Klingmann: Architects Brand Consultants
Klingmann: Architects Brand Consultants
Klingmann: Architects Brand Consultants
ARCHITECTS
new york
+ BRAND CONSULTANTS
berlin abu dhabi
london
CREATING DESTINATIONS
Wherever we work, our goal at KABC is the same: to design destinations that lift the spirit. Creating successful destinations is not only our forte, it is our mission, our very reason for being. The ultimate goal for each project we undertake is to create a unique destination. We believe that welcoming, inspiring and memorable experiences are complimentary to solving the business needs of our clients, while providing enduring value to their property.
MIXED-USE COMMUNITIES
Mixed-Use communities are about promoting an exceptional quality of life in a fusion of business, culture, entertainment, nature, and innovation. And they connect people to the environment through creative strategies that that effectively combine economic and ecological responsibility. We partner with real estate developers and corporations all over the world to create unique destinations and sustainable communities. After assessing each clients business drivers, our team develops comprehensive design solutions that work from both a financial and an operational perspective. We create authentic environments that impart a sense of community, are memorable and therefore profitable.
Our design approach is grounded in a deep understanding of different cultures and local environments to create competitive experiences that are sustainable and enjoyable. At KABC, our trademark is a holistic approach to creating masterplans from the inside-out, by combining an economically sound marketing plan with a cutting-edge brand vision, and a sustainable approach to urban design. A detail-oriented approach to landscaping, architecture and placemaking optimally expresses each sites unique potential and provides unique experiences for the people who inhabit it.
Khawr Awqad Sustainable Mixed-Use Residential Community, Salalah, Oman Khawr Awqad Sustainable Mixed-Use Residential Community, Salalah, Oman
HOSPITALITY
KABC is a full service architectural and interior design firm internationally recognized for unique hospitality projects. Our dominance in the marketplace results from innovative, cost-effective work that consistently exceeds our clients most demanding expectations. KABC offers a broad range of services including planning, site and building analysis, project management, theme development, and procurement of furnishings and specialties. Driven by a passionate and dedicated interest in local cultures around the world, KABC has emerged as a niche expert in project types encompassing a regional flavor, sustainability, and sensitivity to the local landscape. We value projects that contribute to the well being of society and in our work we consider all aspects of the project, client, and community. KABC creates architecture with a competitive edge and enhances ecological, social, human, and financial capital through design excellence.
The key to our success is the integrated approach we take to deliver your retail solution. We listen to your needs and operational strategies. We study your brand and its relationship to the market. We cultivate a personable collaboration with your team...to ultimately arrive at an in-store branding experience that captures your vision and nurtures your brand. Our dedicated team of former retail executives, paired by our exceptional team of architects, designers, program managers and supporting staff provide the perfect mix of industry know-how and creative solutions. We deliver design the way you see it, with the technical expertise and sourcing flexibility to implement it. All in all, we are Innovative...Curious...Personal...Responsive... Experienced.
KABC is recognized for their interfacing between landscape design, user experience, branding and architecture. Through research, interdisciplinary collaboration and innovation, KABC expands the boundaries between masterplanning, branding and environmental design. Our approach to developing public spaces is rooted in design ideas, coupled with an understanding of environmental, social and physical needs. KABC designs environments with a focus placed on the quality of the user experience and culturally relevant solutions. Our design is driven by consideration of the moments of engagement between people and brands, and the ideas, emotions, and memories that these moments create. The application of landscapes as iconic emblems has created a signature and functional aesthetic establishing KABC as leaders in the field of urban design and the creation of new forms of public space.
KABC has been widely recognized as a leader in architectural branding and the design of complex, large-scale mixed-use destinations for private clients and international corporations. Since its formation in 2001, KABC has set the standard for a holistic approach to branding and architectural design. Laudated by The Age for their authentic approach to brand architecture, KABC has made an unmistakable contribution to the creation of branded destinations around the world. The firms staff in New York City practices a highly integrated, multi-disciplinary approach to each of its projects from initial strategy and analysis through project design and implementation. KABC positions itself as the strategic partners of its clients, achieving the results they need and the added value they desire in todays competitive market place. KABC provides its clients with the unparalleled design that only a firm with its highly specialized experience can offer. Services provided by KABC include: marketing plans and brand strategies, urban design, placemaking and masterplanning, zoning, land use analysis and approvals, strategic planning, and graphic, landscape, and architectural design. At KABC, our trademark is a holistic approach to creating destination brands from the inside-out, by combining an economically sound marketing plan with a cuttingedge brand strategy, a sustainable approach to design, and programming that optimally suits a sites unique potential and the people who inhabit it. Because a creative approach to architecture comes instinctively to its designers, they collaborate with ease to insure the seamless expression of architecture as part of the entire brand strategy.
Masterplan, UAE
Anna Klingmann is the founder of KABC, and an internationally recognized visionary on branding and architecture whose BRANDISMan innovative approach to merging architecture and brandinganticipated current global trends. The BRANDISM framework is the result of eight years of KABC proprietary practice, as well as Anna Klingmanns extensive teaching at internationally renowned academic institutions. Klingmann uses her BRANDISM principles to assist corporate clients and developers in achieving a competitive advantage in todays marketplace. A German native, Anna Klingmann received her Bachelor of Architecture from Pratt Institute in New York with Honors and her Masters Degree in Urban Development from the Architectural Association in London. She received her PhD. summa cum laude in branding and architecture from the University of Arts in Berlin. She began her career in New York where she worked for commercial architectural offices. Later she moved to London, where she worked for the internationally renowned architects Zaha Hadid and Rem Koolhaas. Inspired by the potential of architecture to connect commerce, culture, and community, she founded KABC in 2001 to help clients achieve a competitive position in the global marketplace. Today, clients around the world seek out Anna Klingmanns advice and opinions on architectural branding. She is a frequent, invited speaker at conferences in the United States and abroad, where her talks explore how architecture can be strategically employed to create imaginative places that truly engage customers and create memories in them. Her book Brandscapes: Architecture in the Experience Economy, MIT Press, illustrates cutting-edge ideas how architecture can effectively brand mixed-use destinations, residential communities, and retail environments
ARCHITECTURAL SERVICES
PLANNING
KABCs planners work globally on a broad range of projects, from new urban districts and destinations to corporate campuses, integrated resorts, public parks and residential communities. Sustainability is an important focuswith equal concern for the socio-economic health of the community and for its environmental quality. As urban designers, we know how to bring forward the experiential attributes that make a place memorable and attractive. Urban planning services include: Site assessment Site selection Highest and best use analysis Master planning Site design Landscape concept design Architectural concept design
ARCHITECTURAL DESIGN
KABC architecture reflects our extensive knowledge of local cultures and consumer preferences. We work collaboratively with clients, communities and end users to create buildings that work well on every level, inside and out. KABC projects secure not only design awards but also bottom-line results, adding real value for their owners and users. Our specialized experience in these areas is a priceless addition to any project. Architectural services include: Architectural design Integrated project management Facilities programming and planning Budgeting and value engineering Production of construction documents Coordination of prime consultants Contract Administration
LANDSCAPE DESIGN
Whether for a city or community, individual developer or property owner, a successful landscape desgin creates a delightful user experience at every stage of implementation. A team of experienced landscape architects works closely with KABCs architects and planners to provide a multi-disciplinary approach to projects. We offer full landscape architecture services that include: Concept landscape design Design development Construction documentation On-site reviews Contract administration Plant Procurement Installation
INTERIOR DESIGN
Our designers work collaboratively and strategically to deliver innovation, quality and sustainable performance. Our projects are international in scope and range from offices to stores, resorts, residential communities, and entertainment and cultural venues. KABCs interior design services deliver to clients an integrated experience with a single point of accountability and a specialization in hospitality projects. Interior design services include: Facilities programming and planning Budgeting and value engineering Interior architecture Interior design documentation Specifications Furniture, finishes, fixtures selection Procurement management
BRANDING SERVICES
BRAND DESIGN
Creating great brands is about unlocking the potential of a place, organization or company to tell a powerful storyone built from its intrinsic characteristics and targeted to a market need. Great brands build on a framework of strategic insight. With this framework in place, we develop names, identities and brand platforms that connect with people, so they listen, buy and believe.
ENVIRONMENTAL GRAPHICS
KABC Environmental Graphics provides design that sustain and enliven both the interior and exterior of any project. Whether it be identity, signage systems, wayfinding, or environmental art, these design services enrich the guests' experience, be it in a peaceful resort or an energized urban environment.
Brand Strategy Brand Platform Brand Architecture Naming Brand Training & Roll-Out
Audit & Analysis Environmental Features Signage and Wayfinding Street Furniture Design Guidelines
GRAPHIC DESIGN KABC builds creative and intuitive experiences that engage your customers and increase the perception of your brand. Our unparalled creative expertise in identity design, emerging web technologies and the user experience will help elevate your brand beyond the competition.
USER RESEARCH
Through trend research, market research, focus groups, interviews and observation, we establish the design criteria that inspire and guide our design of spaces, services, products and communications. The value of user-centered research is that it helps ensure that environments engage audiences in a meaningful way at every point in the brand journey.
Identity Design Visual Systems & Guidelines Print Communications Web + Digital Communications User Interface Design Packaging
Visioning Market Research Ethnographic Research Touchpoint Analysis Experience Programming Concept Design & Prototyping
KLINGMANN
31 Gramercy Park South, 4th floor New York, N.Y. 10003, U.S.A PHONE +1 212 334 1110 FAX +1 212 334 7116 www.klingmann.com