Jan Philipp Hinrichs

📣 Google Consent Mode v2: Did you miss our recent webinar with Google on that topic? If you'd like to deepen your understanding of GCM v2 and learn how to implement it effectively, you can now watch the full video here (in German): https://lnkd.in/dceY4UnZ #consentmanager #webinar #google #googleconsentmodev2 #dataprotection #cookies

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𝐅𝐢𝐧𝐚𝐥𝐥𝐲, 𝐦𝐨𝐦𝐞𝐧𝐭𝐮𝐦 𝐢𝐬 𝐛𝐮𝐢𝐥𝐝𝐢𝐧𝐠—𝐆𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐯𝐞 𝐀𝐈 𝐢𝐬 𝐦𝐨𝐯𝐢𝐧𝐠 𝐟𝐫𝐨𝐦 𝐭𝐡𝐞 𝐬𝐢𝐝𝐞𝐥𝐢𝐧𝐞𝐬 𝐭𝐨 𝐭𝐡𝐞 𝐟𝐨𝐫𝐞𝐟𝐫𝐨𝐧𝐭 𝐨𝐟 𝐭𝐡𝐞 𝐆𝐞𝐫𝐦𝐚𝐧 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲! It’s encouraging to see that the German market is finally catching up with generative AI! According to KPMG Deutschland's latest report, over half of German companies are planning to significantly increase their investments in generative AI within the next 12 months—some by more than 40%. This marks a crucial shift from experimentation to strategic implementation. However, there’s still a long way to go. While companies are optimistic about the potential for increased turnover, automation, and cost reductions, significant challenges remain. A lack of clear strategy, governance, and adequate training are hindering progress, with only 31% of companies having a defined AI strategy. Additionally, there are growing concerns about whether organizations have the right capabilities and resources in place to effectively implement and scale generative AI technologies. The German market may have been slow to start, but the gears are finally turning. Now is the time for companies to double down on strategy, governance, and upskilling to truly harness the power of generative AI. #GenerativeAI #AI #GermanEconomy #Innovation #AILeadership #DigitalTransformation https://lnkd.in/dbUtCr2m

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🔥 🤝 New Partner @ Tela Network: Matthias Isler, Fractional CTO 🔹 "As an entrepreneur, your most valuable resource is often time." - Matthias Isler 📖 Read about Matthias Isler on Tela Blog: https://lnkd.in/d5bS_DGA 👉 Matthias Isler in one sentence: Matthias is a passionate technologist and entrepreneur with expertise in building cloud-based startups, and experience in business strategy, digital marketing, and managing high-performance remote teams across various industries. 🤝 Add Matthias Isler on LinkedIn: https://lnkd.in/d5QMcVUR ☕️ Follow Tela Network on LinkedIn: https://lnkd.in/dUEVryNw 💎 On Tela, every message pays you. Use Tela to reduce your inbox overload. 👉 You can sign up here: https://lnkd.in/d3gmiTzu 👋 Please consider sharing this post, and if you have any thoughts, let us know in the comments!

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Johannes, what are you up to nowadays? A question many people asked me. The short answer is: We are building Europe’s largest One-Stop-Shop for industrial compressed air. The longer one: After 7 amazing years at Google where I had the privilege to help build the sales organization for Google Cloud from 20 to 1000+ people, I went to travel the world. Many of you anticipated that the ambition to create something new would kick in quickly. Already after a couple of months traveling I started working on what’s next with the objective to do cool things that matter: We need to do everything we can in order to achieve the world's climate targets. This is the only way to ensure a livable planet for future generations. Energy is a scarce resource and we have to use it wisely. In 2023 the consumption of electricity in Germany was 467 TWh. This is 476.000.000.000 kWh. For reference: the average person consumes 1250 kWh. Did you know that industrial compressed air accounted for 3,87% of the total electricity consumption in Germany? The trend is ascending. You may ask: compressed what? The unsung hero of the industry: compressed air and its climate impact If you've never set foot in a production facility, you should know that you would indirectly encounter a silent workhorse: compressed air. From powering tools and machinery to cleaning and sorting products, compressed air is as essential to manufacturing as electricity itself. Compressed air is everywhere. The problem: Poor efficiency. So if we improve its efficiency, the impact for all of us is tremendous. Mader increases the efficiency of compressed air. With our solutions, technologies and expertise we can reduce the German electric consumption for compressed air by a minimum of 20%. This will reduce the German electricity consumption by 1% and save enough energy to provide electricity for all the private households in Munich, Stuttgart and Leipzig together. That is a goal that really makes a difference for me. Therefore I am happy to announce that I joined our family's company Mader GmbH & Co KG in order to increase energy efficiency by bringing our solutions to more customers. Because one thing is clear: We need to save energy - für eine enkelfähige Zukunft. In order to achieve our vision we are building Europe’s largest One-Stop-Shop for energy efficient industrial compressed air. For that, I will be responsible for growth and innovation. I am looking forward to working towards our goal with Helen Landhäußer, Stefanie Kästle, Marco Jähnig, Julia Landhäußer, Andreas Maier, Alexander Maier Peter Maier Werner Landhäußer as well as the whole team at Mader GmbH & Co KG and LOOXR GmbH, our great customers & partners. If you want to build with us, contribute to that vision or learn more on how we can help your company to reduce your energy bill, please reach out via dm. The best is yet to come 🚀 Picture: Our team of climate heroes at Mader.

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I have to confess that I have been nervous: Standing on this massive stage in front of an 11k people audience and speaking to no one less than Mateo Price, Chief Strategy Officer of MrBeast. 🤯 What a beast of an experience… 😉 During our interview on the OMR Conference stage this Tuesday, Mateo shared fascinating insights on how AI is transforming their creative process. My biggest three take aways: 1. Mateo outlined their creative process, spanning ideation, design, production, editing and localisation. AI tools are already being utilized broadly! 2. AI’s biggest benefit is saving time: As MrBeast reinvests every single dollar back into new video production, their main constraint is time. AI tools enable  them to work faster and more efficiently. 3. Their favourite AI tool is Aloud, Youtube's dubbing feature, and multi-language-audio: MrBeast's content is already available in 15 languages around the globe. And now the best news of the week: Soon, there will be a 16th language available – GERMAN! 🎉 This is a perfect example of what I believe: AI will significantly enhance creativity. 💪 At YouTube, we're thrilled to see how top content creators like MrBeast experiment with AI tools. At the same time, we at YouTube are committed to develop AI responsibly. This means carefully considering potential benefits while proactively assessing and addressing challenges and risks. We adhere to our principle-based approach and collaborate closely with industry partners. ➡️ What was your favourite talk at #OMR24?  Let me know in the comments! #OMR #AI #Creators #YouTube #CreativeAI

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🔘 It takes just ONE click to vote! I’m excited to share my talk, AI’s Secret Superpower: How It Sells Before You Even Know You’re Buying, at the upcoming E-Commerce Berlin Expo—and with your help, it could hit the main stage! (Smart tactics, Organizers !!) In this session, I’ll reveal how AI has evolved from a support hero to a revenue-driving genius—seamlessly boosting conversions, personalizing customer experiences, and saving abandoned carts. If you're curious about the future of e-commerce and how AI is quietly shaping it, cast your vote with one click and be part of this conversation ➡️ https://hubs.li/Q02RNRHz0

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