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    Research: Research Is An Organized Enquiry Designed and Carried Out To Provide For Solving A Problem

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    charu nagpal
    Research involves systematic investigation to solve problems through objective and logical methods that adopt the scientific method. It aims to answer questions, enable reliable predictions, develop new concepts and theories, analyze relationships between variables, and study internal and external environments. There are different types of research including descriptive research which describes current states, analytical research which critically evaluates existing information, quantitative research which uses measurable data, and qualitative research which investigates human behavior. Research design provides the framework for data collection and analysis.

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    Research: Research Is An Organized Enquiry Designed and Carried Out To Provide For Solving A Problem

    Uploaded by

    charu nagpal
    45 views23 pages
    Research involves systematic investigation to solve problems through objective and logical methods that adopt the scientific method. It aims to answer questions, enable reliable predictions, develop new concepts and theories, analyze relationships between variables, and study internal and external environments. There are different types of research including descriptive research which describes current states, analytical research which critically evaluates existing information, quantitative research which uses measurable data, and qualitative research which investigates human behavior. Research design provides the framework for data collection and analysis.

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    Research involves systematic investigation to solve problems through objective and logical methods that adopt the scientific method. It aims to answer questions, enable reliable predictions, develop new concepts and theories, analyze relationships between variables, and study internal and external environments. There are different types of research including descriptive research which describes current states, analytical research which critically evaluates existing information, quantitative research which uses measurable data, and qualitative research which investigates human behavior. Research design provides the framework for data collection and analysis.

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    Download as pptx, pdf, or txt
    45 views23 pages

    Research: Research Is An Organized Enquiry Designed and Carried Out To Provide For Solving A Problem

    Uploaded by

    charu nagpal
    Research involves systematic investigation to solve problems through objective and logical methods that adopt the scientific method. It aims to answer questions, enable reliable predictions, develop new concepts and theories, analyze relationships between variables, and study internal and external environments. There are different types of research including descriptive research which describes current states, analytical research which critically evaluates existing information, quantitative research which uses measurable data, and qualitative research which investigates human behavior. Research design provides the framework for data collection and analysis.

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    of 23

    RESEARCH

    Research is an
    organized enquiry
    designed and carried
    out to provide for
    solving a problem
    Characteristics of Research
    1. Systematic investigation
    2. Purpose
    objective and logical
    3. Development of theories and
    principles
    4. Adopts scientific method
    5. Finding answers to relevant answers

    12/08/2021 CHARU NAGPAL 2


    Objectives of Research
    1. Answers for What ,Why, When ,How of
    various questions related to research
    problem
    2. Enable us to make reliable predictions
    of events yet to happen
    3. Aims at developing new tools, concepts
    and theories for a better study of
    unknown phenomenon
    4. To analyze inter-relationships between
    various variables
    5. Analytical studies of internal and
    external environment of business

    12/08/2021 CHARU NAGPAL 3


    Types of Research
    Descriptive Research
    •The major purpose of
    descriptive research is
    description of the state of
    affairs, as it exists in the present
    •It includes surveys and fact-
    finding enquiries of different
    kinds

    12/08/2021 CHARU NAGPAL 4


    Analytical Research

    The researcher has to


    use facts or
    information already
    available, and analyze
    these to make a
    critical evaluation of
    the material

    12/08/2021 CHARU NAGPAL 5


    Quantitative Research
    It is based on the
    measurement of quantity
    and amount
    It is applicable to
    phenomena that can be
    expressed in terms of
    quantity
    12/08/2021 CHARU NAGPAL 6
    QUALITATIVE RESEARCH
    Concerned with qualitative
    phenomena
    If we are interested in
    investigating the reasons for
    human behavior … which is a
    part of qualitative research
    Conceptual Research

    Related to some abstract


    idea or theory
    It is generally used by
    philosophers and thinkers
    to develop new concepts
    or to interpret existing ones
    Empirical Research
    Relies on experience or
    observations alone
    It is data based research
    Coming up with conclusions
    which are capable of being
    verified by observation and
    experiment
    Importance of Research
    1. Assists in solving various
    operational and planning
    problems of business and
    industry
    2. Helps to establish social
    relationships and solves social
    problems
    3. Research is used in all fields of
    applied economics, applied
    finance and applied
    mathematics etc…
    Research process
    1.Situational Analysis
    2.Formulation of research
    problem
    3.Research Design
    4.Data collection
    5.Data processing
    6.Data analysis and
    interpretation
    7.Report writing
    Errors in Research Process

    1.Sampling errors
    2.Non sampling errors
    Sampling E rrors

    Marketing research studies are


    based on samples of people or
    products or stores
    The results emerging from such
    studies are then generalized
    Non-Sampling errors
    1.Defective problem definition
    2.Defective population
    definition
    3.Frame error
    4.Non response error
    5.Experimental error
    6.Poor questionnaire design
    7.Interviewer bias
    8.Data analysis error
    Research Design
    A research design is
    simply the framework or
    plan for a study that is
    used as a guide in
    collecting and analyzing
    the data.
    Types of Research Design

    1. Exploratory Research
    2. Conclusive Research
    Exploratory Research

    1.Search of secondary data and Literature


    Research
    2.Survey of knowledgeable persons or
    experience survey
    3.Case study

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