Feasib Okra
Feasib Okra
Feasib Okra
A Feasibility Study
In Partial Fulfillment
By
Tana A. Guinapon
Sushmina O. Thapa
Malkijah D. Valdoboyd
August 2023
APPROVAL SHEET
Feasibility Committee
ii
ACKNOWLEDGEMENT
determination;
their time for our oral defense and effort for looking
our questionnaires;
iii
And to our parents and families, who are our main
A.A.B.
M.J.B.
T.G.
C.A.T.
S.T.
M.V.
iv
EXECUTIVE SUMMARY
Marketing Aspect
Rage and Release offers a unique and innovative
concept in Baguio City, providing individuals with a safe
and controlled environment to release stress and pent-up
emotions. The primary target market includes individuals
from various age groups, including teens, adults, and
middle-aged adults. The demand for such services has been
identified through market research and analysis, with an
increasing awareness of mental and emotional health and
interest for stress-relief outlets. Marketing strategies
will leverage social media and referrals to reach
potential customers.
Management Aspect
The proposed business, Rage and Release, will be
operated as a partnership with six owners. The name of
the business reflects its purpose, which is to offer a
controlled space for people to release their
frustrations. Each partner will contribute Php 200,000 as
initial capital. The regular operating hours will be from
1:00 PM to 10:00 PM daily, with the possibility of
overtime to accommodate high demand. A dedicated and
skilled workforce will be essential to ensure smooth
operations and customer satisfaction.
Technical Aspect
Rage and Release, located at Rainbow Bldg. Naguillan
Rd. Mrr Queen of Peace, Campo Filipino Baguio City, is
designed with safety and customer satisfaction in mind.
Sturdy materials and reinforced structures are used to
construct the rage rooms, containing activities within
the designated area. The design also minimizes the risk
of damage to surrounding structures and incorporates
safety barriers for additional protection. Proper
ventilation systems are installed to maintain good air
quality within the room, ensuring a safe and comfortable
environment for participants and staff. Additionally, a
waste disposal management system is in place to ensure
proper disposal of broken items.
v
Financial Aspect
Financial planning and management are critical for
the success of Rage and Release. The partners have agreed
to contribute a total of Php 1,200,000 as initial
capital, with each partner investing Php 200,000 through
cash and personal loans. The business's financial
analysis indicates a strong operating cash flow, ensuring
it can cover operational expenses and remain financially
stable.
Socio-economic Aspect
Rage 'n Release company aims to contribute to the
local community by addressing suppressed emotion and
providing a space for catharsis. By prioritizing public
well-being and emotional health, the business hopes to
set an example for other entrepreneurs in the business
community. Furthermore, the company's innovative approach
to recycling broken glass into glass powder contributes
to a cleaner environment, helping to clear streets and
creeks of unused glass bottles. In partnership with the
government's efforts to handle mental health challenges,
the company's services offer catharsis and a platform for
identifying individuals with mental illness, providing
psychological evaluations and talk therapy to help them
cope effectively.
vi
INTRODUCTION
appropriate channels.
vii
TABLE OF CONTENTS
PAGE
Title Page........................................i
Approval Sheet....................................ii
Acknowledgement...................................iii
Executive Summary.................................v
Table of Contents.................................viii
List of Table................................xi
List of Figures..............................xiii
MARKETING ASPECT
Introduction.................................1
Competitive Advantage........................5
Location ....................................5
Questionnaire Analysis.......................9
GAP Analysis.................................16
Pricing Strategy.............................18
viii
MANAGEMENT ASPECT
Introduction.................................22
Company Name.................................23
Company Logo.................................23
Capital Contribution.........................27
Organizational Chart.........................28
Hiring Process...............................37
Employee Benefits............................43
Company Policies.............................47
Gantt Chart..................................50
TECHNICAL ASPECT
Introduction.................................54
Service Process..............................64
Location.....................................65
Lease Expense................................71
ix
Organizational Costing.......................71
Waste Disposal...............................83
FINANCIAL ASPECT
Introduction.................................85
Major Assumptions............................86
SOCIO-ECONOMIC ASPECT
Introduction.................................117
Local Community..............................118
Business Community...........................118
Environment..................................118
Government...................................118
REFERENCES........................................120
APPENDICES
Questionnaire................................122
x
LIST OF TABLES
1 Familiarity.............................10
2 Willingness.............................10
3 Pricing.................................10
4 Frequency ..............................11
5 Competitors.............................11
6 Significance............................12
7 Experience..............................12
8 Benefits................................13
10 Projected Demand........................15
15 Employee Benefits.......................43
16 Company Policies........................48
17 Monthly Schedule........................51
20 Plant Size..............................68
21 Lease Expense...........................69
22 Construction Materials..................70
23 Furniture...............................73
xi
24 Equipment...............................74
25 Professional Expenses...................77
27 Office Supplies.........................78
28 Operational Supplies....................79
29 Cleaning Tools..........................80
30 Cleaning Supplies.......................80
31 Miscellaneous Fees......................81
32 Energy Consumption......................82
33 Utilities Expense.......................82
35 Partnerships............................88
36 Yearly Revenue..........................89
37 Capital Contribution....................93
38 Start-up Cost...........................94
43 Supplies................................100
45 Accrued Expenses........................101
47 Expenses by Nature......................103
xii
48 Notes...................................106
50 Payback Period..........................114
LIST OF FIGURES
2 Business Location.......................6
6 Business Logo...........................23
7 Organizational Chart....................28
8 Working Schedule........................37
9 Liability Waiver........................58
10 Service Process.........................64
12 Business Layout.........................66
14 Business Space..........................67
xiii
Marketing Aspect 1
MARKETING ASPECT
service that could help the people lessen that stress and
offered.
Marketing Aspect 2
BENEFITS:
your life.
tension with! Maybe all you need to get to the other side
COMPETITIVE ADVANTAGE
LOCATION
TARGET MARKET
country.
the business.
Marketing Aspect 8
N
Slovin’s formula: n = 2
1+ Ne
whereas:
n = no. of samples
N = total population
N
Computation: n = 2
1+ Ne
247,517
n = 2
1+ ( 247,517 ) ( 0.5 )
n = 400 respondents
absolute respect.
QUESTIONNAIRE ANALYSIS
discussed below.
Marketing Aspect 10
Table 1. Familiarity
No 105 26.25
Table 2. Willingness
No 47 11.5
Table 3. Pricing
How much are you willing to pay for a rage room session?
Table 4. Frequency
Often 100 25
(10 times a month)
Table 5. Competition
No 193 48.25
Table 6. Significance
Do you think a rage room will help you relieve anger and
frustration?
No 74 18.5
Table 7. Experience
No 50 12.5
Table 8. Benefits
Marketing Aspect 13
Catharsis 53 13.25
(Emotional
Release)
DEMAND ANALYSIS
Squares Method.
2021 239,562 0 0 0
LSM FORMULA: Y = a + bx
Where: a= Σ y / n
b= Σ xy / Σ x 2
Σy
a= = 963,365 = 192,673
n 5
Σ xy 39,134
b= 2 = = 3913.4
Σx 10
Total 1,100,334
SUPPLY ANALYSIS
Index
GAP ANALYSIS
(Hayes, 2022)
1. Price
costs.
2. Trend
3. Population
4. Government Regulations
PRICING STRATEGY
PENETRATION STRATEGY
consumers.
Marketing Aspect 21
2. Referral
building.
memorable.
MANAGEMENT ASPECT
Association)
Management Aspect 23
letting go.
COMPANY LOGO
PHILOSOPHY
balance.
VISION
MISSION
empowerment.
Objectives:
Management Aspect 26
relieving stress
lessen frustration
FORM OF OWNERSHIP
General Partnership
their business.
CAPITAL CONTRIBUTION
ORGANIZATIONAL CHART
receivable. plus.
● Prepare financial ● Proven
statements and experience in
reports for financial
management review. management or
● Conduct financial accounting.
analysis to ● Strong
identify areas for knowledge of
improvement and financial
cost-saving principles and
opportunities. practices.
● Ensure compliance ● Excellent
with financial analytical and
regulations and problem-
company policies. solving
skills.
● Attention to
detail and
accuracy.
● Strong
Assist with organizational
administrative and
tasks, such as multitasking
answering phone abilities.
calls and ● Basic computer
scheduling skills.
appointments.
employees as
communication
needed.
and
interpersonal
abilities.
HIRING PROCESS
employees:
1. Application
2. Resume Screening
Management Aspect 39
looking for.
3. Screening Call
4. Assessment Test
5. In-person Interviewing
The entire hiring team makes sure to ask all the right
objectives
6. Background checks
checks including:
● Criminal records
● Credit reports
● Driving records
number, etc.)
● Drug tests
7. Reference Check
responsibilities)
experience
EMPLOYEE BENEFITS
Cash Compensation
Premium Pay
Benefits
Insurance:
Leave Benefits:
every month.
Parental leave:
a. Maternity Leave
b. Paternity Leave
Children
Holidays:
on Overtime Premium.
a. SSS
particular amount.
b. PAG-IBIG
c. PhilHealth
COMPANY POLICIES
termination
GANTT CHART
remains on track.
MONTHS
PROCESS
May Jun Jul Aug Sept Oct N D J
o e a
v c n
Feasibility Study
Procurement of Funds
Business Registration
Renovation of Business
Hiring of Employees
Advertising
Safety training
Start of Operation
Particulars Cost
TECHNICAL ASPECT
2014)
SERVICES OFFERED:
negative emotions.
1. Breaking Room
2. Throwing Room
participants.
Technical Aspect 58
waiver
Safety Glasses
Hard Hat
Ear Protection
Dust Mask
2. Liability Waiver
allowed.
Technical Aspect 59
3. General Safety
leave the room until the gear has been inspected and
5. Alcohol
6. Mobile Devices
preferred music.
for.
Technical Aspect 61
8. Cancellation policy
9. Restrictions
rotating in at intervals.
10. Supervisions
ARE PREGNANT
ACTIVITIES
Technical Aspect 62
secure environment.
VENTILATION
1. Exhaust Fans
SERVICE PROCESS
shop.
packages they will avail of. They can avail the throwing
room.
experienced.
LOCATION
BUSINESS/PLANT LAYOUT
1. Throwing room
2. Smash room
3. Package Room
Reception/Front 4m 10.5m
Desk
Clinic 3m 4m
Pantry 2m 2m
Toilet 2m 2m
Storeroom 2.65m 4m
Changing room 3m 2m
Restroom 3m 2m
Lease Expense
ORGANIZATIONAL COSTING
1.Plastering
2.Sound Proofing
3.Utilities
Technical Aspect 74
4.Paint
5.Window
Repair
Labor
Technical Aspect 75
Wall plastering
Sound proofing
proofing is necessary.
Utilities
Paint
healthy environment.
Technical Aspect 76
Window repairs
3. Storage Room
3. Storage Room
4. Changing Room
6. Rage Rooms
7. Corridors
Operational Supplies
Technical Aspect 81
Utilities Computation
the business.
1. Light 19 50 10 30
Technical Aspect 84
2. Sound 3 100 10 30
system
3. Computer 1 200 10 30
Unit
4. Exhaust fan 3 50 10 30
5. Air 1 1440 10 30
Condition
6. CCTV 10 10 10 30
Financial Aspect
Introduction
A. Service revenue
B. Cost of services
purchase on account.
Financial Aspect 88
C. Operating Expenses
of inventory.
funds.
of the employee.
the year.
Financial Aspect 89
partners:
inflation rates.
cash on hand.
management method.
renewed.
expensed outright.
assets.
22. All partners will share the net income after salaries
equally.
Financial Aspect 92
remain constant.
under the percentage tax for the years ended December 31,
A. Current Asset
B. Non-Current Asset
Line Method.
C. Current Liabilities
D. Owners’ Equity
be equally distributed.
Financial Aspect 94
owned.
Total ₱1,200,000.00
Financial Aspect 96
A. Pre-Operating Expenses
Lease
Prepaid rent 40,000
Security deposit 40,000
Rent expense 120,000 200,000
B. Project Costs
Labor costs
Operations manager 63,000
Life coach 54,000
Medical aid 54,000
Cashier 36,000
Housekeeper 36,000
Security guard 40,500
Contributions 0 283,500
Utilities
Electricity 15,000
Water 5,646
Internet 6,000 26,646
Miscellaneous 2,050
Total 905,183
Contingencies 45,259
TOTAL PRE-OPERATING EXPENSES & PROJECT COSTS 950,443
202 202
Note 2024 2025 2026
7 8
14,179,7 14,179,7 14,179,7 14,179,7 14,179,7
Revenue 7
76 76 76 76 76
Less: Cost of Service 8
Current
Liabilities:
701 858 1,084 1,086 1,088
Accrued Expenses 6
,808 ,690 ,755 ,867 ,750
701 858 1,084 1,086 1,088
Total Liabilities
,808 ,690 ,755 ,867 ,750
4,618 9,569 13,635 17,701 21,763
Total Capital
,071 ,927 ,970 ,924 ,652
TOTAL LIABILITIES & 5,319 10,428 14,720 18,788 22,852
CAPITAL ,879 ,617 ,725 ,791 ,401
Financial Aspect 99
Partners' 95
Contribution 0,443 - - - -
Withdra 18 19 21 23
wal - 0,000 8,000 7,800 9,600
Net cash generated from/(used in) 95 (18 (19 (21 (23
financing activities 0,443 0,000) 8,000) 7,800) 9,600)
NET INCREASE/(DECREASE) IN CASH AND CASH 5,18 5,12 4,30 4,08 4,07
EQUIVALENTS 2,789 1,071 4,445 0,398 5,937
CASH AND CASH EQUIVALENTS
Beginning 5,18 10,30 14,60 18,68
Balance - 2,789 3,860 8,305 8,703
Ending 5,18 10,30 14,60 18,68 22,76
Balance 2,789 3,860 8,305 8,703 4,640
EQUITY
A. Basis of Accounting
deposits.
C. Supplies
F. Revenue Recognition.
assured.
G. Estimates
PREPAID RENT
Financial Aspect 103
SUPPLIES
₱ ₱ ₱ ₱ ₱
1,912 2,142 2,356 2,592 2,851
SECURITY DEPOSIT
respectively.
December 31:
₱ ₱ ₱ ₱ ₱
69,131 69,131 69,131 69,131 69,131
Less: Accumulated
(12,373) (24,746) (37,119) (49,492) (61,865)
depreciation
₱ ₱ ₱ ₱ ₱
56,758 44,385 32,012 19,639 7,266
₱ ₱ ₱ ₱ ₱
77,789 101,085 199,379 224,587 252,454
₱ ₱ ₱ ₱ ₱
2,518,776 2,778,976 3,422,130 3,765,260 4,142,415
₱ ₱ ₱ ₱ ₱
2,468,346 2,514,978 3,013,687 3,241,404 3,487,138
costs.
SUBSEQUENT EVENTS
Management has evaluated subsequent events for
1. Income statement
2010)
RATIO ANALYSIS
the industry.
3. Office Supplies
4. Cleaning Supplies
Equipment:
2024 2025 2026 2027 2028
Cost
Beginning balance
- 43,701 43,701 43,701 43,701
Additions
43,701 - - - -
Disposals
- - - - -
Ending balance
43,701 43,701 43,701 43,701 43,701
Accumulated depreciation
Beginning balance
- 8,740 17,480 26,221 34,961
Depreciation charge
8,740 8,740 8,740 8,740 8,740
Disposals
- - - - -
Ending balance
8,740 17,480 26,221 34,961 43,701
Additions
25,430 - - - -
Disposals
- - - - -
Ending balance
Financial Aspect 111
Accumulated depreciation
Beginning balance
- 3,633 7,266 10,899 14,531
Depreciation charge
3,633 3,633 3,633 3,633 3,633
Disposals
- - - - -
Ending balance
3,633 7,266 10,899 14,531 18,164
6. Accrued Expenses
7. Revenue
8. Cost of Services
Financial Aspect 112
9. Interest Income
11. Contributions
*FOR NOTES
2024 2025 2026 2027 2028
Office equipment ₱43,701 ₱43,701 ₱43,701 ₱43,701 ₱43,701
Furniture and fixtures
25,430 25,430 25,430 25,430 25,430
₱69,131 ₱69,131 ₱69,131 ₱69,131 ₱69,131
Less: Accumulated
depreciation (12,373) (24,746) (37,119) (49,492) (61,865)
₱56,758 ₱44,385 ₱32,012 ₱19,639 ₱7,266
201,200 - - - -
Advertising and Promotion
Expenses 6,000 6,000 6,000 6,000 6,000
Cleaning Tools
8,597 9,121 9,678 10,268 10,895
Salaries Expense
2,430,000 2,430,000 2,430,000 2,430,000 2,430,000
13th Month Pay
202,500 202,500 202,500 202,500 202,500
Contributions
335,100 335,100 335,100 335,100 335,100
Utilities Expense
106,584 106,584 106,584 106,584 106,584
Office Supplies Expense
12,756 12,756 12,756 12,756 12,756
Cleaning Supplies Expense
3,516 3,938 4,333 4,767 5,243
Depreciation Expense
12,373 12,373 12,373 12,373 12,373
Miscellaneous Expense
8,198 8,198 8,198 8,198 8,198
Repairs and Maintenance
2,074 2,074 2,074 2,074 2,074
Rent Expense
480,000 480,000 480,000 480,000 480,000
Business Tax
425,393 425,393 1,701,573 1,701,573 1,701,573
₱9,142,807 ₱7,097,273 ₱8,383,094 ₱8,393,677 ₱8,405,295
TEST OF PROFITABILITY
GROSS PROFIT MARGIN 2024 2025 2026 2027 2028
Gross Income
2,204,646 2,423,553 3,031,804 3,335,184 3,668,902
Divided by: Net Sales
2,518,776 2,770,654 3,413,445 3,754,790 4,130,269
89% 89% 89% 89% 89%
The net profit margin shows the amount of profit made after
deducting selling, general, and administrative costs.
The return on total equity measures a company's profit as a percentage of the combined
total worth of all ownership interests in the company.
RETURN ON CURRENT
2024 2025 2026 2027 2028
ASSETS
Net Income
48,111 198,861 302,855 383,752 475,854
Divided by: Average Current Assets
512,474 1,052,245 1,187,374 1,396,978 1,637,003
9% 19% 26% 27% 29%
TEST OF LIQUIDITY
CURRENT RATIO 2024 2025 2026 2027 2028
Current Assets
1,024,948 1,079,541 1,295,206 1,498,750 1,775,256
Divide by: Current Liabilities
78,399 101,758 200,194 225,414 253,293
The quick ratio measures a company's capacity to pay its current liabilities without needing
to sell its inventory or obtain additional financing.
The working capital to total assets ratio indicates the relative liquidity of total
assets & distribution of resources employed.
TEST OF SOLVENCY
DEBT RATIO 2024 2025 2026 2027 2028
Total Liabilities
78,399 101,758 200,194 225,414 253,293
Divide by: Total Assets
1,121,706 1,163,926 1,367,218 1,558,389 1,822,521
7% 9% 15% 14% 15%
PAYBACK PERIOD
Payback Period = 2
# months
years and
Socio-Economic Aspect 119
Socio-Economic Aspect
City.
Local Community
Business Community
Environment
Government
illness.
conditions.
References 122
REFERENCES:
SURVEY QUESTIONNAIRE
I. Personal Information
II. QUESTIONS
2. How much are you willing to pay for a rage room session?
_____ ₱ 299-399 _____ ₱ 400-599 _____ ₱ 600-799
3. Do you think a rage room will help you relieve anger and
frustration?
_____ Yes _____ No
_____ Catharsis
_____ Often
Business Permit
Permits and Licenses 126
PhilHealth
Permits and Licenses 127
PAG-IBIG
Permits and Licenses 128
CURRICULUM VITAE
Personal Particulars
Nationality: Filipino
Religion: Christian
Educational Background
Personal Particulars:
Nationality: Filipino
Educational Background:
Computer literate
a timely manner
Personal Particulars:
Birth Date: April 5, 2003
Birth Place: Baguio City
Nationality: Filipino
Religion: Roman Catholic
Education
2022— University of the Cordilleras Baguio City,
Present (BS- Financial Management) Benguet
Undergraduate
Charles Aldwin P.
Tambalque
Guisad Central
Sagadanian Street,
Baguio City
09476610867
[email protected]
Personal Particulars:
Nationality: Filipino
Educational Background:
Tertiary: University of the Cordilleras
Higher Secondary: AMA Computer College, Baguio City
Lower Secondary: Guisad Valley National High School
Primary: Josefa Carino Elementary School
Sushmina O. Thapa
Personal Particulars:
Nationality: Filipino
Educational Background:
Personal Particulars
Nationality: Filipino
Educational Background