Nicole Duxbury

Your competitors are dominating the search results, leaving you in their dust. It's time to call upon the mighty superhero of SEO to rescue your website and lead it to organic success! Your website is buried deep in the search rankings, hidden from potential customers. You're spending a fortune on paid advertising, but it's not bringing in the desired results. It can make your website visible to people who are actively searching for products or services like yours. Organic traffic is free, targeted, and can lead to long-term success. By optimizing your website for search engines, you can build a strong online presence and establish your brand as a thought leader in your industry. Search Engine Optimization is like a superhero with a bag of magical tools, each one designed to make your website more visible and attractive to both users and search engines. 👉 It analyzes what people are searching for online and helps you create content that matches their needs. 👉 It ensures your website's content is informative, engaging, and keyword-rich, so it ranks higher in search results. 👉 It makes your website fast, mobile-friendly, and easy for search engines to crawl and index. 👉 It helps you build backlinks from reputable websites, which are like votes of confidence that boost your website's authority and rankings. Don't let your website be held captive in the digital dungeon of low rankings! Unleash the power of SEO today and watch your website transform into a superhero of organic success. Remember, Search Engine Optimization is not a one-time fix; it's an ongoing journey of optimization and improvement. With it, you can build a strong online presence, attract targeted traffic, and achieve long-term success in the ever-evolving digital landscape! Don't let your website be held captive by low rankings. Contact us today and let's embark on a quest for organic success! Take action today and schedule a free consultation to learn how we can help you save your website from invisibility and make it a beacon of visibility in the digital world. Email: [email protected] Website: https://lnkd.in/drHifd26 #Seo #searchengineoptimization #organictraffic #websitevisibility #digitalmarketing #20dayslinkedlnchallengewithhaoma #websiteoptimization #Serp #keywordresearch #backlinks #technicalSEO #Webdesign #website

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SEARCH ENGINE OPTIMISATION ISN'T JUST ABOUT WORKING ON YOUR WEBSITE Although your website is important. It's also about .... 🟥 your presence on social media platforms 🟥 your brand and what people say about you, online 🟥 your listings and the content you publish on authoritative websites These are all contributing factors which determine if your business can be found easily, on searches. Search Engine Land defines off-page SEO as all activities taken outside your website that aim to boost its search engine rankings. Off-page strategies for acquiring inbound links, citations and brand mentions will boost your authority and maximise your ability to rank well organically. Early algorithms relied heavily on inbound links (or backlinks) to determine the authority of a given domain. But today, Google evaluates websites based on a range of more sophisticated factors, including experience, expertise, authoritativeness and trustworthiness. Modern off-page SEO therefore requires a multi-platform approach focused on quality content and authentic authority building. Personally, I am really excited by these SEO developments as we no longer just focus on a client's website, but rather, the client's presence on other platforms. As an SEO agency, we help ambitious Fashion, Furniture Retail and Professional Services-based Businesses reduce their ad spend and increase their sales and qualified leads within 6-12 months Check out our client case studies and our pricing guide here https://lnkd.in/eFvvSZCP More about off page SEO from the brilliant Search Engine Land article below 👇👇👇 #seo #EEAT #Google #offpageseo #contentmarketing

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You have a specific question you need help with ? I will give you the advice you need for free. Free consultation for the first 5 business owners. Book now, https://lnkd.in/eD6CJCYe #freeconsultations #facebookadshelp #freepalestine #digitalmarketing101 What do you need help with ?

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A high FB ROAS could be hurting your brand. ↳ This is the reason why ... Last month, I audited the Facebook ad account of an 8-figure supplement brand. They were spending $175k a month with a ROAS well above their target. But this was having little to no effect on their bottom line. Why? Their entire account was using 7-day click 1-day view attribution, which resulted in significant over-attribution. When including 1-day view attribution as a large brand with multiple marketing channels, Facebook takes more credit than it should. This is best explained using an example: John is swiping through Instagram stories, when someone rings his doorbell and he goes to answer it. He leaves his phone open, and the stories keep swiping through and eventually lands on one of your ads while he is still at the door, and then moves on to the next story. John's account has technically 'seen' your ad, even though he has no idea who your brand is. Later that day John is scrolling through TikTok, sees one of your ads, clicks through and buys right there and then. Even though TikTok is what drove the sale, Facebook will still claim that as a purchase as your ad was 'viewed' by John's account. But Facebook had nothing to do with it. So you increase your Facebook ad budget because of this apparent high ROAS. But your brand's bottom line is unaffected. This is an extreme example, but with people using social media every minute of every day, scenarios like this happen a lot more than you think. The solution? For larger brands with multiple marketing channels, your Facebook campaigns should be optimised for 1-day click or 7-day click most of the time. This may under-attribute on Facebook slightly, but it only attributes high-intent purchases. Whereas the standard Facebook attribution, which includes 1-day view addition, can cannibalise your bottom line. By making you think you have made all these extra sales, which in reality these are phantom sales captured by a generous attribution setting. This leads you to think that your Facebook campaigns are doing great. When your bank account is telling a whole different story. This may not be the case for every brand, but it is definitely something to watch out for. Always remember: All attribution settings are wrong, they are just varying degrees of wrong. Some help your business, others harm it.

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Hey! What ya doin' on Thursday 25th July? 🤷‍♀️🤷🏽‍♂️ WINNING MORE DREAM CLIENTS... that's what!! If you're struggling to generate GOOD QUALITY leads at the moment (and turn them into paying clients) then this is for you... Invest just a few hours of your time and discover - 🌟 What's working at the moment to attract high quality leads 🌟 Where to find ideal clients 🌟 How to build credibility & trust 🌟 How to overcome objections 🌟 How to shine online 🌟 How to streamline your marketing 🌟 And much more With around 20 speakers, interactive networking, Q&As, and hot seat coaching - this summit will provide the insights and strategies necessary to attract, engage, and convert your ideal clients DATE: Thursday July 25th, 2024 TIME: 11am - 5pm ET (4pm - 10pm UK) LOCATION: Hosted on Zoom COST: Free to Attend I'll pop the link in the comments 👇👇👇👇👇

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Business owners creating content chase... ... the wrong things. Examples? 1. Vanity metrics 2. New trends 3. More content Instead, prioritize... 1. 𝗖𝗿𝗲𝗮𝘁𝗶𝗻𝗴 𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲, 𝗲𝘃𝗲𝗿𝗴𝗿𝗲𝗲𝗻 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 Content creation can take hours unless... You create a library of evergreen content. Reuse and update regularly. 2. 𝗚𝗿𝗼𝘄𝗶𝗻𝗴 𝗮𝗻 𝗲𝗺𝗮𝗶𝗹 𝗹𝗶𝘀𝘁 It's much easier to sell over email than on social. 3. 𝗠𝗮𝗸𝗶𝗻𝗴 𝗱𝗮𝗶𝗹𝘆 𝗼𝗳𝗳𝗲𝗿𝘀 Creating content should grow your business. So, ask followers to join your email list. Ask subscribers to buy your product or service. 𝗗𝗠 𝗺𝗲 𝗶𝗳 𝘆𝗼𝘂 𝗻𝗲𝗲𝗱 𝗵𝗲𝗹𝗽 𝘄𝗶𝘁𝗵 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆.

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Want to know how to create standout launch social media graphics? Stop wasting hours faffing about in Canva, using generic templates that your competitors use! Instead, learn how to create professional and scroll-stopping graphics that turn heads and attract your dream clients. Download my FREE 20min video series where I’ll show you: 💜 What you need in place before you even start a design 💜 How to create an eye-catching promotional image 💜 3 tips to make sure your graphics standout from the crowd ✨ PLUS a free digitally editable checklist to make sure you haven’t missed anything from your next launch. Everything I show you uses the EXACT skills I use to design high-end graphics for my clients. And you’ll be able to do yourself in Canva! To get your hands on your copy, simply click the link in the comments. Let me know how you get on, I’d love to hear how it helps! T xx ----- Want to know how to design standout social media graphics for your next launch? 💜 Download my FREE video series 💜 Full of actionable tips you can do in Canva 💜 Using the exact skills I use for my clients ⬇️ Link in comments

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Good - Fast - Cheap. Buy you can only choose two. Good & cheap wont be fast Fast & good wont be cheap Cheap & fast wont be good How many times have you seen clients take the cheap option only for it to bite them in the arse and ultimately end up costing double?

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COMPOUND MARKETING - SMALL IMPROVEMENTS ADD UP OVER A PERIOD OF TIME It goes without saying SEO is a mid to long term strategy. Small weekly/ monthly actions that we take can contribute to meeting and surpassing our marketing goals. SEO, if done properly, can be the gift that keeps on giving. ⚠️A note of caution: Avoid outsourcing your SEO to an online entity who may/may not understand your business or worse, may not put in the work required to deliver results Remember the spammy emails from ‘SEO people’ promising you the earth, moon and stars? Or some stranger telling you ‘I love your website but have you thought of ….’ They may sound very persuasive and convincing, but avoid like the plague! It's all too common for businesses to realise, 6-12 months down the road, that their site hasn't been optimised even though they've been promised it will be. Or be told by an agency they'd be provided with a beautiful, shiny new, SEO friendly website, when it really isn't! Believe me, we can find out quickly if a site has been optimised or not If you want to ensure you're on the right track when investing time and money on your 🟠Website 🟠Blog Posts 🟠LinkedIn profile 🟠LinkedIn articles 🟠All your reviews 🟠YouTube Videos 🟠Google Business Profile 🟠Your content on 3rd party sites Or you may want to know if your site has been properly optimised (or not), then do reach out to me for a chat. #seo #content #digitalmarketing 🎯🎯🎯🎯🎯🎯🎯🎯🎯🎯 Joyce runs MarketingTech which generates, measures and helps Startups & Small Businesses analyse early stage leads that will convert to customers. We deliver results through SEO and Mobile Technology. We're the creator of LeadTracker, a platform and channel agnostic leads tracking software that helps you track, measure and analyse your lead generation activities so that you/your team will make data driven decisions on your marketing.

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🚫 STOP WASTING TIME DOING THIS! That's right, I said it! I see so many business owners and marketers spending TONNES of time on strategies and tactics that DON'T bring them results, and it drives me crazy! 🥴 What if I told you there's a better way to grow your business that won't burn you out or bore you to death with pointless "must-do's?" 🤔 Stay tuned for today's reel where I reveal the ONE thing I stopped doing that changed everything for my business and helped my clients achieve massive growth! 💪✨ #scalingabusiness #businessgrowth #businessgrowthcoach #onlinebusinessgrowth #freedombusiness #businessfreedom #onlinebusinesscoaching #womenceo #onlinebusinesscoach #businesssystems #businessconsulting #consulting #onlinebusinessstrategist #growyourbusiness #businessbuilding

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Have you noticed why your business website conversion rate is low? Do you own a website and you are worried about how to increase conversion rate optimization? Or you are just setting up your website and you want to know how to optimize your conversion rate so you can get the best result from your website? Please bear in mind that as a business either small-scale or large-scale business, that wants to grow with digital marketing, you need to know that having a website is as important as the name of your business, and so you must have one. You can also have a website and not know how to optimize it well enough to get conversions and increase the conversion optimization rate. Contact me today for a free consultation, let's bring your website vision to life. Email: [email protected] #websitedesign #webdesign #websitedevelopment #digitalmarketing #WordPress #Ecommercewebsite #SEO #Onlinemarketing #webdesigner

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I just priced a full website copywriting project to a new enquiry on a 15-minute sales call. Quoting doesn't have to be a long, drawn-out process. People want to know if they can afford your services. So, just give them a price. That's the beauty of offering specialised services. It's easy. For everyone. How easy is it to get a price out of you?

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Struggling to generate leads or convert customers with your content? If so, reconsider your approach. Here are three things you need to stop doing: ❌ Make posts (totally) about you Aussies have a strong bullshit filter, and ego-driven posts will drive them away. Personalised content is important for your branding, but make sure it’s relevant to your audience. They want to learn from you, not feel inferior! ❌ Try to perfect it Perfection is impossible and only slows you down from getting things done. As long as you have an internal editing process, the most important thing is to get your content posted. ❌ Use AI to tell your stories AI is a game-changer, there’s no denying that. But since everyone will (eventually) use AI, you need to offer something genuine and personal with your content. While AI is a great tool, it doesn’t have heart or soul — and those are two things you need to create great content. Not sure where to start improving your content? DM me for ideas and suggestions. #content #contentcreation #contentmarketing 

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It is very common to hear people say you should treat your clients as your friends. But I’ll tell you this…. There’s a kind of fear that comes with the thought of treating clients as friends. It’s the fear of clients becoming so familiar with you that they start thinking they can ask you for favours and expect you to do it for them for free. I’ve been there before. So I know that fear far too well. One of the very first clients I had when I got into the digital marketing world as a copywriter back in 2020 did this and worse to me. We got so close that we would often have conversations for hours. Soon he started asking me to help him out with some things with the hope that I won’t charge him. Initially, I obliged a few times, but eventually had to start putting prices on everything. When he couldn't get any more free work, he started lowballing me. He thought that in 2022, he could get my services for the same rate he paid in 2020. When I explained to him that I had transitioned from a freelancer to an agency, he congratulated me. But he didn’t take it seriously enough to recognize that things had changed. So I had to cut ties with him. The truth is, while establishing a friendly dynamic with clients is natural, it's crucial to maintain professionalism. Clearly define the relationship as a business one from the outset. A true friend will respect your value and boundaries, and recognize your expertise and stance on matters. -------- Hi, I'm Titus. I help business owners, founders and coaches reach their target audience and get more customers.

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How to interact with your audience *properly* 📲 You’re posting consistently, creating content, and showing up for your business… but is your audience engaging back? 😬 If you feel like your posts are being scrolled past without so much as a like, comment, or share, you’re not alone... The key to turning it around? Truly connecting with your audience. Here’s how: 🔍 Understand your audience Take a moment to ask yourself - what does your audience want from my content? Each platform is different and your audience give you clues every day through their behaviour. Are you listening? reate content that aligns with how they consume it. You’ll see the difference when you’re speaking their language. 🍔 Make it digestible Let’s be honest, no one’s stopping for a wall of text or overcrowded posts. In a world of constant scrolling, your content needs to grab attention fast. Keep your messaging clear, visual, and easy to consume. ⭐️ Use your analytics The numbers don’t lie. Look at what your data is telling you. For example, no one’s going to engage with a lengthy post on a Friday at 5pm when they’re winding down for the weekend. Timing & content matters. Post smart, not hard. 📢 Tell them what to do next You’ve got their attention - now what? Make engaging easy by telling your audience what to do next. Whether it’s dropping a comment, answering a question, sharing the post, or sending you a DM, make it clear and compelling. 💡 Be a brand, not just a business Business is transactional. A brand is emotional. Your audience doesn’t want to be sold to - they want to feel connected to you. So don’t just show up to promote your product, join the conversation! Jump in on trends, interact with their content, listen to their needs, and show them that you’re here to build a relationship, not just make a sale. Engagement is a two-way street. If you want your audience to interact with you, you need to engage with them too. Engagement & interaction is more than just numbers on a post. It’s about creating a space where your audience feels heard, seen, and connected to you. It’s not just about what you want to say—it’s about what they need to hear. Ready to level up your social media and truly interact with your audience? Let’s talk about how we can create a strategy that resonates with your people and turns passive viewers into active participants. Comment below or DM me to get started! 👇🏼✨

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Want to push your website forward? If you find yourself asking ‘Where should I start?’. Look no further. Obviously you should be prioritising sales. And the number one rule for winning more website sales is: Solve the user’s problems at every stage of their buying journey. Order your content like this to prioritise SALES: 1. Home Page (Where you tell your customers how you solve their problems generally). 2. Service Pages (Where you tell them how you solve their problems specifically). 3. Supporting (blog) Content (Where you solve their problems for FREE). Write your Home Page, write ALL your Service Pages. Then fill your blog with free solutions to your customers' problems. Turn your readers into an audience - and you’ll be the first person they turn to. You’ll be glad you did!

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