Jeffrey Tan

We know that our New Profits Marketing Masterclass works. After all, it was Maverick Foo himself who ran it. We’ve gotten a lot of feedback, including a recent one with Dr. Badri, who was able to secure almost RM 10 million in revenue. (more about this another time)⁣⁣ “𝘛𝘩𝘦 𝘡 𝘔𝘢𝘳𝘬𝘦𝘵𝘪𝘯𝘨 𝘚𝘺𝘴𝘵𝘦𝘮 (𝘛𝘩𝘦 𝘡) 𝘵𝘳𝘶𝘭𝘺 𝘪𝘴 𝘵𝘩𝘦 𝘭𝘢𝘴𝘵 𝘮𝘢𝘳𝘬𝘦𝘵𝘪𝘯𝘨 𝘧𝘳𝘢𝘮𝘦𝘸𝘰𝘳𝘬 𝘺𝘰𝘶’𝘭𝘭 𝘦𝘷𝘦𝘳 𝘯𝘦𝘦𝘥.” ⁣⁣ ⁣⁣ On the flip side, we’ve also gotten feedback from business owners who, despite knowing the strategy is right, the plan is solid, and instructed the team to carry it out accordingly, 𝘢𝘯𝘥 𝘺𝘦𝘵 𝘢𝘯𝘥 𝘺𝘦𝘵 (big sigh)…their marketers just can’t seem to execute the Z effectively.⁣⁣ ⁣⁣ “𝘐 𝘨𝘢𝘷𝘦 𝘮𝘺 𝘮𝘢𝘳𝘬𝘦𝘵𝘦𝘳𝘴 𝘵𝘩𝘦 𝘱𝘭𝘢𝘯, 𝘐 𝘦𝘷𝘦𝘯 𝘵𝘰𝘭𝘥 𝘵𝘩𝘦𝘮 𝘸𝘩𝘢𝘵 𝘵𝘰 𝘥𝘰, 𝘵𝘩𝘦𝘺 𝘯𝘰𝘥𝘥𝘦𝘥, 𝘢𝘯𝘥 𝘐 𝘸𝘢𝘴 𝘴𝘰 𝘩𝘰𝘱𝘦𝘧𝘶𝘭 𝘵𝘩𝘢𝘵 𝘪𝘵’𝘭𝘭 𝘸𝘰𝘳𝘬. 𝘉𝘶𝘵 𝘪𝘯 𝘵𝘩𝘦 𝘦𝘯𝘥, 𝘵𝘩𝘦 𝘴𝘵𝘢𝘯𝘥𝘢𝘳𝘥 𝘫𝘶𝘴𝘵 𝘪𝘴𝘯’𝘵 𝘶𝘱 𝘵𝘰 𝘱𝘢𝘳. 𝘈𝘯𝘥 𝘸𝘩𝘪𝘭𝘦 𝘐 𝘴𝘩𝘰𝘸 𝘵𝘩𝘦𝘮 𝘩𝘰𝘸 𝘵𝘰 𝘥𝘰 𝘪𝘵, 𝘐 𝘧𝘦𝘦𝘭 𝘭𝘪𝘬𝘦 𝘪𝘵’𝘴 𝘫𝘶𝘴𝘵 𝘦𝘢𝘴𝘪𝘦𝘳 𝘪𝘧 𝘐 𝘥𝘪𝘥 𝘪𝘵 𝘮𝘺𝘴𝘦𝘭𝘧.”⁣⁣ ⁣⁣ 𝐓𝐡𝐞𝐫𝐞 𝐰𝐚𝐬 𝐚 𝐩𝐚𝐭𝐭𝐞𝐫𝐧 𝐢𝐧 𝐭𝐡𝐞 𝐫𝐞𝐚𝐬𝐨𝐧𝐬 𝐭𝐡𝐚𝐭 𝐜𝐨𝐧𝐭𝐫𝐢𝐛𝐮𝐭𝐞𝐝 𝐭𝐨 𝐭𝐡𝐢𝐬:⁣⁣ ⁣⁣ • Their marketers lacked adequate skills and abilities⁣⁣ • The marketing materials were ineffective and unpersuasive⁣⁣ • They don’t know how to attract and convert strangers into customers ⁣⁣ • They had to be told when to pull the plug on ads before losing too much money⁣⁣ • The content they created for social media was just for the sake of it⁣⁣ • They don’t know how to utilise existing database unless told otherwise⁣⁣ • They were inefficiency in their productivity, always taking too long to complete tasks⁣⁣ ⁣⁣ We want our clients to be successful, so we decided to dial back, and provide a programme to equip marketers with the necessary skills to execute the Z.⁣⁣ ⁣⁣ Mav has said our very own Rupert Lee could run the programme.⁣⁣ ⁣⁣ To unload your plate and bridge your marketer's skills gap, click the link <https://lnkd.in/gmSFNec4> to enroll your marketer. You'll be in good hands.

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Focus on mega trends rather than try to predict next big thing, PM Wong tells S’pore youth https://lnkd.in/gJtWTTC7 Navigating the Future: Embracing Mega Trends for Long-Term Success SINGAPORE – Predicting the next big growth industry is challenging, akin to guessing the next hot stock, according to Prime Minister Lawrence Wong. Speaking to 900 students at a dialogue event, PM Wong emphasized focusing on mega trends like digital technology, AI, sustainability, and the rise of Asia, rather than trying to predict specific industry shifts. Key Insights: 1. Digital Technology & AI: Regardless of your field – law, finance, design, or architecture – familiarity with AI tools will be crucial. You don’t need to be a programmer to use these tools effectively, thanks to their growing accessibility. 2. Sustainability: As decarbonization becomes a global priority, expertise in this area will be highly sought after. 3. Rise of Asia: Understanding regional dynamics in Southeast Asia will open doors as companies expand in this thriving area. Education & Skills Development: PM Wong highlighted the importance of equipping students with AI skills, aiming for 15,000 AI practitioners by 2030. This effort will attract global companies to invest in Singapore, creating more jobs and opportunities for all. Personal Growth & Success: PM Wong encouraged young Singaporeans to define success on their own terms, emphasizing the importance of finding meaning and purpose in their endeavors. --- As a coach, trainer, and course developer, I am pleased to have helped some individuals navigate some of these mega trends duringmy coach-toring (coaching and mentoring) sessions: 1. Customized Training Programs: Customized courses that focus on digital transformation, and sustainability practices relevant to specific industry. 2. Skill Development Workshops: Interactive sessions to enhance knowledge and application of emerging technologies and trends. 3. Career Coaching: Personalized guidance to help define own path to success, leveraging the opportunities presented by these mega trends. Do not hesitate to contact CoachToring.Com for more information on how we can help: [email protected] www.coachtoring.com #FutureReady #MegaTrends #DigitalTransformation #Sustainability #RiseOfAsia #AI #SkillsForFuture #Singapore #YouthEmpowerment #PMWong #CareerCoaching #TrainingAndDevelopment

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“Climate is the means, Nature is the end” - a quote from Professor Lawrence Loh of the NUS Business School NUS Centre for Governance and Sustainability (CGS) As we address the climate issue, let's remember: climate is the means, nature is the end. 💡From an investor perspective, sustainable practices drive long-term value. 💡For companies serious about sustainability, it's not just a checkbox, but a core strategy. 💡And for consumers who care, eco-friendly choices are a way of life. It emphasizes that efforts to address climate change should ultimately aim to preserve and restore nature, not just mitigate climate impacts. This distinction underlines the idea that while addressing climate change is critical, it is a step toward the larger goal of protecting and sustaining the natural environment. Let's focus on preserving the beauty and wonder of nature, rather than just mitigating climate change. By doing so, we'll create a better future for all. #Sustainability #ClimateAction #NatureMatters Photo credit: aljazeera

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WARNING: Blatant marketing spiel ahead, please skip if you're allergic. But I know you'll read it anyway, because the rest of your news feed is so dull. I conduct two types of Generative AI Masterclasses for The Straits Times in Singapore. The Generative AI Masterclass: This is designed for the general public. We ran our first session in Feb (sold out), and the next one will be on 8th May (also sold out!). Our third session will be on 1st Aug and you can sign up for it now. In this course, I introduce the class to the inner workings of Gen AI and we go through different hands-on exercises to show how it can be applied to improve our daily work and personal lives. The Feb class was really interesting as the participants came from such diverse backgrounds and jobs, and many shared how they intend to use Gen AI for their own needs. The Generative AI Masterclass For Teenagers: Designed for students aged 13-16, my goal is to help them become a new type of AI-powered learner who will leap ahead of their classmates. (Don't you love how I instigate friendly competition?). I'm also looking forward to seeing what new and amazing things the students will generate in this workshop. The workshop is a one-time session on 19th June and it has limited seats. So parents of teenagers, if you want to get your kids out of your hair for a day and have them learn something really useful, you know what to do. I've placed the sign-up links in the comments, please let me know if you have any questions!

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For this upcoming TetraMap® Facilitator Certification in two weeks, I’m pleased to announce that Zachary Lok our certified TetraMap Facilitator, will co-facilitate with me. . Zachary was only certified by me in March 2024 here in Singapore. But he’s been doing workshops to put what he learned into practice. I saw 👀 that and thus I told him to work with me this time in the certification workshop. . Zachary I must say is a highly motivated person. Although he only started his TetraMap journey 7 months ago, he has demonstrated the willingness to make progress, resilience and grit. This sets him apart from many other inactive TetraMap Facilitators who invested but never got anything 👍 done. It’s sad and it’s also the truth of attending workshops. Not everyone will do the work. It’s a universal pattern! . I won’t take it personally and I respect 🫡 other people’s decision as there’s only so much I can support as your Master TetraMap Facilitator. . See my participants in two weeks here in Singapore 🇸🇬. . On that note, the registration for this certification workshop has officially come to a close. . My next certification workshop will be Mar 28-30, 2025 and as promised the tuition fee will go up by 15% compared to what the existing participants have paid. Early birds always got something special, right? . Also read my previous post about why my TetraMap Facilitator Certification workshop does not qualify for any Skillsfuture subsidies. You will understand my motivation behind why I don’t charge cheap for this certification workshop. . _______________________ 😉 I am Jack ✅ I am a retired accredited tax advisor and a senior leader in Blair Singer Training Academy authorised to teach Blair’s signature sales, team development, and personal development programs in Asia. Blair is the Former Rich Dad Advisor for Robert Kiyosaki, the author of Rich Dad Poor Dad. . Like this post and Want to see more? 🔔 Ring it on my Profile 👍 Follow #jackhmwong 🔝 Connect with me . #facilitation #publicspeaking #education #tetramap #tetrahedron #certifiedtetramapfacilitator #mastertetramapfacilitator #MTF #CTF #TFC

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Thrilled to share key insights from the "Digital Marketing Conference: Crafting Presence Through Artificial Intelligence " held in KL on June 5-6, organised by Skill-Lyft. These were my takeaways: AI is an enabler, but human creativity reigns supreme. We saw inspiring examples from HP's coloring pages to Diageo's packaging and Coca-Cola's futuristic taste visions. Compelling positioning and personalization are key. Large Language Models (LLMs) and Generative AI are transforming the marketing landscape, but we need a strong brand identity to differentiate ourselves in the sea of content. Canva's AI tools are taking presentations, images, and creatives to a whole new level, as Edrina Faizal explained. "You won't lose your job to AI, but to someone who knows how to use AI." Stella Wong offered the POWER prompt formula for crafting impactful campaign titles. Google Gemini's AI assistant is a powerful tool for spotting trends, generating ideas, and crafting content, as Alan Prendergast from Google highlighted. Beyond AI, omnichannel marketing is crucial. Christy Ng's success story emphasizes social media, e-commerce, brick-and-mortar, and affiliate marketing. Smarter sales & marketing are within reach with human-like AI chatbots, as Dave Leong Kuan Yew from 10x Marketing pointed out. The "Reinvention Future Back Strategy" with AI tools helps identify customers, develop growth strategies, and maintain a competitive edge, according to Jacqueline Alexis Thng 汤淑兰 Alexis Thng. Cleve.ai streamlines content creation, transforming recordings into short-form content and analyzing performance, as Ashvin Praveen shared. Huge thanks to all the panel speakers for their valuable insights! Excited to implement these learnings and drive AI innovation in digital marketing! #DMCKL2024

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In a recent #GrowthLeadership workshop that I conducted, Mr. Christanto Suryadarma, Sales Vice President of ZEBRA and a respected thought leader, shared valuable insights on the difference between "niceness" and "kindness" and how these two qualities impact both workplace and human relationships. Thank you Cecilia Ng for the opportunity. Great to connect with Gigi Tubiera-Lariosa, MBA and Eric Ananda, MBA. Read the full article here: https://lnkd.in/gg7ZxfPp #empathy #identi3 #identi3profiling #leadership #psychology #psychometrics

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We all experience challenges when working with SMEs. Especially when we've to collaborate and manage multiple SMEs for one course. Curious to know what best practices you follow in a multi-SME scenario? Here are a few tips we follow: - Keep all stakeholders in the loop - Make decisions for SMEs or guide them towards a decision - Steer discussion towards timelines and budgets to ensure they don't delay making any decision or reviewing your work What strategies do you use to manage multiple SMEs effectively? Share your experiences in the comments! #InstructionalDesign #eLearning #SubjectMatterExperts #ProjectManagement

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Today is the WingArc1st Inc. Data Empowerment Accelerator Batch 6 Demo Day organized by WingArc1st Inc. and Meet Ventures will happen on 28 November 2024 from 1200-1300hrs SGT. We would like to invite global and regional investors to attend this demo day, you may join the demo day using this link: Zoom Link: https://lnkd.in/gNGa_g44 The Demo Day will showcase the innovative and disruptive products and services developed by the participating startups. Here are more details about the startups: 1. Power Arena is a deep-learning video analytics platform that monitors assembly lines to enhance SOPcompliance and eliminate bottlenecks. 2. DoctorTool is a startup specializing in Management Information Systems (MIS) for healthcare facilities. Headquartered in Indonesia. 3. Urban Chain is a startup that focuses on helping cities improve urban resource utilization with their proprietary AIoT technologies. They create the next urban infrastructure. 4. Boost Order is a SaaS company cloud solution. They work with brands and distributors and help them automate the order and pay operations across different sales channels. The event will take place live via Zoom (Zoom Link and Calendar Invite will be sent after registration). The event will provide an excellent opportunity for investors to witness the latest technologies and ideas from the 4 startups. Investors may also have the chance to meet the founders, learn more about their products, and network with other guests who share a passion for innovation and entrepreneurship. Do join us!

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Free coffee always tastes better than a paid one. “Kopi O kampung” is truly the best coffee. What more when you get it free. But free normally means standard. You don't have choices like adding milk or almond flavor. The same goes for apps and tools. With freemium, the free plan comes with standard and limited features. If you want more, pay for premium plans. That said, you can still use the free plan to help you build your personal brand or business. Like here on LinkedIn I use the standard free membership and still excel. For AI, I use the free version of chatGPT. I can still be on top of the world with all these free tools. What really matters - you want it or not. ♻️Repost this to your community. Follow me Mohamad Afendi Othman for more stories. P/S - Anyone pays for LinkedIn❓

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Li Yuan is one of my best clients from SG. But his business is hard to scale. He specializes in autism child education. Together, we successfully grew the business to 298 students. During a recent coaching session on optimizing staff hiring, we realized that the business model was not scalable in the long term. The challenge is that the more students we enroll, the more therapists we need to hire (One therapist can only handle max. 15 children). After a thorough discussion, we crafted a 2-year transition plan: 1. Maintain the current core business. 2. Systematize the business (SOPs for hiring, marketing, and operations). 3. Establish a new profit division. 4. Launch online coaching for parents of autistic children. 6. Price the coaching at SGD 8,000 per year (renew every year) 7. Teach parents different activities each month. 8. Conduct two group coaching sessions per month. 9. Build a personal brand - create personal story content 10. Develop valuable content (steps, lists, lessons). 11. Build an online ecosystem - website x storytelling, social media, calendar, landing page, VSL, Intro video, webinar, etc. 12. Create conversion content (for objection handling). 13. Onboard two existing skilled therapists as founding members. 14. He will focus on business development. 15. Therapists will focus on fulfillment. 16. Build a remote sales team. 17. Systematize the workflow. 18. Once profitable, consider selling the non-scalable division Running an online business is hard. And the journey is very enjoyable: • A certain level of freedom • Anxiety attacks • Clients texting to thank you • Feeling lost • Receiving recognition • Sleepless nights • Satisfaction from small achievements • 1 foot into bankruptcy • Clients referring new business • Feeling disappointed with zero progress for months • The joy of being interviewed • Betrayal • Personal growth achievements • Constant loneliness • Strangers say they’ve heard good things about you • Travel anytime if you want • 1 incident wiping out years of hard work However, despite the challenges, the journey is incredibly rewarding.

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When it comes to health, be it our own or our loved ones, many of us usually don’t think too much about it until something happens. And if not for our guest this morning on The Breakfast Show, I wouldn’t know so much goes into a rehabilitation program for people with disabilities. Some of these of course include the costs, the physical work of therapists, the caregivers etc. But imagine this : there exists an innovation, that is effective, can be used at home, won’t break the bank and will relieve the hectic physical part of rehab work… do you think this will be both life changing for the patient as well as the caregivers? With the support of Singapore Deep Tech Alliance and Redhill, we get a chance to learn more about this groundbreaking solution.

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𝐖𝐡𝐢𝐜𝐡 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐢𝐬 𝐁𝐞𝐬𝐭 𝐚𝐧𝐝 𝐏𝐨𝐩𝐮𝐥𝐚𝐫 𝐢𝐧 𝐒𝐢𝐧𝐠𝐚𝐩𝐨𝐫𝐞? 𝐀 𝐁𝐞𝐠𝐢𝐧𝐧𝐞𝐫’𝐬 𝐆𝐮𝐢𝐝𝐞 Social media has transformed the way we connect, communicate, and consume information. For businesses, entrepreneurs, and content creators, choosing the right social media platform is crucial for success. But with so many options available, especially in Singapore, 𝒉𝒐𝒘 𝒅𝒐 𝒚𝒐𝒖 𝒌𝒏𝒐𝒘 𝒘𝒉𝒊𝒄𝒉 𝒑𝒍𝒂𝒕𝒇𝒐𝒓𝒎 𝒊𝒔 𝒃𝒆𝒔𝒕 𝒇𝒐𝒓 𝒚𝒐𝒖? Read more here: https://lnkd.in/gqAA6E8m

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$AGBA- AGBA + Triller MEGA MERGER. The Forward Split is a smart mechanism our partner at Triller designed to assign additional economic value to our existing shareholders at AGBA. This is an ‘appreciation’ for all the support we have received from our AGBA shareholders. From this Forward Split, our existing AGBA shareholders have received more AGBA shares in a way very similar to a ‘stock dividend.’ We extend our gratitude to our Triller colleagues and counsels for coming up with such an ingenious structure for our shareholders. We all have high confidence on how our stock price will perform going forward https://lnkd.in/e7ShisGm AGBA Triller TrillerTV

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[Thoughtful Saturday] What's Wrong With How We Educate (?) 📚 As my son prepares for his Primary School Leaving Examination (PSLE) this year, focusing on improving his Science scores, a significant challenge has emerged, perhaps one that is not just unique to him but prevalent across many students. Despite a strong grasp of the material, he continues to struggle to understand precisely what the questions are asking. This led my wife and I on a quest for educational resources that could aid him, specifically books that focus not just on providing answers but on unpacking the questions themselves. Surprisingly, our search at popular bookstores yielded no suitable results. The market is flooded with revision books that push students to produce the right answers without teaching them how to interpret the demands of the questions. This gap in educational resources is concerning as it underscores a larger issue in our education system. Contrast this with fields like entrepreneurship, critical and design thinking, which prioritize problem understanding and exploration over straightforward answer generation. These disciplines encourage probing deeper, through interviews and research, to not only find answers but to understand why one solution might be superior to others, and the value it creates. This approach is critical as we prepare our children for the future workforce, where value creation and innovation are paramount. Yet, our current educational model and assessment systems seem to be doing the opposite. We are inadvertently conditioning our children to fall in love with pre-formulated solutions/ answers and to regurgitate them, rather than to question, analyze, and innovate. This educational shortcoming might explain why tuition and enrichment centres thrive as a multi-billion dollar industry in Singapore. These centres fill the critical gap by helping students unpack complex questions and teaching them the skills to do so independently. Similarly, adult learning is currently grappling with a related issue: how to teach adult learners to unpack day-to-day problems and understand the required value for their organisations and to be value-add individual contributors. The challenge remains because not all Accredited Training Organizations (ATOs) and the current adult learning framework seem to understand or address this need effectively. I fear this could be the death knell for our future workforce. We need an educational shift that mirrors the real-world challenges and demands of the workplace. A shift that prepares our children not just to answer questions correctly, but to understand and solve problems creatively and effectively. This is how we can equip our children and adult learners alike not just to succeed, but to excel and lead in the uncertain future. PS: We'll explore online resources, and if that fails, I guess we will support the tuition/ enrichment classes industry. #doingitbetter

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Why it's really tough to serve SMEs? I started Grow Public Relations five years ago and have been running it ever since. I did this because I saw a gap in the market that not many SMEs had access to public relations. At that time, I also started my own social enterprise and got loads of publicity for it. I saw the impact that small businesses could get from putting their brands out there. Today, we are still very much focused on working with SMEs. This doesn't come without challenges though. Here's what I've learnt over the years: 🗻 There's a huge amount of education needed. Many SMEs and startups are exploring PR for the first time. PR is unlike most forms of marketing where a deliverable can be clearly defined e.g. 1x website or 1x brochure. 🗻 The way to scale really fast as an SME/startup agency is to get in as many accounts as possible very quickly. This often results in overcapacity and misaligned expectations between agency and client. So, we've been careful about how we grow as an agency. 🗻 PR is a very specialised skill. To get good coverage, we need to have strong and compelling angles. Not every SME will always have such strong angles for the media all the time. Because of these challenges, we try to be very upfront with potential clients on what can and cannot be done. Even though it's not easy, what has been really fulfilling to me is the relationships we've been blessed to have. A colleague recently reminded me that we are in a very privileged position where business owners pour their hearts out to us and tell us their challenges and journey, and we get to learn so much from it. 💚 #pragency #smes #publicrelations #startups

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💢Common Business acronyms💢 ✅ B2B – Business to Business ✅ B2C – Business to Consumer ✅ TBA – To Be Announced ✅ TBD – To Be Determined ✅ VC – Venture Capital ✅ WIP – Work in Progress ✅ BD – Business Development ✅ SEM – Search Engine Marketing ✅ SaaS – Software as a Service ✅ SOP – Standard Operating Procedure ✅ SWOT – Strengths, Weaknesses, Opportunities, Threats ✅ CEO – Chief Executive Officer ✅ CFO – Chief Financial Officer ✅ P&L – Profit and Loss ✅ R&D – Research and Development ✅ ROI – Return on Investment ✅ SEO – Search Engine Optimization ✅ COB – Close Of Business ✅ COO – Chief Operating Officer ✅ CRM – Customer Relationship Management ✅ CSR – Corporate Social Responsibility DM – Direct Mail (can also mean Direct Message) ✅ EOD – End Of Day (EO plus another letter is commonly used for End Of Week, End Of Play or End Of Thread for example) ✅ HR – Human Resources IAM – In A Meeting ✅ B2G – Business to Government ✅ BYOD – Bring Your Own Device ✅ CAGR – Compound Annual Growth Rate ✅ CMO – Chief Marketing Officer ✅ CPA – Certified Public Accountant ✅ CSO – Chief Sales Officer (can also mean Chief Security Officer) ✅ FYI – For Your Information ✅ KPI – Key Performance Indicator ✅ CIO – Chief Information Officer ✅ CX – Customer Experience ✅ DTC – Direct to Consumer ✅ EBITDA – Earnings Before Interest, Taxes, Depreciation, and Amortization ✅ ERP – Enterprise Resource Planning ✅ FTE – Full-Time Equivalent ✅ IPO – Initial Public Offering ✅ MVP – Minimum Viable Product ✅ NDA – Non-Disclosure Agreement ✅ NPS – Net Promoter Score ✅ OEM – Original Equipment Manufacturer ✅ PPC – Pay Per Click ✅ POS – Point of Sale ✅ RFP – Request for Proposal ✅ RFQ – Request for Quotation ✅ SLA – Service Level Agreement ✅ SME – Small and Medium-sized Enterprises (can also mean Subject Matter Expert)

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The PR Blueprint: Real-World Strategies and Stories Fri, 3-5pm 28 June Melissa Chan, has been involved in PR (Public Relations) for a long time now, and it was in this job that I met her many years ago. She has also actively writes on PR in Linkedin, and has a steady number of followers who are interested in this field. Tomorrow, she'll be a sharing a lot of real stories that happens in the world of PR. This free course is In conjuction with National Training Week #NTW Date : 28 June Fri Time : 3-5pm Registrion: Link in Comment Places: Filling up Price : Free (NTW)  Hosted by : Cad Training Centre For : Malaysians only  Link to register in the Comment section Cad Training Centre's Free courses during NTW. 1. Excel 2. Logistics and Supply Chain 3. Autocad 4. Finance for Non-Finance 5. Handling Relationship Issues (Coaching) 6. Incoterms 7. Power BI 8. Linkedin for Personal Branding 9. AI for Managers 10: Using Microsoft Teams for Collaboration 11. Public Relations (PR) - Real World Case Studies About the course: This course will let the participants know and understand what PR is. PR is all about building relationships and trust. During this training, learn about what are the PR tactics. Learn how to write press releases, determine target audiences and the channels that will work best, and how digital media may help PR and marketing, and the media industry. #Nationaltrainingweek #NTW #HRDF #HRDCorp #Training #Courses #lnd #learningandDevelopment #PR #Publicrelations

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