Danny Holmes

Unlock the power of digital marketing to drive Yorkshire exports with our on-demand webinar 📣 This webinar dives deep into the most effective digital marketing strategies for B2C and B2B businesses seeking international success. Key topics covered: ✅ Effective multilingual SEO techniques ✅ Scalable content methodologies and PR ✅ Essential tips for translation and localisation ✅ Cost-effective approaches to reduce and maximise opportunity ✅ Winning strategies for international pitches Watch this webinar with Martin Calvert, Marketing Director at ICS-digital and ICS-translate, and take your digital marketing strategy to the next level. ➡️ View the webinar here: https://lnkd.in/ej9xaYhV #Digitalmarketing #Exports #SEO #Internationaltrading

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📣 Keen to hear about the integration-related challenges facing brands? The CMO Barometer report draws on findings from our UK-wide survey of CMOs, senior marketers, and PR and comms professionals to present the key gaps and opportunities for the year ahead. 📊 Get the report below. https://hubs.ly/Q02tV7gk0

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Want to get more return from your advertising investment? If you are based in Scotland, this could be your chance to learn from Terry and Hannah on how to use advanced targeting technology and AI, and prepare for the future of targeting consumers. ⬇️ Register today for a session packed with first-hand insights, advice and inspiration to find new and effective ways of connecting with your customers online. https://ow.ly/9cnH50TgGmL #onlinemarketing #marketingstrategy #advertising #digitalmarketing #businessgrowth #scottishbusiness

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Are you a busy SME owner struggling to prioritise marketing? Join us for an insightful webinar on Content Marketing with our member, Sussex Innovation Gain practical strategies to enhance your brand's visibility and engagement. Book here: https://ow.ly/QlCi50RvHEg

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Data driven decisions in Multi-Channel Marketing Understanding your customer is the foundation of any successful marketing strategy. At Academy Training Ltd, our Multi-Channel Marketer Level 3 Apprenticeship emphasises the crucial role of market research in crafting effective marketing campaigns. Through our programme, learners gain the skills to conduct thorough market research, enabling them to identify target audiences, understand customer behaviour, and analyse market trends. This knowledge empowers marketers to create personalised and impactful campaigns that resonate with the right audience, at the right time, through the right channels. Knowing your customer and market isn't just important—it's essential. With the insights gained from effective market research, businesses can make informed decisions, stay ahead of competitors, and ultimately drive greater engagement and sales. Equip yourself with the tools to understand your market better and watch your marketing efforts soar. Let Academy Training Ltd guide you and your team on the path to becoming a data-driven marketers. Reach out today to enrol yourself or your team onto our Multi Channel Marketer level 3 Apprenticeship programme starting early September #apprenticeships #multichannelmarketerlevel3 #datadrivesdecisions #marketing #acadeemytrainingltd #letsgo

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🚀 Are You Still Marketing in the Dark? A recent report from The Marketing Centre reveals a startling insight: more than half of UK SMEs are navigating without a documented marketing plan. This oversight can significantly hinder your business growth. Here’s a quick look at what the report uncovered: 🔹 𝗢𝗻𝗹𝘆 𝟯𝟯% 𝗼𝗳 𝗦𝗠𝗘𝘀 𝗵𝗮𝘃𝗲 𝗮 𝗰𝗹𝗲𝗮𝗿 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗰𝘁𝗶𝗼𝗻 𝗽𝗹𝗮𝗻 𝗶𝗻 𝗽𝗹𝗮𝗰𝗲. 🔹 𝗢𝗻𝗹𝘆 𝟮𝟴% 𝗼𝗳 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 𝗮𝗿𝗲 𝗺𝗲𝗲𝘁𝗶𝗻𝗴 𝘁𝗵𝗲𝗶𝗿 𝗴𝗿𝗼𝘄𝘁𝗵 𝘁𝗮𝗿𝗴𝗲𝘁𝘀 𝘄𝗶𝘁𝗵 𝗹𝗲𝗮𝗱 𝗴𝗲𝗻𝗲𝗿𝗮𝘁𝗶𝗼𝗻 𝗰𝗼𝗻𝘁𝗶𝗻𝘂𝗶𝗻𝗴 𝘁𝗼 𝗯𝗲 𝗮 𝘀𝗶𝗴𝗻𝗶𝗳𝗶𝗰𝗮𝗻𝘁 𝗰𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲. 🔹 𝗔 𝗹𝗮𝗰𝗸 𝗼𝗳 𝗰𝗼𝗼𝗿𝗱𝗶𝗻𝗮𝘁𝗲𝗱 𝗽𝗹𝗮𝗻𝗻𝗶𝗻𝗴 𝗰𝗼𝘂𝗹𝗱 𝗹𝗲𝗮𝘃𝗲 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 𝘀𝘁𝗿𝘂𝗴𝗴𝗹𝗶𝗻𝗴 𝘁𝗼 𝗮𝗱𝗮𝗽𝘁 𝗮𝗻𝗱 𝗴𝗿𝗼𝘄. Could investing in marketing expertise be your next strategic growth move? Check out the full report for more details: https://lnkd.in/dE8gWXyN #SMEs #MarketingGoals #BusinessStrategy #LeadGeneration #2024Marketing #SMEleadership #SMEhiring #MarketingJobs

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Media budgets can skyrocket! Utilize precise financial tracking to maximize your ROI and ensure project viability. Effective cost management is key. Do you monitor your spend effectively? Why not see if a financial review can enhance your strategy. #UKMedia 👉🏻smithbutler.co.uk

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📊 Data-Driven Decisions: Driving Success in UK Advertising In today's competitive digital landscape, UK businesses face many challenges. Google Ads agencies help interpret vast amounts of data, optimise ad spend, and unlock hidden insights. Gain a strategic edge with data-driven decisions! 🚀 #DigitalMarketing #DataDriven #UKBusiness #GoogleAds #AdvertisingSuccess

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Get access to enhanced marketing ROI with Dash. Dash can help you by: 📊 Establishing clear KPIs tied to your business goals. 📊 Being experts at translating data into actionable insights 📊 Deploying strategies like A/B testing, channel optimisation, and audience targeting. Get in touch to learn more: 🔗 www.dashagency.co.uk 📧 [email protected] #Dash #DashAgency #MarketingAgency #Advertising #Marketing #DigitalMarketing

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Missed our recent webinar on measuring price sensitivity using conjoint analysis? Sawtooth President & CEO, Bryan K. Orme, joined James Pitcher from GfK - An NIQ Company in sharing detailed insights on pricing research best practices, handling complex pricing designs, and comparing conjoint studies with real sales data. 📺 Watch the full webinar on-demand and explore our upcoming sessions here: https://lnkd.in/g7San5d6 #SawtoothWebinars #PriceSensitivity #ConjointAnalysis #MarketResearch

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According to the latest IPA Bellwether the best-performing mode of marketing from a budgeting perspective is events. It’s great to see how our platform is powering this growth: 🎪Enabling more valuable sales conversations before, during, and after any industry events you’re attending. 🎪Supercharging commercial teams that sell event sponsorship and corporate hospitality. 🎪Enhancing pre- and post-event marketing with curated contact data and ready-build target lists. 🎪Powering new business at leading experiential and sponsorship agencies Events can be expensive, but Pearlfinders ensures you maximise your returns by generating better awareness, engagement, and revenue from each one. https://lnkd.in/ezZX4ugS 

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How is AI impacting the world of digital marketing? Our Senior Digital Marketing Manager, Carly Collacott, has written a brilliant article for the CIM | The Chartered Institute of Marketing about how AI–powered algorithms are changing the way we approach PPC campaigns. Read it in full below 👇 https://lnkd.in/ee3wNkXb #DigitalMarketing #PPC #AI

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The B2B Marketing UK Agencies Benchmarking Report 2024 is out! We’ve been ranked 25th in the top UK B2B marketing agencies list, up from 29th in 2023, plus sit in the top 10 for PR specialists and demand generation specialists, and top 15 for brand specialists. The report ranks agencies on each unique specialism, so it’s great to see ourselves sitting amongst such good company. Also in the report, you can hear from our CEO, Ben Fox, on pages 34 - 35 discussing B2B brands’ quest for the holy trinity in agency partnerships, and get to know us a bit better in our agency profile on pages 59 - 60. Download the report here: https://ow.ly/OnWV50SpYQW #UKABMR #B2BAgencies #B2BReport

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From a marketer's perspective, Tom Inniss breaks down the UK general election and its implications. Gain unique insights into how marketing strategies shape political campaigns and voter behaviour. ⤵️ https://bit.ly/3znhmBt #UKGeneralElections #Marketing101

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Did you know that digital advertising now commands a staggering 75% of the total UK ad market? This shift from traditional print to digital channels is driven by the need for precise targeting and measurable results. Digital platforms provide a broader reach and real-time engagement, making them essential for modern marketing strategies. Consumers today expect quick access to information and seamless interactions online. Digital marketing meets these needs through data-driven tactics, allowing brands to personalise their approach and respond swiftly to consumer behaviours. There's a cost component in this too, with brands able to divert digital advertising spend away from ads that aren't delivering a good ROI to those that are. Are you fully leveraging digital marketing in your strategy? We're happy to have a chat if you need some guidance 😊 #DigitalMarketing #PrintToDigital #MarketingShift #DataDrivenMarketing #ConsumerEngagement #shareable

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The latest IPA (Institute of Practitioners in Advertising) Bellwether report reveals a freeze in marketing budgets❄️   Dom Boyd highlights in Campaign UK's recent article the risks that brands have in holding fire on marketing spend, including how they could lose real ground with consumers and end up protecting short-term cash at the expense of long-term profits.   The brands that will be strongest out of the blocks when the economy picks up again will be those that have really targeted their investments.   Discover more from the report here👉 https://lnkd.in/e8SmE53h Suzannah Rowland Helen Pearson Ben Bold   #InsightsPR #MarketingEffectiveness #Marketing

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