Symrise Food & Beverage APAC

𝐋𝐨𝐰 𝐜𝐚𝐫𝐛𝐨𝐧 𝐟𝐨𝐨𝐭𝐩𝐫𝐢𝐧𝐭 𝐜𝐨𝐥𝐥𝐚𝐠𝐞𝐧-𝐛𝐚𝐬𝐞𝐝 𝐬𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬 𝐟𝐨𝐫 𝐚𝐜𝐭𝐢𝐯𝐞 𝐥𝐢𝐟𝐞𝐬𝐭𝐲𝐥𝐞𝐬. At Symrise AG, we define and apply a "𝐟𝐮𝐥𝐥 𝐬𝐢𝐝𝐞-𝐬𝐭𝐫𝐞𝐚𝐦 𝐯𝐚𝐥𝐨𝐫𝐢𝐳𝐚𝐭𝐢𝐨𝐧" approach at every step of our value chain, contributing to the circular economy. ♻️ Our commitment extends to the health market and applies to our natural bioactives portfolio. 𝐂𝐡𝐨𝐧𝐝𝐫𝐚𝐜𝐭𝐢𝐯™ 𝐏𝐥𝐮𝐬, our latest launch in North America supporting active lifestyles, embodies our engagement. Sourced 100% from selected upcycled chicken parts, the solution offers a lower carbon footprint compared to beef sources, providing a more sustainable alternative for your customers¹. Chondractiv™ Plus features a unique 3-in-1 composition in collagen, chondroitin sulfate, and hyaluronic acid. Its recommended daily dose of 1.5g is proven to support the endogenous collagen production and contribute to joint comfort and mobility². Interested in formulating innovative and sustainable dietary supplements or functional foods with Chondractiv™ Plus? 📥 Download our free brochure: https://lnkd.in/ee7pMtUZ Sources: (1) Agribalyse 3.1 (2) Lugo et al. 2013; Schön et al. 2022; Shiojima et al. 2022 #joint #health #ingredient #activelifestyle #collagen #sustainability #mobility

We are proud to be featured in Ai Palette's feature with CNBC as a first-mover of artificial intelligence in market and consumer insights of consumer goods, proving that we are taking a very serious step in enhancing our insights capabilities, enabling us to speedily innovate with customers and help expedite their speed-to-market. Watch the video to see how we leverage on technology with Ai Palette! https://lnkd.in/dnu9kgBA

The Sugar Scoop, Episode 3. https://bit.ly/400rg7m In our final episode, join us for an in-depth discussion on the art of sugar reduction and its technical challenges. We explore: - Technical hurdles of overcoming the task of reducing sugar without compromising taste - Flavor innovations to enhance sweetness perception and mask aftertastes. - Future outlook on the evolving landscape of the beverage industry. Watch now: https://bit.ly/400rg7m #TheSugarScoop #SugarReduction #Beverages #FlavorInnovation

The Sugar Scoop, Episode 2. https://bit.ly/3YnjWkJ In this episode, we delve into the complexities of reduced or zero sugar in beverages while maintaining that perfect taste, and how consumers' tastes in beverages have evolved over the years. Topics include: - Regulations-driven sugar reduction trends - The shift towards healthier options and the role of taste - The difficulties in reformulating beverages without compromising taste - Future trends in the beverage industry as consumer preferences evolve Watch now: https://bit.ly/3YnjWkJ #TheSugarScoop #SugarReduction #Beverages #HealthierChoice #ConsumerPreferences

The Sugar Scoop, Episode 1. http://bit.ly/3zTZKO4 In our inaugural episode, we dive deep into the world of sugar reduction in Asia Pacific. From government regulations to consumer preferences, we explore the various strategies to reduce sugar in beverages, including sugar taxes, labeling systems, and education campaigns. Join us as we discuss the successes and challenges faced by countries like Malaysia, Singapore, Australia and Indonesia. Are these efforts making a difference? Let's find out! Watch it now: http://bit.ly/3zTZKO4 #TheSugarScoop #SugarReduction #Beverages

Introducing our newest mini-podcast series on sugar reduction, "The Sugar Scoop!" What do the current generation of consumers like in terms of sugar level in their beverages? How are governments in the Asia Pacific region addressing sugar consumption? Find out all these and more in this short, three-episode podcast, as we deep-dive with colleagues across the Asia Pacific region in the world of sugar reduction. Get the latest insights on the regulatory, sensory and consumer landscape, while hear our technical experts' take on creating consumer-preferred beverages with reduced or zero sugar. Catch up with the latest episodes of The Sugar Scoop here every Wednesday and Friday!  #podcast #sugarreduction #beverages #symlife

We are delighted to announce the opening of a new office and lab facility for Food & Beverage in Beijing! Symrise has made significant investments in the facility to optimally serve the dynamic and rapidly growing consumer base in the area. This new location will enhance the R&D capabilities, customer proximity, and market presence in the North of China, allowing Symrise to develop products tailored to the market. It can also provide comprehensive and swift support to customers in the region, ensuring timely and efficient service. Contact us to find out how we can co-create your next winning products together!

Prunes are a natural solution for gut health due to their high fiber content, aiding digestion and promoting regular bowel movements. They also contain sorbitol, which helps alleviate constipation and maintain a healthy digestive system. Results from our internal clinical study indicate that a dose of 15ml of our prune juice concentrate is able to support normal bowel function, in turn improving consumer's quality of life. Are you exploring how you can curate a recipe that meet this dosage? Consider combining prunes with yogurt, a top choice for digestive health. Contact your Symrise representative to help you create a great tasting prune yogurt that fulfils the recommended daily serving of sorbitol based on our clinical study! #livehealthy #prunes #yogurt #sorbitol

Healthier food and beverage products often come along with unpleasant off-notes impacting the overall flavor profile. This makes it crucial to mask these off-notes to create solutions that consumers love. Vanilla, a widely beloved flavor, is strongly associated with comfort, familiarity and childhood memories. Based on this global consumer acceptance and our taste balancing toolbox, vanilla can serve as a natural masker for health & nutrition applications. Vanilla is also an integral part of the Symrise DNA. Our vanilla story started in 1874, when one of the founders of Symrise gained a patent for synthesizing vanillin from coniferin found in larch trees around Holzminden, Germany. Over a century later, Symrise remains a pioneer in the vanilla industry – becoming the first flavor house present in Madagascar with its own facilities designed with one thing in mind: to bring you closest to the source. This year marks not only the 150th anniversary of Symrise’s historic patent, but also of the entire fragrance and flavoring industry. We champion this important year as we celebrate our commitment to our heritage, our innovation – and a drive to remain the best partner for all your vanilla solutions. Watch this video to find out how Symrise supports manufacturers in creating tailored vanilla flavors, providing improved mouthfeel, smell and taste for a unique consumer experience. #vanilla #vanillin #anniversary #symrise

We are thrilled to announce the official opening of the Symrise Digital Immersion Co-Creation Centre in Singapore!   Together with Singapore Economic Development Board (EDB), esteemed customers and innovative research institutes, the official opening on 18 July marks the next stage of redefining the future of food and beverage innovation.   The Digital Immersion Co-Creation Centre merges market insights, sensory experiences, and consumer data with product development excellence. Equipped with state-of-the-art technology, including our proprietary SymvisionAI™ tool, the Digital Immersion Co-creation Centre allows for an accelerated and multi-sensorial approach to prototype development, evaluation and validation.   We're excited to partner with industry leaders in the Digital Immersion Co-Creation Centre to develop groundbreaking products that delight consumers worldwide. Talk to us to find out more and explore the next level of co-creation opportunities together!   #InnovateToInnovate #foodandbeverage #digitaltransformation #cocreation #sensory #consumerinsights