors & Awards

  • CIPR Gold award - best low budget campaign

    Chartered Institute of Public Relations

    I led the CIPR double-award winning Revive our World campaign for RSPB NI, which resulted in climate change legislation being passed in the Northern Ireland Assembly

  • CIPR Gold award - best not-for-profit campaign

    Chartered Institute of Public Relations

    I led the CIPR double-award winning Revive our World campaign for RSPB NI, which resulted in climate change legislation being passed in the Northern Ireland Assembly

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