adidas

Have you been paying attention? It's time for your end of year assignment. 2024 marked our 75th anniversary. As the year draws to a close, test your knowledge of adidas Trivia, one last time! Check out our interactive timeline for more brand history: https://adidas.pub/3TpzEsJ #75yearsofadidas #adidasTrivia #adidasarchive

Ready to go behind the scenes at adidas? The latest edition of our inside3stripes newsletter is here... ⚽ Uncover the design, tech, and team behind KONEKTIS, the official match ball for the UEFA Women’s EURO 2025™. 👅 Watch our feature-length documentary exploring the legendary adidas Predator football boot. 💡 Discover the story behind the ADIDAS Z.N.E. relaunch. 🏃♀️ Find out about our project to support youth football in China. 💚 Meet the employees who set up a Thrift Shop at adidas HQ. #insdie3stripes #adidasfootball

Meetings ✔️ Emails✔️ Catch up with Messi ✔️ That's right, last week we welcomed the one and only Leo Messi to our HQ. He met with product teams to talk all things football, sports, and lifestyle before taking the stage in front of 1200 very excited employees! Chatting with our CEO Bjørn, Leo shared the importance of family in his life, how he deals with pressure, and his tip for which young footballer has the potential to follow in his footsteps...(clue, he's also an adidas partner). A handful of lucky employees also had the chance to meet Messi in a smaller group, just a casual catch-up with the 🐐. But enough about us, how was your week in the office? #inside3stripes 

Paris, we love you! Last week, our ///-team in France gathered at the iconic Petit Palais in Paris for a celebration to honor a year filled with victories, passion, and dedication.  2024 was particularly special for our brand and the city, which hosted an epic summer of sports. From supporting our athletes who inspired us with their incredible performances to celebrating the efforts of our teams who brought our brand to life, our year-end event was a heartfelt "thank you" to all who made 2024 so special.  Highlights of the evening included a Fashion Week-inspired runway show featuring our adidas athletes, live music to energize the crowd, and a DJ set by former pro footballer Djibril Cissé to close the night in style.   Thank you 2024 – see you in 2025.   #inside3stripes

⚽ The countdown to the UEFA Women's Euro 2025 starts NOW! ⚽ Watch this video to see the mysterious ‘Konektis’ unfold – a masterpiece that will have its big roll on the pitches of the upcoming UEFA Women's EURO 2025! 🔮 💡 In the coming months, we’ll keep you updated with the latest and greatest on key product launches and the tournament itself. Why are you still reading? Go ahead and watch the video NOW!   #konektis #euro2025

👅The boot that changed the game forever. ⚽  adidas presents Under The Tongue—a feature-length documentary exploring the legendary adidas Predator football boot. Produced by SoccerBible, Under The Tongue unveils the journey of Craig Johnston’s groundbreaking design, the boots’ impact on adidas, and its place in football history worn by the legends of the game. The film premiered yesterday in London and now it's your turn, head over to our adidas Football YouTube to watch the film. https://adidas.pub/3ZwGGyb #adidasFootball

“adidas and I… a story of 21 years and counting 🤩 It was back in 2003 when I decided to take the leap and continue developing my career with my dream company: adidas! From being part of incredible projects like opening our flagship stores in Madrid and Barcelona to collaborating with world-class professionals and athletes—like the players of Real Madrid—every day brings something new and exciting. It’s not just about the athletes, though. Having senior leaders, including our CEO Bjørn, so approachable and genuinely invested in listening to our needs, often makes me pause and think: Is this all a dream? 😊 This is the magic ✨ of adidas—a place where the values of sport and workplace seamlessly come together. It’s where we rely on and inspire one another to push boundaries. It’s our shared sense of purpose and ownership that makes us shine as a brand and as a team. To my fellow adidas colleagues around the world: Keep being proud of the incredible work we do. Keep challenging yourselves. Keep lifting each other up. And to all the professionals out there: If you love sport, teamwork, and the idea of being part of something extraordinary—believe me, adidas is the place to be!” Ready to take Reyes' advice? 🌟 Check out our open positions in Market Europe on the Careers Site. https://bit.ly/3Toac7u #ItStartsWithYou #inside3stripes

🎨 Which colors would you go for? Launched in 1983, the initial adicolor concept encouraged consumers to get creative and color their shoes. 2024 marks 75 years of adidas. As the year comes to a close join, Sandra, our company historian for an exclusive tour of our archive. Watch the full tour here: https://adidas.pub/4dJZCz0 #75yearsofadidas #theadidasarchive #inside3stripes

🏆 Congratulations to our CEO, Bjørn Gulden, who received the 2024 Footwear News Achievement Award for Person of the Year. 🏆 A few familiar faces from our adidas family attended the New York ceremony to celebrate with Bjørn, including hip hop stars Run DMC, tennis icon Billie Jean King, Olympic champion Grant Holloway, and track and field legend Jackie Joyner-Kersee. Accepting the award, Bjørn said, “There shouldn’t be any award for person for the year because we all know in this industry it’s the team. It should be renamed Team of the Year and that's the adidas team all around the world.” Want to learn more about Bjørn, his business ethos, and our brand? Read his interview for Footwear News: https://adidas.pub/4imtWCK #adidas Credits: Getty Images for Footwear News

"When we started working on the new ADIDAS Z.N.E., I knew this wasn’t going to be just another sportswear product." – Ken Tseng, Brand Communications Manager. Go behind the scenes and discover how we brought the latest ADIDAS Z.N.E. collection to life. 🔎 https://lnkd.in/dcvE_25F #adidasZNE #inside3stripes