Alice Bryden

💡 Did you download our latest 2024 Most Attractive Employers student survey in the UK report?? The survey provides insights into student preferences across various industries, highlighting the importance of employer branding and communication when attracting top talent. We also reveal emerging trends and the companies considered most attractive by future talent, offering valuable data for refining employer branding strategies. 📊 Not on the rankings list? Don't worry! With data from over 32,000 UK respondents, we can offer tailored industry and audience trends to refine your employer branding strategy. Gain invaluable insights into your target audience's preferences and stay ahead with key competitive analysis. You can download the report for free here 👉 https://lnkd.in/e9Tb-h2r #EmployerRankings #TalentInsights #FutureOfWork Universum

21

2 Comments

B2B sales incentives can be hugely beneficial to your business, here’s what client development director Ian Mast-Hughes believes you can expect by implementing them. #B2Bincentives #IncentivePlan #IncentiveExpert #Consultant #IncentivesAgency

9

One of the benefits of modernising your B2B Sales team is the ability to use tools like this from Databox I've created a group of almost 300 businesses with B2B sales teams in our ideal sized client of up to 200 employees and a turnover of £10M If you'd like more insight into the 20 benchmarks I've created, let me know and I can send you the link. If you've got HubSpot you can plug your own data in and compare with almost 300 other businesses in your sector. If you've not got HubSpot - think about getting it. This chart is showing the range and median of the number of new customers B2B sales teams are winning each month How does it make you feel?

10

1 Comment

🌟March into the Future of Marketing with AI! With 2025 coming into view, AI is set to revolutionise how UK SMEs approach digital marketing. Our latest blog explores the top AI marketing trends and strategies that will empower your business to thrive in an ever-evolving landscape. 🔍 Discover how AI-driven insights can enhance customer engagement, optimise marketing automation, and drive unprecedented growth. Learn about the tools and technologies that are shaping the future, and find out how your SME can leverage these innovations for success. 💡 Whether you're looking to boost personalisation or streamline operations, these insights are tailored to help you stay ahead of the curve and maximise your marketing ROI. 👉 Read the full article to unlock the potential of AI for your business's digital transformation journey: https://lnkd.in/eNKrTft9 #AIMarketing #DigitalTransformation #UKSMEs #MarketingInnovation #BusinessGrowth #UKbusiness

1

The B2B Marketing UK Agencies Benchmarking Report 2024 is out! We’ve been ranked 25th in the top UK B2B marketing agencies list, up from 29th in 2023, plus sit in the top 10 for PR specialists and demand generation specialists, and top 15 for brand specialists. The report ranks agencies on each unique specialism, so it’s great to see ourselves sitting amongst such good company. Also in the report, you can hear from our CEO, Ben Fox, on pages 34 - 35 discussing B2B brands’ quest for the holy trinity in agency partnerships, and get to know us a bit better in our agency profile on pages 59 - 60. Download the report here: https://ow.ly/OnWV50SpYQW #UKABMR #B2BAgencies #B2BReport

7

As we prepare for 2025, now is the time to refine your PPC and video marketing strategies. 🎯 Our latest blog breaks down how a free PPC audit and video marketing review can help you: -Maximise your ROI -Create content that drives engagement -Stay ahead of the latest trends Check out the full post below to learn more about how we can help you optimise for success in 2025. 📣 #PPC #VideoMarketing #DigitalStrategy #2025Marketing

1

Could your business benefit from a CRM toolbox? Matt Freestone from Unmatched | Diamond HubSpot Partner explores the possibilities… Learn more here 👇 #suffolkbusiness #crmtoolbox #teamwork

2

Sales and Lead Generation for SMEs. I'm running an event on Eventbrite today 1 -1.30pm. The links in the comments. Come and find out some simple tips to get your sales teams generating more warn leads. There's also an opportunity to join a ne Mastermind group starting next week where we have a weekly Teams call to go through techniques that work to get you infront of your ideal clients. Lastly. If money is important to your business (which should be all of you) I'm Group Coordinator for a new networking group starting Monday 11th November 12-1.30 through 4N networking. We talk all things sales creation and how to be more focused on your goals. If you've never been to a 4N meeting or it's been more than 6 months since your last visit, I can get you a FREE GUEST PASS. Let me know in the comments if you'd like to be included in either event. Getting more warm leads for your business Date: Fri, Nov 8 • 13:00 GMT https://lnkd.in/ekgEPSmw #networking #4nonline.biz #cash flow #moresales #leadgen

1

4 Comments

The Value in Measurement report from JICMAIL and DMA (Data & Marketing Association) UK is available and is an informative and interesting read for anyone looking to understand effective cross channel measurement for marketing campaigns. Staggeringly 65% of respondents still report a misalignment on measurement and reporting across channels. That's a crazy figure but does highlight challenges of measuring each marketing channel fairly. The report provides recommendations on how to create an aligned view for looking at performance. You can access the report at the following link. I would thoroughly recommend https://lnkd.in/ehXasu4C #jicmail #dma #paperplanes #measurement

13

1 Comment

📊 How Many SMEs Are in the UK? Discover the Numbers! 📊 Small and Medium-sized Enterprises (SMEs) are the backbone of the UK economy, driving innovation and growth. Curious about the current landscape of SMEs in the UK? Our latest article breaks down the numbers and provides valuable insights. #SMEs #UKBusiness #SmallBusiness #EconomicGrowth #BusinessInsights https://lnkd.in/eZEWF9eQ

1

If you're a VA for coaches and consultants and you want to get your GDPR responsibilities under control, there are several ways I can help - you choose. https://virtualgo2.com/ #virtualassistantuk #femalebusinessownersuk

1

1 Comment

You know me I love to shout about stuff I think is awesome. This is! If you’re a Marketing lead, either agency side or in-house, this sounds like an event that you should not miss! It’s Bristol based, but I’d probably travel if I were you and not near there as the speakers are ✅ It’s nothing to do with me, so I don’t care if you ignore me, but take a look and see what you think. #marketingagency #marketing #coolstuffmarketersshouldgoto

3

1 Comment

ICYMI: We've been shortlisted for 6 UK Search Awards! 🏆🏆🏆🏆🏆🏆 But, as we like to be transparent, we'll give you a little more insight into one of our nominations... Nepo Savers! 💰 Our strategy? We partnered with Wealthify to create compelling content to generate high authority links, boost keyword rankings & uplift traffic to their new Instant Access Savings product. After analysis, our idea was formed around disparities between adult children who receive savings from the ‘Bank of Mum & Dad’ vs those who don’t. 🤑 Our aim was to understand how this affected people’s finances. We found while the media were talking about adult children receiving money from their parents, they weren’t talking about the disadvantages for those who don’t (81% of the nation). Despite many challenges including delays in outreach because of the general election, traditional PR clashes & creating news-hooks without entering political news territory, we overcame them all. Our results? 📈 Achieved 62 backlinks (2.5x our target) 📈 Earned 31 pieces top tier and niche coverage for the research (1.8x our target) 📈 Increased organic clicks & impressions by 20.6% (2x our target) We delivered impressive results for Wealthify in a condensed time frame, smashing our objectives! 🔥 Keeping everything crossed for the big night! 🤞

7

2 Comments

If you're a VA for coaches and consultants and you want to get your GDPR responsibilities under control, there are several ways I can help - you choose. https://bit.ly/3K2p4Ty #virtualassistantuk #femalebusinessownersuk

1

Agency vs In-House. We hear this a lot from senior creatives considering a move In-house. It’s a tough call. There’s a big draw to both worlds. 💥 World-class (in-house teams) are emerging across Europe and the US—in both product and brand. They’re pushing creative boundaries, offering the freedom you’d expect at an agency, with the added bonus of long-term brand strategy and product influence. Plus the obvious… $￡. Agencies are still where some of the most beautiful, cutting-edge work happens. The variety, the pace, the constant push to break creative limits—why many stay agency-side. Working with top brands, keeping their portfolios fresh! Is the transition straightforward? Not entirely... – OPAL

44

2 Comments

Customer Service Managers - Are you still sleeping on AI to help drive down costs and improve consistency and call wait times? Voice AI can take on many customer service roles, from reception to accounts enquiries through to Tier 1 technical support. Say goodbye to staff churn, recruitment costs and lengthy training periods with crystal clear, consistent AI Agents that work 24/7 Get in touch if you're interested. #customerservice #automation #ai

1

1 Comment

🚀 Are You Still Marketing in the Dark? A recent report from The Marketing Centre reveals a startling insight: more than half of UK SMEs are navigating without a documented marketing plan. This oversight can significantly hinder your business growth. Here’s a quick look at what the report uncovered: 🔹 𝗢𝗻𝗹𝘆 𝟯𝟯% 𝗼𝗳 𝗦𝗠𝗘𝘀 𝗵𝗮𝘃𝗲 𝗮 𝗰𝗹𝗲𝗮𝗿 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗰𝘁𝗶𝗼𝗻 𝗽𝗹𝗮𝗻 𝗶𝗻 𝗽𝗹𝗮𝗰𝗲. 🔹 𝗢𝗻𝗹𝘆 𝟮𝟴% 𝗼𝗳 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 𝗮𝗿𝗲 𝗺𝗲𝗲𝘁𝗶𝗻𝗴 𝘁𝗵𝗲𝗶𝗿 𝗴𝗿𝗼𝘄𝘁𝗵 𝘁𝗮𝗿𝗴𝗲𝘁𝘀 𝘄𝗶𝘁𝗵 𝗹𝗲𝗮𝗱 𝗴𝗲𝗻𝗲𝗿𝗮𝘁𝗶𝗼𝗻 𝗰𝗼𝗻𝘁𝗶𝗻𝘂𝗶𝗻𝗴 𝘁𝗼 𝗯𝗲 𝗮 𝘀𝗶𝗴𝗻𝗶𝗳𝗶𝗰𝗮𝗻𝘁 𝗰𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲. 🔹 𝗔 𝗹𝗮𝗰𝗸 𝗼𝗳 𝗰𝗼𝗼𝗿𝗱𝗶𝗻𝗮𝘁𝗲𝗱 𝗽𝗹𝗮𝗻𝗻𝗶𝗻𝗴 𝗰𝗼𝘂𝗹𝗱 𝗹𝗲𝗮𝘃𝗲 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 𝘀𝘁𝗿𝘂𝗴𝗴𝗹𝗶𝗻𝗴 𝘁𝗼 𝗮𝗱𝗮𝗽𝘁 𝗮𝗻𝗱 𝗴𝗿𝗼𝘄. Could investing in marketing expertise be your next strategic growth move? Check out the full report for more details: https://lnkd.in/dE8gWXyN #SMEs #MarketingGoals #BusinessStrategy #LeadGeneration #2024Marketing #SMEleadership #SMEhiring #MarketingJobs

4