The IIAR> (Institute of Influencer & Analyst Relations)

🚀 Are you stepping into a new AR role, revamping your program, or gearing up for 2025? A strong 30-60-90 Day AR plan is key to building impactful analyst relationships and showcasing your company’s value. Your contributions could be featured in our upcoming Best Practice Paper—open to all AR pros, not just IIAR> members. Let your voice shape the conversation. Fill in the survey: https://lnkd.in/dZb-egtm #AnalystRelations #SalesEnablement #ARPros #IIAR #ARChat Thanks from the IIAR> Editorial Committee! Robin Schaffer Noelle C. Shipley Ludovic Leforestier Chris Germann Andrew Hsu Aniruddho Mukherjee Anja Steinmann, MBA Crystal G. Julia Popa-Boulton Julia Renalds Ashutosh Dikshit Susan Peters Rachel Kaltenbach Chris Manfredi Pedro Domingues Antonella Crimi Ludovic Leforestier Nathan Herrman

Another update with the IIAR> and the analyst firms from Omdia, ESG, TechTarget, Canalys, IHS Markit, Heavy Reading, etc. This merger is part of Informa TechTarget’s larger mission to connect technology buyers and sellers, leveraging a combined audience of over 50 million users, 750 experts, and 220 websites to deliver precision targeting and market expertise. In this webinar, we’ll hear how TechTarget and Informa Tech’s digital businesses have joined forces to form Informa TechTarget to “inform, influence and connect the world’s technology buyers and sellers to accelerate growth from R&D to ROI.” This webinar will focus specifically on the industry analyst firms, and how they will benefit from being part of the new company. Our guests from Omdia will be: Bill Morelli / I&A President, Omdia Evan Kirchheimer / Chief Research Officer, Omdia Iva Gotovac / VP Marketing , Omdia IIAR> Hosts: Peter Darling / Senior Director Global Analyst Relations, SAP Ludovic Leforestier / IIAR> Board Member and Founder Starsight Communications Crystal G. / IIAR> Board Member and VP, Customer Experience and Operations, ARInsights Ludovic Leforestier / IIAR> Board Member and Founder Starsight  Nathan Herrman / AR Manager, Ericsson Event details: Date> Thursday 23rd January 2025 Time> 0800 PST / 1100 EST / 1600 GMT / 2130 IST REGISTER NOW: https://lnkd.in/dRWMpi7X #IIAR #ARChat Andrew Hsu Aniruddho Mukherjee Anja Steinmann, MBA Crystal Golightly Julia Popa-Boulton Julia Renalds Ashutosh Dikshit Susan Peters Rachel Kaltenbach Chris Manfredi Pedro Domingues Antonella Crimi Ludovic Leforestier Nathan Herrman

LAST CALL TO REGISTER!! 🚀 Ready to elevate your Analyst Relations game in 2025? Join us for an exclusive IIAR> discussion on building a 30/60/90-day AR plan—a proven framework for aligning goals, driving engagement, and showcasing your company’s value to analysts. Whether you’re starting fresh or refining your program, this webinar will equip you with actionable insights to set the foundation for long-term AR success. Don’t miss this chance to plan smarter and collaborate better—secure your spot today! This IIAR> Webinar will be hosted by the IIAR> Editorial Committee: Chris Germann Sarita Kincaid Ludovic Leforestier Robin Schaffer Noelle C. Shipley IIAR> Members: Register now! https://lnkd.in/d__8zvV5 Not a Member? Join today! https://lnkd.in/eTHbChDM Date> Thursday 19th December 2024 Time> 0800 PST / 1100 EST / 1600 GMT / 2130 IST #IIAR #ARChat Andrew Hsu Aniruddho Mukherjee Anja Steinmann, MBA Crystal G. Julia Popa-Boulton Julia Renalds Ashutosh Dikshit Susan Peters Rachel Kaltenbach Chris Manfredi Pedro Domingues Antonella Crimi Ludovic Leforestier Nathan Herrman

Interesting conversations at the The IIAR> (Institute of Influencer & Analyst Relations) AR Forum. It was great to hear from other agencies how they deal with client challenges and shape AR programs. As outlined by Ludovic Leforestier, at Starsight | Analyst Relations we start from corporate goals and bring to the table: -expertise -speed -network Happy to be part of such a fantastic team that moves clients forward! #archat #arforum

🚀 Ready to elevate your Analyst Relations game in 2025? Join us for an exclusive IIAR> discussion on building a 30/60/90-day AR plan—a proven framework for aligning goals, driving engagement, and showcasing your company’s value to analysts. Whether you’re starting fresh or refining your program, this webinar will equip you with actionable insights to set the foundation for long-term AR success. Don’t miss this chance to plan smarter and collaborate better—secure your spot today! This IIAR> Webinar will be hosted by the IIAR> Editorial Committee: Chris Germann Sarita Kincaid Ludovic Leforestier Robin Schaffer Noelle C. Shipley IIAR> Members: Register now! https://lnkd.in/d__8zvV5 Not a Member? Join today! https://lnkd.in/eTHbChDM Date> Thursday 19th December 2024 Time> 0800 PST / 1100 EST / 1600 GMT / 2130 IST #IIAR #ARChat Andrew Hsu Aniruddho Mukherjee Anja Steinmann, MBA Crystal G. Julia Popa-Boulton Julia Renalds Ashutosh Dikshit Susan Peters Rachel Kaltenbach Chris Manfredi Pedro Domingues Antonella Crimi Ludovic Leforestier Nathan Herrman

📢 We need your views! Are you an Analyst Relations professional with insights on sales enablement? The IIAR> wants to hear from you! We're exploring how Analyst Relations can align with sales goals and drive business impact. Share your expertise: >What strategies have worked best for you? >What percentage of deals do you see influenced by analyst opinions? Your contributions could be featured in our upcoming Best Practice Paper—open to all AR pros, not just IIAR> members. Let your voice shape the conversation. Fill in the survey: https://lnkd.in/d7zCFaaS #AnalystRelations #SalesEnablement #ARPros #IIAR #ARChat Thanks from the IIAR> Editorial Committee! Robin Schaffer Noelle C. Shipley Ludovic Leforestier Chris Germann Andrew Hsu Aniruddho Mukherjee Anja Steinmann, MBA Crystal G. Julia Popa-Boulton Julia Renalds Ashutosh Dikshit Susan Peters Rachel Kaltenbach Chris Manfredi Pedro Domingues Antonella Crimi Ludovic Leforestier Nathan Herrman

The IIAR Award Winners for 2024 have been announced, and we're delighted by the recognition GigaOm as a Top Five Analyst Firm and our very own Jon Collins as runner up for EMEA Analyst of the Year! Check out the full list of winners at https://ow.ly/RxsI50Uji8r!

🚀 Ready to elevate your Analyst Relations game in 2025? Join us for an exclusive IIAR> discussion on building a 30/60/90-day AR plan—a proven framework for aligning goals, driving engagement, and showcasing your company’s value to analysts. Whether you’re starting fresh or refining your program, this webinar will equip you with actionable insights to set the foundation for long-term AR success. Don’t miss this chance to plan smarter and collaborate better—secure your spot today! This IIAR> Webinar will be hosted by the IIAR> Editorial Committee: Chris Germann Sarita Kincaid Ludovic Leforestier Robin Schaffer Noelle C. Shipley IIAR> Members: Register now! https://lnkd.in/d__8zvV5 Not a Member? Join today! https://lnkd.in/eTHbChDM Date> Thursday 19th December 2024 Time> 0800 PST / 1100 EST / 1600 GMT / 2130 IST #IIAR #ARChat Andrew Hsu Aniruddho Mukherjee Anja Steinmann, MBA Crystal G. Julia Popa-Boulton Julia Renalds Ashutosh Dikshit Susan Peters Rachel Kaltenbach Chris Manfredi Pedro Domingues Antonella Crimi Ludovic Leforestier Nathan Herrman

UPDATE: The IIAR> Awards Presentation originally scheduled for 12 December has been postponed. We’ll announce the new date soon—stay tuned! Join us for the IIAR> 2024 Awards Presentation Webinar and celebrate excellence in AR and industry analysts! Applaud the winners of these prestigious awards, the only independent honors dedicated to recognizing outstanding contributions in the AR and analyst professions. The results of this year's IIAR> Awards were determined through global surveys, featuring input from AR professionals and industry analysts across 59 firms and 31 countries. Register now to watch the IIAR> Board, UK Chapter and North American Chapter announce the winners on 12 December! IIAR> Members: Register now! https://lnkd.in/dce-uDtD Not a Member? Join today! https://lnkd.in/eTHbChDM Date> Thursday 12th December 2024 Time> 0800 PST / 1100 EST / 1600 GMT / 2130 IST #IIAR #ARChat Andrew Hsu Aniruddho Mukherjee Anja Steinmann, MBA Crystal G. Julia Popa-Boulton Julia Renalds Ashutosh Dikshit Susan Peters Rachel Kaltenbach Chris Manfredi Pedro Domingues Antonella Crimi Ludovic Leforestier Nathan Herrman

I am proud to announce that IDC has been awarded the IIAR Analyst Firm of the Year for the 5th consecutive year! 🏆 This prestigious recognition highlights IDC's deep domain expertise, comprehensive market knowledge, and ability to provide clear, actionable insights. Thank you to the The IIAR> (Institute of Influencer & Analyst Relations)! A special shoutout to Heather Hershey named IIAR Analyst of the Year – Americas 2024, and Cathy Huang Huang, named IIAR Analyst of the Year – APAC 2024. Congratulations to the entire IDC team for their unwavering commitment to excellence and innovation! Also, a big congratulations to Nancy Gohring Senior Research Director, recognized as the runner up new analyst of the year 2024, Pete Marston Senior Research Director, recognized as the runner-up for IIAR Analyst of the Year – Americas 2024, and Lori (Miller) Tartaglia, Senior Account Executive, named the runner-up for IIAR Analyst Client Partner of the Year 2024. #IDC #IIAR #AnalystFirmOfTheYear #TechExcellence #MarketIntelligence