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I Went to Opening Weekend of the Eras Tour — Here's What to Wear to Taylor Swift's Concert

Pick your era and run with it

Taylor Swift concert outfit ideas
Photo: People / Getty Images

On March 18, 2023, I buzzed with excitement in a crowd of nearly 70,000 fans eagerly counting down the seconds (literally — a giant clock ticked on screen) until Taylor Swift walked onstage for her second show of the wildly-anticipated Eras Tour. Three hours and 13 minutes later, I was basking in the blissful aftermath of an epic 44-song setlist from the music icon.

But before that, I thought long and hard about what to wear to a Taylor Swift concert I'd been daydreaming about for years. With 11 albums and four re-recordings in her discography, the options were endless. Should I dress for the glimmering, moody Midnights, wander back into the whimsical woods in honor of Folklore and Evermore, embrace the bubblegum pink wonderland of Lover, or pay tribute to Red (Taylor's Version) in loafers and, well, red?

The countless Taylor Swift concert outfit ideas might seem overwhelming, but after attending the first stop on the Eras Tour, I can tell you this: You'll see a little bit of everything (and a lot of sparkles.) Some Swifties threw it back to Fearless in cowboy boots, others wore heart-covered tulle dresses, and one dedicated fan even covered herself head-to-toe in ivy in honor of the Evermore track.

The Eras Tour ends on December 8, so, channel whichever era you feel most passionate about with these 176 Taylor Swift concert outfit ideas while you still can. Pick your poison, era-style. And don't forget to nab a stadium-approved clear bag for as little as $10, keep an eye out for Travis Kelce in the crowd, and enjoy the last few stops. 

I Went to Opening Weekend of the Eras Tour — Here’s What to Wear to Taylor Swift’s Concert

Gareth Cattermole/TAS24/Getty Images; Shirlaine Forrest/TAS24/Getty Images

The Tortured Poets Department

When Swift first announced the impending release of her eleventh studio album, The Tortured Poets Department during the 2024 Grammy Awards, fans weren’t sure what to expect. But in true Swiftie fashion, it didn’t take long for the masses to become well acquainted with the album’s sultry black-and-white aesthetic, numerous Easter eggs, and chart-topping 31-song tracklist in the weeks following its April 19 release.

And on her first tour stop following the drop, Swift did indeed add an entirely new section for her TTPD era, including songs “So High School,” “The Smallest Man Who Ever Lived,” and “Who’s Afraid of Little Old Me?” To dress like a devoted member of the department, sport a romantic white blouse, silky black opera gloves, or ruffled gown courtesy of the “Fortnight” music video.

Btfbm Long Sleeve Midi Dress

Amazon BTFBM Casual Long Sleeve Dress

Amazon

Midnights

Taylor Swift concert outfit ideas
Getty Images

Swift's second-latest album, Midnights, evokes a '70s haze, if you will, with purple eyeshadow, tousled hair, and shag coats. For the final portion of her Eras Tour setlist, the "Anti-Hero" singer wore two outfits: a sparkly T-shirt dress topped with a lavender fur jacket that was dripping in crystals and a bejeweled dark purple fringe leotard, both worn with knee-high Christian Louboutin rhinestone boots.

While you might not go that extra (or designer), the color palette is an easy place to start. I opted for these lavender metallic wide-leg trousers and this sparkly ruched cowl neck tank top, both under $12 at Cider. Slip into the lavender haze with purple pants, disco-ball-esque tops, and furry jackets like this one that starts at $33 at Amazon, and stock up on friendship bracelets (à la "You're on Your Own, Kid") with a custom bracelet-making kit. You could also recreate Swift's glamorous birthday look that she wore in New York City with a sparkly little black dress.

Superdown Stevie Sweetheart Mini Dress

Revolve superdown Stevie Sweetheart Mini Dress

Revolve

Folklore and Evermore

Taylor Swift concert outfit ideas
Getty Images

Folklore and Evermore, released just four months apart in 2020, took us deep into the trees where moss grew on pianos and braided buns were a must. While Swift sang songs like "Marjorie" and "Champagne Problems" during the Eras Tour, she donned a dreamy mustard maxi dress with a tiered skirt, ruffled shoulders, and gold accents. For slow burns like "Cardigan," the 12-time Grammy winner laid on the roof of a cabin and twirled around in a billowy cream maxi.

To embrace the cottagecore vibes of Folklore and Evermore at the concert, simply wear the flowiest, breeziest dress that makes you want to spin in circles to "August," like this Evermore era lookalike that's under $60 and this breezy linen dress.

Showpo Under The Twilight Maxi Skirt

Showpo Under The Twilight Maxi Skirt

Showpo

Lover

Taylor Swift concert outfit ideas
Getty Images

With pop anthems like "Cruel Summer" and the album's titular swoony ballad, Lover is the Taylor Swift album fans have been waiting to hear live since 2019. This lovestruck era was all about pink, pastel tie-dye, and fringe jackets. During the second night of the Eras Tour, Swift made a splash in her opening outfit, a custom Atelier Versace bodysuit covered in blue and gold rhinestones and silver knee-high boots by Christian Louboutin. She coyly layered a matching rhinestone Versace blazer on top for her cheeky performance of "The Man."

If Lover is your era of choice, anything pink and pastel will do. Try this open-back mini dress or this striped button-down shirt on for size. Or, copy Swift's stadium style with a blazer dress that makes you feel like the man.

Afibi Chiffon Maxi Skirt

Amazon Afibi Women Full/Ankle Length Blending Maxi Chiffon Long Skirt

Amazon

Reputation

Taylor Swift concert outfit ideas
Getty Images

Before there was the starry-eyed Taylor seeing life through rose-colored glasses, we had the all-black-clad, hooded, narrow-eyed snake, aka Reputation-era Taylor. Swift only wore one outfit to represent this edgy era during her concert, and it spoke for itself. The showstopping one-legged Roberto Cavalli catsuit featured red snakes slithering down her body and black sequins that resembled scales.

You can't go wrong wearing black to represent the Reputation era, and throw some snakeskin prints in for an extra oomph.

Lulus Sheer-ly Sweet Black Sheer Lace Crew Neck Long Sleeve Bodysuit

Lulus Sheer-ly Sweet Black Sheer Lace Crew Neck Long Sleeve Bodysuit

Lulus

1989

Taylor Swift concert outfit ideas
Getty Images

With 1989, Taylor ditched her country roots and dove headfirst into pop music — and her "red-lipped, classic" style reflected that shift. Two-piece sets were Swift's jam during her New York City '80s synth-pop era, and she brought them back with a Kelly green beaded skirt and crop top when she performed fan-favorites like "Blank Space" and "Wildest Dreams" on the second night of the Eras Tour.

If 1989 is your crown jewel in Swift's discography, wear a two-piece set in any color, throw on a sequin bomber jacket à la the 1989 World Tour, or recreate one of the looks from the "Shake It Off" music video like the person next to me in Glendale, Arizona did. The full ballerina tutu was seriously impressive.

By Anthropologie Pleated Shine Tank

Anthropologie By Anthropologie Pleated Shine Tank

Anthropologie

Red

Taylor Swift concert outfit ideas
Getty Images

Back in 2012, the Taylor Swift who brought us classics like "I Knew You Were Trouble" and "22" loved oxfords, stripes, hats, and all things red. This might be the easiest era to recreate. Simply wear black shorts, leather loafers, a black fedora, or opt for a fun graphic T-shirt like this $14 one that reads “loving him was red,” which is a subtle nod to Swift’s football player beau, Travis Kelce. It might be trickier to find the floor-length red sequin coat she layered on top for her 10-minute performance of "All Too Well."

Reformation Ezra Knit Top

Reformation Ezra Knit Top

Reformation

Speak Now

Taylor Swift concert outfit ideas
Getty Images

Swift only sang one song from her 2010 album Speak Now at the Eras Tour, but it left me wonderstruck nonetheless. Taylor looked like a real-life princess in a Zuhair Murad ball gown fitting for a castle while she sang "Enchanted." Your row neighbors probably wouldn't love having a giant skirt like that bumping into them throughout the show, so something simpler might be a good idea.

Swift's Speak Now era involved a lot of romantic purple sundresses, side braids, and the number 13 painted on the back of her hand. Channel this innocent time with fairytale-like dresses you'll actually wear all summer long.

Shimmering Confidence Shiny Purple Sequin Cutout Mini Dress

Lulus Shimmering Confidence Shiny Purple Sequin Cutout Mini Dress

Lulus

Fearless

Taylor Swift concert outfit ideas
Getty Images

Back on her first headlining tour, curly-haired, head-banging Taylor wore countless sequin fringe mini dresses — and she wore two similar but elevated versions 13 years later for the Eras Tour. As she strummed her bedazzled guitar and sang hits like "You Belong With Me" and "Love Story," Swift wore a Roberto Cavalli dress that featured an ombre gold and silver sequin fringe. This $90 dress is super similar.

If you're looking for comfy footwear to dance the night away during this three-hour show, consider cowboy boots. Not only are they classic teenage Taylor, but they've been making a comeback in recent years with celebrities like Kendall Jenner and Emily Ratajkowski, too. Add this pointed-toe pair to your shoe rack and wear it way more places than just the Eras tour.

Cider Sequin Low-Rise Bubble Hem Mini Skirt

Cider Hem Mini Skirt

Cider

If you were lucky enough to score tickets to Taylor Swift's Eras Tour, prepare yourself for an unforgettable night that takes you through her greatest hits and then some. Yes, it's even better than it looks on TikTok.

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