komoot for Business

komoot for Business

Marketingdienstleistungen

Connect with the biggest community of adventurers - Deliver unforgettable outdoor experiences to your target group

Info

Our komoot founders started the company in 2010 with the mission to make adventure more accessible for everyone. The six friends from Austria and Germany with a technical and scientific background and enthusiasm for outdoor adventures still run the company today. From the very beginning, the group of founders relied on the organic growth of komoot. This has proven itself over the long term. The team has now grown to over 100 people and komoot is established as the largest platform for the outdoor community in Europe: Millions of nature lovers find, plan and share their adventures here. In 2016, the B2B team was formed to promote the native advertising format Sponsored Collections. This marketing format helps brands to reach outdoor enthusiasts in their inspiration phase. Today the Sponsored Collections is a popular marketing tactic for hundreds of tourism organizations, outdoor brands, public transport companies, associations and nature conservations.

Branche
Marketingdienstleistungen
Größe
51–200 Beschäftigte
Hauptsitz
Berlin
Gegründet
2016

Updates

  • 🏆𝐋𝐚𝐬𝐭 𝐫𝐞𝐦𝐢𝐧𝐝𝐞𝐫: 𝐂𝐚𝐬𝐭 𝐲𝐨𝐮𝐫 𝐯𝐨𝐭𝐞 𝐟𝐨𝐫 𝐭𝐡𝐞 𝐆𝐥𝐨𝐛𝐚𝐥 𝐂𝐡𝐨𝐢𝐜𝐞 𝐀𝐰𝐚𝐫𝐝! The komoot Partner Awards 2024 celebrate this year’s most inspiring outdoor marketing campaigns, showcasing creativity and innovation in connecting people with nature. A key highlight is the Global Choice Award, where you — the outdoor and marketing community — choose the winner from top global nominations featuring the most impactful Sponsored Collections of 2024. ⏳ Don’t wait — cast your vote by this Friday. The winner will be revealed during the komoot Partner Awards livestream on January 20, 2025. 🗳️ Cast your vote here: https://lnkd.in/gnZmk4Xe  🗓️ Sign up for the livestream: https://lnkd.in/dzrYFVNU

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  • 🥾𝗣𝗮𝗿𝘁𝗻𝗲𝗿𝘀𝗵𝗶𝗽 𝗮𝗻𝗻𝗼𝘂𝗻𝗰𝗲𝗺𝗲𝗻𝘁: Mammutmarsch x komoot Mammutmarsch, known for more than 10 years for hosting 20+ hiking events annually, has inspired over 400,000 adventurers to discover their strength, connect with nature, and embrace the joy of hiking. From 30 km routes to 100 km challenges, their events across Germany as well as in Madrid, Vienna, and Copenhagen are more than just hikes — they’re about building a vibrant community united by shared outdoor experiences. The vision of Mammutmarsch is to prove that anyone can achieve extraordinary things. 𝗪𝗵𝘆 𝘄𝗲’𝗿𝗲 𝘁𝗲𝗮𝗺𝗶𝗻𝗴 𝘂𝗽: For years, countless Mammutmarsch participants have already relied on komoot, Europe’s leading outdoor platform, to plan, navigate, and share their hiking adventures.   Now, we’re making it official. Starting in 2025: ➡️ 𝗘𝘃𝗲𝗻𝘁 𝗿𝗼𝘂𝘁𝗲𝘀 𝗮𝘃𝗮𝗶𝗹𝗮𝗯𝗹𝗲 𝗼𝗻 𝗸𝗼𝗺𝗼𝗼𝘁 for seamless pre-event planning. ➡️ 𝗘𝗳𝗳𝗼𝗿𝘁𝗹𝗲𝘀𝘀 𝗻𝗮𝘃𝗶𝗴𝗮𝘁𝗶𝗼𝗻 with komoot features like voice navigation and offline maps. ➡️ 𝗣𝗼𝘀𝘁-𝗵𝗶𝗸𝗲 𝘀𝗵𝗮𝗿𝗶𝗻𝗴 to relive your adventures with the community. ➡️ 𝗦𝗽𝗲𝗰𝗶𝗮𝗹 𝗱𝗲𝗮𝗹𝘀 for the komoot and Mammutmarsch communities. This partnership ensures that Mammutmarsch participants are supported at every step of the 𝗐̶̶̶𝖺̶̶̶𝗒̶̶̶ adventure. 👉 Learn more at mammutmarsch.de

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  • How Destination Canada inspires millions of hikers with komoot 🇨🇦🥾 “Hiking” is the top-searched term by Germans on Google when it comes to Canada. To tap into this, Destination Canada teamed up with komoot to boost awareness and interest in Canada as a top hiking destination for fall and summer 2025. Together, we created 24 Sponsored Collections that appear directly in users’ inspiration feeds during their early trip planning phase, motivating them to book unforgettable hiking trips in Canada. And with vast coastlines, epic mountains, and endless forests, hiking in Canada truly is magical.✨ Curious to learn more? Swipe through the carousel post. Have a look at their Collections: https://lnkd.in/d83CSxCB #DestinationCanada #BonjourQuebec #DestinationOntario #TourismYUkon #TravelAlberta #DestinationBritishColumbia #TravelManitoba #TourismSaskatchewan #TourismNorthwestTerritories #DestinationNunavut #TourismNovaScotia #TourismNewBrunswick #TourismPrinceEwardIsland #TourismNewfoundlandandLabrador

  • 🏆 Celebrating creativity: Meet the nominees for the komoot Editorial Awards! This year, the komoot Partner Awards will honor 16 outstanding campaigns, including three in the Editorial Awards category: • Most Responsible Impact • Most Creative Concept • Best Content Creator Collection For each category, four nominees have been selected. Our jury of experienced editorial managers will carefully evaluate each project and announce the winners during the awards ceremony. 💡Take a look at the nominees in the slideshow and get inspired. The winners will be revealed on January 20 2025 at 5 PM CET during the komoot Partner Awards ceremony, held in person and via livestream. 🗓️ Join the event online: https://lnkd.in/dzrYFVNU Visit Zurich Tourspain Tourismus Marketing GmbH Baden-Württemberg Paris je t'aime Petzl Toerisme Vlaanderen - VISITFLANDERS Ostbelgien-Info Bormio Tourism Ruka-Kuusamo

  • This is how winter magic meets urban hiking ✨⤵️ Advent in Black Forest isn’t just a season — it’s an experience. Together with our partner, Schwarzwald Tourismus GmbH, we’ve created something truly special: a curated Collection blending culture, nature, and festivities. Visitors are guided through the region’s most enchanting Christmas markets, dazzling festive attractions, and picture-perfect towns brimming with holiday charm. And the results? ➡️ A solid 3% click-through rate — making this Collection one of the most successful campaigns in 2024 for Schwarzwald Tourismus on komoot. 🎄 Ready to explore the magic for yourself? https://lnkd.in/dVdV59UR

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  • What our team learned and liked at this year's ISPO ⤵️ Once again, our team was at the heart of the action at ISPO Munich 2024, the world’s leading sports business event. Why? Because staying at the forefront of industry trends, meeting partners face-to-face, and sharing expertise are key to what we do and how we can better help our community. 👉 Swipe through the carousel to read the personal highlights and insights of Maximilian, Oliver, Timmy and Tobias from this year’s event. 

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    👋🏼Our komoot for Business team has grown again: Meet Maja, our new B2B Communication Manager With her experience in crafting impactful communications, Maja is already working to strengthen our connections with partners and share their success stories. She’s passionate about inspiring others and supporting our mission to connect people to the outdoors. Get to know Maja: https://lnkd.in/dyZ-PBJ4

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  • 🎤 𝐀𝐧𝐧𝐨𝐮𝐧𝐜𝐢𝐧𝐠 𝐨𝐮𝐫 𝐤𝐞𝐲𝐧𝐨𝐭𝐞 𝐬𝐩𝐞𝐚𝐤𝐞𝐫 𝐚𝐧𝐝 𝐦𝐨𝐝𝐞𝐫𝐚𝐭𝐨𝐫: 𝐃𝐨𝐥𝐨𝐫𝐞𝐬 𝐒𝐞𝐦𝐞𝐫𝐚𝐫𝐨 𝐚𝐭 𝐭𝐡𝐞 𝐤𝐨𝐦𝐨𝐨𝐭 𝐏𝐚𝐫𝐭𝐧𝐞𝐫 𝐀𝐰𝐚𝐫𝐝𝐬 2024 We’re excited to welcome internationally renowned tourism keynote speaker Dolores Semeraro to this year’s awards. As a sustainable tourism marketing expert, she will also serve as our moderator for the event. With over 15 years of global experience in the travel industry, Dolores will kick off the event with an inspirational keynote before revealing the lucky winners of our award categories. ➡️The keynote: “Experiential tourism in AI-powered times: How to empower travelers to make sustainable choices and have positive impact” 🗓️ Sign up for the livestream here:  https://lnkd.in/dzrYFVNU

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  • 🗺️ 𝐔𝐬𝐞 𝐭𝐡𝐞 𝐦𝐚𝐩 𝐬𝐞𝐚𝐫𝐜𝐡 𝐭𝐨 𝐟𝐢𝐧𝐝 𝐇𝐢𝐠𝐡𝐥𝐢𝐠𝐡𝐭𝐬 𝐚𝐧𝐝 𝐫𝐨𝐮𝐭𝐞𝐬 When you head to Routes, you can now use the search bar to look up specific Highlights. Type in a certain mountain, windmill, or historic site, and if there’s a matching Highlight for your chosen activity, it’ll pop up. From there, you can use filters to find the perfect route that passes through the Highlight. And if it’s not a Highlight yet, don’t worry, you’ll still see routes nearby. Find more updates here: https://lnkd.in/gxR7VJQj

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  • 🏆𝐂𝐞𝐥𝐞𝐛𝐫𝐚𝐭𝐞 𝐨𝐮𝐭𝐬𝐭𝐚𝐧𝐝𝐢𝐧𝐠 𝐨𝐮𝐭𝐝𝐨𝐨𝐫 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠: 𝐂𝐚𝐬𝐭 𝐲𝐨𝐮𝐫 𝐯𝐨𝐭𝐞 𝐟𝐨𝐫 𝐭𝐡𝐞 𝐆𝐥𝐨𝐛𝐚𝐥 𝐂𝐡𝐨𝐢𝐜𝐞 𝐀𝐰𝐚𝐫𝐝! The 𝐤𝐨𝐦𝐨𝐨𝐭 𝐏𝐚𝐫𝐭𝐧𝐞𝐫 𝐀𝐰𝐚𝐫𝐝𝐬 2024 honor the most inspiring outdoor marketing campaigns of the year, recognizing the creativity and innovation that connect people with the outdoors. One of the key highlights is the 𝐆𝐥𝐨𝐛𝐚𝐥 𝐂𝐡𝐨𝐢𝐜𝐞 𝐀𝐰𝐚𝐫𝐝, a new category where 𝐲𝐨𝐮 — the outdoor and marketing community — get to decide the winner. For this award category, we’ve selected top nominations from across the globe, showcasing partners who worked with us in 2024 to create impactful Sponsored Collections. ⏳ You have until December 20 2024 to make your choice. The winner will be revealed during the komoot Partner Awards livestream on January 20 2025. 🗳️ 𝐂𝐚𝐬𝐭 𝐲𝐨𝐮𝐫 𝐯𝐨𝐭𝐞 𝐡𝐞𝐫𝐞: https://lnkd.in/gnZmk4Xe  🗓️ Sign up for the online event: https://lnkd.in/dzrYFVNU

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