Daanish R Dhiman

India's rise as the next luxury hotspot is undeniable, AFFLUENTIAL™ Data is designed to unlock insights from Affluent and HNW consumers in this booming market. For inquiries: [email protected] #trendLens #dataandanalytics #consumerinsights #consumertrends #affluent #hnwi #uhnwi #wealth #retail #finance #travel #watchesandjewellry #fashion #beauty #wineandspirits #luxuryoutlook2024 #luxurytrends #marketresearch #india #luxuryindia

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𝗕𝗿𝗮𝗻𝗱 𝗺𝗲𝗲𝘁𝘀 𝗕𝗼𝗹𝗹𝘆𝘄𝗼𝗼𝗱: Brand partnerships and placements in Bollywood have become a classic strategy, blending cinematic magic with commercial prowess. From Coca-Cola’s seamless placements in Taal to ICICI’s presence in Baghban and trendsetting brands like Mokobara in Crew, Bollywood has proven to be a fertile ground for brand stories. 𝗣𝗲𝗿𝗸𝘀 𝗼𝗳 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗶𝗻 𝗺𝗼𝘃𝗶𝗲𝘀: 𝗔𝘂𝗱𝗶𝗲𝗻𝗰𝗲 𝗘𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁: With minimal distractions, moviegoers are fully immersed in the story, providing a captive audience. 𝗘𝗺𝗼𝘁𝗶𝗼𝗻𝗮𝗹 𝗖𝗼𝗻𝗻𝗲𝗰𝘁𝗶𝗼𝗻: Movies offer a golden opportunity for brands to bond with audiences on an emotional level, keeping their attention for a solid 1.5 to 3 hours. 𝗖𝗲𝗹𝗲𝗯𝗿𝗶𝘁𝘆 𝗛𝗮𝗹𝗼 𝗘𝗳𝗳𝗲𝗰𝘁: When a celebrity endorses a brand, it amplifies the promotion, leveraging their star power. 𝗔 𝗥𝗲𝗴𝗮𝗹 𝗔𝗳𝗳𝗮𝗶𝗿: 𝗧𝗮𝗻𝗶𝘀𝗵𝗾 𝗮𝗻𝗱 𝗝𝗼𝗱𝗵𝗮 𝗔𝗸𝗯𝗮𝗿 Among all these brand and Bollywood collaborations, Tanishq’s partnership with Jodha Akbar stands as a shining example. The film provided a majestic backdrop for Tanishq’s stunning jewelry, perfectly matching the film’s narrative. The cherry on top? The regal role was played by the former Miss World herself, Aishwarya Rai. Tanishq didn’t just showcase its exquisite craftsmanship; it embarked on a journey of creativity. Two hundred artisans dedicated 600 days to craft the 400 kg of gold and precious stones used to recreate the grandeur of Mughal-era jewelry. The intricate process involved deep research into Mughal and Rajput motifs, including studies of 16th-century miniature paintings, private collections, and the Akbarnama. This grand effort beautifully reinforced Tanishq’s brand promise of “revitalizing tradition.” The result? A breathtaking collection named “Jodha Akbar,” featuring 400 products at various price points, translating into an astonishing profit line worth INR 250-300 Crore (INR 2.5 Billion). In this Bollywood magnum opus, Tanishq didn’t play a sidekick or an extra; it took center stage and shone brightly. Do you know of other brands that have taken the lead role in movies? Share your stories in the comments! #tanishq #titan #jodhaakbar

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MG Select India, the premium luxury brand from JSW Morris Garages India, has confirmed its first product for the Indian market. The company is all set to unveil the MG Cyberster, which it claims is the world’s fastest MG roadster, in January 2025. Parth Jindal Rajeev Chaba Gaurav Gupta https://lnkd.in/dTNnYn9b #MG #Cyberster #EV #Roadster

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🌟 Unlock the Future of Nordic Sporting Goods Retail! 🌟 The Nordic Sporting Goods Retail Market is on a dynamic growth trajectory, driven by evolving consumer preferences and a heightened focus on health and wellness. As per our latest report, the market was valued at USD 3.97 Billion in 2022 and is expected to reach an impressive USD 6.92 Billion by 2029, growing at a CAGR of 3.3% from 2019 to 2022. What’s Driving the Market? The primary force behind this growth is the increasing prioritization of health and wellness among consumers. With sports and recreational activities becoming essential to a healthy lifestyle, there’s a rising demand for sporting goods across various categories. Moreover, the emphasis on sustainable and eco-friendly products and advancements in digital retail experiences are reshaping consumer expectations. Market Segmentation Insights: By Product Type: #Apparel: The backbone of the sporting goods market, apparel continues to see steady demand, especially in fitness and outdoor sports categories. #Equipment: The growing interest in specialized sports and outdoor activities is fueling demand for advanced equipment. #Shoes: As consumers focus on performance and comfort, the footwear segment is set to experience robust growth, particularly in running and hiking shoes. By Sales Channel: #OnlineChannel: The shift towards digital retail is undeniable. Consumers are increasingly opting for the convenience and variety offered by online platforms. #OfflineChannel: While online is on the rise, physical stores remain crucial for consumers who prefer in-person product trials and expert advice. By Sport Category: #OutdoorSports: Nordic countries are known for their outdoor culture, making this segment a strong performer, especially for activities like hiking, camping, and cycling. #Fitness: The fitness trend is booming, with consumers investing heavily in home gym equipment, wearable tech, and fitness apparel. #WinterSports: Given the region's climate, winter sports gear is a significant segment, with continued growth expected in equipment and apparel for skiing, snowboarding, and other snow-related activities. #Golf and Other Sports: Niche markets like golf are showing steady growth, supported by innovations in equipment and apparel that cater to enthusiasts. Country-Level Analysis: The report also provides insights into the market across #Denmark, #Finland, #Norway, and #Sweden. Key Players in the Market: Major companies like XXL Sport & Villmark, INTERSPORT Group, Bergans, Helly Hansen, and TRETORN are at the forefront, leading innovations and setting trends. 🔍 Dive into the FREE SAMPLE REPORT to uncover the potential of the Nordic Sporting Goods Retail Market! https://lnkd.in/dX_B7HW5 #SportingGoods #RetailMarket #NordicRegion #HealthAndWellness #MarketResearch #Sustainability #DigitalRetail #Fitness #OutdoorSports #WinterSports

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In jewellery, not every piece shines right away. But with a #strategic approach, even dead stock can be revived to tell its story. In our Inventory Management series, Mr. SAURABH KHANDELWAL, an expert in jewellery #growth strategy, shares how to unlock hidden value in unsold stock through smart planning and targeted marketing. Discover how we’re transforming dormant inventory into valuable assets for our customers. At Premio, we’re turning unsold #inventory into valuable assets ready to find new homes. Join us in exploring the potential behind every piece. #deadstock #retailjewellery #jewellerybusinessinsights #businessinsights #slowmovinginventor #luxuryjewellery #finejewellery #B2B

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✨ Peaks Partners | 🛍️ Luxury Market Update ✨ 🌟 India Luxury #RetailMarket - A profound revolution Promising a Glorious Future for Global Brands & Retailers 🌟 📈 Booming #Luxury Market, driven by a rising number of High Net-Worth Individuals (HNIs) and Ultra-High Net-Worth Individuals (UHNIs). 🏙️ #Expansion Beyond Major Cities: Rapid growth in luxury spending is spreading to Tier II and Tier III cities. 🌐 #SocialMedia Influence: A young, digital-savvy population exposed to global luxury trends is creating massive demand for premium and luxury brands. 🛍️ Enhanced #Retail Spaces: World-class malls are emerging, offering more luxury retail infrastructure. 💼 Opportunity for #GlobalBrands: India's wealth creation, growing aspirational buyers, and high social media engagement make it a prime location for #globalluxurybrands to thrive. 🔹 Peaks Partners Can Help Brands Succeed in India's Luxury Market 👇 🤝 In-Depth local experience and extensive industry network 📈 Retail Partnerships 📊 Consumer Insights & Strategy 🧩 Tailored Brand Positioning 🔹Book your #freeconsultation - DM here or 📩 [email protected] #IndiaLuxuryMarket #GlobalRetail #LuxuryBrands #HNIGrowth #RetailExpansion #IndiaBooming #SocialMediaInfluence #PeaksPartners #LuxuryInsights #EmergingMarkets Read the article here ➡️ https://lnkd.in/gMVC_Y8v.

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According to the survey results on preferred makeup brands, Lakme India emerged as the top choice, with 19.33% of respondents favoring it, followed closely by another traditional brand Maybelline New York at 18.10%. Next on the list, new-age brands RENÉE Cosmetics and SUGAR Cosmetics are also gaining traction, with 15.97% and 15.37% of consumers preferring them, respectively. Download the full report from here: https://t.co/k7qHsd3uYU

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Honasa is happy to announce the feature of an insightful article by our Chief Business Officer, Zairus Master, on the rise of D2C brands in the beauty industry and the pivotal role of an omnichannel strategy on BusinessToday. The article delves into the burgeoning trend of D2C brands in the beauty industry, highlighting their significant growth and impact. - It emphasizes the importance of an omnichannel strategy for D2C brands to effectively engage with consumers across various touchpoints, including online platforms, brick-and-mortar stores, and social media channels. - Zairus Master provides valuable insights into the key drivers behind the rise of D2C brands, citing factors such as changing consumer preferences, technological advancements, and the democratization of access to information. - The article also discusses the expansion of market reach to rural areas, democratizing access to beauty products. And much more. Check out the link to⁠ read the full article and learn more about these transformative insights. https://lnkd.in/ggZ2FCHf #Honasa #D2C #Sustainability

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𝐇𝐨𝐰 𝐝𝐢𝐝 𝐓𝐚𝐧𝐢𝐬𝐡𝐪, 𝐭𝐡𝐚𝐭 𝐰𝐚𝐬 𝐨𝐧 𝐭𝐡𝐞 𝐯𝐞𝐫𝐠𝐞 𝐨𝐟 𝐬𝐡𝐮𝐭𝐝𝐨𝐰𝐧 𝐭𝐮𝐫𝐧 𝐚𝐫𝐨𝐮𝐧𝐝 𝐢𝐭'𝐬 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐚𝐧𝐝 𝐛𝐞𝐜𝐚𝐦𝐞 𝐚 𝐭𝐫𝐮𝐬𝐭𝐞𝐝 𝐣𝐞𝐰𝐞𝐥𝐥𝐞𝐫𝐲 𝐛𝐫𝐚𝐧𝐝 𝐢𝐧 𝐈𝐧𝐝𝐢𝐚? When Titan launched TANISHQ JEWLLERYS in 1995, its jewellery division did not take off despite being a trusted TATA brand. Titan’s share price was declining 📉 , and the jewellery business unit was on the verge of shutdown. In 2002, Titan introduced the 𝐟𝐢𝐫𝐬𝐭 K𝐚𝐫𝐚𝐭𝐦𝐞𝐭𝐞𝐫 in India to check the purity of gold in a non-destructive and transparent fashion. This innovation 💡 increased footfall to their stores as customers brought in jewellery made by local jewellers and realised it was less pure than promised. This marked the first step in gaining trust with customers ✅ . As a next step, the then COO Jacob Kurien launched the '𝐈𝐦𝐩𝐮𝐫𝐞 𝐭𝐨 𝐏𝐮𝐫𝐞' scheme. Customers could bring in their gold jewellery and test it on the karatmeter. If the purity was lower than 22 carat and higher than 19 carat, it could be exchanged for Tanishq’s 22-carat jewellery of their choice by paying only the manufacturing charges. (𝑆𝑜𝑢𝑟𝑐𝑒 - 𝑇𝐼𝑇𝐴𝑁: 𝐼𝑛𝑠𝑖𝑑𝑒 𝐼𝑛𝑑𝑖𝑎'𝑠 𝑀𝑜𝑠𝑡 𝑆𝑢𝑐𝑐𝑒𝑠𝑠𝑓𝑢𝑙 𝐶𝑜𝑛𝑠𝑢𝑚𝑒𝑟 𝐵𝑟𝑎𝑛𝑑' 𝑏𝑦 𝑉𝑖𝑛𝑎𝑦 𝐾𝑎𝑚𝑎𝑡ℎ) From then on, Tanishq’s sales grew, and it became 𝐓𝐢𝐭𝐚𝐧’𝐬 𝐜𝐫𝐨𝐰𝐧 𝐣𝐞𝐰𝐞𝐥, contributing 89% of Titan’s revenue 💲 . Tanishq is one of the key players in the organised jewellery sector with a market share of about 7%. (𝑆𝑜𝑢𝑟𝑐𝑒 - 𝐴𝑛𝑛𝑢𝑎𝑙 𝑅𝑒𝑝𝑜𝑟𝑡 2022-23) Thus, their brand became an 𝐞𝐜𝐨𝐧𝐨𝐦𝐢𝐜 𝐦𝐨𝐚𝐭 for Tanishq 👏 . If a company can charge more for the same product than its peers just by selling it under a brand, that brand very likely constitutes a formidable economic moat. (𝑆𝑜𝑢𝑟𝑐𝑒 - 𝐿𝑖𝑡𝑡𝑙𝑒 𝐵𝑜𝑜𝑘 𝑇ℎ𝑎𝑡 𝐵𝑢𝑖𝑙𝑑𝑠 𝑊𝑒𝑎𝑙𝑡ℎ 𝐵𝑦 𝑃𝑎𝑡 𝐷𝑜𝑟𝑠𝑒𝑦) #titan #tanishq #moats

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Brand Stories Part 1: BVC x Sereko - A Skincare Journey Begins Sereko, a leading Indian skincare brand, has partnered with Brand Visage Communication to embark on a journey of digital transformation. Their vision is clear, to elevate their online presence and forge deeper connections with their audience. Part 1 of our Brand Stories sets the stage for SEO magic. Our team of experts is crafting a comprehensive SEO strategy that targets relevant keywords, propelling Sereko's website towards the top of search engine results. But SEO is just one piece of the puzzle. We're passionate about creating high-quality website traffic that resonates with Sereko's target audience. Sereko's aspirations are clear- to become a trusted authority in the skincare industry. At BVC, we're thrilled to be a part of their journey. #creativeagency #digitalmarketing #skincare #sereko Anuj Khanna Siddharth Khanna

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Panel Discussion: Retail Reinvention - How Brands are Leading the Charge with Technology as the Enabler Moderated by Dr. Hitesh Bhatt, Director - Marketing & Communications, Retailers Association of India; Editorial Director - STOrai Magazine This insightful discussion explored how brands are utilising technology to reshape retail experiences and drive growth. AMit Sarda, MD, Soulflower Co Ltd Amit Sarda shared Soulflower’s journey, which began with e-commerce in 2006, balancing both online and offline sales. With 25 years of experience, he envisions building a company that lasts a century, emphasising the importance of physical evidence in marketing over banners or posters. Anand Kaddi, Enterprise Architect, GSOT Anand Kaddi highlighted the shift in retail post-COVID, with a focus on online and contactless transactions. He noted that while AI has existed since the 1960s, its impact on retail is now profound, stressing that the proper use of technology is key to profitability. Ankita Chaudhary, Co-Founder & COO, Power Gummies Ankita Chaudhary emphasised the importance of technology and data-driven insights for D2C brands to understand customer needs. She noted the rising demand for sugar-free products and urged retailers to focus on KPIs and data-led strategies to cater to evolving consumer preferences. Saahil Nayar, Co-Founder & MD, Mila Beauté Sahil Nayar addressed the gap in India’s beauty retail market, where most brands depend on third-party manufacturing. He positioned Mila Beauté as a proudly Indian brand, appealing to Gen Z consumers in a price-sensitive market. Shaishav Mittal, Director, Lovely Sweets and Lovely Bake Studio Shaishav Mittal shared the growth story of Lovely Sweets, which has expanded its store count through a franchise model. He explained how streamlining processes from purchasing to feedback has been instrumental in scaling operations, now reaching a total of 15 stores. Varun Tangri, CEO, QueueBuster POS Varun Tangri highlighted QueueBuster’s role in improving efficiency and customer experiences through advanced POS technology. Drawing from his experience in building successful tech companies, he explained how businesses can stay ahead by leveraging cutting-edge tools. #RetailLeadership #Retailinnovation #AdventureAndAchievement #VisionaryLeadership #RISE2024 #RetailSummit #Inspiration #BusinessAndAdventure

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Terractive, a Mumbai-based activewear brand, has raised Rs 8 crore in a Pre-Series A funding round led by Fireside Ventures and DeVC (Matrix Partners). The funding will be utilized to accelerate fabric development and enhance product innovation, positioning the brand to capitalize on India’s expanding retail and activewear segments. Read more: https://lnkd.in/gBb7nRnY Raena Ambani and Rahee Ambani Choksi, Co-Founders of Terractive Shuchi Pandya, Principal at Fireside Ventures Mohit Sadaani, MD at DeVC #retail #business #market #news #update #funding #expanding #innovation #apparel #fashion #brand Nimisha Bohra| Kanwaljit Singh| Dipanjan Basu| Siddharth Gupta| VS Kannan Sitaram| Adarsh Menon| Aakash Kumar| Rahul Mathur| Alex Peter

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Nykaa Appoints Sukhleen Aneja as Senior Vice President and Business Head for Kay Beauty. A. Focus on International Growth :- - Expansion Goals : Sukhleen Aneja will be instrumental in driving the growth of Kay Beauty, focusing on both the Indian and international markets. - Success Metrics : Since its 2019 launch, Kay Beauty has achieved significant success with annual sales exceeding Rs 150 crore. - Current Reach : The brand is available through Nykaa’s own stores and over 450 retail outlets across India. - International Ambitions : Aneja's leadership will prioritize expanding Kay Beauty’s presence internationally, capitalizing on the rising demand for Indian beauty products. B. Nyveda and Other Responsibilities : - - Additional Roles : Aneja will also oversee Nyveda, Nykaa’s Ayurveda-inspired beauty brand, which appeals to both domestic and international consumers. - Strategic Guidance : She will provide strategic support to Nykaa’s newer wellness and personal care brands, aiding their growth in a competitive market. C. Extensive Industry Experience : - - Professional Background : With over 20 years in sales and marketing, Sukhleen Aneja has worked with major companies like Unilever, L’Oreal, and Reckitt Benckiser. - Previous Role : Most recently, she served as CEO of Brands at Good Glamm. - Expertise : Aneja’s career is marked by her ability to scale brands, lead innovation, and create agile organizations, positioning her well to lead Kay Beauty and Nyveda. D. Leadership Comments :- - Adwaita Nayar’s Statement : Nykaa’s Executive Director Adwaita Nayar expressed excitement about Aneja’s appointment, highlighting her experience in building customer-centric brands as a key asset. Nayar emphasized that Aneja's strategic vision, alongside Katrina Kaif’s marketing prowess, will help elevate Kay Beauty both domestically and internationally. - Sukhleen Aneja’s Response : Aneja expressed enthusiasm for her new role, aiming to drive growth and innovation in Kay Beauty and Nyveda. She noted the significant opportunities in the under-penetrated beauty market in India, which she plans to leverage to build strong consumer-first brands. #RaffesiaTechnologies #SukhleenAneja #Nykaa #KayBeauty #Fashion #WhatsBuzzing #Digitalmarketing #Entrepreneurship #Marketing #Startups #Advertisingandmarketing #Contentmarketing #Socialmedia #Leanstartups #Motivation #Management

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The initial public offer of Rekha Jhunjhunwala-backed value #fashionretailer Baazar Style Retail received 4.64 times subscription on the day two of bidding. Click on the link below to know more... Baazar Style Retail Ltd. I Shreyans Surana #IPO #initialpublicoffer #valuefashion #publicsubscription #retailnews #retailtrends #retailsector #retailindustry #retailgrowth #retailing #businessgrowth #Indianretailmarket #retailresults #retailindia #retailupdates #retailsectornews #businessnews  #retailbusiness #ir #IndiaRetailing

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Focus East: Rise of D2C brands is transforming the skincare landscape: Poulomi Roy In an exclusive interview with Adgully, Poulomi Roy, CMO, Joy Personal Care (RSH Global), shares her observations on the current market trends, challenges, and opportunities in the beauty and personal care industry in the East market and the evolution of consumer behaviour and more... read more: https://lnkd.in/dAS_3zKs ✍ Madhurima Kar

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Kerala’s Kalyan Jewellers and V-Guard Industries Make Newsweek’s 2024 List of World’s Most Trustworthy Companies… Kalyan Jewellers India Limited and V-Guard Industries, two Kerala-headquartered companies, have earned a spot on Newsweek’s 2024 list of the World’s Most Trustworthy Companies. Kalyan Jewellers, founded by T.S. Kalyanaraman, is one of the largest jewellery retailers in India and the Middle East. V-Guard, founded by Kochouseph Chittilappilly, started by manufacturing stabilisers and has now grown into a consumer electrical company. Newsweek recognises the top 1,000 most trustworthy companies across the globe, spanning 23 industries and 20 countries. Newsweek’s list highlights companies that have earned the confidence of consumers, investors, and employees by producing quality products, paying associates fair wages, and appointing effective leaders. The ranking is based on an independent survey of more than 70,000 participants and 230,000 evaluations from customers, investors, and employees. ✳️Join my exclusive Telegram community: https://bit.ly/3A6zuxq ✳️Join my Whatsapp Channel: http://bit.ly/46ZXro4 ✳️For latest updates on Malayali Startups, Entrepreneurs and Kerala Companies follow me: R Roshan #MostTrustworthyCompanies #KalyanJewellers #VGuard #KeralaCompanies

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#newsalert 10Club Homes to open 30 physical stores in the next 2 years. The D2C housewares and furnishing brand plans to open 2-3 more stores in Bengaluru in the next fiscal year, before expanding to the top 10 Indian cities in the next 24 months. Kavitha Rao | Bhavna Suresh | Rasul Bailay #retailnews #retailindustry #retailupdates #IndianRetail #RetailinIndia #IndiaRetail #retailing #retailsectornews #ir #IndiaRetailing #businessnews #retailbusiness #retailsector #home #furnishings #D2C #omnichannel #expansion #strategy #plans

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Trent Ltd, a Tata-backed fashion retail chain, has experienced strong growth in 2024, supported by its strategic store expansions and the growth of its sub-brands Westside, Zudio, and Star Bazaar. With the holiday season approaching, Anuj Aggarwal, portfolio manager of Baron India Fund, shares why he believes Trent is a compelling choice for long-term durable growth. Watch our full analysis: https://lnkd.in/ex_syHzE   Risks: All investments are subject to risk and may lose value.    Portfolio holdings as a percentage of net assets as of September 30, 2024 for securities mentioned are as follows: Trent 7.4%   Portfolio holdings are subject to change. Current and future portfolio holdings are subject to risk.

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Puravansh Maitreya, Marketing Head at Lava International Ltd., shares a powerful tip on leveraging AI in marketing at #e4mMartechIndia Conference. 🚀 #MartechIndia #FutureOfMarketing #AIInMarketing #MarketingTips #DigitalInnovation #MarketingStrategy #MartechRevolution #e4mEvents

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