About
I hate wasted potential. I am a translator and augmenter. I help business leaders make…
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Articles by John
Contributions
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What do you do if your feedback in renewable energy lacks specificity and actionability?
First I clarify with the feedback source where there seems to be gaps in expectations. When its about the messaging and/or the offer, I consider reworking the GTM strategy: - look at the core technology, I identify which Ideal Customer Profile (ICP) has the best fit, taking into account maturity levels of the tech & customer. Research the unique needs of that ICP, and use this as the basis to translate my tech, into a Whole Product/Service that uniquely fulfills my IPC needs and requirements. Make visible the value of the tech in terms the ICP understands, values. Make sure that the risk to adopt my renewable tech has a lower risk that when the IPC sticks with the status quo. Then I go back to the source to see if its clearer.
Activity
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𝐂𝐚𝐧 𝐲𝐨𝐮 𝐢𝐦𝐚𝐠𝐢𝐧𝐞 𝐛𝐞𝐢𝐧𝐠 𝐭𝐡𝐢𝐬 𝐠𝐚𝐫𝐝𝐞𝐧𝐞𝐫? Trying your best to maintain a beautiful patch of green on a Canary Wharf canal…
𝐂𝐚𝐧 𝐲𝐨𝐮 𝐢𝐦𝐚𝐠𝐢𝐧𝐞 𝐛𝐞𝐢𝐧𝐠 𝐭𝐡𝐢𝐬 𝐠𝐚𝐫𝐝𝐞𝐧𝐞𝐫? Trying your best to maintain a beautiful patch of green on a Canary Wharf canal…
Liked by John Lindsay
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Efter att ha rekryterat Tibbers tidigare tekniska chef, Richard Eklund, tar energitech-bolaget Engrate ett rejält kliv framåt. Nu blir snabbväxande…
Efter att ha rekryterat Tibbers tidigare tekniska chef, Richard Eklund, tar energitech-bolaget Engrate ett rejält kliv framåt. Nu blir snabbväxande…
Liked by John Lindsay
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ITS TIME FOR THE EU TO INVEST IN FRONTIER TECH: Northvolt is a wake up call. I agree with Lars. There are valuable lessons to be learned from the…
ITS TIME FOR THE EU TO INVEST IN FRONTIER TECH: Northvolt is a wake up call. I agree with Lars. There are valuable lessons to be learned from the…
Shared by John Lindsay
Experience
Projects
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Innovative Marketing Automation
- Present
Marketing automation should add value to your business processes and creation. We have created a platform that does both, integrating marketing automation with CRM, online campaigns, fact based marketing measurement and closed loop reporting.
Other creatorsSee project -
Innovative Marketing Automation
- Present
Marketing automation should add value to your business processes and creation. We have created a platform that does both, integrating marketing automation with CRM, online campaigns, fact based marketing measurement and closed loop reporting.
Other creatorsSee project -
Innovative Marketing Automation
- Present
Marketing automation should add value to your business processes and creation. We have created a platform that does both, integrating marketing automation with CRM, online campaigns, fact based marketing measurement and closed loop reporting.
Other creatorsSee project -
Innovative Marketing Automation
- Present
Marketing automation should add value to your business processes and creation. We have created a platform that does both, integrating marketing automation with CRM, online campaigns, fact based marketing measurement and closed loop reporting.
Other creatorsSee project -
Innovative Marketing Automation
- Present
Marketing automation should add value to your business processes and creation. We have created a platform that does both, integrating marketing automation with CRM, online campaigns, fact based marketing measurement and closed loop reporting.
Other creatorsSee project -
Innovative Marketing Automation
- Present
Marketing automation should add value to your business processes and creation. We have created a platform that does both, integrating marketing automation with CRM, online campaigns, fact based marketing measurement and closed loop reporting.
Other creatorsSee project -
Innovative Marketing Automation
- Present
Marketing automation should add value to your business processes and creation. We have created a platform that does both, integrating marketing automation with CRM, online campaigns, fact based marketing measurement and closed loop reporting.
Other creatorsSee project
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Join now to viewMore activity by John
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Lessons from Northvolt : A Critical Moment for Europe's Green Transition The collapse of Northvolt, once Europe's most ambitious green transition…
Lessons from Northvolt : A Critical Moment for Europe's Green Transition The collapse of Northvolt, once Europe's most ambitious green transition…
Liked by John Lindsay
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Cloudy and grey December skies, but bringing some bright and sunny news. After nearly 12 years with TUI, I’m happy to announce that starting January…
Cloudy and grey December skies, but bringing some bright and sunny news. After nearly 12 years with TUI, I’m happy to announce that starting January…
Liked by John Lindsay
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Honoured to receive an MBE at Buckingham Palace, on behalf of the charity acet UK. This began in our family home 37 years ago with huge support and…
Honoured to receive an MBE at Buckingham Palace, on behalf of the charity acet UK. This began in our family home 37 years ago with huge support and…
Liked by John Lindsay
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To get the opportunity to work with Skellefteå Kraft AB and all the great people there is just wonderful, fun and makes me belive in a greener…
To get the opportunity to work with Skellefteå Kraft AB and all the great people there is just wonderful, fun and makes me belive in a greener…
Liked by John Lindsay
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Exploring opportunities for #flexibility and diversifying heat sources is a key focus for many district heating companies aiming to enhance…
Exploring opportunities for #flexibility and diversifying heat sources is a key focus for many district heating companies aiming to enhance…
Liked by John Lindsay
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