On

Presenting the limited-edition IKON capsule collection developed in collaboration with Bureau Borsche. Sport and streetwear collide in an experimental capsule, creating a uniform for the future. With a tonal palette and technical fabrics, the collection was designed to be styled as one, or as individual layers to experiment with. Discover the capsule: https://lnkd.in/d9YeGDCw #IKON #DreamOn

On Stage 🤝 Ben Shelton   Created for our internal team, On Stage invites inspiring individuals to a fireside chat, giving fresh perspectives on our Spirits. Streamed around the world to our global team, tennis pro and On athlete Ben Shelton joined a conversation with our CMO Alex Griffin about culture, social media, sport and career, spotlighting our Positive Spirit. It's always a good day when Ben’s in town. ✨ #DreamOn

6 marathons. 5 podiums. Hellen Obiri claims second place in New York with a time of 2:24:49. What a year, Hellen! 👏 #DreamOn

LightSpray™ – officially one of TIME's Best Inventions of 2024. We're joining a list of 200 groundbreaking inventions across health care, AI and green energy, each measured against originality, efficacy, ambition and impact. ICYMI LightSpray™ is paving the way for the future of running – and so much more. It's robotics meets materials innovation in a three-minute, minimal-waste process. The result: our Cloudboom Strike LS, the lightest elite-level shoe we've ever made, weighing just 170g and reducing carbon emissions by up to 75% compared to our other racing uppers. Did we mention there's no glue and no seams? Proud to be here. Thanks, TIME! #LightSpray #DreamOn

New York, the future of performance running is here. Join us at 350 W Broadway to see our revolutionary technology LightSpray™ on display and in action every day from 1 p.m. to 5 p.m. Experience IRL the making of our lightest-ever upper and test the feel of the Cloudboom Strike LS for yourself. It's exhibition meets panel talks, run clubs and on-site café in partnership with Happier Grocery. Pop by On Labs NYC until November 4th from 11 a.m. to 7 p.m and check https://lnkd.in/dn9EWdrh for all the details. See you there. 👋 #Lighspray #DreamOn

How do you scale your startup without losing its soul? (And, let’s be honest—when your house is on fire, culture is not the intuitive thing you think about fixing first, but shouldn't it be?) As founders and operators, we know the pressures of scaling—faster growth, leaner teams, and endless fires to put out. But what happens to the culture that got you here? Can you really keep that entrepreneurial energy alive as you add hundreds (or thousands) of people? In our latest episode of the Follow the Gradient podcast, Christian and I sat down with Noa Perry-Reifer, Chief People Officer at On, to explore how ON grew from 100 to 3000 employees while aiming to keep their startup spirit intact. A few takeaways from our conversation with Noa: 👉🏼 𝐅𝐨𝐮𝐧𝐝𝐞𝐫𝐬 𝐬𝐞𝐭 𝐭𝐡𝐞 𝐭𝐨𝐧𝐞: The priority founders place on culture—and how they model those values—has a huge impact on how the culture evolves as the company scales. 👉🏼 𝐂𝐮𝐥𝐭𝐮𝐫𝐞 𝐥𝐢𝐯𝐞𝐬 𝐭𝐡𝐫𝐨𝐮𝐠𝐡 𝐩𝐞𝐨𝐩𝐥𝐞: Hiring, onboarding, and empowering employees are critical to ensuring the culture scales with the company. 👉🏼 𝐒𝐚𝐟𝐞𝐠𝐮𝐚𝐫𝐝 𝐲𝐨𝐮𝐫 𝐜𝐮𝐥𝐭𝐮𝐫𝐞: Clearly define and communicate values (and no, putting the values on the wall doesn't change 𝘢𝘯𝘺 behavior), then bring them to life through everyday actions and storytelling. 👉🏼 𝐄𝐦𝐛𝐞𝐝 𝐭𝐫𝐮𝐬𝐭 𝐢𝐧𝐭𝐨 𝐲𝐨𝐮𝐫 𝐜𝐮𝐥𝐭𝐮𝐫𝐞: Be this by introducing flexible vacation or no-approval expense policies, it empowers employees and maintains agility Listen to the full episode on Spotify, YouTube, Apple Podcast, or wherever you listen to podcasts.

The second installment of the On × POST ARCHIVE FACTION (PAF) collaboration is here. Reinterpreting the flow and form of the human body in a trail running collection. Crafted for nature’s extremes, and performance on the trails. ↘ Discover the capsule. https://lnkd.in/e43tFRJr

Go behind the scenes of the Black In Sport Summit 2024 – bringing together voices from media to commerce, sports marketing and more in fireside chats and panel discussions to give perspectives on leadership and culture in all aspects of sport. "It’s an incredible honor to be partnering with BIS and attending the 2024 summit. I was thrilled to join a dynamic community of passionate sports enthusiasts, from seasoned professionals to those eager to break into the industry. The opportunity to connect, collaborate, and share ideas with such driven individuals is truly inspiring. I can’t wait to see what we can achieve together." - John Williams, Head of Sales EMEA at On. BIS is an organization dedicated to celebrating black achievement in sports, amplifying the stories of diverse professionals in the industry paving the way as role models for young talent looking to kickstart or boost their careers in sports and beyond. 🚀 #BIS #DreamOn

What makes an On bag unique? Designed for performance down to the last detail, the launch of On bags has been in the making for about four years. Meet Director of Design Direction, Lorena Vonk and Accessories Creation Sr. Lead, Lexi Beeken as they walk through the process of designing this category from scratch, drawing inspiration from our Swiss roots, the Alps and old smuggling routes in the mountains.  🏔 ↘ Read the full story and more in our Journal: https://lnkd.in/eQpdtu-W #DreamOn

A city so nice they named it twice. New York, we’re back for more. 🍎 Home to On’s very first store, our second location in Manhattan is now open.  👀 Located on 5th Avenue in Flatiron, our latest flagship spans more than 4000 sq ft, seamlessly combining our signature streamlined design language with its neoclassical landmark structure, and featuring materials inspired by the surrounding urban environment. It’s New York after all. Stop by for a visit during marathon week – and anytime after. 162 5th Ave. See you there. 👋