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    Helphy Pitchdeck

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    aravind.shine15

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    Helphy Pitchdeck

    Uploaded by

    aravind.shine15
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    helphy__pitchdeck

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    5 views22 pages

    Helphy Pitchdeck

    Uploaded by

    aravind.shine15

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    of 22

    world's largest self-help group

    Angel Vazquez
    [email protected]
    03|2022
    Have you ever had
    a panic attack in
    your life?
    Did you know that the symptoms of a panic attack are uncomfortable, but not life threatening?
    Facts

    > 500'000 panic attacks every day


    # 1 disease by 2030 all around the world
    $ 1'000 billion costs per year
    About 2.5% of the population suffer from panic attacks; women twice as often as men. The relationship
    between panic disorder and depression is undeniable. About half of all panic disorder sufferers will be
    diagnosed with depression. The WHO predicts that depression will become the number 1 disease by
    2030, at a cost to the world economy over $ 1'000 billion per year.
    However, we still don't know much
    about panic attacks.
    Problem

    Taboo and stigmatization


     Still exists almost everywhere in the world
    People with anxiety disorders
     Affected people cannot deal with the disease and its symptoms
     Often they are a burden for family and friends
     They have a negative impact on the economy
    Mental health care
     Family doctors are overwhelmed with mental illness
     Family doctors doesn't really have time for the patient
     You wait a long time for a therapy place
     Mental health costs are exploding
    Purpose

    To break the taboo of panic attacks and to fight the stigma of mental health.
    To show people with anxiety disorders they're not alone going through this.
    To understand panic attacks in order to provide targeted help.
    Solution

    Platform as a resource to help advance the understanding


    of panic attacks
     Check in real time how many people are experiencing a panic attack right now.
     Press the panic attack button when you are having a panic attack yourself.
     Note down your experiences with your own panic attacks.
     Share all this valuable information with like-minded people.
    Product Panic Attack Button

    How it works
    1. You suffer from anxiety and panic attacks.

    PANIC
    2. Download the app and create a simple, anonymous
    2
    profile: gender and age...
    A T T A C K 3. You can see in real time where someone is having a
    BUTTON
    11

    . panic attack in the world.


    150 4. You can limit or expand the geographical radius.
    . someone out there
    85
    feeling like me? 5. There are many different filtering options.
    95

    6. There is the possibility to receive a push message if


    9

    69
    80
    someone (anonymized) in your area gets a panic
    attack.
    7. The next time you have a panic attack you will hit the
    panic button too.
    8. And you will know that you are not the only one going
    through something like this. That fact in itself can be
    a great relief for you.
    Product Dashboard|Newsfeed

    Valuable information meets


    emotional messages
    Provide us with any information you have about your panic
    attack experience. Fill out a small, simple questionnaire, e.g.:
     Where were you when you had a panic attack?
     Post a picture of the place where you had a panic attack
    and write a comment if you want.
     Make posts about stories and experiences, whatever is on
    your mind.

     etc.

    We will evaluate and anonymize the collected information and


    make it available on a web and mobile dashboard so that we
    can better understand panic attacks and learn to help you deal
    with them.
    Competition

    Huge potential for "digital" mental health products is there

    Self-Help Groups Anxiety Relief

    Wellbeing Online Therapy


    Game Changer

    Helphy: rethinking, transforming and digitizing


    the traditional concept of self-help
    Helphy Competitors
    1. Absolutely independent 1. Managed and supervised by healthcare institutions
    2. Your data is processed and made available to you again 2. Often you have no clue what happens to your data
    3. You are either a caretaker or a caregiver 3. You can't help others
    4. Help comes primarily from the affected 4. Help comes primarily from professionals
    5. Creates a sense of belonging and community 5. Community is not priority
    6. Treats you like humans 6. They treat you like a sick one
    7. No coaching at all 7. Digital coaches
    8. No therapies and no promises 8. It's all about therapies and health promises
    9. You decide which way to do 9. Tons of instructions to do this and that
    Roadmap

    7 Steps to "world's largest self-help group"


    Step 1 Panic attack button with dashboard/world map
    MVP
    Step 2 Newsfeed and posts of personal experiences

    Step 3 Messenger feature to connect and help each other


    Step 4 Matchmaking services for people with common issues ("Tinder" for self-help groups)
    Step 5 Self-help management online platform for individuals, groups and organizations
    Step 6 Franchise business model for onsite self-help groups ("Starbucks" for self-help groups)
    Step 7 Peer-to-peer lending - Hub connecting borrowers with lenders and distribute loans via mobile money
    Business Model

    Minimal viable product (MVP) is offered for free


    The top priority for the time being is to build up a community and get to
    know better the needs of typical users and develop together new solutions.
    From the third step onwards, a sophisticated fee model comes into play.
    Donations are welcome.
    Market

    Panic Goes Global


    This is the world's biggest mental health problem,
    and you might not have heard of it.
    An estimated 275 million people suffer from anxiety disorders.
    That’s around 4% of the global population, with a spread of
    between 2.5% and 6.5% of population per country. Around 62%
    of those suffering from anxiety are female (170 million),
    compared with 105 million male sufferers.
    Go-to-Market
    Educational Awareness Campaign

    #taboopanicattack
    Strategy Partnership in Healthcare
    "Taboo: Panic Attack" – Start a global educational awareness campaign  Public and private institutions (medical practices, clinics,
    about panic attacks for young people. hospitals, retirement and nursing homes, pharmacies, etc.)
     Corporations
    Target Group  Health insurances, insurance companies
    Young People (from 13 years on)  Associations
     Foundations
    Storytelling  Political organizations
    For the purpose of empirical research studies, we need to collect data from
    those directly affected to learn and understand everything that's possible Partnership in Education and Leisure
    about panic attacks.  Schools, colleges, universities
     Sports and leisure clubs
    Content Formats  Youth organizations
     Online tool (Mobile/Web App – helphy.net | panicattackbutton.com)
     Video Partnership in Business
     Whitepaper  Companies with corporate health management (CHM)
     Advisory articles
     Podcasts
     Newsletter
    Underlying Magic

    It's about social innovation not technological innovation


    It's about real people not digital coaches
    It's about peers not professionals
    It's about selfcare not healthcare
    It's about humans not patients
    It's about zebras not unicorns
    Why Now?

    COVID - 19
    The pandemic as a turning point
    Depression during pandemic increased sharply worldwide according to a study, there are
    52 million more cases of depression due to Corona than there would have been without
    the pandemic. Anxiety has also increased by around a quarter. Women are affected to an
    above average extent.
    Why Me?

    I died a thousand deaths


     For over 30 years I have lived with depression and anxiety disorder
     For over 25 years with tinnitus
     For almost two years now I'm unemployed
     Two years ago, I was diagnosed ADHD
    Team

    Me, my wife and a lot of volunteers


    Angel Vázquez Pérez (Switzerland, 1966)
    Angel Vázquez holds a master of science in architecture from the Swiss Federal Institute of
    Technology (ETH). In the mid-nineties he founded together with two fellow students an
    internet start-up company as a spin-off from the ETH. Because of its affinity for gastronomy
    he developed, implemented and managed afterwards two successful and innovative
    gastronomy concepts in Zurich for about 6 years. As an e-business consultant at Credit
    Suisse and real estate economist at Julius Baer, he has more than 10 years of experience
    in the financial sector. In 2014 he completed a master's degree in real estate management
    at the Eastern Switzerland University of Applied Sciences. Today he's working as an
    independent expert for real estate.

    Claudia Wilden (Switzerland, 1969)


    Claudia Wilden is currently coordinator at the university of applied science ZHAW in Zurich,
    © Adrian Ehrbar Photography

    in the institute of applied psychology. More than 10 years she worked in the communica-
    tion department at Zurich Airport in marketing research and customer surveys among
    others. She gained experience in the media industry for many years, as responsible for
    communication and public relations of an international cosmetic chain, among others.
    Being a movie lover, she started her career as country sales manager Switzerland for
    cinema advertising.
    The Ask

    75'000 EUR in seed funding for a minimal viable product (MVP)


    Product Development Usability/Testing f Corporate Identity/ Marketing/SEO/
    (Application/Website) aya Corporate Design Communicationaya

    25'000 EUR 5'000 EUR 15'000 EUR 30'000 EUR

    In 03|2021 we already had a pre-seed round of 20'000 EUR for a Design Sprint by "The Ergonomen Usability" in Zurich, where
    we could validate our business idea by testing it on a selected group of people.
    Closing Thought

    Social Impact Startup


    Mental health is preliminary to improving the
    wellbeing of all people for a sustainable future
    and by improving people's wellbeing we help
    our planet too.
    It took you less than 4 minutes to read
    this pitch deck - during this time, around
    1'500 panic attacks occurred worldwide.
    It's about time to push the button…

    call +41 79 430 04 00


    Angel Vazquez | Email [email protected]

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