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    Chapter 1: What Is Multimedia?: © 2011 The Mcgraw-Hill Companies, Inc. All Rights Reserved

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    Chapter 1: What Is Multimedia?: © 2011 The Mcgraw-Hill Companies, Inc. All Rights Reserved

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    Karmila
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    122 views20 pages

    Chapter 1: What Is Multimedia?: © 2011 The Mcgraw-Hill Companies, Inc. All Rights Reserved

    Uploaded by

    Karmila

    Copyright:

    © All Rights Reserved
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
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    Chapter 1: What Is Multimedia?

    2011 The McGraw-Hill Companies, Inc. All rights reserved

    Overview
    Introduction to multimedia
    Applications of multimedia
    Primary delivery methods of multimedia

    2011 The McGraw-Hill Companies, Inc. All rights reserved

    Introduction to Multimedia
    Multimedia is a combination of text, art,
    sound, animation, and video.
    It is delivered to the user by electronic or
    digitally manipulated means.
    A multimedia project development requires
    creative, technical, organizational, and
    business skills.

    2011 The McGraw-Hill Companies, Inc. All rights reserved

    Introduction to Multimedia
    (continued)
    Multimedia becomes interactive multimedia
    when a user is given the option of
    controlling the elements.
    Interactive multimedia is called hypermedia
    when a user is provided a structure of linked
    elements for navigation.
    Multimedia developers develop multimedia
    projects.

    2011 The McGraw-Hill Companies, Inc. All rights reserved

    Introduction to Multimedia
    (continued)
    The software vehicle, the messages, and the
    content together constitute a multimedia
    project.
    A multimedia project shipped to end users
    with or without instructions is called a
    multimedia title.
    A project can also be launched on the Web.

    2011 The McGraw-Hill Companies, Inc. All rights reserved

    Introduction to Multimedia
    (continued)
    Multimedia projects can be linear or
    nonlinear.
    Projects that are not interactive are called
    linear (e.g. PowerPoint slides and montage).
    Projects where users are given navigational
    control are called nonlinear and userinteractive (e.g. online quizzes, games or
    kiosks).

    2011 The McGraw-Hill Companies, Inc. All rights reserved

    Introduction to Multimedia
    (continued)
    Authoring tools are used to merge
    multimedia elements into a project.
    These software tools are designed to
    manage individual multimedia elements
    and provide user interaction.

    2011 The McGraw-Hill Companies, Inc. All rights reserved

    Applications of Multimedia
    Business - Business applications for
    multimedia include presentations training,
    marketing, advertising, product demos,
    databases, catalogs, instant messaging, and
    networked communication.

    2011 The McGraw-Hill Companies, Inc. All rights reserved

    Applications of Multimedia
    (continued)

    Multimedia is a very effective presentation and sales


    tool that greatly increases viewers retention rates.
    2011 The McGraw-Hill Companies, Inc. All rights reserved

    Applications of Multimedia
    (continued)
    Schools - Educational
    software can be developed to
    enrich the learning process.

    The figure on the right shows a selection of


    instructional videos used for training emergency
    medicine specialists. Such online e-learning provides
    a cost-effective vehicle to learn clinical techniques
    outside of the hospital setting.

    2011 The McGraw-Hill Companies, Inc. All rights reserved

    Applications of Multimedia
    (continued)
    Home - Most
    multimedia
    projects reach
    homes via
    television sets
    or monitors
    with built-in
    user inputs.
    Genealogy software such
    as Reunion from Leister
    Productions lets families
    add text, images, sounds,
    and video clips as they
    build their family trees.
    2011 The McGraw-Hill Companies, Inc. All rights reserved

    Applications of Multimedia
    (continued)
    Public places Multimedia will
    become available
    at stand-alone
    terminals or
    kiosks to provide
    information
    and help.

    2011 The McGraw-Hill Companies, Inc. All rights reserved

    Kiosks in public
    places can make
    everyday life
    simpler.

    Delivering Multimedia
    Virtual reality (VR)
    Virtual reality is an extension of multimedia.
    It uses the basic multimedia elements of imagery,
    sound, and animation.
    It requires terrific computing horsepower
    to be realistic.

    2011 The McGraw-Hill Companies, Inc. All rights reserved

    Delivering Multimedia (continued)


    Virtual reality (VR) (continued)
    In VR, cyberspace is made up of thousands of
    geometric objects plotted in three-dimensional
    space.
    The standards for transmitting VR in Virtual Reality
    Modeling Language (VRML) documents have been
    developed on the World Wide Web.
    VRML documents have the file extension .wrl.

    2011 The McGraw-Hill Companies, Inc. All rights reserved

    Delivering Multimedia (continued)


    Copper wire, glass fiber, and radio/cellular
    technologies also serve a means for
    delivering multimedia files across a
    network.

    2011 The McGraw-Hill Companies, Inc. All rights reserved

    Delivering Multimedia (continued)


    The primary media for delivering multimedia
    projects are:
    Compact disc read-only (CD-ROM)
    Digital Versatile Disc (DVD)

    2011 The McGraw-Hill Companies, Inc. All rights reserved

    Delivering Multimedia (continued)


    Compact disc read-only (CD-ROM)
    CD-ROM is the most cost-effective distribution
    medium for multimedia projects.
    It can contain up to 80 minutes of full-screen
    video or sound.
    CD burners are used for reading discs and
    converting the discs to audio, video, and data
    formats.

    2011 The McGraw-Hill Companies, Inc. All rights reserved

    Delivering Multimedia (continued)


    Digital Versatile Disc (DVD)
    Multilayered DVD technology increases the capacity
    of current optical technology to 18GB.
    DVD authoring and integration software is used
    to create interactive front-end menus for films
    and games.
    DVD burners are used for reading discs and
    converting the discs to audio, video, and data
    formats.

    2011 The McGraw-Hill Companies, Inc. All rights reserved

    Summary
    Multimedia is a combination of text, graphic
    art, sound, animation, and video.
    Multimedia projects can be linear or
    nonlinear.
    Multimedia projects are often stored on CDROM or DVDs. They can also be hosted on
    the Web.

    2011 The McGraw-Hill Companies, Inc. All rights reserved

    Summary (continued)
    Multimedia is widely used in business,
    schools, public places, and at home.
    Virtual reality is an extension of multimedia.

    2011 The McGraw-Hill Companies, Inc. All rights reserved

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