Jessie Jin

We’re speaking at the AI Accelerator Institute San Jose Conference tomorrow about how Singapore is driving AI adoption and cultivating an ecosystem where AI companies can acquire customers faster. If you’re in San Jose, we hope to meet you there but in case you’re not, here’s a great case study article on how we fast-tracked the development of #AI solutions for three companies with varying use cases, all from Singapore! I like to remind myself that a great product is only great when it’s well-used by its customers - you have to deliver the dream and here in #Singapore, we plan for it!

23

1 Comment

Singapore’s leading MICE experts discussed the ways to leverage data for more engaging and profitable outcomes! #CventAccelerate

27

🌟 Leadership Lessons we can learn from Lawrence Wong: A Blueprint for the Sales and Marketing Leaders 🌟 As we congratulate Lawrence Wong on his upcoming role as Singapore's next Prime Minister in May 2024, his decisive and data-driven leadership during challenging times, particularly noted during the COVID-19 pandemic, offers profound insights for business leaders, especially in sales and marketing. 💡 Decisive Leadership Mr Wong's decision-making during the mask policy shift showcased the need for bold and informed leadership. In business, this translates to leveraging data to make quick decisions that can pivot strategies and seize market opportunities effectively. 📊 Data-Driven Strategy Mr Wong’s reliance on data mirrors best practices in sales and marketing. Utilizing AI and CRM systems can help align teams and strategies, ensuring a unified approach to customer engagement and enhanced business performance. 🔄 Embracing Change Just as Mr Wong adapted policies in real-time, businesses must also remain agile. Embracing digital transformation and new technologies like AI can keep your strategies ahead of the curve and highly competitive. 🤝 Building Trust Transparency was key in Mr Wong's leadership. Similarly, in sales and marketing, being open about product benefits and business practices builds lasting trust with customers, encouraging loyalty and attracting new clients. As we observe Mr Wong’s journey to premiership, his approach to leadership offers a powerful model for aligning sales and marketing strategies in our businesses. Let’s discuss how we can apply these lessons to foster a culture of decisive and data-driven leadership in our industries! 🔗 Read more about Lawrence Wong's leadership style in the link. #Leadership #BusinessStrategy #Sales #Marketing #DigitalTransformation #LawrenceWong —— ✨ Repost to inspire B2B digital transformation in your network. 🌞 I write posts like this daily at 7am Singapore time. Follow me (Charles Lau) so you don't miss the next one.

4

6 Comments

Who were the top advisors and firms that helped dealmakers close deals across APAC? And who were not even in the top 10 during the same period last year but are now leading the pack? Read the Deal Drivers: APAC HY 2024 to learn more about the firms and advisors that supported the top deals across APAC. #wheredealsaremade #dealdrivers https://bit.ly/3Znj54u

6

If you'd like to gain more insights into the Malaysian fraud landscape, while exploring the potentials of AI in fraud prevention, this roadshow is not to be missed. Register here: https://bit.ly/3W7qeDS #FraudPrevention

4

The AI landscape in APAC is evolving fast and here are my key takeaways from HubSpot's latest APAC research which looks at strategy and adoption trends in the region. Details on how to download the free report in comments. 🚀 More Structured AI Implementation Will Gain Momentum The report shows that 51% of business leaders are personally using AI tools but I believe we’ll witness a critical shift from individual experimentation to strategic, organisation-wide implementation. An insight that really stood out to me - businesses with structured AI measurement systems are seeing nearly 2x the revenue impact in Australia and 27% higher revenue impact in Singapore. 💼 AI Will Create More New Specialised Roles Nearly 3/4 of APAC businesses are planning to hire AI-related roles in the next 12 months. We're not just talking about adding a few tech positions – we're seeing the emergence of dedicated roles like 'Head of AI'. This signals a profound commitment to AI as a core business capability, not just a technological add-on. 🔍 Content Discovery and Content Generation Will Continue to be Reshaped by AI Over 70% of business leaders are already embracing AI-powered search and 9 out 10 expect their use of AI chatbots to increase. For marketers, this represents a seismic shift in how we discover, create, and distribute content. What are your thoughts on the AI transformation in APAC?

72

6 Comments

When UOB needed a more efficient EDAG analytics platform, they turned to Cloudera to centralize more than 95 global systems. Using Cloudera’s Enterprise Data Hub, UOB successfully removed data silos, achieved higher revenues, and improved productivity by 20%. More on how Cloudera’s Enterprise Data Hub can create a single data source of truth: http://spr.ly/6041g3huW

8

Are Gen Zs and millennials happy with their pay? Between pay 💰, work-life balance and flexibility, what do they value most? Profiles by Kantar did a survey on Young Working Adults in collaboration with The Straits Times (SPH Media\). The survey delved into current job satisfaction and #career aspirations of Gen Z, younger millennials and older #millennials. Click the link to read more. https://lnkd.in/gF2s4apv #MarketResearch #MRX #MarketTrends Sachin Somaiya May Ling Tham Shaz Mustaffa Swee Yee Lim Xuan Lin Phang Mervin Boey

1

🌟 Friday Insights: 1CLOUDSTAR AI Event 🌟 Attended a thought-provoking 1CLOUDSTAR bespoke event on AI with insightful sharing by AWS, Ingram Micro AI, and NTUC SME. The real highlight? Engaging discussions with users on pressing concerns: 1️⃣ How to start an AI project 2️⃣ Resources required for success 3️⃣ Real-world challenges like DeepFake scams (e.g., selling fake insurance policies) 💡 SMEs are eager to embrace AI for productivity gains but face hurdles in justifying ROI and cost to management. During the session, I emphasized the need to align AI initiatives with clear business objectives: 1.Expansion into new markets 2.Streamlining operations for efficiency 3.Boosting Annual Recurring Revenue (ARR) The key takeaway? Start with the business problem you aim to solve—AI is a tool, not the goal. Looking forward to more such collaborative discussions! #AI #DigitalTransformation #BusinessGrowth #Innovationorganisation Edna Tan Dhruv Kamal 1CLOUDSTAR

11

Interesting technological and philosophical discussions around the The Monetary Authority of Singapore and The Association of Banks in Singapore announcing that major retail banks in Singapore will progressively implement Singpass Face Verification to strengthen resilience against phishing scams. Read more in CNA here.

1

In today's dynamic landscape, flexibility and resilience are needed to navigate uncertainties for all organisations. Kenny N., head of market development for the Networking Business in APAC emphasizes how leveraging Network as a Service can help organisations quickly adjust their network infrastructure to meet evolving demands. #NaaS #BusinessContinuity #BusinessInnovation #OpEx #Flexibility More here: https://lnkd.in/gn_miPfP

10

Coming soon #ThinkSingapore on 15th August - register to access latest developments in AI, automation, hybrid cloud and listen to some of the top global thought leaders in these fields.

45

Navigating Cybersecurity in APAC: Insights from the Latest Report on Preparedness and AI Impact The Cybersecurity Equilibrium: Balancing Preparedness, AI, and Regional Concerns in APAC In our fast-evolving digital landscape, organizations in the Asia-Pacific region are increasingly prioritizing cybersecurity. A recent report highlights key insights into current preparedness levels, the role of AI, and emerging threats. Key Findings: Current Preparedness: Organizations rated their cybersecurity readiness from 1 (least prepared) to 5 (highly prepared), with a significant spread in scores indicating varied levels of maturity. Impact of AI: Many view AI and machine learning as essential tools for enhancing threat detection, automating security operations, and analyzing big data for security insights. Top Threats: Phishing, ransomware, and cloud security vulnerabilities are among the greatest concerns, highlighting the need for robust defences. Future Investments: Organizations are focusing on threat detection technologies, security training, and identity management tools in the upcoming year. Stay informed and proactive as we tackle these challenges together! ​#theregister #Cybersecurity #AI #DataProtection #APAC #ThreatDetection #DigitalTransformation

3

Insider to Invest Over $132M and Create 70 Jobs in Singapore by 2027 The AI-powered martech platform Insider has announced a significant expansion plan for Singapore, with a S$175 million (around US$132.9 million) investment aimed at creating 70 jobs by 2027. This ambitious move reinforces Insider’s commitment to the region and its continued support for leading brands like Singapore Airlines and foodpanda. This announcement comes on the heels of a successful US$500 million Series E funding round, led by #GeneralAtlantic, which will also help drive Insider’s expansion in the #MiddleEast and #UAE. Insider’s rapid growth underscores the increasing demand for AI-driven marketing technologies. As companies across #Asia prioritize digital transformation, Insider’s expansion could be a strategic boost to Singapore’s AI and martech landscape. What are your thoughts on the impact of such investments on the local tech ecosystem? Read more Tech in Asia. #Insider #AI #MarTech #Investment #TechInAsia #Singapore #DigitalTransformation #JobCreation #Funding #SeriesE #TechExpansion #ArtificialIntelligence

2

Channel partners in the Asia Pacific region will be looking to better navigate their challenges while embracing opportunities for growth in 2025. This was among the findings revealed by Tech Data APAC​’s third Direction of Technology Report for the Asia Pacific region. #partners #channel #distributor #vendor #techdata

4

I enjoyed this morning's interactive session with 20+ experienced B2B IT marketers at "ABX over Breakfast—GenAI edition"- organised by Hotwire Asia Pacific. The insightful conversations and engagements made it a meaningful experience for me, and I sincerely appreciate your contributions. A few discussion topics that stood out to me: 📦 One-to-one ABX is a long-term strategy for influencing an account. In contrast, One-to-One Deal-Based ABX is short-term and focused on specific opportunities, primarily activated to support an extensive RFP or tender process. 📘 Account Insight Dossiers for One-to-One ABX have a shelf life that depends on the account's industry and your product's and solution's lifecycle. If the account is from a fast-moving industry, like BFSI - the dossier is valid for 3 to 6 months. For a slow-moving industry like manufacturing, you can wait a year before revising the dossier. 💬 Contextual conversations that are meaningful to your audience lead to more engagement and an accelerated revenue pipeline. Try to solve PUR (Painful, Ungent, Recognized) problems with your content and engagements. 📢 Marketing should be measured on multiple dimensions, such as reputation, relationship, revenue, and retention, rather than just based on superficial metrics like top-of-the-funnel leads or MQL. 🧭 Marketing is not an absolute science. We need to be comfortable with ambiguity and the possibility of failure. A balanced approach of 80% business as usual and 20% experimentation is an excellent mix to avoid a me-too market. 🎨 Even in the age of data driven everything - Marketing is a fundamentally creative field and should not be boiled down to only data and dashboards. 🤖 AI is expected to replace 50% of marketing jobs and 60% of agency roles. Thank you 🙏🏽 Bee-Kee Lim Todd Bates Louis Cherian Sharon Ng Osman Khan Chin Jia Hui Xiaomin See Kenice T. Kristen Lim Li Loo Marcella Hu Regina Tan Min Yan Phan Hena Yeo Dionne T. Loong Shiew Low Asuthosh Nair Anil Khaira Joshua Hanafi Johari

41

8 Comments