Péter Szántó

Péter Szántó

Budapest, Budapest, Hungary
3 E Követői 500+ kapcsolat

Rólunk

I'm a product of Budapest (Hungary), a Corvinus and USC alumnus, a traveler passionate…

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  • Self-employed

    Budapest, Hungary

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    Budapest, Hungary

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    Hungary

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Tanulmányok

  • Budapest Business University Grafikus

    Budapest Business University

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    • Scholarship to Doctoral School of Entrepreneurship and Business
    • Research Topic: Value of (Personal) Branding

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    Activities and Societies: Entrepreneur Club, Asian American Business Association, Clutch Creative

    • International Scholarship: Marshall School of Business
    • Relevant coursework: Entrepreneurial Studies, Practicum in Advertising and Promotion Design, Professional and Business Communication, Latin Language Program
    • Member of USC Entrepreneur Club, Asian American Business Association

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    Activities and Societies: Students' Government, PRIME, University Newspaper, Volleyball team

    • Major in Communication, Sociology, International Relations, Minor in Marketing Communication
    • Graduate Degree: Master of Arts, awarded with “cum laude”
    • Winner of Pro Universitate scientific and professional award, 2009
    • Erasmus Exchange Program at Universita per Stranieri di Siena, Siena, Italy, 2008
    • Relevant coursework: Methodology, Creative Planning, Organizational Behavior
    • Two semesters at University of Fine Arts and Design, Photography Major, 2005-2006

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Tanfolyamok

  • Certified Coach

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  • Italian

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  • NLP

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Projektek

  • YouTube channel

    -Jelen

    Built a successful YouTube channel with 400K+ monthly views and €1000+ MRR

    www.youtube.com/psznt

  • Kürt Academy - SMARTMOBIL course

    -Jelen

    Participant of the SMARTMOBIL panel discussion and instructor of its course

    További alkotók
    Projektek megtekintése
  • Kürt Academy - Networks Social Media course

    All you need to know about online communications from a business perspective and everyone you need to know. A training for those who see the way forward for their own business in the field of online communications.

    További alkotók
    Projektek megtekintése
  • Virtuosos Head of Digital

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    Led and restructured the entire digital project and communication of the TV talent show called Virtuosos

  • 'Válj valóra' Book

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    Author of HVG, one of Hungary's major publishers

  • Furla Hungary Marketing Agency

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    - Digital marketing strategy creation for the Hungarian market
    - Continuous alignment with the Italian HQ
    - Content marketing management
    - Supporting the sales of the two Hungarian Furla store- ROI focus
    - Customized application development
    - Client-centric loyalty system
    - Integrating a data mining system (SpringTab)
    - Creative event planning

    További alkotók
    Projektek megtekintése
  • OTP Agile Transformation

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    Participated in the agile transition of one of Hungary's largest banks, OTP. Involved in strategic planning and as Agile Coach.

  • Blue Fox The Bar Marketing Social Media and event agency

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    - Marketing strategy focusing on the hungarian and expat target groups
    - Social media content management
    - Visual content creation: concept, photo shoots, integration into the communication
    - Copywriting
    - Creative and sales supporting event planning
    - Integrating data mining system (SpringTab)
    - Website development (in progress)

    További alkotók
    Projektek megtekintése
  • Blue Fox The Bar Marketing Social Media and event agency

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    - Marketing strategy focusing on the hungarian and expat target groups
    - Social media content management
    - Visual content creation: concept, photo shoots, integration into the communication
    - Copywriting
    - Creative and sales supporting event planning
    - Integrating data mining system (SpringTab)
    - Website development (in progress)

    További alkotók
    Projektek megtekintése
  • Fashion Street Magazine SS 2014, AW 2014/15

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    - Successful re-launch of the Magazine to the market in 2014 (with the SS 2014 issue)
    - Implemented the new –high quality, artistic- direction of the Magazine
    - Enable and organizing the interviews, photo shoots and visual themes
    - B2B Sales- realizing the advertising spaces
    - Fulfill the advertiser relationship management
    - Build up the Magazine distribution list
    - Concept of the tablet application
    - Event to launch the Magazine into the market

    További alkotók
    Projektek megtekintése
  • ProSiebenSat.1 Accelerator

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    ProSiebenSat.1 Accelerator is a 3-month program to support start-ups, led by one of the biggest media companies in Europe, ProSiebenSat.1 Media Group. Launched in March 2013 the program provides high potential startups with seed funding, mentoring, office space, and access to Germany´s largest media network.

    SpringTab was the only startup selected to the Accelerator's specialized AdTech Big Data program called LaunchpAD.

    További alkotók
    Projektek megtekintése
  • Advisor on iLandGuide Business Development

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    Developed executable strategy on growth and scalability of iLandGuide, focusing on monetization. Applied capacities include Business Model Canvas and Customer Development, Feature/Benefit Analysis, Pain/Solution Analysis, introduction to international strategic partners.

    További alkotók
    Projektek megtekintése
  • Danube Bridges III - Cross-Border Cooperation Conference

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    DANUBE BRIDGES is a conference organized by the Euro-Atlantic Center and Ministry of Foreign and European Affairs, under the Auspices of President of SR, A.Kiska and Ministry of Education, Science, Research and Sport which aims to bring together students and young professionals from three sides of the Danube – Hungary, Austria and Slovakia. This year of Danube Bridges Conference is focusing on cross-border cooperation, encouragment of SME´s, startups, sharing of know-how, creating nation brand…

    DANUBE BRIDGES is a conference organized by the Euro-Atlantic Center and Ministry of Foreign and European Affairs, under the Auspices of President of SR, A.Kiska and Ministry of Education, Science, Research and Sport which aims to bring together students and young professionals from three sides of the Danube – Hungary, Austria and Slovakia. This year of Danube Bridges Conference is focusing on cross-border cooperation, encouragment of SME´s, startups, sharing of know-how, creating nation brand and connecting Slovaks abroad.

    További alkotók
    Projektek megtekintése
  • Fashion Street

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    Led the complete rebranding of Fashion Street and connected brands. Project includes (but is not limited to):
    - Marketing Research (quantitative/qualitative + online promotions)
    - Rebranding
    - Marketing Strategy Planning
    - Digital Advertisement (Facebook Ads, Google Ads, Lead Generation)
    - Sponsorships
    - Web Development
    - Mobile App Development

    További alkotók
    Projektek megtekintése
  • OTP - SmartBank

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    With rethinking and building it from ground up, SmartBank allows you to undertake an extensive array of bank account transactions. The main focus was to provide the best user experience, both by usage - such as gestures and quick menu items - and both features - like the integrated splash screen with currency and ATM location information.

    The consultation went beyond the App and as a project, a responsive micro-site was created. Plus, the most viewed OTP YouTube clip of all time, an…

    With rethinking and building it from ground up, SmartBank allows you to undertake an extensive array of bank account transactions. The main focus was to provide the best user experience, both by usage - such as gestures and quick menu items - and both features - like the integrated splash screen with currency and ATM location information.

    The consultation went beyond the App and as a project, a responsive micro-site was created. Plus, the most viewed OTP YouTube clip of all time, an entertaining advertisement movie focusing on the benefits of the app.

    SmartBank won Mastercard's Mobile Banking App of the Year award in 2013 for it's innovative and easy to use qualities.

    http://www.evbankja.hu/eredmenyek-2013/
    http://www.youtube.com/watch?v=BjrNj8f93IA

    Projektek megtekintése
  • TEDxYouth@Budapest Talk

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    Gave a talk at TEDx about the success of failing based on general wisdom and my own experiences.

    Projektek megtekintése
  • Kolor Projekt Registraction Platform

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    In the summer of 2012, Kolor asked us to design a system that can track their target market.

    The project was challenging for multiple reasons. On the one hand, Kolor has a cool image that is similar to a Hawaii surf club. Thus, we had to be careful when involving technology. The reason behind this is not to overwhelm the target market with "official" requirements. On the other, Kolor required a cross-platform system that is present on the web, mobile and Facebook, both for the end-user…

    In the summer of 2012, Kolor asked us to design a system that can track their target market.

    The project was challenging for multiple reasons. On the one hand, Kolor has a cool image that is similar to a Hawaii surf club. Thus, we had to be careful when involving technology. The reason behind this is not to overwhelm the target market with "official" requirements. On the other, Kolor required a cross-platform system that is present on the web, mobile and Facebook, both for the end-user and the admins.
    Our solution was a light, two-step system that leveraged Facebook Connect. Users can register in a matter of seconds using this system.

    További alkotók
    Projektek megtekintése

Kitüntetések és díjak

  • 30 Under 30

    Forbes

    I was featured in Forbes Hungary's 30U30 edition in 2014.

    Artcile: http://szanto.co/project/forbes-30-sikeres-magyar-30-alatt-kiadas-portre-your-net-worth-is-your-network/

Nyelvek

  • English

    Magas szintű szaknyelvi ismeret

  • Hungarian

    Anyanyelvi vagy kétnyelvű szintű nyelvismeret

  • Italian

    Korlátozott szakmai nyelvismeret

  • Spanish

    Alapfokú nyelvismeret

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