Hannes Coetzee

Latest in SEO: Google is now testing out a new country-specific label in search results. Interestingly, the label (featuring a flag emoji) seems to only trigger for a select few South African sites, with no clear sole input. I've seen this type of testing in the past for specific sites in UK/Europe, where Google is introducing new features for snippets that relate to algorithmic classification, rather than relying on an input like structured data or hreflang. I would expect this test to expand to additional regions in the near future, but for the moment it appears that South African sites are the focus of this test. The screenshot shows two sites that currently have the country label treatment for the query "mini projector", first discovered by Top Click Media (Pty) Ltd via Barry Schwartz: https://lnkd.in/g7qmxkxR #seo #searchengineoptimization #google

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How do you download images from an Amazon product page? 1. The manual way, right click, save image as. 2. Use a chrome extension image downloader 3. something else? I've tried a few image downloader extensions but they never download all images at full resolution with one click. Do you know of something that does? #amazonimages #amazonfba #amazonagency

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The below image is a product page for a jewelry client. As you can see, the product pages haven't been optimised at all. No one is searching for R12173 when looking for an engagement ring. The url isn't good either, all poduct pages follow this url format /inventory/r12173/ which is not SEO friendlt at all. Here's what we did to optimise the product pages; - Conducted indepth keyword research for the top product pages - Re-wrote the title tags, meta descriptions, and h1 headings for their top priority products - Came up with new descriptive urls for the product pages - Added some FAQs relevant to each product page - Added similar products The results, there was a 32% increase in impressions to the product pages, 21% increase in clicks and a 13% increase in sales and product inquiries. We were able to achive this in just the first month of working together. This is why its important to focus on quick wins. #ecommerceseo #jewelry #jewelrymarketing #jewelryseo

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Seeing a lot of campaigns switching between "limited by budget" and not, randomly. Some campaigns are going from suggesting a 300% increase in budget to nothing overnight. Seeing this across a few accounts. Is anyone else seeing this? FYI Adriaan Dekker Google Ads #googleads

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Apparently, my book is for all ages. As proof, here's Kevin Ayres' daughter Malia, clearly engrossed in all things SEO. Get yourself (or your toddler) a copy here: https://lnkd.in/d3HDvVWn #SEO

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Free eBook - How to Choose a WordPress Theme in 2024 Overview and Top Key Factors to Consider Free eBook  https://lnkd.in/e5zCYR5E

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These reviews focus on the good or bad of websites that I give 59 seconds of my time to. In this case, multi-lingual translation of website pages is a major plus (that so many fail to do). It's just a shame that there's little depth to the product ranges available. I create these videos so that people can pick up on useful things that they can consider adding (or avoiding!) within their own websites. #digitalmarketing #websitetips #customerexperience

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What do you know about Search Engine Optimisation? Good SEO is the key to securing views to your website by increasing the visibility of your website in search engines. If you're wondering how to increase the ranking of your website in Google, click here: https://lnkd.in/d5ac7gp5 #seo #searchengineoptimisation #google

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Will two businesses targeting the same geographical location within the same company compete with one another?   You don’t have to answer with ‘it depends’, because the answer is broadly yes and no 🤣 Watch the video to see why. 

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Shifting focus to profit and generative AI. The 2 new big developments in Google Ads. Had the pleasure of speaking to Adriaan Dekker today. The release of the full episode with Google Ads and LinkedIn marketing insights is coming soon. Stay tuned. ✌️ #googleads #ppc #digitalmarketing #marketing

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Referral traffic is highly valuable for any website. Not only does referral it send more people to your website, but the types of traffic sources you get can also boost your domain authority. 🤝 So here is a little more about referral traffic, along with some easy methods to drive more visits to your website.

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Optimising your website and online content marketing for local search queries significantly improves your chances of visibility in the search results and AI generated overviews, making it easier for potential customers to find your business. Read more 👉 https://bit.ly/4cVHQIa #localdigitalmarketing #localseo #HyperLocalDigitalAdvertising

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Top 10 mistakes I find when auditing Google Ads for local service businesses. 🚩1. Search campaign shows ads on the Display Network  🚩2. Broad keywords used with a manual bid strategy  🚩3. No targeted keywords in ad copy  🚩4. No call to action in ad copy  🚩5. No negative keywords  🚩6. No assets  🚩7. No conversion tracking  🚩8. Auto-apply recommendations  🚩9. Landing page that doesn't convert  🚩10. Ignoring notifications or accepting them all Today, it's easier than ever to throw money at paid ads. But big corporations like Google really don't need donations from hard-working business owners. Check your accounts to avoid those mistakes and stop wasting your budget. I'm curious... Which of these have you encountered? - - - 🔎 Need help with your Google Ads? Book my 10-Step Audit and find out how to improve your campaign to start getting leads. Link in my intro!

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✨ Just Published: Your Guide to the Best SEO Company in South Africa! ✨ If you’ve been wondering how to find an SEO partner that delivers real results, this guide is for you: ✅ What makes an SEO company truly stand out? ✅ SEO pricing in South Africa (clear and transparent!) ✅ Tailored packages for businesses of all sizes With SEO playing a critical role in driving business growth, I hope this resource helps businesses take the guesswork out of choosing the right SEO services. 🔗 Take a look here 👉 https://lnkd.in/d3yVYqPt 💡 What do you think? Do you prioritize results, transparency, or a proven track record when choosing an SEO partner? I'd love to hear your thoughts in the comments!

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