Shark FlexStyle vs. Dyson Airwrap: Which Styling System Is Better?

When Dyson unveiled its self-wrapping curling barrel in 2018, accompanied by a slew of detachable styling heads that made up the “Airwrap,” the heat tool category as we know it was forever changed.

Soon enough, videos of famous and normal people alike using the air-powered curler for red carpet-worthy blowouts began flooding the internet, prompting shoppers to buy the trailblazing tool in droves — even Beyoncé is a Dyson fan. The only problem? That $600 total at checkout.

But in 2022, a newer, less-expensive, and nearly identical model, the Shark FlexStyle, rose to rival the leader of the category. This tool is a staggering $300 less than the Airwrap (and even cheaper if you choose to build your own). 

Both models are the same in many aspects: They come with Coanda (self-wrapping) curling wands, an array of brush heads, and a styling base that every attachment can lock onto. Both give their users gorgeously styled locks in a timely fashion while claiming to be non-damaging — so is the Dyson worth the investment, or can you get the same look with the Shark?

To find the answer, I tested the Airwrap against the FlexStyle for a week, dedicating half of my hair to one tool and the other to the opposite. I dried, curled, and blew out my hair with the attachments equivalent to one another, seeing how each performed in real time. (And, in a surprise twist, I discovered that a third $37 tool could give me a similar look to both.)

Keep reading to discover all of the key differences between these two styling systems.

What Is a Styling System?

The Airwrap and FlexStyle are not hair dryers nor curlers alone, but a new category of hot tools entirely. They have a singular, corded base that any of the included attachments can be twisted onto to achieve different styles, with customizable heat and speed settings (plus a cool shot).

The respective styling systems from Dyson and Shark each have brush attachments, Coanda curling barrels, and unique add-ons like smoothing tools and diffusers. Their higher price tags still cut you somewhat of a deal, as you get several hair tools for the price of one. 

Dyson Airwrap Multi-Styler and Dryer Complete Long

$600 at Amazon $600 at Nordstrom $599 at Sephora

Attachments: Coanda smoothing dryer, 1.2-inch and 1.6-inch Coanda curling barrels, firm smoothing brush, soft smoothing brush, round volumizing brush, filter cleaning brush, storage case | Heat settings: 3 | Speed settings: 3 | Cord length: 8.5 ft. | Weight: 1.5 lbs. 

Shark FlexStyle Air Styling and Drying System

$329 at Amazon $300 at Nordstrom $299 at Sephora

Attachments: Hair dryer, 2 1.25-inch Coanda curling barrels, oval brush, paddle brush, concentrator, diffuser (Curly and Coily System) | Heat settings: 4 | Speed settings: 3 | Cord length: 8 ft. | Weight: 1.54 lbs.

What Are the Key Differences Between the Dyson Airwrap and the Shark FlexStyle?

While many things about the Dyson and the Shark are similar, there are a few features that differentiate the two. Arguably the biggest difference is the price, with over a $300 margin between the two. Aside from this, there are two obvious contrasts between these two systems: The Dyson comes with a convenient case that stores its several attachments (whereas the Shark does not, though you can buy one for $50), and the Shark’s multi-styler body can be used as a traditional hair dryer — a feature the Dyson lacked up until recently, with the launch of the new Airwrap I.D.

They certainly look similar due to their multitude of curling barrels and brush attachments, but there are key differences for each if you look a little closer. Plus, both brands have continued to come out with new and improved versions of their tools as the years have passed on.

So, with so many options, how can you decide which is more worth your money? Let’s dive into it.

Dyson Airwrap Pros and Cons

When it comes to quality attachments and high-end results, Dyson is a popular choice — and for good reason. Each individual piece, from the base to the six attachments, feel luxurious and gave me the silkiest strands out of the whole test — especially when I twisted on the Coanda smoothing dryer, which I ran over the top layer of my hair for an extra-sleek look.

I loved how easy it was to switch between airflow directions on the curling barrels, with one twist of the nozzle wrapping my hair clockwise and the other sending the section counterclockwise. Plus, the Dyson comes with two sizes of curling barrels — a 1.2-inch barrel for tighter curls in my 2A/2B hair, and a 1.6-inch barrel for looser waves. 

The bristles on the brush attachments were slightly softer and more pliable than those on the Shark. They did not pull on my hair as I blow-dried, and I appreciated that there were three different brush heads for style variety (the firm smoothing brush is great for taming frizz, the soft smoothing brush is designed for fine hair, and the round volumizing brush delivers body and style). After using the Coanda smoothing tool to lock in my glossy blowout, I had not one flyaway strand that ruined the look.

While I once griped about the fact that the Airwrap lacked a compatible diffuser attachment, the brand later put out just that — the Dyson Airwrap Diffuser. This $40 attachment can be purchased separately, or you can get the Airwrap for curly and coily hair, which also includes a wide-tooth comb, curling barrel, firm smoothing brush, dryer and flyaway smoother, and round volumizing brush. However, if you purchased your Airwrap a few years ago when the product first took off, then this will be an extra expense on top of an already pricey device.

Shark FlexStyle Pros and Cons

"Impressed" is an understatement after testing the Shark FlexStyle. I loved that I could twist the top of the multi-styler down at a near-90-degree angle to act as a powerful hair dryer, and could even attach the concentrator attachment onto the end for a bit more volume (something you could only get from Dyson if you bought the Supersonic Hair Dryer or new Airwrap I.D.).

However, since this model is a strong blowdryer at its base, the tool gets pretty hot when you use it with any of the attachments. Despite this, I saw a total boost in my hair’s volume and achieved luscious curls every time I wrapped or paddle-brushed with these diverse attachments. 

Shark also has two versions of the FlexStyle for straight and wavy and curly and coily hair. Both are the exact same price, but come with different attachments (two styling brushes for straight hair, one oval brush and a diffuser for curls) to best serve your unique texture.

They both come with a concentrator and two curling barrels, though the wands are the exact same size (1.25 inches in diameter) rather than two different sizes like the Dyson — so you’re stuck with the same kind of curls no matter what. Plus, each one only wraps your hair in one direction, so you have to replace the head each time you want a counterclockwise curl, which can get tiresome if you want mermaid waves (each curl facing the opposite direction). 

However, the hair dryer base of this tool is the standout feature of this styling system, and it’s what makes it way more travel-friendly than its competitor — you can skip packing your clunky hair dryer and extra hot tools in lieu of this model.

Another Styler to Consider

Revlon One-Step Volumizer Plus 2.0 Hair Dryer and Hot Air Brush

$70 $37 at Amazon $67 $37 at Target $70 $49 at Ulta

If $300 for a multi-styler still feels a little steep (who can blame you?), then there’s a much more budget-friendly option that’s become popular in the world of hair styling since its introduction in 2022 — the Revlon One Step Volumizer 2.0. This hot air brush is a complete blowout packaged in a singular tool, and is meant to be round-brushed through your hair while simultaneously drying it on high, medium, or low heat. While this tool doesn’t come with a detachable head and an arsenal of high-tech attachments, it can certainly deliver a blowout similar to that from the Airwrap and FlexStyle — just without the curling and smoothing components. 

Attachments: None | Heat settings: 3 | Speed settings: 0 | Cool shot: Yes | Cord length: Unlisted | Weight: 1.63 lbs.

Dyson Airwrap vs Shark FlexStyle Verdict

Winner: Shark FlexStyle

By all means, the Dyson Airwrap is a must-have product for anyone who wants salon-quality hair at home for a one-time fee of $600. (If you got a blowout every time you wanted a bouncy hairstyle, you would spend a minimum of $45 each visit). But when it comes to versatility, price, and functionality, the Shark FlexStyle takes the cake.

Add to Cart

Whether you’re adding the FlexStyle or Airwrap to your cart, complete the look with some of our other PEOPLE-Tested beauty winners. Our editors and independent testers put each product through the wringer to bring you the best of the best.

Color Wow Dream Coat Anti-Frizz Treatment

$28 at Amazon $28 $12 at Sephora $28 at Ulta

Olaplex Bonding Oil

$30 at Amazon $30 at Nordstrom $30 at Sephora

R+Co Vicious Strong Hold Flexible Hairspray

$37 $31 at Amazon $18 at Nordstrom View on Bloomingdales

Crown Affair The Brush No. 002

$98 at Sephora View on Goop.com View on Crownaffair.com

What to Know About the Dyson Airwrap and the Shark FlexStyle

Attachments

“I think the attachments are extremely important,” says Nigella Miller, a beauty expert and hairstylist who specializes in natural hair. “[They] complement the features and allow the tool to fully function, making it easier to work with the different textures.”

While both the Airwrap and FlexStyle offer an assortment of attachments, it’s up to you, the shopper, to determine which varieties (and price ranges) are best suited for you. If you need options that can work with natural curls, you may want to consider the curl-oriented FlexStyle (the Curly and Coily iteration) that comes with a diffuser or the Airwrap for Curly and Coily Hair.

Settings

Customization is everything with these styling sets, which is why heat and speed settings should be another factor in your decision between these two powerhouse tools. “You’re looking for a tool that doesn’t have too much tension on your hair and has adjustable heat settings,” says celebrity hairstylist Joseph Michael. He explains that finer hair textures and processed strands require lower heat, which is possible with both tools’ several customizable settings (3-speed settings on both; 3 heat settings on the Dyson and 4 on the Shark). 

Structure

The last thing you want is for your arm to get tired or the cord to stop short while you’re crafting your blowout, so taking into account the size, weight, and cord length of your tool is also important. “You want something that is going to be comfortable holding while self-styling,” says Michael. This means a long enough cord to reach your plug and a lightweight body that allows you to do the arm aerobics required to get your desired look. Miller looks to the tools’ structure and attachments as a conduit to make her job as a stylist more efficient. “I always try to find a sleeker option that makes life convenient as I work,” she adds — a sentiment that will speak to every shopper’s hairstyling routines once they implement wither one of these sets into their lives.

FAQs

How do you use the Dyson Airwrap and Shark FlexStyle?

Both tools operate in a near-similar way — you simply twist your desired attachment onto the top of the styling base, lock it into place, and select your heat and speed settings before switching on the power button and feeding a section of hair into the attachment. To switch to a new attachment, you unlock the base, twist off your current tool head, and lock in the next one. Both dryers can be used on dry hair, but unlike with heatless curlers, should you choose to use after showering, you'll need to dry your hair to a point of about 80 percent dryness, which is another reason why having a hair dryer built into the FlexStyle is much more convenient.

Do you need to use heat protectant with the Airwrap and FlexStyle?

As a rule of thumb, it’s always a good idea to use heat protectant before using any hot tools on your hair. Sharon Dorram, the owner of Sharon Dorram Color at Sally Hershberger, told PEOPLE that heat protectants should have “a high heat protection rating such as 450°F to protect your hair from the heat of various styling tools,” no matter how low you set your temperature. 

Can you use a multi-styler tool every day?

In theory, you can use these tools every day — so long as you take the right precautions. Heat protection should always be applied beforehand, and you shouldn’t leave the tool on one concentrated section of hair for too long. But aside from this, the Dyson and Shark are known for not reaching temperatures much higher than 300 degrees Fahrenheit, which is lower than hair dryers, traditional curling irons, and rotating curling irons typically reach.

Why Trust PEOPLE?

Alyssa Brascia has been a staff commerce writer for PEOPLE since 2022, with a focus on cosmetics, skincare, and haircare. She has previously also contributed to InStyle where she also wrote beauty content. For this piece, Brascia tested the Shark FlexStyle (with attachments from both sets), the Dyson Airwrap, and the Revlon One Step Volumizer Plus 2.0 to write a first-hand review determining which model was really worth your money in the end. She interviewed celebrity hairstylists and experts to fortify her research while referencing past interviews with salon owners and hair color experts.