Harry Gallagher

- Creating long-term customer and brand value for Mars and Mondelez as strategic partner clients of Cartology and Woolworths
- Experience working across multiple CPG categories and marketing objectives across Food, Confectionary and Pet
- Responsible for partnership strategies that deliver on short and long term marketing objectives and exceed quarterly growth goals
- Responsible for regular QBRs and Planning Workshops to understand and respond to marketing plans across shopper and… Show more

- Creating long-term customer and brand value for Mars and Mondelez as strategic partner clients of Cartology and Woolworths
- Experience working across multiple CPG categories and marketing objectives across Food, Confectionary and Pet
- Responsible for partnership strategies that deliver on short and long term marketing objectives and exceed quarterly growth goals
- Responsible for regular QBRs and Planning Workshops to understand and respond to marketing plans across shopper and brand teams, post campaign analysis for key 'big bet' campaigns, investment analysis and new product updates to unlock new commercial opportunities
- Develop and deepen C-Suite relationships across the business to further uncover new revenue opportunities to further grow the partnership
- Develop and present high value, strategic proposals and negotiate successful contract and campaign outcomes
- Collaborate with internal teams across Agency Partnerships, Client Partnerships, Strategy and Commercial to lead and drive a more holistic partnership for clients across the Cartology business
- The role requires significant knowledge in how to use transactional data and insight to substantiate media recommendations, unlock new revenue opportunities and prove campaign impact Show less

- Founding member of Brand & Agency team, responsible for launching our retail media sales proposition to supplier brand marketing teams and media agencies across NSW and QLD
- Creating insight lead omni-channel retail media campaign solutions across Grocery and Everyday Needs category suppliers
- Senior experience selling and creating through the line media solutions across a diverse network of media channels across DOOH, Radio, Digital, Search, Press, Social, OLV, 1:1 eDMs, POS and… Show more

- Founding member of Brand & Agency team, responsible for launching our retail media sales proposition to supplier brand marketing teams and media agencies across NSW and QLD
- Creating insight lead omni-channel retail media campaign solutions across Grocery and Everyday Needs category suppliers
- Senior experience selling and creating through the line media solutions across a diverse network of media channels across DOOH, Radio, Digital, Search, Press, Social, OLV, 1:1 eDMs, POS and 1PD activation
- Played a key role in building new relationships with decision-makers and influencers throughout CPG organisations including shopper marketing, eCommerce, brand marketing and sales
- Secured +$1.5m in incremental brand revenue during our FY21 market launch; achieving +$6.1m in revenues for FY22 exceeding target by 30% and 300% growth YoY
- Significant experience and skills developed across customer and brand marketing principles, ROI driven measures of success and mindfulness of large enterprise CPG and Retailer complex relationships
- 2021 Cartology Brand & Agency Salesperson of the year Show less

- Elevated leadership role within the business responsible for leading the sales team across GroupM and Publicis NSW consortium agencies for Foxtel's Subscription TV and Digital channels
- Build and maintain close working relationships with senior agency stakeholders including Heads of Trading, Heads of Digital and Group Business Directors across GroupM and Publicis
- Delivering successful creative and brand building strategies across Foxtel's premium tentpole content slate and channels… Show more

- Elevated leadership role within the business responsible for leading the sales team across GroupM and Publicis NSW consortium agencies for Foxtel's Subscription TV and Digital channels
- Build and maintain close working relationships with senior agency stakeholders including Heads of Trading, Heads of Digital and Group Business Directors across GroupM and Publicis
- Delivering successful creative and brand building strategies across Foxtel's premium tentpole content slate and channels through negotiating annual STV investment contracts to achieve eight figure budget Show less

- Sales leadership and team management responsible for mentoring and leading seven direct reports to exceed sales targets and provide strategic and creative sales opportunities across Foxtel Media's digital, BVOD, SVOD and Near's location data intelligence platform
- Key media partner providing a solution for intelligent location based targeting to drive behavioral change for Wavemakers and NSW Governments 'Discreet Life' HIV awareness campaign which won the prestigious Grand Prix at the… Show more

- Sales leadership and team management responsible for mentoring and leading seven direct reports to exceed sales targets and provide strategic and creative sales opportunities across Foxtel Media's digital, BVOD, SVOD and Near's location data intelligence platform
- Key media partner providing a solution for intelligent location based targeting to drive behavioral change for Wavemakers and NSW Governments 'Discreet Life' HIV awareness campaign which won the prestigious Grand Prix at the 2021 MFA Awards Show less

- Digital lead for NSW Key Account for a team of 15 employees across Finance, Telco-Communication, Retail, Travel & Entertainment
- Delivering successful growth strategies to drive News Corps digital revenue and sales penetration across paid digital channels. This was achieved through uplifting skills and digital capabilities within the team and building trusted digital partnerships that deliver digital revenue growth and business outcomes for our clients
- Responsible for promoting and… Show more

- Digital lead for NSW Key Account for a team of 15 employees across Finance, Telco-Communication, Retail, Travel & Entertainment
- Delivering successful growth strategies to drive News Corps digital revenue and sales penetration across paid digital channels. This was achieved through uplifting skills and digital capabilities within the team and building trusted digital partnerships that deliver digital revenue growth and business outcomes for our clients
- Responsible for promoting and building solutions with newly acquired content and video products such as brand integrated UGC through Storyful and Unruly In-Feed video formats Show less

- Digital account responsibility for growing and servicing News Corp's first tier 1 key account for Woolworths across Supermarkets and BWS Liquor
- Required to respond to media briefs with digital solutions and creative sales opportunities to meet and exceed quarterly and annual budgets
- Collaborating with internal teams across data & product and creative studio to ideate and produce best in class digital solutions for Woolworths using News Corps paid media channels
- Nurturing and… Show more

- Digital account responsibility for growing and servicing News Corp's first tier 1 key account for Woolworths across Supermarkets and BWS Liquor
- Required to respond to media briefs with digital solutions and creative sales opportunities to meet and exceed quarterly and annual budgets
- Collaborating with internal teams across data & product and creative studio to ideate and produce best in class digital solutions for Woolworths using News Corps paid media channels
- Nurturing and growing relationship with Carat through a trusted and genuine partnership
- Awarded Most Connected Account Manager 2017 News Corp Australia
- Awarded Most Connected Campaign – BWS 100 Days of Summer 2017 News Corp Australia
- Awarded Carat Australia ‘Media Legend of the Month’ 2016 Carat Australia Show less