CEO & Founder SAOL I Workplace Wellbeing I Value Added Services I Community Driven Engagement Past: Marketing Director Kilkenny Design I EY Entrepreneur of the Year Finalist Passionate believer in the power of community
A Value Added Service or VAS can be a way for your business brand to say Thank You to existing customers, say Welcome to new customers and say WE CARE to all customers. In todays increasingly competitive world, Value Added Services is now a must have and not a nice to have for businesses. As digital and technology continues to provide more options in our daily lives, the challenge is clear for businesses, how can you evolve and how they you successfully engage customers. Challenges or Opportunities? SAOL I Workplace Wellbeing I Value Added Services I Community Driven Engagement is a unique VAS solution that fosters a stronger sense of community, diversity and inclusivity. We will support your business engage your customers in a more meaningful way and increase your bottom line. Value-added services (VAS) are critical as they go beyond basic offerings, creating enhanced value for customers and differentiating institutions in a competitive market. If we look at the financial services industry. 1. Customer Retention and Loyalty For example, financial products like loans, savings, and insurance can often feel very transactional! Well, they are, Right? Can they be more? Offering VAS such as personalised financial wellbeing, mental and physical wellbeing and exclusive benefits such as for example customer rewards creates a unique experience which will increase brand customer loyalty. 2. Increased Revenue Opportunities VAS can generate new income streams. For instance, informing and educating customers in a meaningful way can result in more products and services purchased, therefore increasing ATV. New customers are also more likey to convert when a VAS solution is available that adds real value. 3. Building Trust and Engagement Introducing a VAS that is designed to add real value and not simply a box ticking solution will develop a deeper trust with your customers, allow a more meaningful engagement which provides a unique opportunity to learn and improve your business. 4. Competitive Differentiation In a crowded financial landscape, institutions that offer innovative services, unique features, tailored experiences, or additional benefits make a business memorable, giving it a competitive edge. In conclusion, value-added services not only meet evolving customer needs but also drive growth by building loyalty, enhancing the customer experience, and creating new revenue streams. #financialwellbeing #customerengagement #loyalty #Differentiation #community #inclusivity #diversity #wellbeing