Moose Toys

Moose Toys

Manufacturing

Melbourne, Victoria 44,788 followers

We exist to Make Children Superhappy!

About us

Moose Toys exists to make children happy. The team has innovation in their DNA and are famous for the design, development and manufacture of award winning toys that continue to disrupt the market. A certified Great Place to Work six times over, Moose Toys dominates in categories including collectables, craft, dolls, games and youth electronics and is consistently recognised as the most creative company in the industry. The family run business disrupted the toy industry with the global phenomenon Shopkins and through these pintsized characters, reinvigorated the way children play. The success of the company extends to the development of content, entertainment and global licensing deals. Moose calls Australia home and was named as #30 in the 2024 Best Workplaces in Australia - but is a global business with more than 700 employees across the UK, USA, Hong Kong, China, Vietnam, France, Canada and Spain. Visit www.moosetoys.com for more information on our amazing brands and people.

Industry
Manufacturing
Company size
501-1,000 employees
Headquarters
Melbourne, Victoria
Type
Privately Held
Founded
1985
Specialties
Design, Consumer Products, Sales & Marketing, Product Development, Manufacturing, and Toy Design & Development

Locations

Employees at Moose Toys

Updates

  • View organization page for Moose Toys, graphic

    44,788 followers

    Let's hear it for the #MooseToys DM4 Ultimate Fart Blaster 💨 Not only has this game-changing toy been selling fast and topping holiday must-have lists, but last week it was named Universal Products & Experiences 2024 Innovative Product of the Year 🎉 What a huge honour that is testament to the entire team from product design right through to marketing and every department in between - far too many to fit in one photo. Well done Moosies! 👏 Carl Ebinger Jason Cawdell Joseph Smith Fraser Paterson Yohan Cho #Innovation #LifeAtMoose #ToyDesign

    • No alternative text description for this image
  • View organization page for Moose Toys, graphic

    44,788 followers

    Giving back is part of the #MooseToys DNA. Not just through the Moose Happy Kids Foundation, but for all our Moosies in every corner of the globe. In all our key regions around the world, we have passionate Moosies who foster deep relationships with charities and community groups in the local area that need support, whether that be financial, people power or product donations. Recently our Melbourne cohort worked on a very special project to transform the kid's area at the Asylum Seeker Resource Centre into a welcoming, inclusive and inspiring space. Thanks to our friends at Kmart Australia Limited who generously donated furniture for the space, the MANY Moosies who invested time and love into the project that has already had a transformative impact and Kon Karapanagiotidis OAM and the ASRC team for their guidance and partnership 🙏🏻

  • View organization page for Moose Toys, graphic

    44,788 followers

    It's a good day when our Melbourne office gets a visit from our favourite groodle, Harvey. Not only is he one of our resident Moose pooches but he is also an im-paw-tant part of Story Dogs 🐾 Story Dogs is a not-for-profit organisation that utilises the positive impact dogs have on children to help them find joy in reading. There are more than 600 Story Dogs visiting primary schools around the country and we are very proud to support Harvey as one of them. Harvey has been spreading the Superhappy at a local primary school each week where he sits one-on-one with students for reading and the impact he is having, alongside owner Pauline, has been incredible. Our Melbourne community team were thrilled to receive a plaque from Story Dogs last week to commemorate our support of the program. To learn more about Story Dogs, including ways to volunteer or support, please visit https://lnkd.in/gxN44ynv 🐕 Matt McShane Scott Hagart Belinda Cuddon Peta Taylor Alysha Curtis Pauline Thompson #MooseToys #StoryDogs #LifeAtMoose

    • No alternative text description for this image
    • No alternative text description for this image
    • No alternative text description for this image
  • View organization page for Moose Toys, graphic

    44,788 followers

    Christmas has arrived early for us with three of our innovative products making the prestigious DreamToys Top 20 list for the second consecutive year 🙌🏻 The DreamToys list, curated by the UK Toy Retailers Association, is considered the definitive guide to the season's must-have toys, compiled by a panel of expert toy retailers from independent shops to major national chains. #MooseToys that made the list as revealed by #DreamToys ambassador, broadcaster Helen Skelton: ✈️ Bluey 3-in-1 Transforming Plane 💨 Despicable Me 4 Ultimate Fart Blaster 🐧 Little Live Pets My Walking Penguin Waddles The list is widely regarded as a precursor to the most popular gifts this holiday season so no doubt there will be lots of Moose magic under the tree this year🎄 https://lnkd.in/dM_bw8by

  • View organization page for Moose Toys, graphic

    44,788 followers

    Congratulations to our People of Play TAGIE Award winners 🏆 #MooseToys took Most Innovative License of the Year, alongside BBC Studios, and Most Innovative Art & Design Visuals of the Year for Wild Flowers (invented by Peggy Brown) 👏 Well done to all the finalists, winners and the incredible team who make it all happen each year at People of Play! #TAGIEAwards The Toy Association

    View organization page for The Toy Association, graphic

    31,400 followers

    People of Play has announced the winners of the 2024 TAGIE Awards: * Toy Innovator of the Year - Yair Shilo and Nextoy * Game Innovator of the Year - April Mitchell * Rising Star of the Year - Hasbro’s Ava Garfinkel * Most Innovative PR & Marketing Team of the Year - the LEGO Group and The Walt Disney Company * Most Innovative Art and Design Visuals of the Year - Brady Lang and Brittney Hassinger * Most Innovative Supplier of the Year - Product Counsel * Most Innovative Retailer of the Year - Hilary Key, The Toy Chest * Most Innovative License of the Year - BBC Studios and Moose Toys * Young Innovator of the Year - Evelyn Halbach Mary Couzin, senior vice president and founder/leader of People of Play at The Toy Association shared, “Congratulations to all the finalists, winners and honorees and thank you to all the fun and thoughtful presenters!” Learn more: https://lnkd.in/e_avjfNq

    • No alternative text description for this image
  • View organization page for Moose Toys, graphic

    44,788 followers

    Moose began as a small family company in the suburbs of Melbourne, Australia. Fast forward a few decades, and while we've reached incredible heights, we still haven’t lost that family feel that makes Moose such a unique place to work.   Our aim is to ensure everyone who walks through our doors feels welcome, accepted, included, and energised to be part of a bigger purpose💡   Working at Moose comes with loads of playful perks no matter where in the world you work - whether it's an onsite gym, hybrid work, group fitness classes, team celebrations, guest speakers, reward and recognition programs or cute doggos in the office - it's all part of #LifeAtMoose 🤸♂️   If you’ve been waiting for your chance to join the team, check out our latest job vacancies and follow our LinkedIn page to keep to date with all our latest news! https://lnkd.in/gWQ4PD9y

  • Moose Toys reposted this

    View organization page for The Toy Universe, graphic

    683 followers

    Moose Toys has expanded its Latin American presence adding Mexico to a growing list of direct-to-retail markets. “Moose’s presence throughout Latin America has been growing steadily. Adding Mexico as a direct-to-retail market is a key part of our strategy to supercharge growth in the region and an important initiative in the next phase of our overall company strategic plan. We can see the momentum building rapidly for Moose in Mexico and we are excited to take this important next step,” said Ronnie Frankowski, Global president, Moose Toys. On behalf of the entire Moose team, I want to express our appreciation to the distributors, retailers and partners for their outstanding contribution and collaboration that has helped build a solid foundation for us in Mexico over the last 12 years,” he added. “According to Circana, the Mexican Toy Industry stands out as one of just three growing markets in the G12 as of September 2024, boasting a 4% YoY growth and a solid 7.2% CAGR over the past three years. This presents a prime opportunity for us to enter this thriving market within Latin America. As we move into this new phase, we look forward to consumers having access to an even broader assortment of our innovative WOW-filled toys at retailers throughout the region,” said Tamara Stewart, Head of LATAM, Asia and Emerging Markets. Read the full release online by clicking the link below: https://lnkd.in/g9Rtdv3F ••• The Toy Universe is a business-to-business publication which talks about all things relating to the toy and licensing industry. Subscribe to The Toy Universe or follow us for more news updates!

    • Moose Toys
  • View organization page for Moose Toys, graphic

    44,788 followers

    We are celebrating three 2025 Toy of the Year® (TOTY®) Award nominations 🙌🏻 The Toy Foundation (TTF) Toy of the Year Award finalists are decided by toy and play experts, retailers, academics and journalists who consider each nominated product’s creativity, originality, design, quality and play value. So, let's hear it for the #MooseToys finalists: *drum roll* 🏠 Preschool Toy of the Year: Tile Town – Bluey Heeler Home 🙊 Plush Toy of the Year: Little Live Pets My Baby Monkey 🧚♂️ Doll of the Year: Magic Mixies Pixie Supremes Magic Mirror These toys join a growing list of more than 30 Moose toys nominated for a TOTY over the past 10 years as we continue to innovate and create new ways for kids to play. Well done to all involved! Public voting is now open until January 10 at www.toyawards.org #TOTY #Innovation #VoteNow

    • No alternative text description for this image
  • View organization page for Moose Toys, graphic

    44,788 followers

    As a long-term partner of Eat Up Australia, we are proud to support its Annual Sandwich Day Appeal 🍞 For 24 hours, Moose will be doubling ALL donations made to the appeal (Friday 1st November 7.30am until Saturday 2nd November 7.30am AEDT) raising funds to help feed disadvantaged kids around the country. Eat Up is a charity that provides free school lunches for disadvantaged kids who arrive at school with an empty lunchbox and tummy, impacting their ability to learn, grow and succeed. With the help of volunteers and partners, Eat Up supports more than 900 schools nationally makes and delivers over 30,000 lunches EVERY WEEK. To kick off the appeal, we welcomed our Melbourne Moosies and their families, alongside Lyndon Galea and the Eat Up team, to help make over 2,400 sandwiches for kids in need. Thank you to all those who attended; we love seeing the next generation giving back and creating a legacy impact for years to come. If you are in a position to donate to Eat Up's Annual Sandwich Day Appeal, you can do so here: https://lnkd.in/g5Xc-ARv #MooseToys #WeAreMoose

Similar pages