“Joe is a great BDR manager- he is very detailed oriented, empathetic, and highly skillful in top of funnel outreach and discovery, which he quickly transferred with the team. Being in a sales managerial role for the first time myself, Joe was a great mentor to me and I appreciated the advice and patience he put in with me to help me achieve this milestone. ”
About
As the General Manager at DataBees, I have full P&L responsibility leading the GTM…
Contributions
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How do you add value and insight to your follow-up messages without being pushy or salesy?
For a start, call them. Way too much follow up is solely reliant on email. Then just use what you've discovered during the process. Shoddy follow-up is normally a symptom of shoddy discovery. If you have the full picture of the prospects pain, you've quantified it and implicated it and you know what the process is use this information clearly in your follow up. BONUS: if you create a mutual action plan on a call with defined timelines you literally give yourself permission to follow up when those timelines aren't met.
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You're drowning in promising leads for sales prospecting. How do you decide which ones to pursue first?
First, map your buyer journey. This is critical to understanding how to prioritise your leads. From there, follow these steps: 1. Define the leads ICP fit and how this aligns to your goals. Want to close bigger deals? Go after the ones with the most potential first. 2. Identify where they are on their buying journey, the further they are through it, the quicker you need to get to them. If they're very early on, you've got a bit more time. 3. Identify any signals/triggers/strategic initiatives that align to your offering. It should be obvious which ones to go for after these steps have taken place. Once you're in touch with them, make sure you've defined and are using the right qualification criteria.
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How do you balance quality and quantity in your sales pipeline and avoid overfilling or underfilling it?
1. Understand current pipeline composition, how does your open pipeline compare to stuff you normally close? Is it older/newer/bigger/smaller? 2. Closed lost the rubbish (basically anything you're unlikely to close based on the above) 3. Check your ICP, is it actually aligned with your best customers and your goals? 4. Get in front of the right people 5. Set the right qualification criteria, if you're DQ'ing more than 30% of leads that meet your ICP, you're probably leaving money on the table (and vice versa) 6. Define and measure what should happen at each stage - this will help you close the good and get rid of the bad.
Activity
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This time of year is supposed to be a slowdown, but I know GTM teams are working hard on 2025 planning. Now’s the moment to: • Reflect on what…
This time of year is supposed to be a slowdown, but I know GTM teams are working hard on 2025 planning. Now’s the moment to: • Reflect on what…
Posted by Joe Porter
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Your existing and past customers are ridiculously valuable resource. Our client gets this. They trusted us to do the manual digging needed to…
Your existing and past customers are ridiculously valuable resource. Our client gets this. They trusted us to do the manual digging needed to…
Posted by Joe Porter
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GTM leaders are under more pressure than ever to produce results. Budget freezes are one example of the tightening grip. But having a smaller pot of…
GTM leaders are under more pressure than ever to produce results. Budget freezes are one example of the tightening grip. But having a smaller pot of…
Posted by Joe Porter
Experience
Education
Volunteer Experience
Courses
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BSc Biological Sciences
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International Baccalaureate
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Honors & Awards
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Cognism Sales Superstar
Cognism
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Pride in Bedfordshire Award
Pride Awards
Awarded a Pride in Bedfordshire award as part of the Bedford School Charities committee, along with another student we jointly chaired a committee that raised approximately £48,000 for charity in one academic year, including £12,000 for the Movember foundation, the most raised by any school team that year.
Languages
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English
Native or bilingual proficiency
Recommendations received
5 people have recommended Joe
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