AN IMPERATIVE STUDY ON

EMPLOYEE ENGAGEMENT IN
METAVERSE

By:
Abhishikta Nayak (2208001)
Jamie Dorcas (2208018)
Meghana patnaik (2208034
 ABSTRACT

Employee Engagement refers the level of commitment and involvement of the

employees towards their organization and its values. The aim of this study is to
study the impact of employee engagement on employee performance and also to
study the factors affecting employee engagement. The factors are pay and
benefits, Health and safety, Performance appraisal, performance of the
company, communication, training, leadership, grievance procedure, career
development and other benefits. The research design of the study is causal and
descriptive in nature. The metaverse promises to bring new levels of social
connection, mobility, and collaboration to a world of virtual work.
1.INTRODUCTION

Employee Engagement is the devotion, passion of employees and effective leadership skills
along with support from the top management to the employees in every aspect of
organization’s operation. Human resource are the ones who set the drive and creed of their
company and engage every employee in positive morale and outlook of the company.
Employees are the foundation pillar of any industry. The success of any organisation lies in
the workforce engagement. Employee engagement is achieved when people envisage that
their organization respect and acknowledge the work done by employees leading to more
satisfaction and personal growth. Employee engagement benefits an organization in a best
way possible by boosting team work, positive reinforcement and improving the overall
prospective of the organisation. With rise in competitive market, globalisation and demand
for change it is important to upskill about the dynamic environment. Organization need to put
in extra effort to collide with the future artificial intelligence dynamics.

2. OBJECTIVE :
1. To study about the evolution of employee engagement
2. To understand on how to cope with employee engagement in AI driven society.
3. To comprehend on how challenging, it is going to be for the corporate culture in future.

3. RESEARCH GAP

1. The topic on which the research is done has a gap of no in-depth study on how the
future of employee engagement is going to be in field of artificial intelligence in
metaverse.
2. Conceptual confusion can be minimized by formulating a working definition of
employee engagement which is yet to be done.
3. As there is no proper research done on this matter therefore, there are no
theoretical arguments which indicate the link between employee engagement and
employee.
 LITERATURE REVIEW
This article is all about employee engagement and its key role in achieving organizational
goals. It focuses on how employment engagement leads to a feeling of belongingness and
hence ultimately lead to satisfaction. Employee engagement benefits to the business and
boost the growth. To be able to successfully implement an employee engagement it is
important to have incredible. Communication skills, opportunity thinking, enhancing
employee decision making and commitment. Sahu, A &; kalokar, S (2022)
Sarangi, P &; Nayak, B (2016) defined employee engagement as a passion, devotion and
effective. leadership skills of employees. Employee engagement comprises of 10 C’s
highlighting its effectiveness on organizational success. Individual work responses were
taken from employees in manufacturing companies, and it has been observed that the current
level of employee engagement and work-related aspects needs to be improvised.
Vasani, P & Pillai, V (2019) defined employee engagement as the level of commitment
and involvement of employees towards their organization and its value. They focused mainly
on the study of the impact of employee engagement on employee performance and the factors
affecting employee engagement. It was concluded that employees are fully satisfied with
overall performance of the company.
Nagesh, P &; Kulenur Sridevi (2019) reported the study of the factors affecting employee.
Engagement in HDFC bank. The study included understanding the concept, studying the
employee. Engagement policies being followed by the organization, analysing them, taking
viewpoints of employees and analysing the feedbacks received and giving recommendations
for improvement.
Ferrar, Damain &; Morton, Jack (2022) mentioned in their article about how metaverse
offers wide. opportunities for employees Metaverse workplaces can provide clarity between
home and work life, just as people used to walk into a physical office and there was a general
awareness of comings and goings. It’s also an opportunity to think about new roles for the
future, such as employee experience. Brand world curator, or employee experience game
design.
 RESEARCH METHODOLOGY
The source of data used for this study is secondary data, which has been taken from varied
sources such as Annual reports, newspaper articles, research papers.
This is exploratory research. The main source of Data is ‘secondary’ and keeping in mind the
objective of the study of methodology is descriptive in nature. To ensure greater accuracy and
in-depth analysis, the data are confined to secondary sources. No statistical tools and
techniques have been used for the purpose of this study. The research aims at how
challenging it is going to be in Metaverse. Metaverse is a vision of what many believe is a
next version of internet that is coming. It is where people can connect more efficiently. The
study makes use of an article from The European journal of Business & Management
Research, where the assessment of employee engagement level for the implementation of
new ways of working is explained in depth.
 FINDINGS
It is found that employee engagement is going to be very challenging in near future.
Nevertheless, there are ways employee engagement can be inculcated in an organisation in
best ways possible even in metaverse bubble. The idea of metaverse is both attractive and
interesting for the Gen Y population. According to McKinsey’s titled ‘Probing reality and
myth in the metaverse’, the obsession about metaverse is highest among Gen Y and
millennials who have a very strong inclination towards digital world. They can build a virtual
talent community to attract talents. There could be introduction of recruiting chatbots that can
connect eligible employees seeking for job opportunities with recruiters who look out for
potential employees for their respective organisation. There could be virtual job fairs to retain
talent. Also, a new perspective of learning and development could offer a wide opportunity to
upskill themselves with respect to budding virtual reality world. There are ways to make
learning space more fun and engaging. Organisations can introduce elements of gamification
that can make learning more interactive and develop new skills. It helps save more time and
effort boosting up the interpersonal skills. Employees can play interactive games based on
different content and emerging topics that will help them earn points that are integrated with
the company’s learning management system. This can help employees learn about their
knowledge on a certain topic and explore more content regarding upcoming trends. Offering
Non fungible tokens (NFTs) as a reward is a unique way to keep employees more engaged.
The reward would be in form of gift cards, merchandise or other perks. In near future, there
will more of digital interface where people across the globe will be able to connect more
professionally leading to digital evolution. Also the activities of employees can be tailored
accordance to the needs of individual. It would definitely help foster a culture of continues
improvement and continuous growth.
 CONCLUSION

The metaverse is an evolution of the internet. Companies are hiring chief metaverse officers.
One opportunity in the metaverse isn’t quite making a front-page headline, but it should be:
employee engagement. Amid a talent crisis, the continued adoption of hybrid working, and a
looming economic recession where staff may experience pandemic burnout levels.
The metaverse provides an opportunity to use technology that puts people first. Some
companies, such as Accenture, are already using new on boarding for new employees.
Hyundai developed a metaverse experience for training and as R&D platform to understand
just what an employee experience in the metaverse could look like. Also, KFC’S virtual
employee training room where new employees head to a virtual kitchen and are taught to
cook chicken ‘the KFC way’ by the colonel himself.
Metaverse workplace can provide clarity between home and work life, just as people used to
walk into a physical office and there was a general awareness of comings and goings; this can
be reflected in digital worlds.
 REFERENCES

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metaverse
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