Cheeri L.

Startups within Singapore’s science and innovation industry have seen exponential growth, with many of them being able to thrive. A key driver of this success lies in companies like Johnson & Johnson Innovation – JLABS, which play a pivotal role in nurturing these budding #startups. As an incubator set up by Johnson & Johnson Innovation in collaboration with Singapore Economic Development Board (EDB), the first-of-its-kind JLABS supports early-stage healthcare startups in bringing their innovative solutions to market. To cultivate the next generation of healthcare innovators in Singapore, JLABS recognises the importance of working within a research, development and technology hub. Located at Ascent within the Singapore Science Park, JLABS is in close proximity to prominent institutions and companies in the life science community, including National University Hospital, A*STAR - Agency for Science, Technology and Research, Asia Pacific Medical Technology Association (APACMed), and biotech firm Hummingbird Bioscience. This proximity provides numerous opportunities for ecosystem-building for its portfolio companies. To find out more about how JLABS is transforming the healthcare startup ecosystem, visit: https://bit.ly/3xH8hmv 📷: JLABS, CapitaLand #CapitaLand #SingaporeSciencePark #biotech #startups #healthcare

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As Typhoon "Yagi" continues to depart Hong Kong and most of us are back to work, I would like to highlight the flexibility of pDOOH as its' campaigns were stopped when typhoon signal no. 8 was hoisted but they have been resumed back when lots of people are out of their homes. #pdooh #programmatic #programmaticdigitaloutofhome #busshelter #digitaladvertising #digital #beautyofpdooh #busshelteradvertising JCDecaux JCDecaux Cityscape

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Expect more governance in AI for S.E.A. Tackle governance before AI commercialisation: https://lnkd.in/gdHw3v6X

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Another nail in the coffin for news outlets: Yahoo Singapore is no more. 💀 This shift has impacted 17 staff members as the outlet moves towards syndicated content. It continues to be a tough road ahead for media companies. This is a stark reminder that we need to sharpen our pitches to reporters as newsrooms shrink. It's crucial to demonstrate the immediate relevance and impact of the news we're pitching - why now? https://lnkd.in/drFWMCkb #MediaIndustry #PublicRelations #MediaRelations #Journalism #NewsMedia #StrategicCommunication #MediaTrends #DigitalMedia #PRStrategy #MediaLandscape

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RCS Business Messaging has arrived in Singapore 🇸🇬!!! Engage your audience with rich visual features like high-quality images, videos, and calls to action – all within the native Android messaging app: Google Messages. Ready to get started? Speak to Singtel or your local messaging provider today to learn more about launching RCS experiences for your business!

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Insider to Invest Over $132M and Create 70 Jobs in Singapore by 2027 The AI-powered martech platform Insider has announced a significant expansion plan for Singapore, with a S$175 million (around US$132.9 million) investment aimed at creating 70 jobs by 2027. This ambitious move reinforces Insider’s commitment to the region and its continued support for leading brands like Singapore Airlines and foodpanda. This announcement comes on the heels of a successful US$500 million Series E funding round, led by #GeneralAtlantic, which will also help drive Insider’s expansion in the #MiddleEast and #UAE. Insider’s rapid growth underscores the increasing demand for AI-driven marketing technologies. As companies across #Asia prioritize digital transformation, Insider’s expansion could be a strategic boost to Singapore’s AI and martech landscape. What are your thoughts on the impact of such investments on the local tech ecosystem? Read more Tech in Asia. #Insider #AI #MarTech #Investment #TechInAsia #Singapore #DigitalTransformation #JobCreation #Funding #SeriesE #TechExpansion #ArtificialIntelligence

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The foundation of freedom starts with true #digitalpropertyrights! There lies a promise for a fairer and better tomorrow with #blockchaingaming. Discover what we’ve tapped into and how we’ve been building purpose in #web3 from Yat Siu, our executive chairman and co-founder, in his conversation with Ana Solana (token.com).  https://lnkd.in/ga7tPkFN 

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We’re in the midst of end-of-year conference season, and as an ambassador for the Singapore FinTech Festival, I will be curating insights to help you navigate the season with ease. Here are my top tips for PR and marketing teams through this time: 1) Sort Out Your Schedule in Advance - Organization is key. Create a master calendar that includes every speaking opportunity, session, and event that you and your spokespeople plan to attend. Don’t forget to back these up with calendar invites to keep your days streamlined. - Set up meetings before the conferences start. This year, SFF MeetUp (https://lnkd.in/gehKvQbc) is Asia’s Largest FinTech Meetings Programme. It’s designed to help you maximize your time by connecting with the right people effortlessly — opportunities that usually take months to build can now be achieved in just 3 days! 2) Have Your Media Plan in Check - Preparation is everything. Reach out to the media who will be on-site a few weeks before the event and keep their contact info handy on WhatsApp for quick updates. - Check if the conference offers signing stages for announcements or set up alternative options ahead of time. - For SFF specifically, don’t forget the deadline to submit your announcements is Nov 1st. You can do so here (https://lnkd.in/grURBYti) 3) Have a Social Plan in Place - Documentation is crucial. Amid the conference hustle, ensure that your company’s, leaders’, and your own social media accounts are constantly updated with key moments. - Plan a content strategy that covers live events, key highlights, and important takeaways. 4) Get Your Tickets and Transport Sorted - When navigating conferences in new cities, make sure you have the transport right apps and payment methods ready to get around. - If you're travelling from outside of Singapore to attend SFF, here's a code you can use to get a discount on Singapore Airlines tickets: SFF2024. You can use the link here to book (https://lnkd.in/gSgWYGQr) - Make sure your tickets are sorted out in advance too. For a discounted delegate pass to attend SFF, you can use the link here (https://lnkd.in/g3979T4T) book and get 20% off. 5) Hydrate & Stay Comfortable - With all the action happening, caffeinating can seem like the way to go. My recommendation would be to wear comfortable shoes and keep hydrated to stay energized throughout the day. You’ll thank yourself later. Calling all my fellow marketeers to add to this list. P.S. this photo is a throwback to the Nium team on ground at SFF last year. Can’t wait for this year’s conference! #SFFAmbassador #SFF2024

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Serene Sia, Ben King, and, Deputy Prime Minister Gan Kim Yong as well as representatives from Enterprise Singapore pushing #levers to kick off and accelerate Singapore’s accelerated #AI growth! Earlier, Serene Sia shared a wonderful keynote about Google‘s new offerings to the industry: Google has launched two new initiatives to support the adoption of AI among small and medium enterprises (SMEs) and startups in Singapore. The Google for Startups Accelerator: Southeast Asia program aims to help 100 AI-focused startups grow over the next three years. The first cohort of 25 startups has already graduated, presenting innovative AI solutions. Through this program, startups will gain access to Google Cloud services, AI tools, and funding support to accelerate their growth and development. Additionally, Google introduced the Gemini for Google Workspace program to simplify AI integration for SMEs, making AI more accessible and useful for small businesses. In partnership with Enterprise Singapore, Google Cloud is also offering training and upskilling programs to support SMEs. Eligible SMEs can benefit from a 12-month license for AI tools, with up to half of the cost covered. Early adopters, including BigTiny and Hikari Services, have reported enhanced efficiency and improved business outcomes from these initiatives.

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🌟 Main takeaways from the 2024 Public Relations Global Network #PRGN Conference in Hong Kong! 🌟 How can I share all the great highlights from this conference held last week in the vibrant city of Hong Kong. Thanks to Joanne Chan and her team we discovered the fascinating sides of HK and better understand the complexity of this region. Thanks to the contribution of all, we discussed about business strategies, innovations drivers, key trends among agencies from all over the world. We adressed the challenges and opportunities in the PR & PA industry, with the eyes of experts. Michael Diegelmann from cometis (Germany) presented an insightful session on tackling corporate greenwashing and the crucial role of transparent communications in building genuine sustainability efforts. We had a lively discussion on the EU #AI act exploring its implications for PR agencies and the future of AI in our industry. We openly challenge the ties among the EU & Asian countries, calling for more mutual understanding over boundaries. Navigating APAC’s Media Landscape, we explored the diverse and dynamic media and social media environment in the APAC region, highlighting strategies for effective engagement and communication. We discussed about crisis and issue management with a deep dive into contemporary crisis management techniques, emphasizing agility and adaptability in our rapidly changing world. Thanks to the work achieved by our past president Andy See, with our strategic plan for the future, PRGN is the proud 5th largest network of independent communication agencies covering 44 countries. This amazing work could not have been achieved without the support of our executive director Gabor Jelinek. I will pursue this strategic dynamic move as the new president. The conference has been a fantastic platform for knowledge sharing, networking, and setting the stage for the future of PR and PA. I am energized and ready to implement these insights ! #PRGN2024 #PublicRelations #PublicAffairs

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Introducing the Singapore Salary Guide 2024/25! Gain unparalleled insights into salary trends, in-demand skills, and workplace transformations across Singapore’s dynamic industries. Whether you're an employer seeking to attract top talent or a job seeker aiming to chart your next career move, this guide has everything you need to navigate the job market with precision. Inside the Guide: • Industry and functional specific salary data • In-depth analysis of trends, including sustainable finance and AI-powered workplace transformations. • Insights and tips to help employers secure top talent and for job seekers to negotiate effectively. • Key trends shaping the future of work Stay informed and lead with confidence. Download your essential resource today! Visit https://lnkd.in/gG9aWdKk today!

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👉🏻Unlocking the Full Potential of Singapore's TV Market: How Hoppr Bridges the Gap Between Linear and CTV Advertising The media landscape in Singapore is fragmented, with StarHub and Singtel dominating the subscription market. According to SG-TAM data, around 50% of the population consumes media via traditional channels like Mediacorp, while the other half engages with OTT platforms and subscription services. This dynamic presents substantial challenges for advertisers trying to achieve broad audience reach across these fragmented platforms. 👉🏻Singapore’s Viewership Dynamics SG-TAM data reveals a complex picture, where viewership spans across linear TV, streaming apps, and VOD platforms. Despite this diversity, 39% of the audience in Singapore remains unreachable through standard linear ad buys. Additionally, 15.3% of users rely exclusively on apps, and 1.6% consume content solely through VOD. This fragmentation leaves traditional linear strategies increasingly insufficient. 👉🏻How Hoppr Fills the Gaps Hoppr steps in by providing real-time, granular insights into viewer behavior via set-top boxes, capturing more than 180 million minutes of TV consumption each month. This data spans 140+ live TV channels and 130+ apps, enabling advertisers to build precise, highly targeted campaigns that address even the hardest-to-reach cohorts, such as app-only or VOD-only users. A key differentiator for Hoppr is its TURF analysis, which allows for a more nuanced understanding of audience engagement. By identifying users who do not interact with Mediacorp channels, Hoppr enables advertisers to reach 100% of the audience through a blend of linear and outstream ad placements, ensuring no segment is left unengaged. This method is especially valuable in Singapore, where fragmented media consumption patterns demand a blended approach to deliver meaningful results. 👉🏻Addressing Fragmentation with Precision While SG-TAM provides a comprehensive overview of cross-platform viewership, Hoppr takes it a step further by offering individual-level insights in real-time. This ensures that advertisers can avoid over-reliance on heavy TV viewers, as seen in markets like Australia, where 91% of ads are shown to the top 50% of TV consumers. Instead, Hoppr guarantees balanced reach and frequency across all user segments, helping advertisers deliver relevant ads to the right people at the right time. By combining linear TV and CTV ad buys, Hoppr’s solution provides an efficient, targeted approach that guarantees complete audience coverage—vital for navigating Singapore’s evolving media ecosystem. 👉🏻Join the Conversation Ready to optimise your advertising strategy and ensure you’re reaching every segment of your audience? Let us analyze your current ad buys and reveal the untapped potential. Discover how Hoppr can transform your approach to TV advertising in Singapore. #TVAdvertising #CTV #OTT #AudienceEngagement #MarketingStrategy #Singapore

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Looking to keep your viewers captivated with your video streams without sacrificing engaging elements? Discover how BILIBILI used MediaPipe’s Web AI solution to improve their session duration by more than 30%: https://lnkd.in/gAg9kaif

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Underconsumption core is trending on Tik Tok - a search term I learnt after speaking with OCBC’s Aaron Chwee for an In Your Opinion episode “BNPL: Buying power or financial trouble”. Getting more to 'underconsume' is not just a money saver, but also great for the planet, since our current consumption rate would require 1.75 planets to provide the resources and absorb our waste.  It's likely hard to stem the trend of underconsumption though. If anything, the prevalence of marketing with the new credit method in “buy now, pay later” would spur more to buy - but will financial trouble for youths, who do not have as much disposable income, be looming ahead with BNPL? Besides speaking with Aaron, Sue-Ann Tan and I also spoke with debt consultant Abbas Hamzah - head of Edudebt who had once gotten into financial trouble - to find out if BNPL would change the financial habits of youths, who usually do not own a credit card but now have higher purchasing power, thanks to the new BNPL payment method. Listen to the podcast here https://str.sg/dtBC

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🌏 What are the biggest hurdles for ASEAN central banks in building an inclusive digital economy? 🌏 At the Singapore FinTech Festival’s Huawei roundtable, I joined @Chen LU @Cain Huiming China UnionPay, Kheng Chun Lee NETS Adrian NG Global Legal Entity Identifier Foundation (GLEIF), @Jack Zeng KTech Xue Tan, Huck Siang LIM, and Premier Oiwoh to discuss this pressing question. Here’s a snapshot of key insights: * Bridging Digital Gaps - ASEAN’s digital divide is stark; while #Singapore has 12% unbanked, #Indonesia's rate is 48-66%. Central banks are working on adaptable, inclusive solutions across diverse markets.  * #Privacy & #Cybersecurity - With digital payments rising, privacy and data security are essential to build consumer trust.  * Data Policy Barriers - Restrictive policies hinder cross-border integration. Policy alignment is key to driving regional investment and collaboration.  Infrastructure & CBDCs - CBDCs’ success relies on strong digital infrastructure, with connectivity initiatives underway to scale across #ASEAN.  * Leveraging #DEFA - The Digital Economy Framework Agreement (DEFA) promotes interoperability, infrastructure, and digital literacy. Collaboration is crucial for a secure, inclusive, and resilient financial future. Thank you Huawei, and @chen Lu, for hosting this #exciting #discussion, and inviting me as a #speaker and sharing interesting #casestudies of #digital #transformations, and @Premier Oiwoh for sharing #kenya’s landscape, opportunities and leap-frog progress in digital banking.  Camilla Bullock Monica Jasuja Mary Ann Francis 🌟Sally Sternecker Rahul Bhargava Nilixa Devlukia Kristofer Rogers Phillip Finnegan Juanita Woodward Lance Blockley Emerging Payments Association Asia APAC Payments Excellence Awards  #EPAAinsights #ASEAN #DigitalEconomy #Huawei #FinancialInclusion

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Here’s to share my latest article in our National Day series on trailblazing Singaporeans. I interviewed Min-Liang Tan co-founder and CEO of Razer, who shared inspiring insights for Singapore's youth and entrepreneurs. Tan encourages young Singaporeans to pursue dreams beyond traditional fields. His journey into gaming wasn't about profit, but passion - a reminder that success can mean creating "great, cool products" you love. His message to fellow Singaporeans: "We should be confident. We are not inferior to international talent in any way." Read the full interview to learn more about Tan's journey and his vision for Singapore's future innovators. #gaming #entrepreneurship #razer #singapore

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🛍 The future of Singapore’s retail industry hinges on adaptability. As digital transformation and changing consumer behaviours reshape the sector, reskilling and upskilling are crucial for staying competitive. ✏️ Dive into key trends, emerging roles, and essential skills retail professionals need to thrive in the evolving landscape. Discover how the Jobs Transformation Map and JSIT-R can guide your workforce through this transition. 📈 Equip your team with the skills for success. Learn more here: https://lnkd.in/gtf74_cX

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