Frederique Meyer

Amidst global uncertainty, the EU faces a productivity crisis. As Mario Draghi highlighted, US productivity is now 20% higher than the EU's, and our share of global GDP is shrinking. 📉 The new EU mandate has a crucial task: revitalize Europe's competitiveness. One promising path is AI-driven innovation. AI could add €1.2 trillion to our economy and bring widespread benefits, but we need to adapt. 💡 Let's not miss out on this opportunity. The EU has the potential to be a global leader in AI, driving competitiveness and creating a brighter future for all Europeans. 🚀 Read more about Google's approach to rebuild competitiveness in Europe, alongside innovation with AI in the op ed by Matt Brittin published in L'Echo.

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A Journey to a Greener Future. Unlock the full potential of your corporate social responsibility efforts and achieve greater returns on investment.

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EU regulations aim at protecting citizens' rights regarding AI. "The measures proposed by the AI Act are primarily designed to reassure citizens that their rights will be protected, and to provide a framework for future use in an economic sector that is gradually taking shape. A risk-based approach prevails in the face of the challenges posed by artificial intelligence. So, for example, AIs that threaten fundamental rights are prohibited: while ChatGPT 4 (which answers general questions) is considered a minimal risk, ChatGPT applied to critical tasks such as medical applications is considered a high-risk AI. Several education, healthcare and employment sectors have also been identified as high-risk. The decisions of companies operating outside the EU will be impacted, and the effects of European regulation are far from clear. The phenomenon is known among large multinationals as the 'Brussels effect'. It has to be said that the penalties are dissuasive, ranging up to 35 million euros or 7% of annual sales for violations relating to prohibited AI applications". #artificialintelligence #gai #chatgpt https://lnkd.in/e9rymaph

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Nov 26: Namirial takes part in this year’s Assises de la Confiance Numérique (Digital Trust Forum), organized by the Federation of Trusted Third Parties of the Digital Sector (FnTC - Fédération des Tiers de Confiance du numérique) The sold-out event at the Automobile Club de France, will gather public and private sector stakeholders to address critical issues surrounding the future of digital trust. The Assises de la Confiance Numérique, will feature a series of thematic workshops focused on the most pressing challenges in digital security and trust. Namirial’s involvement underscores its ongoing commitment to fostering a safer, more reliable digital ecosystem. The forum will focus on four main topics: 🎯 Document Fraud: Tackling the growing challenges of document fraud prevention. 🎯 Data Security: Exploring strategies for ensuring a secure digital environment. 🎯 Digital Identity: Enhancing the reliability and robustness of digital identities. 🎯 Artificial Intelligence: Addressing the risks and opportunities posed by AI in the digital trust landscape. As part of its participation, Namirial’s team will join various discussions throughout the day. Similar topics will be discussed on the same day at Trusted Economy Forum at the CommonSign event where Antony Skarlatos and myself will be engaging as panelists and speakers. These engagements are proof of Namirials active role in advancing the global dialogue on digital identity and trust services.

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How do you market a niche new product to #Fortune500 companies? 🤔 Alexandre Barthel has firsthand experience. 🤝 He is Marketing & Communication Director at Agorize, the leading innovation management platform that boasts Microsoft, Accenture, and L’Oréal among its clients. 🌟 We caught up with Alexandre at Viva Technology 2024 in Paris for a chat, and a very welcome coffee! ☕ On the agenda: 🎯 Precision targeting - online, at events, and with ABM. ⚖ Balance - between brand investment and sales support. 💡 A highlight (and a mistake?) from a distinguished marketing career! Thanks so much, Alexandre, for sharing your insights and taking part in our B2B Spotlight Series. 🙏 To check out the full conversation, follow the link in the comments ⬇️ #Marketing #Communications #MarketingStrategy #CommunicationStrategy #InnovationManagement #VivaTech #MarketingAgency #PRAgency

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Econocom reported growth, with revenue of €1,941 million, up 4.0% for the first nine months of the year (compared with a 3.0% increase in H1 2024), driven by the TMF business. For the first nine months of 2024, the Group’s businesses reported the following performances:   ·      Technology Management & Financing (TMF): revenue totalled €721 million, representing total growth of 9.7%, reaping the benefits of business investments made in the past few half-years. ·      Products & Solutions (P&S): standing at €861 million, revenue was flat compared with Q3 2023, amid bleak market conditions and a drop in public contracts in France. ·      Services: revenue amounted to €359 million, up 2.9% compared with a 1.2% rise in H1 2024.

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Join us on Wednesday, January 22, 2025, at ESCP Business School for "Shaping the Future of France's Startup Nation," organized by Web3TalentFair and Kurious Society. This event brings together thought leaders, entrepreneurs, and innovators to discuss how startups are driving France's economic rejuvenation and shaping its future. Featuring two icons in France’s entrepreneurial ecosystem: 🎤 Roxanne VARZA, director of STATION F, championing innovation and talent at the world’s largest startup campus. 🎤 Michael Benabou, co-founder of Veepee, a pioneer in e-commerce and venture capital. Moderated by Adam Ayache (President, Kurious Society) and Benoît K. (founder, Web3TalentFair & GoodHive), the event will explore how French entrepreneurs are emerging as change-makers, revitalizing both the national and European economy. 📅 Mark your calendar to join the conversation that’s set to drive the future of innovation in France! 🔗 Link to the event in the first comment.

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Dont forget to stop by the Actian or Zeenea booths tomorrow at #BDAIP24! We'll be there for you to exchange on #datacatalog #datamarketplace #data #dataliteracy #dataintelligence #datadiscovery!

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Do we still need to talk about the crucial importance of employer branding? Yes ! In a world where the digital economy is booming, employer branding is an essential pillar for attracting and retaining talent. For Antony Derbès, President of Open Lake Technology, success depends not only on technological innovation, but also on the ability to create an attractive and fulfilling working environment for employees. https://lnkd.in/eeNZUBK3

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🌟 Empowering Swiss Banking & Beyond: Driving Resilience and Innovation with Wavestone 🌟! As we work with our clients in Switzerland’s banking sector and beyond, Cybersecurity, Cloud Transformation, SAP integration, and Product Lifecycle Management (PLM) have emerged as pivotal to staying resilient in a rapidly evolving landscape. In banking, especially, cybersecurity and cloud solutions are key to meeting regulatory standards and client expectations for seamless, secure experiences. Meanwhile, artificial intelligence and sustainability are gaining momentum, reflecting a shift towards forward-thinking, responsible innovation. While projects in these areas are developing steadily, it’s clear they’ll play a crucial role in shaping the future of banking and other industries in Switzerland. Excited to help our clients navigate these transformative changes with the strength of Wavestone’s expertise! #Cybersecurity #Cloud #SAP #PLM #ArtificialIntelligence #Sustainability #SwissBanking #Wavestone #DigitalTransformation #BusinessResilience #Innovation

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Y-France to hi 5-France? Stay tuned for more developments on the French eInvoicing Regulation with Pagero

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With little more than a week to go before the #EUElections2024, a pressing question arises: what kind of Europe do we want for the next 5 years? Today France Digitale joins forces with some 30 founders and 14 associations from all across Europe to launch a declaration setting a vision that goes beyond the traditional policy demands of our ecosystem. We advocate for an open, integrated, and forward-driven Europe, where people and companies can succeed without moving abroad, where value is shared fairly between urban and rural areas, and where innovation enhances our everyday lives. We want a Europe that is 🌍 powerful, capable of negotiating fair international partnerships and reaffirming its role in global strategic value chains 👐 inclusive, where every individual and organization can have a say in the policies that affect them 🚀 competitive, where the Single Market is the best place for people and companies to succeed - for real. The declaration has already garnered attention in major media outlets: check the pieces by Théophane Hartmann, Zosia Wanat and Blanca Gispert in the comments. Thank you Miguel Ferrer Jiménez, María González Jover, Laura Ruiz Jiménez (Adigital / Estech) for the initiative, the founders and leaders of our community for supporting it Frédéric Mazzella, Stephanie Hospital, Audrey Soussan, Isabelle Rabier 🌈, Carole Juge-Llewellyn, Clément Buyse, Julia Néel Biz, Hugo WEBER, Julia Aymé for supporting it and for all our fellow startup associations for making it possible 🇪🇺

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Forrester’s upcoming B2B Summit EMEA, taking place between 7th-9th October in London 🔥🔥 ! Some great workshops to turn your marketing into a revenue engine ! *Assess Your Go-To-Market Strategy Maturity *Unlock Your Business Potential With Forrester’s Revenue Growth Strategy Model *Love The Problem Not The Solution: How To Use Mental Models. ...and much more! Check out!

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I recently had the chance to attend a coaching session with Nicolas Marsaud, Partner & CEO @Nenuphar Media and Mikaël Priol from Netlinking.fr to dive deep into the evolving landscape of AI and SEO. Here's what I learned about the emerging trend: Generative Engine Optimization (GEO), the future of search optimization. With the rise of generative AI-powered search engines, a new approach to online visibility is taking shape: GEO. 🔍 What is GEO? GEO focuses on optimizing web pages for AI-driven search engines like ChatGPT, Perplexity, and Gemini, which deliver answers directly to users without requiring them to click a link. In this new world, being the source for AI-generated responses is key for brands and businesses. ✨ Why GEO is different from SEO: Traditional SEO gets your website to rank high in search results, leading to clicks. GEO ensures your content is used as a trusted source by AI engines, providing users with direct answers, often bypassing the need to click. 🚀 How to succeed with GEO: Authoritative Content: Ensure your website is a credible source by providing accurate, high-quality information that AI engines can pull from. Thematic Positioning: Focus on Digital Authority Management—get your content mentioned in the right context across relevant topics. Netlinking with AI in Mind: Build strong backlinks from reputable sites that AI models trust. Identify which pages AI-driven engines use as sources, and reach out to include or update links to your content. Optimize your content structure for easier AI extraction, increasing the chances that your pages are used as sources for AI-generated responses. 💡 SEO isn't dead, it's evolving—and GEO is its next frontier. As AI engines grow, businesses need to adapt by mastering both SEO and GEO to stay visible and reach new audiences. We don't know yet if people will fully shift to AI engines for information or stick with traditional search methods, but one thing is clear: it’s better to be prepared for the future. The search landscape is evolving, and so should our strategies.

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⁉ Meta's AI Day presents its #GenerativeAI strategy: What a bold move, bucking the trend! 👉Very intrigued by Meta's new approach to generative AI announced by Meta's VP of AI Research, Joelle Pineau & Yann LeCun, who critique current models while pushing for innovative advancements, such as the Llama 2/3 language models. This unconventional strategy, combined with their financial success, sets the company apart in the AI ecosystem. In a landscape where many follow the status quo, Meta's move is both challenging and interesting to observe. ⚡Let's stay tuned to see how and if Meta will redefine the future of AI technology! #Innovation #GenerativeAI #FutureOfWork ‍‍ https://lnkd.in/eRK7D7pn Meta - 01net

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[#Sustainability] It is a great honor to be recognized as one of the World’s Most Sustainable Companies of 2024 by TIME and Statista. 🙌   Eurazeo ranks #81 worldwide and among 500 companies doing best for the Earth. 🌍   ‘This ranking reflects the significant milestones achieved by Eurazeo in making trackable, public commitments to doing better for the planet, incorporating sustainability into our business model and our portfolio companies. The rigorous methodology used by Time and Statista took into account the successful progress of our SBTi decarbonization roadmap, as well as our high scores from CDP (formerly the Carbon Disclosure Project) reaching an A rating.’ states Sophie Flak, Member of the Executive Board and Managing Partner - ESG and Digital at Eurazeo   Check out the ranking: https://lnkd.in/dAxy8_Ag   Christophe BAVIERE William Kadouch-Chassaing Olivier MILLET Audrey LAMBRY #sustainability #ESG #SBTi #CDP #decarbonization #impact #CDP

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