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🎙️AWESOME to catch our founder Kasper Bossen-Rasmussen on the LightsOnData podcast! Together with host George Firican, he talked about the common challenges faced by organisations working on governance to turn data into business growth. And, critically, how to solve them! Check out George’s write-up of the session, including: 🔵 How Accutics helps standardise, validate, and connect data to ensure robust marketing data governance processes 🔵 Essential strategies, the importance of data quality and how a structured data approach can drive organisational success 🔵 Real-world examples of global data structure in action 🔵 The business case for data quality Jump in here: https://lnkd.in/dPfzYpZG