Scribd Logo
Upload

Welcome to Scribd!

  • 68 views

    Digitalization of Securities Market

    Uploaded by

    mrinal kumar
    Digitalization of the securities market allows for increased participation of retail investors online. It provides convenience for existing clients to purchase financial securities through digital platforms. Digital methods like websites, apps, and social media can be used to engage prospective investors, promote products, and enable comparisons. This increased retail participation in the Indian stock market. Digitalization also provides benefits like automated decision making, reduced fraud risks, and streamlined processes. It increases transparency and regulatory oversight of the market as well.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd

    Digitalization of Securities Market

    Uploaded by

    mrinal kumar
    68 views8 pages
    Digitalization of the securities market allows for increased participation of retail investors online. It provides convenience for existing clients to purchase financial securities through digital platforms. Digital methods like websites, apps, and social media can be used to engage prospective investors, promote products, and enable comparisons. This increased retail participation in the Indian stock market. Digitalization also provides benefits like automated decision making, reduced fraud risks, and streamlined processes. It increases transparency and regulatory oversight of the market as well.

    Copyright

    © © All Rights Reserved

    Available Formats

    PPTX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Digitalization of the securities market allows for increased participation of retail investors online. It provides convenience for existing clients to purchase financial securities through digital platforms. Digital methods like websites, apps, and social media can be used to engage prospective investors, promote products, and enable comparisons. This increased retail participation in the Indian stock market. Digitalization also provides benefits like automated decision making, reduced fraud risks, and streamlined processes. It increases transparency and regulatory oversight of the market as well.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    68 views8 pages

    Digitalization of Securities Market

    Uploaded by

    mrinal kumar
    Digitalization of the securities market allows for increased participation of retail investors online. It provides convenience for existing clients to purchase financial securities through digital platforms. Digital methods like websites, apps, and social media can be used to engage prospective investors, promote products, and enable comparisons. This increased retail participation in the Indian stock market. Digitalization also provides benefits like automated decision making, reduced fraud risks, and streamlined processes. It increases transparency and regulatory oversight of the market as well.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 8

    This Photo by Unknown Author is licensed under CC BY-ND

    DIGITALIZATION OF SECURITIES MARKET


    CONTENT

     Implication
     Example
     Management required for digital adoption
     Asset Digitalization
    INTRODUCTION

    The technological revolution has had a profound and


    lasting influence on the world, and the Indian securities
    market has also experienced similar developments.

    In 2020, India had over 749 million internet users across


    the country

    Investor are participating in the purchase and sale of


    shares over the internet.
    WHAT GOING DIGITAL REALLY MEAN IN BUSINESS CONTEXT…

    What going Digital really mean in Should organizations utilize Digital as a


    business context… Backbone or only as a Support…
    Digital methods include company sites, external The financial services business is customer-facing,
    portals, social-media, smartphone applications, web- competitive, distribution- sensitive and turnaround-
    chat, IVR phone facility, presence on web- time sensitive and as the target audience is becoming
    aggregators, SMS, email, etc. digital, it makes sense to use digital as the Backbone
    The purpose of digital methods is to inform, engage rather than a Support.
    and execute clients/prospects with their business. It
    started as an ‘addon’, but has moved to a ‘must-
    have'
    In terms of devices, smartphones is the largest and
    fastest growing medium
    IMPLICATIONS OF DIGITALIZATION

    Technologies such as cloud, distributed computing and mobile will increase


    operating leverage

    Digitalization of existing business processes will enable automated decision


    making, reduce risk in fraud management and regulatory processes, and
    streamline operating models
    Market-making revenue will be migrated to alternative firms and electronic
    options

    Opportunities will arise in mining, packaging, and redistributing actionable


    information, from the large amount of data collected through digital channels

    Regulatory supervision would be less complicated as asset holdings would be


    This Photo by Unknown Author is licensed under CC BY-SA-NC transparent across the system, leading to reduced chances of fraud
    IMPACT/BENIFITS OF DIGITALIZATION IN SECURITY MARKET

    Engaging with Existing Clients

    • Digital methods give clients access to buy the product(Financial Securities). Product information is available on
    multiple platforms. Hence, product information may not always be the main requirement of clients when they
    visit the company’s digital platforms, but the access to the product for buying would be. For example: clients
    may compare information on mutual funds on third-party web-aggregator platforms rather than on the fund’s
    platform but may visit the fund’s platform when they want to buy directly.

    Prospect Engagement

    • This is a high-impact area where digital methods help in brand-building, information-sharing and deepen the
    awareness of the products, with the aim of converting them to buy. Which is major reason that the retail
    participation in Indian Stock Market is rising. As per SBI report 44.7 lakh retails investor accounts have been
    added during the two months of this fiscal. 
    IMPACT/BENIFITS OF DIGITALIZATION IN SECURITY MARKET

    Product Promotion & Comparison

    • A high-impact area wherein company owned, and external-owned platforms give access to product
    information. This includes product-comparisons, where clients can directly compare product
    features. For example, Moneycontrol and Value Research are platforms which allow comparison of
    mutual funds

    Reporting and Notifications:

    • This is a must-have for financial firms to ensure ease-of-access and fast response. Periodic
    portfolio reports, account statements, transaction confirmations, payment confirmations, etc. are all
    conveyed to clients instantly using digital mediums like emails. For example, Zerodha, Largest
    stockbroker in India, sends the monthly reports of all the transactions made by investor
    CONCLUSION

    You might also like