Scribd Logo
Upload

Welcome to Scribd!

  • 29 views

    Presentation On Pom Subject: Matrix Ceramic LTD

    Uploaded by

    rajkumar_bhoraniya
    The document is a presentation about Matrix Ceramic Ltd, an ISO certified ceramic tile manufacturer located in Morvi, India. It includes details about the ceramic industry and tile production process. It summarizes Matrix's facilities, raw material requirements, production process involving steps like boll milling, spray drying, pressing, glazing, firing, sorting. It also discusses packaging, storage, location benefits, core and support processes, productivity, resource flexibility, and competitive capabilities priorities like low cost leadership and quality.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd

    Presentation On Pom Subject: Matrix Ceramic LTD

    Uploaded by

    rajkumar_bhoraniya
    29 views28 pages
    The document is a presentation about Matrix Ceramic Ltd, an ISO certified ceramic tile manufacturer located in Morvi, India. It includes details about the ceramic industry and tile production process. It summarizes Matrix's facilities, raw material requirements, production process involving steps like boll milling, spray drying, pressing, glazing, firing, sorting. It also discusses packaging, storage, location benefits, core and support processes, productivity, resource flexibility, and competitive capabilities priorities like low cost leadership and quality.

    Original Title

    Matrix

    Copyright

    © Attribution Non-Commercial (BY-NC)

    Available Formats

    PPTX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    The document is a presentation about Matrix Ceramic Ltd, an ISO certified ceramic tile manufacturer located in Morvi, India. It includes details about the ceramic industry and tile production process. It summarizes Matrix's facilities, raw material requirements, production process involving steps like boll milling, spray drying, pressing, glazing, firing, sorting. It also discusses packaging, storage, location benefits, core and support processes, productivity, resource flexibility, and competitive capabilities priorities like low cost leadership and quality.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    29 views28 pages

    Presentation On Pom Subject: Matrix Ceramic LTD

    Uploaded by

    rajkumar_bhoraniya
    The document is a presentation about Matrix Ceramic Ltd, an ISO certified ceramic tile manufacturer located in Morvi, India. It includes details about the ceramic industry and tile production process. It summarizes Matrix's facilities, raw material requirements, production process involving steps like boll milling, spray drying, pressing, glazing, firing, sorting. It also discusses packaging, storage, location benefits, core and support processes, productivity, resource flexibility, and competitive capabilities priorities like low cost leadership and quality.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 28

    PRESENTATION ON

    POM SUBJECT Roll Student name


    MATRIX CERAMIC LTD. no.
    73 Chirag padaliya

    PRESENTED TO PROF. SANDIP 80 Rajkumar patel


    TRADA 87 Chetan pujara
    PREPARED BY GROUP NO. 4 108 Milan Thacker
    115 Pintu Vaishnav
    117 Anil Vekriya

    TOLANI INSTITUTE OF MANAGEMENT


    STUDIES
    OVERVIEW OF CERAMIC INDUSTRY
    CERAMI
    C
    INDUSTR
    TILES Y
    SANITAR POTTER
    INDUST
    Y WARE Y WARE
    RY

    WALL FLOOR

    VERTIFI PORCELI
    ED N
    TOLANI INSTITUTE OF MANAGEMENT
    STUDIES
    CERAMIC TILE INDUSTRY IN INDIA
    • Demand of tiles is increased by almost double
    than the growth of real estate growth.
    • Per capita consumption of India is 0.15 sq.
    meter, while in European country demand is
    2.5 sq. meter.
    • Demand of ceramic tiles is increased due to
    following industries:
    • IT industry.
    • Housing industry.
    • Retail industry.
    TOLANI INSTITUTE OF MANAGEMENT
    STUDIES
    SWOT ANALYSIS
    Strengths:
    • Consistent growth of 12-15 percent in spite of slowdown in
    economy.
    • The Indian ceramic export market is rising at the rate of 15
    percent per annum. (44% of unorganized sector)
     
     Weakness:
    • Not much importance given on brand building and network
    thus creating hindrance for export growth.
    • Low per capita consumption (0.15 sq.mt. p.a.) as compared
    to developed nations.
     
     
    TOLANI INSTITUTE OF MANAGEMENT
    STUDIES
    SWOT ANALYSIS
     Opportunities:
    • The construction and Housing Boom to provide bolstering
    demand for ceramic tiles.
    • The untapped rural market supported by a strong growth
    witnessed by Indian Agriculture provides tremendous
    potential for the domestic ceramic manufacturers.
      
    Threats:
    • Freight, supply of power and gas remains the key cost-
    related issues impacting the industry.
    • Basic Customs Duty on import of ceramic tiles from China
    and raw materials imported from abroad should be corrected
    to prevent dumping of tiles from China.
    TOLANI INSTITUTE OF MANAGEMENT
    STUDIES
    INTRO. TO MATRIX CERAMIC LTD.

    • Matrix ceramic limited is ISO 9001 certified


    company situated at Morvi city.
    • It is engage with production of floor tiles, its
    new plant Atom ceramic limited is under
    construction for production of wall tiles.
    • It is also planning to expand for “Third firing
    zone” as a forward integration.
    • Recently it produce floor tiles having size
    300x300 mm.
    TOLANI INSTITUTE OF MANAGEMENT
    STUDIES
    FACILITIES OF MATRIX CERAMIC LTD.

    TOLANI INSTITUTE OF MANAGEMENT


    STUDIES
    PRODUCTION
    PROCESS

    TOLANI INSTITUTE OF MANAGEMENT


    STUDIES
    PRODUCTION PLANT LAYOUT

    SORTIN
    DERYE G
    R GLAZE FINISH
    KILLE GOOD
    LINE
    N S
    PACKGIN
    G INVEN
    TORY
    PRESS

    BOLL RAW
    SPRAY MILL MATERIALS
    DRYER
    TOLANI INSTITUTE OF MANAGEMENT
    STUDIES
    RAW MATERIALS
    (REQUIRMENT IS 170
    TONS/DAY)
    Sr. No. Raw material Daily requirement
    (In ton)
    1 Morvi clay 87
    2 Kachchh clay 57
    3 Bikaner clay 12
    4 Chemicals 6
    5 Water Up to 170

    TOLANI INSTITUTE OF MANAGEMENT


    STUDIES
    BOLL MILL SPRAY DRYER

    • 240 TONNS/DAY • 250 TONNS/DAY

    TOLANI INSTITUTE OF MANAGEMENT


    STUDIES
    PRESS DRYER LINE

    • Minimum 6 & • 100 C Temperature.


    maximum 14 strokes • One tile spends 26
    per minute. minutes in dryer line.
    • Capacity of 1400 HP. • Length is 40 meter
    (half of Killen length)
    TOLANI INSTITUTE OF MANAGEMENT
    STUDIES
    GLAZE LINE & DEPARTEMNT
    • Glaze department:
    • This department prepares color mixture for background
    printing on tiles.
    • Color chemical will vary with quality of dried raw materials.
    • Glaze line:
    • It is an assembly line during where, prepared glaze color
    applied on glaze.
    • Here company has maximum 3 workstations in glaze line for
    maximum 3 colors printing.

    TOLANI INSTITUTE OF MANAGEMENT


    STUDIES
    KILLEN
    • Length of Killen is 90 meters.
    • Temperature of Killen is 1170 C, maintain by Natural gas.
    • Killen is divided in 3 zones.

    TOLANI INSTITUTE OF MANAGEMENT


    STUDIES
    SORTING
    • Finally tiles are divided in 4 different grades.
    • First, second, third and Reject grades in the ration
    of 80:12:6:2.
    • Tiles are graded on following most common
    problems:
    • Carbon dust.
    • Glaze dust.
    • Improper printing.
    • Crack in body.
    • +- dimension.
    • +- size (1 mm).
    TOLANI INSTITUTE OF MANAGEMENT
    STUDIES
    PARETO CHART
    120

    OUT OF 20 DEFECTIVE TILES100


    12
    10
    80
    8
    6 60 Column2
    4
    2 40
    0
    ON
    ST

    ST

    ZE

    20
    DU
    DU

    SI
    TI
    SA
    ON
    ZE

    EN
    A

    RB
    GL

    0
    M
    CA

    DI

    GLAZE ... CARBON ...DIMENSA...

    Column2
    TOLANI INSTITUTE OF MANAGEMENT
    STUDIES
    CAUSE & EFFECT DIAGRAM

    GLAZE CARBON
    DUST DUST
    PRINTIN FUEL OF
    G SPRAY
    PROBLE DRYER NOT
    M DESIRABLE
    OUTPUT OF
    FIRST CLASS
    PRESS PRESS TILES
    PROBLE PROBLE
    M M

    DIMENSATIO SIZE
    N ERROR

    TOLANI INSTITUTE OF MANAGEMENT


    STUDIES
    PACKAGING
    • Different packing boxes are used for
    different grade tiles.
    • Each box contains 10 tiles or 10 feet2.

    TOLANI INSTITUTE OF MANAGEMENT


    STUDIES
    STORAGE & WAREHOUSE
    ENTRY LOADIN
    OF G OF
    GOOD GOODS
    S SECON
    D
    CLASS

    FIRST
    PATH
    CLASS
    THIR
    D
    CLASS

    REJE
    CT

    WAREHOUSE LAYOUT
    TOLANI INSTITUTE OF MANAGEMENT
    STUDIES
    BENEFITS OF LOCATION
    • Favorable labor climate:
    • Cheap, discipline, trained workers.
    • Proximity to market:
    • Morvi emerges as a ceramic hub.
    • Quality of life:
    • Bank, Hospital, Education facilities.
    • Proximity to resources:
    • Clay of Morvi, Kachchh & expertise, supplier.
    • Transportation facility:
    • Kandla & Mundra ports & link with NH-8.B.
    TOLANI INSTITUTE OF MANAGEMENT
    STUDIES
    PROCESSES OF COMPANY
    • Core processes:
    • Order fulfillment process.
    • Customer relationship
    process.
    • Supplier relationship process.
    • Supportive processes:
    • Raising fund.
    • Recruitment.
    • Welfare of workers.
    • Logistic activities.
    TOLANI INSTITUTE OF MANAGEMENT
    STUDIES
    PRODUCTIVITY OF FIRM
    • Productivity = total production of box in day /
    total manufacturing hours of day.
    • Productivity = 5000/24 = 208 boxes/hour.

    RESOURCE FLEXIBILITY:
    • Rigid workforce. (Within department)
    • Multi skill workers.

    FIXED AUTOMATION:
    • Because manufacturing process produce only one
    type of product in a fixed sequence.
    TOLANI INSTITUTE OF MANAGEMENT
    STUDIES
    COMPETATIVE CAPABILITIES & PRIORITIES

    Sr. Capabilitie Priorities


    No. s
    1 Cost Low cost leadership Y
    2 Quality Top quality
    Consistent quality Y
    PREVANTIVE COST (3.5 Corer / 3 years)
    3 Time Delivery speed
    On time delivery Y
    Development speed
    4 Flexibility Customization
    Variety Y
    TOLANI INSTITUTE OF MANAGEMENT Volume flexibility --
    STUDIES
    MFG. PROCESS STRUCTURING:
    • Continuous line flow layout
    • Boll mill is exception (Batch process).
    • Product is arranged around resources.
    PRODUCTION STRATEGY :
    • Make to stock: Somany ceramic Ltd. & other retailors.
    • Assemble to order: Dried clay mixture from spray dryer.

    SELLING STRATEGY:
    • Push strategy: Tiles are in stock then sell.
    • Pull strategy: On high volume order (Min. 15 days)
    TOLANI INSTITUTE OF MANAGEMENT
    STUDIES
    BOTTLENECK

    • Here bottlenecks are Press, Dryer line &


    Killen because it constrains production.
    (Spray dryer & Boll mill has more
    capacity)
    • Company has to order Press, Dryer &
    Killen from only one company because it
    is interrelated with each other.

    TOLANI INSTITUTE OF MANAGEMENT


    STUDIES
    INVENTORY MANAGEMENT

    FIGURES ARE IN tons


    Sr. Rae Daily Safety Lot Cycle
    No. material requiremen stock size inventory
    t
    1 Morvi clay 87 20 20 10
    2 Kachchh 57 160 20 10
    day
    3 Bikaner clay 12 120 20 10
    4 Chemical 6 10 NA NA
    5Suppliers
    Water Up to 170are available in Morvi city,
    of all chemicals
    so the lot size is flexible.
    TOLANI INSTITUTE OF MANAGEMENT
    STUDIES
    VOTE OF THANKS

    • We are grateful to Dr. Bhoraniya (Chairman), Mr.


    Kishor Patel (Plant overhead), Mr. Satish Patel
    (Production department), Mr. Raju Patel (Finance
    department) and all the employees of Matrix ceramic
    Ltd. who guided us and provided their valuable
    guidance and cooperation during the course of the
    project.

    • We are also thankful to Mr. Sandip Trada who helped


    us as and when required with his guidance.
    TOLANI INSTITUTE OF MANAGEMENT
    STUDIES
    THANK YOU VERY MUCH
    TOLANI INSTITUTE OF MANAGEMENT
    STUDIES

    You might also like