The Business of Events

Want a sneak peek of what’s on the agenda for IBTM World’s Forum for Advocacy?   Claudia Hall, Exhibition Director, IBTM Events and Robert Wright, MD, Davies Tanner and Founder, The Business of Events caught up with James Latham, The Iceberg to discuss what to expect in Barcelona on the 18th November.   Contributors announced for the Forum for Advocacy so far include: 🎤 Sherrif Karamat, President and CEO, PCMA who will speak on the industry’s role, position and purpose 🎤 Sarah Fleming, MD, SFA-Connect (Sarah Fleming Associates Ltd), who will discuss the key findings from the latest Global Destination Report 🎤 Eloísa Urrutia Monnot, Head of Global Sustainability Meetings & Events, American Express Global Business Travel and Christoph Tessmar, Director, Barcelona Convention Bureau, who will discuss how business events can counterbalance the challenges of over tourism and climate change by contributing positively to local economies. With such a powerful agenda and expert speakers, this forum is shaping up to be a must-attend for those looking to amplify the impact of events on a global scale. Will you be joining? Register your interest here 👉 - https://bit.ly/3AaekRQ   #IBTMWorld #EventAdvocacy #BusinessEvents #EventImpact

🌍 The latest Global Destination Report, developed in collaboration with ICC Belfast and IBTM World, is making waves across the industry. 📊 This report provides valuable insights into: ✅ Economic contributions of global business events. ✅ Budget stability and government support trends. ✅ Advocacy opportunities to address disparities across regions. Key findings include: 📈 Over 50% of destinations report event-driven contributions exceeding €100M annually. 💼 Developed regions like Western Europe and North America boast economic values surpassing €5B from events. 🌎 Emerging areas still face challenges in leveraging economic benefits, emphasising the need for inclusive strategies. 📥 Haven't downloaded your copy yet? Discover how business events shape the global economy by accessing the report here: https://lnkd.in/gB9ud9vh #TBOE #ICCBelfast #IBTMWorld #DT

📥 Download the Latest Global Destination Report 🌍 Get this exclusive free to download report to see key insights from leading business events destinations from around the world, and help to shape policies and unlock the potential of the global event economy. Inside the Report: 📊 The latest trends influencing business event destinations worldwide. 📈 Key challenges and opportunities for destinations and industry stakeholders. 📉 Data-driven insights to inform your planning and strategies. For destination marketers, event planners and industry leaders, this report is an invaluable resource to help you stay competitive and forward-thinking in an evolving landscape. 📲 Download your copy today and help unlock the potential of the global events economy. Link: https://lnkd.in/esKTwNvc #TBOE #ICCBelfast #IBTMWorld #DT

Thank you for sharing ICCA and for all of the support you have given in helping to create this important study.

At the Forum for Advocacy, leaders delved into how we can better define our industry and understand the challenges needed to overcome and better PR ourselves to wider stakeholders. There's no limit to what the industry can do to help governments, cities or regions to achieve their objectives. Now more than ever we need to join forces to elevate our industry's voice and impact. Wil you join us? #IBTMWorld #IBTMWorld2024 #BusinessEvents #IndustryUnity #AdvocateTogether

It's been a valuable couple of days at IBTM World in Barcelona. On Monday we hosted the Forum for Advocacy, and on Tuesday followed that up with four back-to-back sessions on the Impact Stage. PCMA CEO Sherrif Karamat set the tone by challenging DMOs to reinvent themselves as ‘Destination Stewards’. He stressed that the business events industry needs to lobby beyond the Minister for Tourism so that all government departments understand the impacts of job creation, education and innovation. Next, a discussion on the findings from The Business of Events' latest Global Destinations Report, produced in collaboration with SFA-Connect (Sarah Fleming Associates Ltd), ICC Belfast | Waterfront Hall | Ulster Hall Belfast and IBTM World, highlighted the challenges of staff shortages and securing funding in regions where there is insufficient recognition of the sector’s value. It was great to be joined by Sarah Fleming and Ross Moffett. American Express Global Business Travel’s Head of Global Sustainability Meetings & Events, Eloísa Urrutia Monnotísa Urrutia, and Barcelona Convention Bureau Director, Christoph Tessmar, discussed how business events can counterbalance the challenges of over-tourism and climate change by contributing positively to local communities. Lastly, I was also joined by Barbara Jamison-Woods from City Destinations Alliance | CityDNA and Senthil Gopinath from ICCA to explore an example of a unified approach to advocacy, with City DNA providing real-world examples, and ICCA sharing this best practice through its Advocacy Alliance. Thank you to everyone who supported our sessions. IBTM Events Davies Tanner #conference #exhibition #tradeshow #events #eventprofs

A huge thank you to our partners, including ICCA, PCMA, ICC Belfast, City Destinations Alliance, Events Industry Council, JMIC, The Iceberg and The National Convention Bureaux of Europe, for their invaluable support in making this event a success. Your contributions were vital to the meaningful discussions and insights shared across the past few days. #ibtmworld #businessofevents #globaldestinationreport #iccbelfast #citydestinationsalliance #nationalconventionbureaux #eventprofs #eventeconomy #impactstage #forumforadvocacy #daviestanner #icca #pcma #iccbelfast #jmic #eventsindustrycouncil #daviestanner

A heartfelt thank you to the exceptional speakers who graced the Impact Stage at IBTM World, sharing their expertise and insights on some of the most pivotal topics influencing the future of the business events industry. We’re also incredibly grateful to everyone who attended the launch of the latest Global Destination Report. For those who couldn’t join us, the report is now available for free download—an essential resource packed with valuable insights to guide and shape the future of the global event economy. #globaldestinationreport #ibtmworld #businessofevents #eventeconomy #impactstage #daviestanner

📥 Download the Latest Global Destination Report 🌍 Get this exclusive free to download report to see key insights from leading business events destinations from around the world, and help to shape policies and unlock the potential of the global event economy. Inside the Report: 📊 The latest trends influencing business event destinations worldwide. 📈 Key challenges and opportunities for destinations and industry stakeholders. 📉 Data-driven insights to inform your planning and strategies. For destination marketers, event planners and industry leaders, this report is an invaluable resource to help you stay competitive and forward-thinking in an evolving landscape. 📲 Download your copy today and help unlock the potential of the global events economy. Link: https://lnkd.in/esKTwNvc #TBOE #ICCBelfast #IBTMWorld #DT

🌍 Join Us on the Impact Stage at IBTM World for the Launch of the Latest Global Destination Report 📊 We’re excited to unveil the latest Global Destination Report, as part of the IBTM Forum for Advocacy, on the Impact Stage at IBTM World. 📝 Created by the Business of Events, and sponsored by ICC Belfast, this exclusive free to download report will deliver key insights from leading business events destinations from around the world, helping to shape policies and unlock the potential of the global event economy. 📅 Date: Tuesday, 19 November 2024, 2PM 📍 Location: IBTM World, Barcelona, Spain ⚠️ Limited spaces available so be sure to arrive early to secure your place. #TBOE #ICCBelfast #IBTMWorld #DT